customer care apps overview
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BUSINESS MADE SIMPLE
Customer Care Solutions with High Returnon Investment
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Solutions to communications-enable your applications
Call Back Notification
High ROI Solutions from NortelCustomer Contact
Contact CenterOffsite Agent
Speech Dial
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Support at-home or outsourced agents Agents simply log in to the call center from home
using a smart client application on their PC
Calls are received on PSTN home or mobile phones
Agents can transfer, conference and hold calls
Outsource calls to 3rd parties but retain control ofrouting and queuing
Full management, supervision and reporting
Whats hot?
Keep working regardless ofpandemic alerts Low setup costs at home or foroutsourced calls
as nospecial hardware or VoIP connectivity required
Use of PSTN ensures voice quality
4
Nortel Contact Center Offsite Agent
d
d
d
d
d
High ROI, low capital outlay and eco-friendly
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Give valuable time back to callers! Provides callers with a choice to be called back instead of
waiting for an agent to become available in busy times
Maintains callers position in queue
Scheduled call back option allows caller to specify timeand number
Automated process, agents use existing desktop interface
Whats hot? Enhanced customer satisfaction: reduce wait-on-hold
times
Higher agent morale during peak periods Easy to use for both callers and agents
Consolidated reporting via call detail records
Overlay solution: no rip-and-replace, low set up costs
5
Nortel Call Back Solution
Potential 10 month or less payback on investment
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An innovative self service application
Voice-driven call routing application
Callers simply speak the name of the person ordepartment to find their number and be connected
Supports multiple languages, accurate text-to-speechname pronunciation
Highly scalable suits small implementations as wellas enterprises with corporate directories of up to50,000 entries
Whats hot?
Reduce switchboard operator costs
Reinforce identity and branding with a consistent firstcontact experience
Improve employee productivity by saving timefinding numbers
6
Nortel Speech Dial Solution
Speech Dial lends a helping hand to switchboard operators
JulieRivers,on themobile
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Plan and Execute Effective Notification Strategies
Quick and efficient mass communication during emergencies,weather issues, condition alerts or event schedule changes
Multiple phone contacts per member, plus email and SMSnotification options
Inbound calling supported for information collection
Personalized notification messages to targeted individuals for
appointment reminders, general information and marketing Flexible message builder supports recorded speech and text-to-speech
Web administration for easy set up of pre-programmedscenarios and dynamic campaign progress reporting
Whats hot?
Free up stafffrom routine calls andreduce administrationcosts
Proactively reach customers to increase revenue opportunities
Automate change management and reduceoperating costs
7
Nortel Notification
Nortel Notification for effective mass emergency notification
Due to wetweather,tonights concerthas beenpostponed. Tore-book press 1
This is areminder call fromthe medical
center. Yourappointment fortomorrow at 2pmis confirmed.
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BUSINESS MADE SIMPLE
Nortel Contact Center Offsite Agent
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Offsite Agent User Experience
Jenny works a four hour night shift from home
1. Jenny starts the smart client Nortel Offsite Agentapplication on her PC with Internet & VPN access.
2. She enters her home or mobile number whenprompted.
3. She logs into the call center by entering her phonenumber into the application on her screen.
A technology friendly solution for remote agents
4. Customer calls are routed byCC6.0/7.0 to an appropriatelyskilled agent in this case it isJennys phone that rings.
5. Jenny has full call control andcan see attached call data. Hersupervisor has full reportingvisibility of Jenny.
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Typical Customer Profile for OffsiteAgent
ExistingNortel Contact Center installed base at (or with plans toupgrade to) Release 6 or 7
Need for enhancement or implementation of a business continuityand disaster recovery plan
High agent attrition, so looking for ways to reduceagent turnover
Limited capital but looking forhigh ROI business solutions that areeco-friendly
Pressure on real-estate space / costs driving consolidation projects
Large use oftemporary, seasonal, casual or peak hour call agents
Government legislation requirements to offer a flexible workenvironment, such as in theUK and EU, where legislation enablesworkers with children under 16 and 6 respectively to request flexibleworking options
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Scenario
Company with 150 CSRs (agents)running Nortel Contact Center 6.0
75 Offsite Agent licenses purchased
Benefits start 2 months afterimplementation and ramp to 100% after2 more months
Reduced CSR setup costs
25 permanent and 20 temporaryCSRs per year are enabled with partor full-time home-based setup
Costs for home setup drop from$1,200 to $200 with Offsite Agent
Monthly cost savings: $4,000
Reduced agent attrition costs
Initial costs to hire and train a new
CSR are $7,000 Current annual attrition rate for
permanent CSRs is 20% and drops to16% with Offsite Agent
Monthly cost savings: $3,500
Reduced real-estate costs
25 permanent CSRs become home-
based full-time over a 3 year period Real-estate costs per CSR at
$5,000/year drop by 50% and facilitiescosts at $2,500/year drop by 13%
Monthly cost savings: $5,900
Value Proposition for Offsite Agent
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12 * Based on a 3 year business case for a hypothetical 150 agent scenario in the United States
Payback period: 10 months Return on investment: 280%
Internal rate of return: 130% Net present value: $240K
Payback Period
-$150,000
-$100,000
-$50,000$0
$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
$350,000
0 6 12 18 24 30 36
Months
CashFlo
NPV of CapEx offset by net annual benefits
$367,880
$131,102
$0
$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
$350,000
$400,000
Benefits Costs
Three Year Cost-Benefit Summary
(NPV)
Business Case Results for OffsiteAgent *
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Offsite Agent Solution Architecture
1313 Low cost setup for agents in non-office locations
CS1000E
ICPexecuting
Offsite Agent Contact Center 6.0/7.0SBR and Reporting
CCT Server
ELAN
Analog Phone
Mobile Phone
Laptop withVPN client
Database
Customer Call toContact Center
Corporate Office PSTN Offsite Agent
Local Contact Center Agents
DSL / Cable Modem
Internet
PSTN OR
VPN Access Switch
IIS6.0 andOffsite Agent
Web Service
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Offsite Agent Solution Architecture
1414 Low cost setup for agents in non-office locations
CS1000E
ICPexecuting Offsite Agent
Analog Phone
Mobile Phone
Laptop withVPN client
Customer Call toContact CenterCorporate Office PSTN Offsite Agent
Local Contact Center Agents
DSL / Cable Modem
Internet
PSTN OR
VPN Access Switch
IIS6.0 andOffsite AgentWeb Server
CCMSRouting and ReportingCCT
OffsiteAgen
t
Servers
Required
Infrastructure
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Offsite Agent Solution Architecture
1515 Low cost setup for agents in non-office locations
CS1000E
ICPexecuting Offsite Agent
ELAN
Analog Phone
Mobile Phone
Laptop withVPN client
Customer Call toContact CenterCorporate Office PSTN Offsite Agent
Local Contact Center Agents
DSL / Cable Modem
Internet
PSTN OR
VPN Access Switch
IIS6.0 andOffsite AgentWeb Server
CCMSRouting and ReportingCCT
5
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1
6
7
8 9
10
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Partner Value Proposition for OffsiteAgent and Hot Desking
Drive incremental Nortel Contact Center revenues Upgrades to Release 6.0 or 7.0 (required for Offsite Agent) CCT software and implementation services
Drive incremental Nortel Communication Server 1000 revenues Lineside T1 cards and ACD packages to interface CS1000 with MPS SIP-TDM gateways (e.g. Mediant 2000) to interface CS1000 with ICP
CS1000 upgrades (ACE requires Release 4.5 or higher) Develop new applications that target multi-vendor PBX customers (existing and
new) Introduce Nortels award-winning ICP and ACE platforms on which other
applications can be attached Applications may be tied to Channel Data network services, Channel Centrex /
PBX and Wireless offerings (SMS, Blackberry, etc.)
Enter the Communications-Enabled Application market
Generate more software and services revenue
Extend customer relationships beyond CIO to lines of business
1616 Full support from Nortel for any needed services
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BUSINESS MADE SIMPLE
Nortel Call Back
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Nortel Call Back Scenario/User Experience
1. Customer calls and the skillset is identified. If theexpected wait time is above the threshold thecaller will be offered a call back option and asked:i. if he/she wants to be called back
ii. what number to use - calling line ID or other
iii. give a name and reason for the calliv. immediate or scheduled call back
v. if scheduled, to choose a time and day
2. When the immediate call back progressesthrough the queue or scheduled call back timearrives the agent is presented with the call
3. If the call is answered by an answering machineinstead of the customer the agent can request thesystem to leave a message and/or reschedule thecall back
Call Back empowers callers with choice
All of our
agents arebusy
Hello, this isyour scheduled
call back
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Business Impact of Call Back
Reduced callabandonment andlower customer churnby eliminating wait-on-hold times for
customers, resulting inhigher revenues andincreased loyalty
Lower tele-communicationscosts for incoming toll-free calls, ascustomers who would
have been waiting inthe queue hang upand receive a call back
Optimization of agentresources due toimproved callmanagement duringpeak traffic times by
scheduling call backduring low trafficperiods
Low capital outlay and improved customer satisfaction
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Scenario
Company with 150 CSRs (agents)
122,000 incoming calls monthly, 9,400of them as sales opportunities
Benefits start 2 months afterimplementation and ramp to 100% after2 more months
Reduced call abandon and churn
37 fewer sales wins lost monthly asabandon rate drops from 7% to 5%
Customer churn rate drops from 20% to
18%, with 5X marketing costs to attractnew versus retain existing customers
Monthly net benefit: $4,750
Optimized agent costs
CSR hourly salary is $15 with benefits,
plus $7,500 annually for facilities,equipment and training
1% CSR redeployment from improvedpeak traffic management via Call Back
Monthly profit increase: $4,300
Lower telecommunications costs
20% of incoming calls to be handled
by Call Back Wait-on-hold time is reduced by 4.5
minutes per toll-free call that utilizesCall Back at 3.5 cents per minute
Monthly cost savings: $3,800
Building the Business Case
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Payback Period
-$100,000
-$50,000
$0$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
$350,000
0 6 12 18 24 30 36
Months
C
ashFlow
NPV of CapEx offset by net annual benefits
Business Case Results *
* Based on a 3 year business case for a hypothetical 150 agent scenario in the United States
$351,383
$111,853
$0
$50,000
$100,000$150,000
$200,000
$250,000
$300,000
$350,000
$400,000
Benefits Costs
Three Year Cost-Benefit Summary
(NPV)
Payback period: 8 months Return on investment: 4X
Internal rate of return: 175% Net present value: $240K
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Other Benefits from Nortel Call Back
Improved Contact Center efficiency, driving Increased first call resolution: less abandoned
calls, agents can preview customer requests beforecalling them back
Higher ESAT: improved workforce managementduring peak traffic times and staffing lows results in
higher CSR morale, also easy to use Improved CSAT: customers are not waiting on hold;
immediate or scheduled call back choice puts themback in control of their valuable time
Improved service levels and reduced averagespeed of answer
Built on flexible, award-winning platform Software solution based on Nortels industry leadingContact Center and Self Service platforms resulting ineasy integration and management
Reliable implementation using Nortel ProfessionalServices Organization
ICP
CC6.0
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Nortel Call Back Solution Architecture *
2323 Choice of Nortel Call Back architectures to fit all needs
CS1000E
MPS runningOutbound App
Contact Center 6.0Skill Based Routing
and CCT Server
ELAN
Office Phone makes call, cannot wait
Mobile Phone receives call back
Contact Center Customer in the officeContact Center Agents
Customer at home
*Note: Outbound Application version shown in this configuration
Call Back WebServer with
MySQLDatabase
PSTN
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BUSINESS MADE SIMPLE
Nortel Speech Dial
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Business Impact of Speech Dial
Reduceadministrativesupport costs byautomating theswitchboard function
and redeployingoperators to other morevaluable activities
Reducetelecommunicationscharges by using leastcost routing andkeeping employee to
employee calls on thecorporate networkinstead of the PSTN
Improve productivityof staff by savingdirectory lookup andconnection time, lesswrong numbers and
fast hands-freedirectory access formobile employees
High ROI, low capital outlay, improves ESAT & CSAT
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Scenario
Company with 1,500 employees(solutions for small companies available too)
20% of employees are mobile (i.e.
frequently away from their desks) Benefits start 1 month after deployment
and ramp to 100% after 2 more months
Reduced admin support costs
Switchboard admin handles 2incoming calls per employee per day
Admins spend 30s/call or 12
hours/day transferring incoming calls Admin salary plus benefits is $17/hour
Automation monthly savings: $9,200
Improved productivity
200 mobile employees save 10 min
each per week by using Speech Dial 50% of saved time is reused
productively
Annual salary is $75K per mobile user
Monthly cost savings: $4,150
Reduced telecom costs
1,500 employee-to-employee calls/day
over the PSTN 5 minutes per e-to-e call at $0.05/min
25% of e-to-e PSTN calls moved tothe corporate network via Speech Dial
Monthly cost savings: $2,030
Building the Business Case *
* Note: Hypothetical scenario only. Systems with as few as 5 audio sessions are also available.
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Business Case Results *
* Based on a 3 year business case for a hypothetical 1,500 employee scenario in the United States
Payback period: 12 months Return on investment: 220%
Internal rate of return: 105% Net present value: $260K
Payback Period
-$200,000
-$100,000
$0
$100,000
$200,000
$300,000
$400,000
0 6 12 18 24 30 36
Months
CashFlow
NPV of CapEx offset by net annual bene fits
$447,013
$184,312
$0
$100,000
$200,000
$300,000
$400,000
$500,000
Benefits Costs
Three Year Cost-Benefit Summary
(NPV)
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Other Benefits from Nortel Speech Dial
A voice-driven call routing application that Improves customer satisfaction through improved
access to service representatives
Has low administrative costs due to links withcorporate directory database for easy administrationof moves and changes
Provides flexible call connection to a departmentor a person by legal or commonly-known name onan office or mobile phone
Built on flexible, award-winning platform Software solution based on Nortels industry
leading customer contact solutions including ourtrusted Multimedia Processing Server (MPS),innovative Interactive Communications Portal (ICP)and Communications Control Toolkit (CCT)
Reliable implementation using Nortel ProfessionalServices Organization
ICP
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Nortel Speech Dial User Experience
A caller wants to speak to John White in sales
1. After calling the main number, the caller isasked by Speech Dial for the name of theperson or department to be connected to the caller can even say on the mobile
2. Speech Dial finds contact details in thedatabase
3. Speech Dial asks if the caller wants to knowthe number, be connected, or both
4. At any time during the conversation SpeechDial can be interrupted to speed up the call
5. Before putting the call through, Speech Dialwill check that it has recognized the rightperson by saying the name back to the caller
6. If Speech Dial has misheard it will try again.If multiple attempts fail due to backgroundnoise or an unknown name Speech Dial willtransfer the caller to someone who can help
A clear and friendly voice helps connect the caller quickly
Welcome to XYZ,who would you liketo speak to?
John White.
Is that JohnWhite from salesor John Whitefrom finance?
Connectingyou ...
Sales.
Speech Dial Caller
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Nortel Speech Dial Architecture
3030A robust foundation for adding other self service applications
Nortel or 3rd PartyVoice Switch
Speech DialIVR
John WhitesDesk Phone
John WhitesMobile Phone
Customer Call
Corporate Office
PSTN
Speech Dial DB
Oracle/MySQL
Speech Servers forLVR and TTS
LDAP Server
Company Directory(or ftp of csv file)
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BUSINESS MADE SIMPLE
Nortel Notification
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Event Notification Scenario
Reduce the cost and complexity of contacting people
Critical Event
Nortel Notification Solution
Outdial E-mail
Scenario out-dials to contact listphone # - Office / Mobile /Classroom / Residence
Contact list activated - highpriority numbers tried first
Administrator activates pre-programmed scenario via web
access
Email dispatched to text address Pager / Blackberry / Email /
Mobile
Answering machine detect
Retry n times then dial next #*Note: Nortel Notification Suite 3.1 shown in this configuration
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Business Impact of Notification
Reduceadministrativesupport costs byautomatingappointment reminders
and redeploying adminpersonnel to othermore valuable activities
Increase revenueopportunities andaccelerate sales byexpanding the reach ofadvertising campaigns
and proactivelynotifying customersabout promotions
Reduce operatingcosts by minimizingthe costs associatedwith event changes,emergencies or other
disruptions by notifyingstaff or customersquickly
Improve customer satisfaction through proactive notification
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Scenario
Global company with 500 employees
2 Notification systems are required in 2languages
Benefits start 2 months afterimplementation and ramp to 100% after2 more months
Reduced admin support costs
Admin staff avoid 100 appt remindercalls per day lasting 45 seconds each
100 hours per month are saved from
automated campaign notifications Admin salary plus benefits is $17/hour
Monthly savings: $2,950
Reduced operating costs 35 notices per month sent for events,
event changes, and process changes $50 saved per notice from automation 1 emergency per month with $2,500
saved from fast, automated alerts 10 fewer missed appts per week
Monthly savings: $4,200
Increased revenue opportunities 5,000 new sales opportunities created
monthly by automating campaignswith win rate of 2.5% and $25 per win
1,000 new sales opps created fromproactive notices about promotionswith win rate of 5.0% and $35 per win
Monthly benefit: $4,900
Building the Business Case *
* Hypothetical scenario based on a global company of 500 employees
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Business Case Results *
* Based on a 3 year business case for a hypothetical global company of 500 employees
Payback period: 12 months Return on investment: 220%
Internal rate of return: 110% Net present value: $180K
Payback Period
-$100,000
-$50,000
$0
$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
0 6 12 18 24 30 36
Months
CashFlow
NPV of CapEx offse t by net annual benefits
$331,810
$148,803
$0
$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
$350,000
Benefits Costs
Three Year Cost-Benefit Summary
(NPV)
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Other Benefits from Nortel Notification
Get the message out quickly Improves customer satisfaction through improved
proactive communications and meaningfulnotification
Improves staff productivity through reducedcomplexity of personalized, group and mass
notifications and subsequent rescheduling Meet compliancy requirements for disasterrecovery and business continuity plans
Built on flexible, award-winning platforms Software solution based on Nortels industry
leading customer contact solutions including ourtrusted Multimedia Processing Server (MPS),innovative Interactive Communications Portal (ICP)and Agile Communications Environment (ACE)
Reliable implementation using Nortel ProfessionalServices Organization
ICP
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Nortel Notification Architecture
3737 Be prepared and in control with Nortel Notification
Nortel or 3rd PartyVoice Switch
NotificationApplication on
Nortel IVR(MPS, ICP)
Called PartyMobile Phone
Called PartyPhone
Administrator
Workstation
Oracle
Database
Email Device
Internet
PSTN
Email Server
LAN / WAN
*Note: Architectural configuration is dependent on options chosen
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Order & Quote Process
Engage Nortel CEBS Professional Services for a quotefor the application
Go to the Global Proposal Management Services QuotationPortal web site at:
Internal:http://navigate.us.nortel.com/imds?pg=/sales/bm/na/services Partners:www.nortel.com/naservicesquotes
Use Enterprise Configurator to order pre-requisite CCT,MPS, ICP or other software
Order pre-requisite CCT, MPS or ICP installationservices from Nortel CEBS Professional Services
http://navigate.us.nortel.com/imds?pg=/sales/bm/na/serviceshttp://www.nortel.com/naservicesquoteshttp://www.nortel.com/naservicesquoteshttp://navigate.us.nortel.com/imds?pg=/sales/bm/na/serviceshttp://navigate.us.nortel.com/imds?pg=/sales/bm/na/serviceshttp://navigate.us.nortel.com/imds?pg=/sales/bm/na/serviceshttp://navigate.us.nortel.com/imds?pg=/sales/bm/na/services -
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Next Steps
Access videos, briefs, ROI tools, presentations posted here:
nortel.com PIC
Offsite Agent link link
Call Back link link
Speech Dial link link
Notification link link
Mobile Cost Optimizer link link
Hot Desking link link
UC Desktop link link
For further information contact Allan MacGowan at [email protected]
Th k ! W l k f d t f db k
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