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CURRICULUM VITAE

ASHISH GUPTA PhD (Thesis Submitted)-NIT Allahabad, UGC-NET (Management), M.B.A with Hons (Rank Holder), MIMA (AIMA)

Assistant Professor, Department of Business Management Dr. Hari Singh Gour Central University (Govt. of India), Sagar, MP (India)

Email: [email protected]/ [email protected] Contact No: +91- 9575953813 / 91-9258882538

OBJECTIVE

Looking for assignments in the field of academics and research in an organization of repute.

PROFESSIONAL SYNOPSIS

Working as an Assistant Professor (Permanent Post), Department of Business Management at Dr. Hari Singh Gour Vishwavidyalaya (A Central University-Govt. of India), Sagar, M.P. (India).

Ph.D Thesis Submitted in Management from Motilal Nehru National Institute of Technology (MNNIT) (An Institute of National Importance Declared by Govt. of India), Allahabad, India.

Qualified UGC-NET (Management) June – 2008.

Specialization: Marketing

Subjects Taught in MBA and BBA Program:

Marketing - Marketing Management, Advertising & Brand Management, Sales Management, CRM. General Management – Business Environment, Rural Marketing, Strategic Management

ACADEMIC AND PROFESSIONAL APPOINTMENTS -TEACHING AND RESEARCH

Sl. No.

Name of Organization

Position Held From To

Total Experience

1. Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, M.P. (India)

Assistant Professor

(Permanent Post) (Marketing)

27-05-2013 Till Date 1 Year 4 Month

2.

Motilal Nehru National Institute of Technology (An Institute of National Importance Declared by Govt. of India) – Allahabad (UP)

Research Scholar (Fellow-Full Time)

15-7-2010 26-05-2013 02 year and 10

month, 10 days

3. Hindustan College of Science & Technology, Farah, Mathura (UP)

Assistant Professor

(Marketing) 14-9-2009 3-8-2010

11 month 20 days

4. Bon Maharaj Institute of Management & Technology Ramanreti, Vrindaban (UP)

Lecturer 2-6-2008 14-9-2009 01 year

3 month, 12 days

PROFESSIONAL & ACADEMIC CREDENTIALS

Degree Discipline University / Board Year Division/Grade/

Percentage of Marks

Remarks if any (Rank, Hons etc.)

Doctorate (Ph.D/D.Sc)

Ph.D in Management (Thesis Submitted)

Motilal Nehru National Institute of Technology (MNNIT) (An Institute of National Importance Declared by Govt. of India), Allahabad, India

Registered in July 2010

Progress report till Vth Semester CPI-10.00

Course work completed with CPI-10.00

(Grade- A+)

(UGC-NET/JRF) UGC-NET in Management

University Grant Commission -New Delhi

June - 2008

- -

Masters Degree (M.B.A)

Marketing and Finance

GLA Institute of Technology and Management (An ISO: 9001 & NBA accredited Institute),Mathura (Affiliated to U P Technical University, Lucknow)

2008 Ist Div. with 77.08 % marks [3700/4800]

First Div. with Hons.

Secured 5th Position at University level and 2nd Position at College Level.

Bachelors Degree (B.B.A)

Marketing and IT

Bon Maharaj Institute of Management and Technology, Vrindaban (Affiliated to Dr. B.R. Ambedkar University, Agra)


Secured 1st Position at College level

Higher Secondary (Class-XII)

Accountancy, Business Studies, Computer Science, English, Economics

PDDSVM, Vrindaban Affiliated to CBSE

2003 Ist Div. with 66 % marks [330/500]

Secured 95% Marks in Accountancy

High School (Class- X)

English, Hindi, Science, Social- Sciene, Math

PDDSVM, Vrindaban Affiliated to CBSE


Others (If Any)

- - - - -

RESEARCH DEGREE (Ph.D)

Degree Thesis Title University / Institute Date of

Award Research Guide

Ph.D (Management) [Thesis Submitted] 26th March 2014

“Relationship Marketing Antecedents and their effect on Customer Loyalty- A Study of Mobile Telecom Sector in India”.

Motilal Nehru National Institute of Technology (MNNIT) (An Institute of National Importance Declared by Govt. of India), Allahabad, India

- Dr. G P Sahu, Associate Professor, School of Management Studies, Motilal Nehru National Institute of Technology (MNNIT), Allahabad.

Paper Publication-International Journals [08]

Sl. No.

Author(s) and Year

Title of the Paper Name of Journal and Vol. No.

Page No. from - to

Listed Index Impact Factor and No. of Citations

1.

Vibhuti Tripathi Anushree Tandon Ashish Gupta [2014] Forthcoming

Experiencing Flavourful Fun: Delighting Customers The RB Way

Global Business Review, Sage Publications, USA e-ISSN: 0973-0664, ISSN: 0972-1509

Accepted [Paper in Press] April 2015

SCOPUS

2.

Anushree Tandon Ashish Gupta Vibhuti Tripathi, [2014] Forthcoming

The Viability of Benefit Segmentation in Tier – II cities of India - Identifying Benefits Sought by Indian Customers

International Journal of Business Innovation and Research, Inderscience, UK, [IJIBR-71633] ISSN online: 1751-0260 ISSN print: 1751-0252

Accepted [Paper in Press]

SCOPUS ABDC

3.

Ashish Gupta and G P Sahu [2014] Forthcoming

Exploring Relationship Marketing Dimensions and Their Effect on Customer Loyalty- A Study of Indian Mobile Telecom Market

International Journal of Business Innovation and Research, Inderscience, UK, [IJIBR-64912] ISSN online: 1751-0260 ISSN print: 1751-0252

Accepted [Paper in Press]

SCOPUS ABDC

4.

Dr. Anand Sharma, Ashish Gupta and Sandeep Kumar Bharti [2014] Forthcoming

Factors Determining Service Quality Aspects of Banking Sector in India (With Special Reference to Delhi NCR- A Pilot Study)

International Journal of Trade and Commerce-IIARTC, Vol. 3, No. 1, ISSN-2277-5811 (Print), 2278-9065 (Online)

169-176 Impact Factor-1.532

5.

Anushree Tandon Vibhuti Tripathi, Ashish Gupta [2014]

The Transformation of Value and Evolution of Customer Experience: An Exploration of the Typologies, Facets and Significance

International Journal of Indian Culture and Business Management, Inderscience, UK, Vol. 8 No.4, ISSN online: 1753-0814, ISSN print: 1753-0806

425-441

SCIRUS (Elsevier) ABDC

6.

Ashish Gupta and G P Sahu [2013]

Factors Influencing Adoption of Relationship Marketing Practices for Overall Growth of Firm: An ISM Based Model Validation

International Journal of Electronic Customer Relationship Management (IJECRM), Inderscience, UK, Vol. 7 No.1, ISSN online: 1750-0672 ISSN print: 1750-0664

21-44 SCOPUS ABDC

0.13

7.

Ashish Gupta and G P Sahu

[2012]

A Literature Review and Classification of Relationship Marketing Research

International Journal of Customer Relationship Marketing and Management (IJCRMM), Vol. 3 No.1, IGI Global

Publisher, USA. [ISSN: 1947-9247, EISSN: 1947-9255]

56-81

Compendex (Elsevier Engineering Index), INSPEC, Google Scholar

Citations-05

8.

Ashish Gupta

[2011] A Study on Customer Relationship Marketing in Consumer Market: Grandiosity or Reality?

Asia-Pacific Journal of Management Research and Innovation, Vol. 7 (2), Sage Publication, USA, ISSN: 2319-510X

136-146

Paper Communicated – International Journals Sl. No.

Author(s) and Year

Title of the Paper Name of Journal and Vol. No.

Page No. from - to


1. Ashish Gupta and Anil Dhami

Measuring Impact of Security, Trust, and Privacy in Information Sharing: A Study on Social Networking Site

Computers in Human Behavior, Elsevier

In Review

SSCI, SCOPUS

Paper Published -National Journals [08]

Sl. No.

Author(s) and Year Title of the Paper Name of Journal and Vol. No.

Page No. from - to


1. Dr. Anand Sharma, Ajay Kumar and Ashish Gupta Accepted

An Exploratory Study on Shoppers Motivation in Visiting Shopping Mall

OPTIMIZATION- A Journal of Research in Management [ISSN: 0974-0988]

2. Dr. Anand Sharma, Sandeep Kumar and Ashish Gupta Accepted

Customer Behavioural Nuances in Banking Sector : A study of Delhi NCR Region

Tecnia Journal of Management Studies Vol.8 No.1 [ISSN:0975-7104]

-

3. Anushree Tandon, Ashish Gupta [2013]

The Orchid: Building Sustainable Advantages through Green Hospitality

Asia Pacific Marketing Review, Vol. II, No.1 [ISSN print: 2277-2057] [2320-9607 -Online]

109-116 - -

4. Ashish Gupta and Dr. Anand Sharma [2012]

Mobile Banking: A Tool of Financial Inclusion

EDUCATOR-The FIMTJournal,Vol.2,Issue:1, [ISSN:2277-9736]

21-30 - -

5. Ashish Gupta, Ashish Mohan Dubey, Manmohan Mishra and G P Sahu [2012]

E-Governance in India: Transformation in Approach

Uttaranchal Business Review, Vol. 1 Issue:1 [ISSN: 2277–1816]

133-142 - -

6. Ashish Gupta [2012]

Rural Retail Revolution: The Rise of Rural Market

South Asian Journal of Marketing & Management Research, Vol.1, Issue: 3 [ISSN: 2249-877X]

34-53 Ulrich's International Periodicals Directory, USA-

-


The Impact of Negative Emotional Advertising Appeals on Cognitive Message Processing Style of Indian Consumer with specific focus on FMCG Product's Appeals - A study based on survey of housewives of Mathura City , UP

Journal of Commerce and Management Thought, Vol.2,Issue.2, [Print ISSN: 0975-623X] [Online ISSN: 0976-478X]

210-220 -


Consumer Perception Towards Shopping Experience With Malls in Agra City (UP) India-An Exploratory Study

ACME Journal of Management, Vol.9, Issue:6 [ISSN: 0974-1763]

40-57 -

Paper Communicated- National Journals

Sl. No. Author(s) and Year Title of the Paper Name of Journal and Vol. No.

Page No. from - to

Listed Index

Impact Factor and No. of Citations

1.

Anushree Tandon, Dr. Vibhuti Tripathi and Ashish Gupta

Experiencing Flavorful Fun: Delighting Customers the Baskin – Robbins way

Amity Business Journal

Publications in Conference /Seminar Proceedings and Edited Books [07]

Paper Presentation- International Conferences [12] Sl. No.

Author(s) Title of the Paper Date and

Year Name and Place of Conference

1. Ashish Gupta Establishing Linkages Between Relationship Marketing Dimensions and Firm Performance: An ISM Based Model Validation

[Received Best Paper Award]

5-6th July 2014

“International Conference on Innovative Technologies Driven by Multidisciplinary Research” Jointly Organized by Jabalpur Management Association and Global Journal of Multidisciplinary Research [ISSN: 2348-0459]

Sl.

No

Author(s) Year Book Title and Publisher

Name with ISBN and Page

No.

Paper Title Conference Organizer/ Publisher

1. Ashish Gupta

and Dr. Anand

Sharma

March ,

2014

Contemporary Practices in

Business Management

[ISBN:978-93-81723-22-7,

pp.1-22]

Achieving Social Impact in

Health and Hygiene through

Social Entrepreneurship

VHNSN College(Autonomous)

Virudhunagar, Tamilnadu

Edited Book

2. Ashish Gupta January 1-

4, 2012

Management Education in

21st Century

Management Education in a

Changing World: Emerging

Issues & Challenges

AIMS-International in association with

FLAME, Pune.

3. Ashish Gupta

and Mayank

Yadav

October

14-15,

2011

Mc Millan Publisher, New

Delhi

[ ISBN:978-9350-59007-2,

pp. 159-164]

Corporate Need Corporate

Governance: Cases from

Indian Market

Ajay Kumar Garg Institute of

Management, Ghaziabad

4. Ashish Gupta,

Dr. G P Sahu

and Prabhudatt

Dwivedi

September

17, 2011

Ardent Publications

[ ISBN:978-93-81514-07-

08]

Ethics in Marketing: Need of

the Hour for Fair Market

Practices

Krishna Institute of Engineering and

Technology, Ghaziabad.

5. Ashish Gupta

and Mayank

Yadav

24th July

2011

Wisdom Publication

[ ISBN:978-81-89547 52-3,

Vol.5, pp.261-268]

Children‟s Role in Family

Purchase Decision: A Study

from Indian Market

Society of Management and

Behavioral Sciences, Jodhpur

(Rajasthan) in New Delhi

6. Ashish Gupta

and Mayank

Yadav

June 4-5

2011

Wisdom Publication

[ ISBN:978-81-89547-99-

8,Vol.4, pp.20-28]

Paradigm Shift of the Indian

Market-Growth of Retail

Market in India

Society of Management and

Behavioral Sciences, Jodhpur

(Rajasthan) in Haridwar (Uttrakhand)

7. Ashish Gupta

and Rupali

Singh

26-28 April

2011

Excel Book Publisher, New

Delhi

[ ISBN:978-93-81361-15-3,

pp.330-336]

Green Marketing-Today‟s

mantra for Success

Oxford College of Engineering in

Bangalore

2. Ashish Gupta and Suman Gupta

The Effect of Security, Trust, and Privacy Concerns in Information Sharing: An Exploratory Study on Facebook

10 - 11th January, 2014

“International Conference on Social Media for Business” Indian Institute of Management, Raipur

3. Dr. Anand Sharma, Ashish Gupta and Ms. Bhawna Duggal

Social Entrepreneurship: An Innovative way to Empower Untouchable and Women (A Case of Sulabh Sauchalaya in India)

2 -3rd February 2013

“Innovative Ways of Managing Business in the Post Globalised Era” Bharati Vidyapeeth‟s Institute of Management & Research, New Delhi

4. Anushree Tandon, Ashish Gupta and Abhinav Chandel

The Orchid: Building Sustainable Advantages through Green Hospitality

2nd November 2012

“Amity Conference on Management Cases” Amity Business School, Amity University, Lucknow Campus

5. Ashish Gupta Management Education in a Changing World: Emerging Issues & Challenges

January 1-4, 2012.

“AIMS- International Conference on Management” AIMS-International in association with FLAME, Pune

6. Ashish Gupta, Dr. Anand Sharma and Dr. Ashutosh Gaur

E-Banking Practices and Youth in India October 14-16, 2011

“Jaipuria Annual Management Conference” Jaipuria Institute of Management, Noida

7. Ashish Gupta and Mayank Yadav

Corporate Need Corporate Governance: Cases from Indian Market

October 14-15, 2011

“Organization in New Millennium Challenges and Opportunities” Ajay Kumar Garg Institute of Management, Ghaziabad


Children‟s Role in Family Purchase Decision: A Study from Indian Market

24th July2011

“International Conference on Management and Computing Science” Society of Management and Behavioural Sciences, Jodhpur (Rajasthan) in New Delhi

9. Ashish Gupta and Rupali Singh

Changing Face of Indian Education: A Study from Indian Education Service Sector

28-30 June 2011

“Tenth International Conference on Operations and Quantitative Management” AIMS-International in association with Symbiosis Institute of Operations Management, Nashik


Paradigm Shift of the Indian Market-Growth of Retail market in India

4-5 June 2011

“International Conference on Management and Computing Science” Society of Management and Behavioural Sciences, Jodhpur (Rajasthan) in Haridwar (Uttrakhand)

11. Ashish Gupta and Rupali Singh

Green Marketing-Today‟s Mantra for Success 26-28 April 2011

“Global Impact of Indian Management” Oxford College of Engineering, Bangalore


Impact of Corporate Image on Customer Happiness & Loyalty

3-4 March 2011

“Happiness and Well Being: Role of Management Education” Hindustan Institute of Management & Computer Studies, Farah, Mathura

Paper Presentation- National Conferences /Seminars/Research Competition [13]

Sl. No.

Author(s) Title of the Paper Date and Year Conference organizer

1. Ashish Gupta and Dr. Anand Sharma

Vocational Education for Inclusive Growth of Our Nation

February 15-16, 2013

Education for the Nation Development Tecnia Institute of Advance Studies, New Delhi

2. Ashish Gupta Rural Retailing: A Growth Story of Indian Market

October 20, 2012 Heuristic Approach of Marketing in Developing Economy Tecnia Institute of Advance Studies, New Delhi

3. Ashish Gupta and Dr. Anand Sharma

Social Media: Issues and Challenges April 21, 2012 Internet Computing & Communications: Contemporary Issues, Enhancement, Future Aspects Tecnia Institute of Advance Studies, New Delhi

4. Ashish Gupta Brand Management and Competitiveness April 18, 2012 Change Management and Transformation School of Management Studies, MNNIT, Allahabad

5. Ashish Gupta And Roopam Chandra

Factors Influencing the Acceptance Level of Life Insurance Consumption

April 14-15, 2012 Innovative Management Practices in Banking and Insurance Sector- A Global Perspective Faculty of Commerce, Banaras Hindu University, Varanasi

6. Ashish Gupta Adoption of E-banking Practices: A Study in Indian Banking Sector

April 13, 2012 Business Restructuring: Creating Values in Global Era United Institute of Management, Naini, Allahabad

7. Ashish Gupta Social Entrepreneurship in India: An Emerging Scenario in India (A Case Study of PRADAN & NIDAN)

March 31, 2012 Dynamics of Social Entrepreneurship Tecnia Institute of Management, New Delhi

8. Ashish Gupta and Dr. G P Sahu

Factors Influencing Usage of Relationship Marketing Practices for Overall Growth of the Firm: A Study in Indian Service Sector

March 17, 2012 3rd National Research Paper Presentation Competition Bharati Vidyapeeth‟s Institute of Management & Research, New Delhi

9. Ashish Gupta and Dr. Ashutosh Gaur

Green Management Practices as Competitive Strategy: Innovations, Globalization and Social Entrepreneurship

Jan. 21-22, 2012. Green Management Practices as Competitive Strategy: Innovations, Globalization and Policies Bharati Vidyapeeth‟s Institute of Management & Research, New Delhi

10. Ashish Gupta and Anushree Tandon

Co-creating Experiential Value: A Case of Indian Retail Scenario

Sept. 27, 2011 Marketing: The Evolving Trend School of Management Studies, MNNIT, Allahabad

11. Ashish Gupta, Prabhudatt Dwivedi and Dr. G P Sahu

Ethics in Marketing: Need of the Hour for Fair Market Practices

Sept. 17, 2011 Ethics in Business: Mantra of Cut Throat Competition Krishna Institute of Engineering & Technology in Ghaziabad


Viral Marketing – A Modern Marketing Approach in 21st Century

March 26, 2011 Contemporary Issues in Marketing and Intellectual Property Rights Guru Gobind Singh Indraprastha University School of Management Studies, New Delhi

13. Ashish Gupta and Sumit Corporate Governance – Success Mantra in Feb.20, 2011 Management of Innovation in

Srivastava 21st Century Businesses Business & Technology: New Strides School of Management Sciences, Varanasi (UP)

FDP, Workshops, Summer School & Seminars Attended and Participated [17] Sl. No.

Title of FDP, Workshop and Seminar Date and Year FDP and Workshop Organizer Duration

(Day/Week/Month)

1. Financial Planning for Young Investors (SEBI Investor Awareness Program)

23 September 2014

Dr. Hari Singh Gour Central University, Sagar, MP, India

One Day

2. Training Cum Workshop on Anti-Plagiarism Softwares Turnitin & iThenticate

9th May 2014 Dr. Hari Singh Gour Central University, Sagar, MP, India

One Day

3. Assessment and Accreditation by „NAAC‟

28-29 March 2014


Two days

4. Harnessing Intellectual Property and Its Management for Growth and Prosperity

4th January 2014 National Research Development Organization, New Delhi, India

One Day

5. Springer User Awareness Program 18th December 2013


One Day

6. Faculty Development Program on Teaching Methodology

20-26 May, 2013 School of Management Studies, Motilal Nehru National Institute of Technology Allahabad

Seven days

7. Summer School Program on Multivariate Data Analysis

06-11 May, 2013 Indian Institute of Management, Ahmedabad Six days

8. Short-term Training Program on Research Methodology

April 29- 03 May 2013

School of Management Studies, Motilal Nehru National Institute of Technology Allahabad

Five Day

9. Faculty Orientation Programme Motilal Nehru National Institute of Technology Allahabad

12-13 January, 2013

Motilal Nehru National Institute of Technology Allahabad

Two days

10. 22nd Annual Market Research Seminar –“Research in the Age of Pragmatism (Reinterpret-Redesign-Reinvent)”

17-18th

December 2012 Market Research Society of India (MRSI), New Delhi

Two days

11. Structural Equation Modeling in Social Science Research

2-3rd March 2012 Faculty of Management Studies, Banaras Hindu University, Varanasi (India)

Two days

12. Food Security in India- The Prospect and Policy Change

27th August. 2011

Humanities and Social Science Department, MNNIT, Allahabad

One day

13. Business Etiquettes and Creative Decision Making

16-17 March. 2011

School of Management Studies, MNNIT, Allahabad

Two days

14. Recent Advances in Research Methods & Data Analytical Tools

24-25 Feb. 2011 All India Management Association, New Delhi

Two days

15. Micro-Finance: An Indian Perspective Aug.13, 2010 Humanities and Social Science Department, MNNIT, Allahabad

One day

16. NGO Management: Transformation in Approach and Strategies

Nov. 21, 2010 Humanities and Social Science Department, MNNIT, Allahabad

One day

17. Professional Education & Social Transformation

Dec. 23-24, 2009 Bon Maharaj Institute of Management & Technology, Vrindaban

Two days

18. Knowledge Management 15-16 Sept. 2007 GLA Institute of Technology and Management, Mathura

Two days

International conference Attended Sl. No.

Title of Conference Date and Year Conference Organizer Duration

(Day/Week/Month)

1. Challenges Arises from Global Recession: Strategies for Management

6-7 March 2010 Bharati Vidyapeeth Institute of Management Research, Paschim Vihar, New Delhi.

Two days

2. Talent Management-Trends and Practices

17-19 Nov 2007 GLA Institute of Technology and Management, Mathura

Two days

National conference Attended

Sl. No.

Title of Conference Date and Year Conference Organizer Duration

(Day/Week/Month)

1. Technology for Sustainable Development

19-20 Nov. 2011 MNNIT, Allahabad. Two days

2. Managing Strategies Strategically 8-9 April, 2010 BMAS Engg. College (Sponsored by NHRD Network), Keetham, Agra

Two days

3. Climate Compatibility of businesses in 21st Century

23-24 February., 2010

Hindustan Institute of Management and Computer Studies, Farah, Mathura

Two days

4. Micro-Enterprise Management 25-26 Aug.2007 GLA Institute of Technology and Management, Mathura

Two days

5. Ethics & Values in Indian Business Practices

18-19 Nov 2006 GLA Institute of Technology and Management, Mathura

Two days

RESEARCH PAPER REVIEWER:

Sl. No. Journal Name Publisher Paper Reviewed

1. International Business Research ISSN 1913-9004 (Print), ISSN 1913-9012 (Online)

Canadian Center of Science and Education, Canada

1

2. International Journal of Marketing Studies ISSN 1918-719X(Print) ISSN 1918-7203(Online)


3. International Journal of Business and Management ISSN 1833-3850 (Print) ISSN 1833-8119 (Online)


1

4. Indian Journal of Commerce & Management Studies ISSN:2249-0310 EISSN:2229-5674

Scholarshub 1

5. Researchers World – Journal of Arts Science & Commerce ISSN: 2229-4686, Print ISSN: 2231-4172

Educational Research Multimedia & Publications

1

6. Global Journal of Multidisciplinary Studies [ISSN: 2348-0459]

http://www.gjms.co.in -

7. International Journal of Technological Exploration and Learning [ISSN: 2319-2135]

http://ijtel.org/editors 1

8. Encyclopedia of Information Science and Technology (Book Series)

IGI Global, USA 1

9. International Academy of Business and Economics IABE, Canada, UK 1

10. African Journal of Marketing Management Academic Journal Publisher 2

11. International Journal of Simulation and Process Modeling, ISSN online: 1740-2131, ISSN print: 1740-2123

Inderscience, UK.

1

12. Asia Pacific Management Review (Listed in Scopus)

College of Management, National Cheng Kung University, Taiwan

1

13. Education Research Journal Publisher. Education Research Journal publisher 3

14. African Journal of Business Management Academic Journal Publisher 2

15. International Journal of Innovation, Management and Technology (IJIMT)

International Journal of Innovation, Management and Technology (IJIMT)

1

16. Journal of Business Management Practice Journal of Business Management Practice 1

MEMBERSHIP OF PROFESSIONAL BODIES Sl. No.

Membership Organization Membership Type Registration/Membership No.

1. All India Management Association (AIMA), New Delhi Professional Individual Member M-201021438

2. Association of Indian Management Scholars (AIMS) International, India

Individual Member B2-1972

3. International Economics Development Research Center (IEDRC), Hong Kong

Individual Member 90080103

4. Quality Circle Forum of India, Hyderabad (India) Life Member 0499013005

5. International Academy of Business and Economics (IABE), Russia

Professional Member -

6. i- Xplore International Research Journals Consortium Individual Member -

7. Management Teacher Consortium – Global, Hyderabad

Individual Member -

8. National Entrepreneurship Network (NEN), Bangalore (India)

Individual Member -

9. Indian Society for Technical Education (ISTE),New Delhi

Life Member To be issued

10. Indian Society for Training and Development (ISTD),New Delhi

Individual Member To be issued

11. Society of Management and Behavioral Sciences (SMBS), Jodhpur, Rajasthan

Life Member To be Issued

12. Society for Technical and Management Professional (STMP)

Life Member To be issued

13. Society of Engineering and Sciences (SEMS) Member Membership Accepted

PROJECTS & TRAINING UNDERGONE:

Master’s (MBA) Thesis and Projects Supervised: [19]

Sl. No.

Title of the Report (Guided MBA Projects )

Name of student Year Status Completed /

ongoing

Names of Other supervisor (if any)

1. Celebrity Endorsement and its Impact on Sales Performance

Mr. Deep Sharma, Hindustan College of Science and Technology, Farah, Mathura, UP

2009 Completed -

2. Study on Marketing Strategies of Glass Industry in Firozabad city

Mr. Abhiskek Gupta, Hindustan College of Science and Technology, Farah, Mathura, UP

2009 Completed -

3. A Study on Adoption of Ethical Advertising Practices in Indian FMCG market.

Ms. Shruti Agrawal, Hindustan College of

2009 Completed -

Sl. No.

Title of Project Company Duration

(Day/Week/Month) Responsibilities

1.

To Analyze the awareness of Financial Planning among people with comparison of various financial product. [Summer Training Project in MBA]

HDFC Standard Life Insurance Company, Mathura, Uttar Pradesh.

Eight weeks training program. June 2007- Aug 2007

Market research & Financial Analysis

2.

An Investor analysis of Demat services in U.P. (West) [Research Project in MBA]

Survey of Company like- Karvy, Sharekhan, etc.

Three months

Investor‟s satisfaction analysis with their Demat service providers in UP West Region.

Science and Technology, Farah, Mathura, UP

4. A Study on Potential Mapping of Car and Home Loan Market in Sagar Region of Madhya Pradesh

Mr. Harsh Kesharwani Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

5. A Study on Performance Appraisal of Employees at Dainik Bhaskar in Sagar City of Madhya Pradesh

Ms. Deepshikha Ahirwar Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

6. A Study on Mutual Fund Market in Sagar Region of Madhya Pradesh (With Special Reference to Karvy Stock Broking Ltd.)

Mr. Devendra Ahirwar Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

7. A Study on Marketing of E-banking Services offered by State Bank of India in Sagar Region of Madhya Pradesh

Mr. Harprasad Ahirwar Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed

8. A Study on Customer Satisfaction with PONDS Cold Creams in Sagar City of Madhya Pradesh

Mr. Mahendra Kumar Yadav Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

9. A Study on Customer Satisfaction with Surf- Excel in Sagar City of Madhya Pradesh

Mr. Prashant Jain Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

10. A Study on Customer Satisfaction with Surf- Excel in Sagar City of Madhya Pradesh

Mr. Nafish Khan Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

11. A Study on Customer Satisfaction with Bata Shoes in Sagar City of Madhya Pradesh

Ms. Manu Maravi Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

12. A Project on Book Review “ Simple Ways to Make Your Boss Succeed” written by Dr. Pramod Batra and Vijay Batra

Mr. Harprasad Ahirwar Department of Business Management, Dr. Hari

2014 Completed -

Singh Gour Central University, Sagar, MP (India)

13. A Project on Book Review “ Talk Your Ways to Success with people” written by J. V. Cerney

Mr. Harsh Kesharwani Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

14. A Project on Book Review “How to Manage People” written by William B. Given Jr.

Mr. Manu Pratap Singh Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

15. A Project on Book Review “How to get whatever You Want Out of Life” Written by Dr. Joyce Brothers

Mr. Mayank Chourasiya Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

16. A Study on Customer Satisfaction with Dabur Hair Oil in Sagar City of Madhya Pradesh

Mr. Mahendra Kumar Yadav Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

17. A Study on Customer Satisfaction with Tide Detergent in Sagar City of Madhya Pradesh

Mr. Prashant Jain Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

18. A Study on Customer Satisfaction with Samsung Televion in Sagar City of Madhya Pradesh

Mr. Nafish Khan Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

19. A Study on Customer Satisfaction with Reebok Shoes in Sagar City of Madhya Pradesh

Ms. Manu Maravi Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

Bachelor’s (BBA) Projects Supervised: [07] Sl. No. Title of the Report

(Guided BBA Projects ) Name of Student Year Status

Completed / ongoing

Names of Other

supervisor (if any)

1. A Study on Customer Satisfaction with Saving Bank Account Facility of State Bank of India in Sagar City of Madhya Pradesh.

Ms. Devyani Singh, Department of Business Management, Dr. Hari

2013 Completed -

Singh Gour Central University, Sagar, MP (India)

2. A Study on Customer Satisfaction with Sony LCD Television in Sagar City of Madhya Pradesh.

Ms. Tasneem Hussian, Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

3. A Study on Customer Satisfaction with HCL Laptops in Sagar City of Madhya Pradesh.

Mr. Nohid Khan, Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2013 Completed -

4. A Study on Customer Buying Behaviour for Dell Laptops in Sagar City of Madhya Pradesh.

Mr. Nohid Khan, Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -


Mr. Akash Patel Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -


Ms. Keerti Sahu Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -


Ms. Rolly Saraf Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP (India)

2014 Completed -

AWARDS AND RECOGNITIONS:

Best Research Paper Award by Jabalpur Management Association Jointly with Global Journal of Multidisciplinary Research [ISSN: 2348-0459] in “International Conference on Innovative Technologies Driven by Multidisciplinary

Research” on 5-6th July 2014.

Received Academic Excellence Award Felicitated by United Group of Institutions, Naini, Allahabad, Uttar Pradesh.

Received Institute Fellowship for Pursuing Full-Time PhD Program in Management from School of Management Studies, Motilal Nehru National Institute of Technology Allahabad (An Institute of National Importance Declared by Govt. of India).

MEMBER OF REVIEW BOARD OF JOURNALS AND CONFERENCES: Appointed as Member of Editorial Board for Scholars Journal of Economics, Business and Management (SJEBM) [ISSN:

2348-5302 (Online) & ISSN 2348-8875 (Print)].

Appointed as Member of Editorial Board for International Journal of Research-GRANTHAALAYAH (IJRG) [ISSN: 2350-0530].

Appointed as Member of Editorial Board for International Journal of Business Quantitative Economics and Applied Management Research (IJBEMR) [ISSN: 2349-5677].

Appointed as Associate Editor for International Journal of Applied Services Marketing Perspectives (IJASMP), ISSN (O): 2279-0985; ISSN (P): 2279-0977, Pezzottaite Journals.

Appointed as paper reviewer for the 2015 AMA Winter Marketing Educators’ Conference, will be held on 13-15 February 2015 in San Antonio, TX, USA.

Appointed as paper reviewer for 20th Americas Conference on Information System (AMCIS-2014), will be held on 7-9 August, 2014 in Savannah, Georgia, USA.

Appointed as a reviewer for International Journal of Engineering Research and Management Technology (IJERMT) [ISSN: 2348 -4039].

Member of Editorial Board, Pristine Research Journal Publications. Appointed as a reviewer for Indian Journal of Commerce and Management Studies [EISSN: 2229-5674, ISSN: 2249-0310]

for 2014-15.

Member of Review Board and Editorial Board for Researchers World – Journal of Arts Science & Commerce [ISSN: 2229-

4686, Print ISSN: 2231].[http://www.researchersworld.com]

Member of Advisory Board for Global Journal of Multidisciplinary Studies [ISSN: 2348-0459] [http://www.gjms.co.in].

Member of Review Board for International Journal of Technological Exploration and Learning [ISSN: 2319-2135] [http://ijtel.org/editors.html].

Member of Review Board for IRC‟S International Journal of Multidisciplinary Research in Social & Management Sciences (ISSN: 2320-8236).

Member of Review Board for Book Chapters IGI Global Publisher ,USA.

ADMINISTRATIVE & CO-CURRICULAR ACTIVITIES Coordinator-Registration Desk, Blood Donation Camp organized by Department of Business Management, Dr. Hari Singh

Gour Central University, Sagar, MP (India) on dated 18th September 2014. Member, Department Stock Verification Committee, Department of Business Management, Dr. H. S. Gour Central

University, Sagar, MP (India). Member MBA Admission (2014) committee at Department of Business Management, Dr. H. S. Gour Central University,

Sagar, MP (India) Departmental Member, Internal Quality Assessment Cell (IQAC), Dr. H. S. Gour Central University, Sagar, MP. Working as Resource Person in UGC-Remedial Coaching Center at Dr. H. S. Gour Central University, Sagar, MP. Paper Setter and Examiner for Undergraduate and Post Graduate Courses in Business Management for Department of

Higher Education, Madhya Pradesh, India. Member, Departmental Purchase Committee at Department of Business Management, Dr. H. S. Gour Central University,

Sagar, MP. Member, NAAC Accreditation Team for Department of Business Management, Dr. H. S. Gour Central University, Sagar,

MP. Project Guide for MBA and BBA Students at Department of Business Management, Dr. H. S. Gour Central University,

Sagar, MP (India) Member, Departmental Anti-Ragging Committee, at Department of Business Management, Dr. H. S. Gour Central

University, Sagar, MP (India) (August 2013 to Present). Departmental Member for handling AICTE related matters of MBA Program at Department of Business Management, Dr.

H. S. Gour Central University, MP (India) (16th July 2013 to Present). Coordinator-MBA Program at Department of Business Management, Dr. H. S. Gour Central University, Sagar, MP (India)

(16th July 2013 to Present). Convener, Departmental Post Graduate Committee (DPGC) MBA Program at Department of Business Management, Dr.

H. S. Gour Central University, Sagar, M.P. (3rd July 2013 to 31st August 2014). Member MBA Admission (2013) committee at Department of Business Management, Dr. H. S. Gour Central University,

Sagar, MP (India) Member Ph.D Admission (2013) committee at Department of Business Management, Dr. H. S. Gour Central University,

Sagar, MP (India)

Coordinator, Faculty Orientation Programme, Motilal Nehru National Institute of Technology Allahabad 12-13, January, 2013.

Student Member of Departmental Post Graduate Committee (DPGC) at School of Management Studies, MNNIT, Allahabad.

Coordinator in departmental and institute examination of MBA Program at MNNIT, Allahabad. Group coordinator for Minor Project Survey of MBA Program at SMS, MNNIT, Allahabad. Worked as an Asst. Controller of Examination, Deptt. of Business Management from Oct. 2009 to Aug 2010 at Hindustan

College of Science and Technology, Farah, Mathura, UP (India). Worked as a research project coordinator of MBA and BBA, Deptt. of Business Management from Oct. 2009 to Aug 2010

at Hindustan College of Science and Technology, Farah, Mathura, UP (India). Worked as a class coordinator of MBA Final year Batch, Deptt. of Business Management from Oct. 2009 to Aug 2010 at

Hindustan College of Science and Technology, Farah, Mathura, UP (India). Part of organizing Committee as a member for various seminars, conferences & workshops.

EXTRA- CURRICULAR ACTIVITIES & ACHIEVEMENTS Donated Blood (1 Unit) in Blood Donation Camp organized by Department of Business Management, Dr. Hari Singh Gour

Central University, Sagar, MP (India) in association with Rotary International Club on dated 18th September 2014. Appointed as Micro-Observer in 16th General (Lok Sabha) election 2014 for Deori (38) Parliamentary seat in MP. Paper Setter and Examiner for Undergraduate and Post Graduate Courses in Business Management for GLA University,

Mathura, Uttar Pradesh.

Develop Marketing course content with study material related to IBPS Bank Exam for WIZIQ (An Online Teaching-Learning Portal). Contact Person- Ms. Arpita, E-Content Manager, WIZIQ. (Contact No-0172-5091692). (http://www.wiziq.com/course/6714-marketing-awareness-and-aptitude-for-bank-po-sbi-clerical).

Received academic excellence award EDUSHINE-2012, felicitated by United Group of Institutions, Allahabad on 25th May 2012.

Secured Vth Rank in the Merit list of U.P.Technical University (Lucknow), India in the year 2008 (MBA Program).

Secured IInd Rank in M.B.A Program, at college level in GLA Institute of Technology and Management, Mathura.

Took part in Management Quiz (GLA-GENIUS) organized by GLA Group of Institutions, Mathura & secured IInd position.

Took part in GK quiz competition organized by Vidhya Bharati & secured IInd position.

Participated in various social service activities like- Blood Donation, AIDS Awareness Campaign etc. TEACHING & LEARNING METHODOLOGY

Class Room Lecture Web Based Teaching Case Studies Assignments Tutorial

IT CREDENTIALS & PROFICIENCY Packages Used : SPSS 19.0, AMOS, Microsoft Office Database : CMIE (Prowess, Business Beacon, CAPEX) Certification : Certificate in C++ Programming from Aptech Computers Ltd.

REFERENCES

Referee 1 Referee 2 Referee 3

Name Prof. (Dr.) Geetika Dr. G P Sahu Dr. Rameshwar Dubey

Designation Professor and Head Associate Professor (On leave) Assistant Professor [Selection Grade]

Address School of Management Studies, Motilal Nehru National Institute of Technology (An Institute of National Importance Declared by Govt. of India) , Teliarganj, Allahabad-211004 (UP)-India

Visiting Scholar, Raman Fellow (Post Doctoral Research Fellowship) College of Business, Monterey Bay, California State University, Seaside, California, USA +1-831-917-3246 (mobile) +1-831-582-5223 (office) Email: [email protected], URL: www.csumb.edu Associate Professor (On leave) School of Management Studies,

Symbiosis Institute of Operations Management, Plot No.A-23, Shravan Sector, New Cidco, Nashik-422008, (Maharashtra)-India

Motilal Nehru National Institute of Technology (An Institute of National Importance Declared by Govt. of India), Teliarganj, Allahabad-211004 (UP)-India

Phone –Office/ Mobile

+91-532-2271552 (Off.) Mobile No- 91-9415317843

91-532-2271553 (Off.) Mobile No-91-9305508002

Mobile No-91-8600417738

Email [email protected] [email protected] [email protected]

PERSONAL DETAILS:

Father‟s Name : Sh. Ramesh Chandra Gupta

Mother‟s Name : Smt. Kamla Devi Gupta

Date of Birth : 18th June 1986

Gender : Male

Nationality : India

Hobbies : Singing, Appreciate Music, Reading articles, Netsurfing to keep myself update

Permanent Address : Ashish Gupta S/O Sh. R. C. Gupta (Bansi wale) 145, Gaura Nagar Colony, Near Char Sampraday Ashram Road Vrindaban (Mathura) - 281121 Uttar Pradesh-India.

Office Address : Ashish Gupta, Assistant Professor Department of Business Management, Dr. Hari Singh Gour Central University, Sagar, MP Near Nepal Palace, New Building, Sagar, MP (India)-470003

Contact No(s). : 91-9575953813 / 91-9258882538

Passport No. : K1138388

URL : http://www.dhsgsu.ac.in/viewprofile.php?p=12358&depart=66 Email: Official: [email protected], Personal: [email protected],

[email protected]

DECLARATION The facts furnished above are true to the best of my knowledge & belief. Date: 01-November-2014 Place: Sagar, Madhya Pradesh [India]

[ASHISH GUPTA]

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