CS 8803 - CREATIVITY AND DESIGN COGNITION

CREATIVITY ANALYSISBy

SURABHI SATAMANUJA CHOCKALINGAM

LUXMI SAHA

                                SPRING 2010

CREATIVITY ANALYSIS - CONTENTS

•Project Idea•Procedure Used - Survey•Analysis of the Responses / Feedback•Drawbacks of the Procedure used•Conclusions

SPRING 2010

CREATIVITY ANALYSIS - PROJECT IDEA 

• Creativity levels differ from individual to individual

• Often guided by the person's background / profession

• Project classifies individuals based on the survey conducted and draws the appropriate conclusions

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CREATIVITY ANALYSIS - SURVEY

• Methodology used - Survey• Survey based on interpreting IMAGES• Images provided and the common responses

                                            Responses:                                                                                   - Intricate Cobweb                                          - Conical Structures                                          - Deep Well

                            SPRING 2010

CREATIVITY ANALYSIS - SURVEY

                                             Responses:                                                                                       - 2D painting                                           - 3D mesh of ropes                                           - DNA                                           - Subatomic Particles                                           - Paper Cut Art

SPRING 2010

CREATIVITY ANALYSIS - SURVEY

                                         Responses:

                                       - Beautiful flower buds and leaves                                         against a blue background                                        - Intersecting Shapes                                                                             

                                SPRING 2010

CREATIVITY ANALYSIS - SURVEY

                                                 Responses:

                                               - Internal Ear Structure                                               - Section View of Entangled                                                  Conical Structures                                               - Rain drops in a pink liquid                                               - Calm and Smooth     

SPRING 2010

ANALYSIS OF THE RESPONSES

• Students from the CS background, who do not have a lot of exposure to art/design often tend to think in the most obvious ways

• Students from the Math background tend to relate their answers to shapes, numbers, etc

• Students from the Art / Design / Architecture background think intuitively and hold better imagination and high creativity levels.

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CREATIVITY ANALYSIS - DRAWBACKS

• May not be a foolproof procedure• Analysis is limited to the questions and

answers provided in the survey• Sample space may be inadequate

SPRING 2010

CREATIVITY ANALYSIS - CONCLUSION

• Creativity is most certainly shaped by the academic profession / background of an individual

• Since a person spends almost 12 hours of the day over his work life (profession), his thought process is directed towards his work life

• This typically constraints the thoughts, imagination and creativity in turn 

                SPRING 2010

 

THANK YOU !

SPRING 2010