creating a resume using visualcv
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Recruiting 2.0: Re-inventing the Resume
Scott HermanVP, Product Management
VisualCV.comhttp://www.visualcv.com/scottherman
What is Recruiting 2.0?
Recruiting 2.0 is applying the culture & technology of Web 2.0:
User-generated & user-owned multimedia content
Persistent presence, portability, & privacy
Personal Branding
Importance of online social/professional networks
Social media - conversations, not transactions
Web-based highly interactive applications
User comfort & expectations of technology
Wave of startups with new Recruiting 2.0 tools
Recruiting 2.0 also influencing legacy ATS vendors & job boards
Re-inventing the Resume: What is a VisualCV?
Recruiting 1.0 (.doc, .pdf)•Resumes don’t stand out
•Lack detailed qualifying information
•Lack sample work products
•Resumes and candidate status get stale
•Time and cost of search & screen
More example VisualCVs
And more example VisualCVs
And more example VisualCVs
And more example VisualCVs
And even more example VisualCVs
And even more example VisualCVs
And some final example VisualCVs
And some final example VisualCVs
More about VisualCVs
Multimedia• Video, audio, images, Office docs, PDFs, hyperlinks• Multiple formats/styles/layouts• Company/Education “pop-ups” provide additional info from
Princeton Review, Standard & Poors, Dow Jones
Multiple Versions tailored for roles/jobs• Online bio, job searching, specific openings
User-controlled Privacy• Determines who gets to see their VisualCV
– Entire Internet, 1-to-few, 1-to-1– Detailed auditing of visitors – who’s checking me out?
How does it work?
No “web skillz” needed to build & maintain Member uses a WYSIWYG editor (Word-lite) to cut/paste/create sections Drag-n-drop to format layout and move sections around Simple upload of multimedia items Portfolio of multimedia items can be re-used within each new VisualCV
VisualCV as an online Bio
In Email Signatures…
On LinkedIn…
On blogs and websites…
On Facebook…
Scott HermanVP, Product Managementhttp://www.visualcv.com/scottherman
On Business Cards…
Companies can have VisualCVs too…
The VisualCV Company Directory
Members can research potential employersMembers can “one-click” share their VisualCV
But I already have a job seeker website…
Why HR departments like being on VisualCV.com:
• Higher quality candidates with deeper portfolios == better short-lists and less screening churn
• Immediate changes to the candidate pitch (no corporate marketing or IT hurdles) – event schedules, promotions, etc. – HR Admin can run the site!
• Happier hiring managers
• Supplements existing job websites and ATS’s
• HR gets to be cool!
Who Pays?
No ads on VisualCVsFree service to MembersFree to registered CompaniesMarketplace offering services to job searchers
• Resume VisualCV writing• Recruiting• Career Counseling “Private-Label” versions:
Job Boards, Professional Networks, Large Corporations, Associations
Internal Talent Management
Examples: Heidrick & Struggles, AESC Blue Steps, WashingtonPost.com, China Business Network
“Private-Label” versions:
Job Boards, Professional Networks, Large Corporations, Associations
Internal Talent Management
Examples: Heidrick & Struggles, AESC Blue Steps, WashingtonPost.com, China Business Network
Who is VisualCV.com?
Born of frustration with the recruiting processFounders & Investors from:
Heiden Group - boutique recruiting firmHeidrick & Struggles – global executive placement agencywebMethods alumni – bleeding-edge technologistsValhalla Partners – DC-area Venture Capital portfolioBased in Reston, VA
VisualCV.com went live in Feb 2008Already over 70,000+ VisualCVs createdVery popular overseasAlready 800+ companies registeredNew features added weekly
People are Talking…
VisualCV favorably covered or included in over 75 stories (in 85 outlets) since launch. Outlets include major dailies, business publications, blogs and the evening news.
VisualCV Evolution
VisualCVs evolve over time:
40% of users only have basic contact info in their VisualCV. Primarily “window shoppers” who may never evolve further
Middle 30% of users have converted their resumes into a textual VisualCV. Committed, but not yet utilizing advanced features.
Top 30% of users have a “true” VisualCV, with thoughtful use of portfolio items and other differentiating features of the application.
Great examples in this stage can be found at www.visualcv.com/examples
VisualCV Members are…
A range of professions and experience:
We’re extremely happy with this breakdown - matches our mid-senior career professional “sweet spot” for monetization
VisualCV Members are…
~35% International (122 countries so far):
VisualCV Members are…
Mostly in stealth job seeker mode:
Meaning the Professionals Directory shows a fraction of the overall membership
Questions?