corporations vs. social business?
TRANSCRIPT
CSR without borders © 2011
« SOCIAL BUSINESS VS. CORPORATIONS? »
BarCamp Saigon presentationDecember 11th, 2011
www.csrwithoutborders.org
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AGENDA
To adress some of the most pressing social issues…
… social entrepreneurs & for-profit companies can cooperate
Cooperation examples
We spread cooperation models International field study Student training
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CSR WITHOUT BORDERS
Since July 2010 For-purpose, non-profit NGO (France)
Our goals: Students’ & companies’ awareness about
sustainability in business Develop partnerships between social
business & companies Share good case practices & innovations 4
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TO ADRESS SOME OF THE MOST PRESSING SOCIAL ISSUES… 100 largest economies (2009)
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Corporations play a major role in the setting the orientation for our global society.
Sources : 1) Annie Leonard, 2009; 2) Ryan Estis, 2009
Corp
ora
tion
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TO ADRESS SOME OF THE MOST PRESSING SOCIAL ISSUES…
The top 10 in-demand jobs in 2010 did not exist back in 2004. (2)
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Students today are preparing themselves for jobs that do not exist yet.
Sources : 1) Annie Leonard, 2009; 2) Ryan Estis, 2009
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TO ADRESS SOME OF THE MOST PRESSING SOCIAL ISSUES…
Ashoka has selected and supported 3000 social entrepreneurs in 70 countries, in the past 30 years.
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Social entrepreneurship is one of the most promising ways of addressing social issues, but it still lacks scale today to achieve significant impact.
Sources : 1) Annie Leonard, 2009; 2) Ryan Estis, 2009
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… SOCIAL ENTREPRENEURS & FOR-PROFIT COMPANIES CAN COOPERATE The corporate view of Social Responsibility :
“Integration of social and environmental concerns in the business operations and in their interaction with stakeholders on a voluntary basis.”
Social business defined from the bottom up A social business is a non-loss, non-dividend
company designed to address a social objective. The success of social business is measured by the impact it has on people or environment, rather than the amount of profit. The objective of the company is to achieve social goals.
Hybrid value chains and other types of cooperation between those two players increase social value and open new markets.
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WHY COOPERATE?market-based solutions are the hype !
Regulation, risk management, consumer demand … Social business « fashion » and successes around the
world Public sector crisis, corruption…
But, can entrepreneurs alone do this? Scalability issue 2-step innovation process
Win-win partnerships between corporations & not-for-profit sector Business offer scale, expertise and financing Social entrepreneurs & NGOs offer low costs, better
understanding of communities, innovative solutions
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A FEW EXAMPLES Inspiration, India, is a pioneer architecture
company willing to develop real-estate bamboo structures.
Bamboo farming is unreliable and suffers from price fluctuation.
NGOs working with local farmers need a market opportunity to sell local bamboo production.
Inspiration uses local NGOs bamboo production as material for its constructions & can access a reliable source of material.
NGOs help Inspiration improve their knowledge of bamboo and how to use it as a construction material. NGOs can provide fairer, more sustainable economic opportunities for farmers. Farmers learn how to turn their production into an economic product to trade.
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A FEW EXAMPLES
NEC is a major international IT services provider for governments and private companies (B2B only).
ETIC is a Japanese non-profit organization willing to train social entrepreneurs.
NEC and ETIC started the social entrepreneurship school in 2002 to provide training and support to social entrepreneurs.
NEC provides facilities such as computers to entrepreneurs, and a monitoring program in which NEC employees can share their knowledge (business & management mostly) with the entrepreneurs selected to join the school. 12
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A FEW EXAMPLES
Idobro, India
Idobro enables access to market for local crafts people
They designed a cycle to bring water to villages
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IDOBRO, INDIA
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IDOBRO, INDIA
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Idobro
Village
Micro-finance
Pump maker
Other villages…
trainingpump
$
$$$ $
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THE « SOCIAL INNOVATION ACCELERATOR » PROJECT SPREADS COOPERATION MODELS
1. Field study Select and modelize
innovative models : cooperation between social entrepreneurs and « normal » companies
2. Action-training & awareness spread
Social entrepreneurship awareness & skills
Spread of the innovative, result-driven models
Training for local trainers
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WHERE WE’VE BEEN & WHERE WE’RE GOING
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WELL, THAT WAS INTERESTING…
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… NOW LET’S MOVE ON, GO BACK HOME, AND FORGET ABOUT ALL THIS…
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OR NOT?
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WHAT YOU CAN DO
Connect to us @CSRworldtour Tell us about innovative examples! Learn more about CSR in Asia:
www.csr-asia.com
Send us feedback to improve our impact
Question the issues that you see: why are they not solved yet?
How can your job create social value? Offer solutions!
Tell us what you think
Demonstrate leadership
Keep learning
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How we want to work
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Students
Social entrepreneurs
Companies
Collaboration in innovative business
models
Employer branding, talent sourcing, innovation
Entrepreneurship awareness; collaborative skills training