content marketing in the digital age
DESCRIPTION
A presentation on content marketing delivered at the National Junior Achievement Empowering Success ConferenceTRANSCRIPT
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Content marketing in the digital age
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Twitter.com/clearverve | Facebook: Promise Marketing
Who is this person?
Clear Verve Marketing•Work primarily with professional service providers, nonprofits, and community organizations•Promise Marketingsm
•Full range of marketing and PR services•Tri-Adathon participant
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Twitter.com/clearverve | Facebook: Promise Marketing
Some of our clients
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Twitter.com/clearverve | Facebook: Promise Marketing
A rose by any other name
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Twitter.com/clearverve | Facebook: Promise Marketing
The two bucket theory
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Twitter.com/clearverve | Facebook: Promise Marketing
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Twitter.com/clearverve | Facebook: Promise Marketing
Infobesity
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Twitter.com/clearverve | Facebook: Promise Marketing
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Twitter.com/clearverve | Facebook: Promise Marketing
It’s not about talking AT people anymore
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Twitter.com/clearverve | Facebook: Promise Marketing
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Twitter.com/clearverve | Facebook: Promise Marketing
Consider the negatives
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Twitter.com/clearverve | Facebook: Promise Marketing
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Twitter.com/clearverve | Facebook: Promise Marketing
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Twitter.com/clearverve | Facebook: Promise Marketing
Next steps
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Twitter.com/clearverve | Facebook: Promise Marketing
Tools from Clear Verve• Ongoing social media strategy wheel• Social media guidelines or policy template• Reacting to social media flowchart• 100 Ways to build your business in 2012• Sign up for our newsletter• Blog• Follow Christina Steder on Pinterest
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Twitter.com/clearverve | Facebook: Promise Marketing
Questions, comments, and discussion
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Twitter.com/clearverve | Facebook: Promise Marketing
Contact InformationClear Verve Marketing
890 Elm Grove Rd.Suite 209-2
Elm Grove, WI 53122
262-796-9001
www.clearverve.com