confidential and proprietary materials for authorized verizon personnel and outside agencies only....
TRANSCRIPT
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Sales Zone 1 2013Effective 3/17/13 – 9/21/13
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
PROPRIETARY STATEMENT
The information you are about to access is highly confidential and subject to restrictions under our Code of Conduct.
By viewing these documents, you agree to use these materials for communication to employees only and not disclose them outside of Verizon.
You also agree not to discuss the content of the material with anyone until after a public announcement has been made by Verizon.
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Sales Zone 1 2013
SZ1 2013 Strategy: Leverage a familiar zone structure to continue sales momentum Utilize the Promotional Offers to exceed revenue targets Lead with Speed - offer FiOS Quantum with every sales opportunity
1
2
3
4
Drive Revenue!
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Drive Broadband1
Promotional Offer Changes:
FiOS Solutions Bundle:Price Increase for 15M & 50M:
Varies by Area (Up to $5 Increase) Applies to all SZ1 2013 Offers (15M/5M
excluded for Tech Upgrades)
New! FiOS Triple Play Promo: $10 off with 2 YR Term Applies to all SZ1 2013 Offers
Verizon VISA® Prepaid Card: Removed $200 New Customer
Acquisition Continued $200 for New Customers 4+
Lines Total Changed $100 Broadband Completer to
FiOS Only
Product Offer Changes:
FiOS Quantum: $20 Price Reduction for 150M & 300M Speeds
FiOS TV: New! Select HD Package
Available with all SZ1 2013 Offers
HSI Static: Removed 10% Static Promo Discount New! 3M Static Product Speed – New HSI
Customers Eligible Only Static is $20 more than Dynamic in the Bundle
• 75% of New FiOS Sales = Quantum
• Hitting the Speed Mix Targets is Important
• Lead with Speed on Every FiOS Sales Opportunity
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
New! 3M Static HSI Speed:
For New HSI Customers 2-YR & MTM Terms Available With Bundles or Standalone
HSI Static Pricing DECREASE:
Pricing reduced (see below chart) With Bundle & Standalone – All terms Static is $20 more than Dynamic in Bundle 5M pricing unchanged
A reliable & affordable High Speed Internet
connection.
Gives your small business a direct connection to our central office that’s 100% yours, 100% of the time.
Consistently experience a fast, reliable Internet connection – even at peak hours.
3
Business HSI Static
New Speed! Up to 3M/768K
Up to 5M/768K
Up to 7.1M/768K 10M to 15M
2-YR Bundle $56.99 $63.99 $79.99 (reduced $40) $87.99 (reduced $40)
MTM Bundle $56.99 $73.99 $87.99 (reduced $42) $95.99 (reduced $42)
2-YR Standalone $62.99 $79.99 $99.99 (reduced $50) $109.99 (reduced $50)
MTM Standalone $72.99 $89.99 $109.99 (reduced $50) $119.99 (reduced $50) Add’l Static IP’s: Block of 5 ($20), 13 ($50) or 29 ($80)
Drive Broadband1
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Drive Quantum Penetration
Quantum:$20 decrease to150M & 300M SpeedsApplies to both Bundle & StandaloneApplies to all SZ1 2013 Offers
FiOS Bundle:Increase $5 MRC:
15M: NY/CT CVC 50M: NY/CT CVC, NJ CVC, MA & RI, DC, DE,
MD, PA, VA, NJ Other & NY Other
Increase $4 MRC: 50M: in CA, FL & TX
Quantum / FiOS Bundle Changes:
What ranks FiOS above our Competitors :
Use these claims:
Voted one of the fastest ISP’s in 2012 by PC Mag.com FIOS Internet and Phone, both with 99.9% network reliabilityUnparalleled Fiber Optic Network
Quantum Speed Mix Targets:
2
Quantum Speed Mix
SpeedMix
TargetExternal
D2DInternal
D2DOTM
15M 25% 48.7% 11.1% 48.2%
50M 50% 33.5% 46.1% 42.5%
75M 20% 14.8% 31% 4.9%
Results Through 2/23/13
Important to Driving Revenue!
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Understand Your Customers…Start the Conversation with the Big 3 Questions
Do More Business Per Second:Lead with Quantum SpeedOn Every New FiOS Sales
Opportunity.
2 Drive Quantum Penetration
75% of FiOS sales
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Bring TV Sales into Focus
NEW! FiOS Triple Play Promotion:
$10 off any FiOS TV package 2-YR Term Bundle required Plus Bundle Discount on Select or Higher
20% for 2-YR Term & 10% for MTM
NEW! Business Select HD Package:
Programming PackagesFiOS TV for Business Viewing Arrangement MTM & 2 YR
Standalone Rate 2 YR Bundle MTM Bundle
Ultimate HD Commercial Private Only $89.99 $72.00 $81.00
Extreme HD Commercial Private or Public $74.99 $60.00 $67.00
Prime HD Commercial Private or Public $64.99 $52.00 $58.00
Select HD Commercial Private or Public $49.99 $40.00 $45.00
Basic Package Commercial Private or Public and Tavern $19.99 $19.99 $19.99
Designed for customers not interested in sports No Sports = No RSN Fee Pricing fits between Basic & Prime HD Available to Private & Public (no Tavern) 103+ Total Channels (30+ HD) New Channel Line Up available
Dazzling, dependable HD picture quality
Uncompressed high definition
For those who are looking for choice programming at a good value.
Razor sharp picture quality
100% digital news, entertainment, sports and more
3
FiOS TVFiOS TV
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
DIRECTV Packages (Eff. 2.7.13 – 5.1.13):
Comercial Mas Ultra Pack
Commercial Entertainment Pack
Business Choice
Business Entertainment
Business InformationPublic Viewing
Private Viewing
A La Carte Packages:
$10/12 Month Credit: o Commercial Xtra Packo Commercial Entertainment Packo Business Choiceo Business Entertainmento Business Information
$5/12 Month Credit: o Commercial Choiceo Commercial Basic w/International
Add-on
3
CC Auto-bill Pay Offer :
NFL Sunday Ticket NBA League Pass MLB Extra Innings SonicTap (Music) International A La Carte Packages
Bring TV Sales into Focus
85% of bar and restaurant subscribers believe DIRECTV Programming creates a more lively atmosphere.*
*Based on an October 2011 national survey of businesses that expressed an opinion
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
New Flat-Rated Structure in Most States Competitively Priced Voice Lines For Customers not willing to Bundle MA Excluded (Basic, Enhanced & Premium
Lines still in trial)
50% MRC Credit for 6 Months on Standalone New Data Protection PAK Or New VISS/VOBs Package
50% MRC Credit for 6 Months on Standalone New Websites – Gold Package or higher Or New WebListing Standalone
For Voice Only Customers with 3 Lines or Less with no local or long distance calling plan (ex. Freedom)
Must add new Broadband Component for Bundle Offer not available to customers who currently bill
4 + Lines Total No new lines required but customer can add Eligible for $200 4+ Line Visa Prepaid Card if going
from less than 3 lines to 4+ lines (2-YR Term Only)
Voice Line + Calling Plan RateUnlimited Local, Toll & LD $54.99
Unlimited Local & Toll $31.99
Unlimited Local $27.99
• Not Available with Flat-rated Voice Service or Where Freedom is Not Available
• See Exception List in vibe Lite
New Customer Offer Elements:MTM or 2-YR Term 2nd Basic Line IncludedNo Activation FeesFree Wireless RouterWorry-Free Money Back Guarantee (BB Only)$200 4+ Line Visa Prepaid Card (2-YR Term ONLY)
Special Offers – Special Customers4
Non Bundle Access Line Offer:
Value Added Business Solution:
NEW! Broadband Line Up Offer:
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
OFFERSSZ1 2013 Effective 3/16/13 – 9/21/13
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
2013 – SZ1 New Customer AcquisitionEffective: 3/17/13 thru 9/21/13
FiOS Speed NY/CT CVC NJ CVC, MA & RI
DC, DE, MD, PA, VA Other: NJ, NY & TX
CA, FL, & Dallas TX DMA Offer Notes
15M/5M $69.99 $89.99 $99.99 $105.99 Increased $5
Monthly Increased $4
Monthly Decreased $20
Monthly No Change from SZ3
50M/25M $79.99 $104.99 $114.99 $119.99
75M/35M $94.99 $119.99 $129.99 $135.99
150M/65M $164.99 $189.99 $199.99 $205.99
300M/65M $254.99 $279.99 $289.99 $295.99
35M/35M (HDNO) $79.99 $104.99 $114.99 $120.99
HSI Speed NY/CT CVC & NJ CVC
MA, RI & NJ Other
DC, DE, MD, PA, TX, VA & NY Other CA & FL Offer Notes
Best Speed Available $59.99 $69.99 $89.99 $99.99 • No Change from SZ3
Offer Elements SZ1-2013 SZ3-2012 Term QualifierOne Basic Additional Line Credit (Values vary by state) MTM or 2-YR
Voice NRCs Waived (Values vary by state) MTM or 2-YR
Internet Activation Fee Waived ($99.99 Value) MTM or 2-YR
Wireless Router Included ($149.99 Value) MTM or 2-YR
Worry-Free 30-Day Money Back Guarantee MTM or 2-YR
HSI Best Speed Available MTM or 2-YR
$200 Visa Reward Card – 4+ Total Lines (OTM & D2D) 2-YR
$10 Monthly Credit on FiOS TV – Triple Play 2-YR
MTM Promo Rates = 2-YR Rate + $10 NA
10% HSI Static IP Discount NA
$200 Verizon Visa – 2-YR VSB (AC & Online) NA
Lead With
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Broadband Completer Offer Elements SZ1-2013 SZ3-2012 Term Qualifier
Internet Activation Fee Charged ($99.99 ) MTM or 2-YR
Wireless Router Included ($149.99 Value) MTM or 2-YR
Worry-Free 30-Day Money Back Guarantee (Broadband) MTM or 2-YR
HSI Best Speed Available MTM or 2-YR
$100 Visa Reward Card – FiOS (OTM & D2D) 2-YR
$10 Monthly Credit on FiOS TV – Triple Play 2-YR
MTM Promo Rates = 2-YR Rate + $10 NA
10% HSI Static IP Discount NA
$100 Visa Reward Card – HSI (All Channels) NA
FiOS Speed NY/CT CVC DC, DE, MA, MD, NJ, PA, RI, VA, Other: NY & TX
CA, FL, & Dallas TX DMA Offer Notes
15M/5M $69.99 $99.99 $105.99
Increased $5 Monthly Increased $4 Monthly Decreased $20 Monthly No Change from SZ3
50M/25M $79.99 $114.99 $119.99
75M/35M $94.99 $129.99 $135.99
150M/65M $164.99 $199.99 $205.99
300M/65M $254.99 $289.99 $295.99
35M/35M (HDNO) $79.99 $114.99 $120.99
HSI Speed NY/CT CVC MA, RI & NJ
DC, DE, FL, MD, PA, TX, VA & NY Other CA Offer Notes
Best Speed Available $59.99 $69.99 $89.99 $99.99 • No Change from SZ3
Lead With
2013 – SZ1 Existing Customer Broadband CompleterEffective: 3/17/13 thru 9/21/13
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Enables customers from a specific time period to migrate their promotional HSI Solutions Bundle to a promotional entry-level
15M/5M FiOS Solution Bundle with no increase in price.
2013 – SZ1 HSI to FiOS Technology UpgradeEffective: 3/17/13 thru 9/21/13
FiOS Solution Bundle speeds of 50M & higher match the FiOS Broadband Completer pricing.
Lead With
Offer Elements:
Internet Activation Fee Waived ($99.99 Value) Wireless Router Included ($149.99 Value) Worry-Free 30 Day Money Back Guarantee $10 Monthly Credit on FiOS TV- Triple Play (2 YR Term)
Exceptions:
CA customers who purchased a speed other than 3M during SZ2 2012 when no BSA available
Customers who migrated to a bundle in SZ1 2012 when no Broadband Completer Offer was available
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
HSI Bundle Enrollment Date - Pre 2/5/12
FiOS Speed NY/CT CVCNJ CVC
DC, DE, MA, MD, PA, RI, VA Other: NJ, NY & TX
CA, FL & Dallas TX DMA To Be Migrated
15M/5M* $59.99 $84.99 $84.99 ADL UNL Lines Billed @ $35
HSI Bundle Enrollment Date - On 2/5/12 thru 6/16/2012 (SZ1 2012)
FiOS Speed NY/CT CVCNJ CVC
DC, DE, MA, MD, PA, RI, VA Other: NJ, NY, & TX
CA, FL & Dallas TX DMA To Be Migrated
15M/5M* $59.99 $84.99 $84.99 ADL UNL Lines Billed @ $50 w/$15 credits
HSI Bundle Enrollment Date - 6/17/12 thru 11/10/12 (SZ2 2012)
FiOS Speed NY/CT CVCNJ CVC, MA & RI
DC, DE, FL, MD, PA, VA Other: NJ, NY & TX
CA & Dallas TX DMA To Be Migrated
15M/5M* $59.99 $89.99 $99.99 ADL Basic Line Credits
HSI Bundle Enrollment Date - 11/11/12 thru 3/16/13 (SZ3 2012)
FiOS Speed NY/CT CVCNJ CVC
MA, RIOther: NJ
DC, DE, FL, MD, PA, TX, VA & Other: NY CA To Be Migrated
15M/5M** $59.99 $69.99 $89.99 $99.99 ADL Basic Line Credits
HSI Bundle Enrollment Date - 3/17/13 (SZ1 2013)
FiOS Speed NY/CT CVC DC, DE, FL, MA, MD, NJ, PA, RI, VA Other: NY & TX
CA, FL &Dallas TX DMA To Be Migrated
15M/5M** $69.99 $99.99 $105.99 ADL Basic Line Credits
2013 – SZ1 HSI to FiOS Technology UpgradeEffective: 3/17/13 thru 9/21/13
15M/5M* Rates = MTM & 2-Year15M/5M** Rates = 2-Year Only
Quantum Prices Match Current FiOS BB Completer Rates (All Time Periods)NOTE: KEY:
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
ASSESSMENTSZ1 2013 Effective 3/16/13 – 9/21/13
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Test Your Knowledge1. What is the new Triple Play offer for Sales Zone 1 2013?
A. $10 creditB. $15 creditC. $0 credit
2. In SZ1 2013, how has the NBAL offer changed?A. It’s more confusing to price outB. We offer a flat rate discounted price in most areasC. It didn’t change
3. What is the name of our new FiOS TV Package? A. Basic HDB. Select BasicC. Select HD
4. What Verizon VISA ® Rewards cards are available in SZ1 2013 for Alternate Channels?A. New Customer 4+ lines ($200) & FiOS BB Completer ($100)B. HSI BB Completer ($200) and New Customer ($200)C. None
5. HSI Static Bundle pricing is ______ more than dynamic and _____ is our new HSI Static Speed offering for New Customers.
A. $10 & 5MB. $15 & 1MC. $20 & 3M
Confidential and proprietary materials for authorized Verizon personnel and outside agencies only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.
Q & A
1