communication communis - latin word meaning - common understanding for all an exchange of facts,...
TRANSCRIPT
COMMUNICATION
COMMUNICATION Communis - Latin word Meaning - common
understanding for all An exchange of facts, ideas,
opinions, emotions… Transfer of message with
transmission of understanding
Communication Sum total of all the things that a person
does, when he wants to create an understanding in the mind of another
Systematic & continuous process of speaking, listening & understanding
The process of meaningful interaction among human beings
Need for Communication…
For an Individual Express oneself (opinions, thoughts,
feelings) Satisfy human needs (of security,
belongingness & recognition) Building human relations (through trust,
openness, cooperation & harmony) Career advancement
Need for Communication…For Business Convey organizational goals & policies
to all employees Anticipate future trends & their impacts To continuously learn & innovate Frame plans, policies, programmes &
procedures To lead, direct & motivate Control & channelize activities of
individuals & departments
Need for Communication…For Business Build healthy industrial relations Grievances management Provide quality service to customers Overcome illusions & misunderstandings
among people at work Create a conducive environment to live
& to work
Features of Communication Unavoidable Continuous process Two way traffic Role of perception (use of senses) Universality Social process Multidimensional Multipurpose Trans-activity