COMBATING ZOMBIE SUBURBAN CORRIDORSOne Community’s ArsenalTHE HARBORS - West Market Area Redevelopment

Pasco County Board of County CommissionersPlanning and Development

Florida State UniversityPlanning and Development Lab

West Market Redevelopment Plan

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Context

In this image released by AMC, zombies appear in a scene from the second season of the AMC original series, "The Walking Dead" in Senoia, Ga. (AP Photo/AMC, Gene Page)

Over 200,000 people

84 sq. miles (53,760 acres)

Most dense area of the County

Most developed portion of the County

WEST MARKET AREA

Great diversity

Coastal resources

Unique natural settings

36 parks

Historic neighborhoods

Great regional access

Strengths and Opportunities…

WEST MARKET AREA

Vacant properties

Highest foreclosure rate

Aging housing stock

Insufficient infrastructure

Unsafe roadway conditions

Poor visual appearance

Flooding and other hazard risks

Challenges…

WEST MARKET AREA

Creation of a

competitive and unique location with choices for living, working, shopping, education, employment and leisure time opportunities in a sustainable form.

WEST MARKET’S GOAL

Rebranding as ‘THE HARBORS’

The West Market Area

re-branded as a marine life nature preserve

and boater’s paradise.

THE HARBORS

West Market Redevelopment Plan

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Process

In this image released by AMC, zombies appear in a scene from the second season of the AMC original series, "The Walking Dead" in Senoia, Ga. (AP Photo/AMC, Gene Page)

Workshops I

Overall Concepts

and VisionImplementation

Strategies

HARBORS Redevelopment/Infill Effort

Workshops II

Draft Plan

Existing Conditions

Analysis

Refined the Vision,

Identified Districts

PHASE 2 PHASE 3PHASE 1 PHASE 4

PLANNING TIMEFRAME

OUTREACH SUMMARY

• 5 ‘Visioning’ Workshops March-May 2011

• 4 ‘Opportunity’ Workshops Oct. – Nov. 2011

9 Community Workshops321 participants

Format1. Presentations2. Survey3. Map Exercises

Getting the

word out

Display on School Websites

Newsletter –Chamber of Commerce

Sign Boards on RoadsWebsite

Flyer

Online Survey

Utility Bill Inserts

Direct Mailings to HOA and Civic Associations Display on T.V

Email Blasts

Visited Businesses

Newspapers

Personal Invitation

Intergovernmental Coordination

GETTING THE WORD OUT

WEST MARKET

AR

EA 1

AR

EA 2

AR

EA 3

AR

EA 4

N. County Line

S. R. 52

Ridge Road

S. County Line

S.R. 54

1.Areas

2. Districts

Economic

Social

Physical

Natural

5 PLAN ELEMENTSEconomic Development

Transportation

Environment, Open Space, and Tourism

Urban Design

Community Infrastructureand Planning

FRAMEWORK

HARBORSWest Market

Redevelopment/ Infill Plan

Economic Dvpt.

ULI

Community Dvpt.

Parks Master Plan

Post-Disaster Redvpt.

MPOBPACTrails, GreenwaysCMP

Other LocalNPR CRAPR Waterfront District

PLAN INTEGRATION

HARBORSWest Market

Redevelopment/

Infill Plan

West Market Redevelopment Plan

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Implementation

In this image released by AMC, zombies appear in a scene from the second season of the AMC original series, "The Walking Dead" in Senoia, Ga. (AP Photo/AMC, Gene Page)

153

Total

Strategies

Pasco County Office of Tourism Development (OTD)

Strategy: Establish a program of strategies and incentives to preserve, enhance, and expand the tourism industry.

Department:

• “We have added the Florida Circumnavigation/Blue ways Trail and kayak and boat launch sites to the FWC Fishing Map.”

• “OTD funds activities and events in the Harbors District such as ChascoFiesta, Paddleplaozza and Pasco Ecofest which are regional draws to the area and have produced a record of overnight room stays and economic impact for the area.

Pasco County Stormwater Department

Strategy: Develop an effective public education program to inform residents about the importance of drainage easements, self-maintenance of existing stormwater systems and sustainable stormwater practices to reduce/prevent flooding.

Department: “On-going community educational program for stormwater management and practices to include literature brochures, pamphlets and videos viewable on the Pasco County website, seminars, and technical Horizontal Round Table meetings with the local private engineering consultants for exchange of ideas and recommendations.”

Events and/or Presentation

04/25/13 – Earth Day – Environmental Expo 03/12/14 – Zephyrhills Rotary Club

06/08/13 – The Landings of St. Andrew Fair * 04/26/14 – Earth Day – Crews Lake Park

02/06/14 – Pasco County Citizens Academy, NPR * 07/08/14 – Cypress Creek – South Lake

02/24/14 – Anclote High School Fair * 08/05/14 – Regency Park Library *

Pasco County District School Board

Strategy: Work with schools and local farmers to promote and implement

Florida "Farm to School" Program which incorporates locally grown

produce into school meals.

Department: “The District School Board is participating in Farm to School

programs throughout Florida, and currently utilize Kumquats

from Pasco County. Additional locally grown produce will be

added as it as available and cost effective. “

Photos from:

The Suncoast News

“Garden teaches elementary students

about healthy eating”

Gulfside Elementary School in Holiday08/21/2013

http://suncoastnews.com/garden-teaches-elementary-students-about-healthy-eating-20130610/#sthash.xNjrA8ZA.dpuf

Pasco County Sheriff’s Office

Strategy: Coordinate with the Sheriff’s Office and neighborhoods to enhance and expand Neighborhood Crime Watches and the Security Patrol Programs.

Department: “The Pasco Sheriff's Office has nearly doubled the average number of crime prevention public speaking engagements in a typical month utilizing crime prevention corporals and reserves. Several neighborhood watch start-up meetings were attended by Community Relations and patrol staff, and district commanders attended numerous civic and community association meetings.”

• Using Harbors Plan as Basis

• Ten Target Areas

• 4 of the 10 are located within Kathryn Starkey’s Commission

District 3.

• Community Engagement - Stakeholders

o Sites Selection

o Site Visioning, Land Use(s), and Other Components

o Concept Plan Alternatives Review and Refinement

o Final Master Plan Review and Refinement

Retail, Office, Market Analysis & Positioning Strategy

Phase I Tasks:

• Existing Conditions Analysis

• Focus Area Identification

• Case Study Research

• Analyzed the West Market Area

Socio-economic profiles

Challenges and opportunities

• Made recommendations on where

to focus redevelopment efforts

MILLERS BAYOU

MAIN STREET

Phase II Tasks:

• Redevelopment Strategies specific to High Priority Focus Areas

• Redevelopment Limitations specific to High Priority Focus Areas

• Policy Analysis

• Strategy Recommendations for Key Focus Areas

• Vision and redevelopment scenarios specific to the High Priority Focus

Areas

Deliverable: Strategies for Redevelopment

• Our efforts centered on delivering redevelopment strategies specific to the Main Street and Millers Bayou focus areas in The Harbors’ River District.

• This included:

• Recommendations for property

assemblage

• Site improvements

• Redevelopment and reuse

concepts

• Neighborhood clean-up

• Infrastructure improvements

Pinellas /Pasco County Line to S.R. 52This $28 million project consists of repaving U.S. 19 between the

Pinellas/Pasco County Line and S.R. 52. This 7.3 mile project is anticipated to

be complete in summer of 2015.

S.R. 52 to Pasco/Hernando County LineThis $25.5 million project includes modifying medians and adding pavement on

U.S. 19, making existing right-turn lanes continuous between S.R. 52 and New

York Avenue, approximately 8.1 miles. The project is anticipated to be complete in

the fall of 2015.

Florida Department of Transportationwww.myus19.com Information pulled 03/09/2015

District 7 Highway Landscape Reimbursement (HLR): ($545,000)

Pasco County applied for HLR which is limited to FDOT highways within Districts 7.

The HLR Grant provides reimbursable funding for landscape design and

installation along State roadways within the district. The grant was applied for the

unincorporated sections of U.S. 19 within Pasco County.

Florida Highway Beautification Council Grant (FHBCG): ($200.000)

Pasco County will be applying for the FHBCG, which is a statewide competitive

grant that is awarded by a council appointed by the Governor. The grant

applications are awarded based on rankings by the council that is predicated on

the scoring of adherence to ten grant attributes. This is a 50/50 matching grant

Broad Ideas that Emerged• Identify a common project

• Collaborate and pool resources

• Create our own unique identity

Recommendations

• Inter-jurisdictional cooperation

• Focus effort

• Consider changes to local development codes and

related ordinances

• Leverage existing assets

• Make better use of the water

• Capitalize on local events

• Create a real downtown

• Collaborate

• Start implementing the recommendationsProgress reports to SGAOne Month - Six Months - One Year