Collaboration in FundraisingSuccess through meaningful engagement of private donors and

corporations in building healthy community forests

A case study of Tree Pittsburgh’s approach to developing , fostering, and maintaining relationships with funding partners

Benchmark and

Research

Develop your

audience

Plan and report

progress

Develop your

audience

Expand your thinking beyond the usual

suspects

Youth Development

Public Health

Air Quality

Economic

Environmental

Stormwater

Chamber of Commerce

Real-estate Agents

Public Safety

Corporations Foundations

with economic

focus

DCED, HUD, other govt agencies

Business Schools

Community Development Corporations

Benchmark and

Research

1816City of Pittsburgh Founded

1879First Tree Ordinance Protecting Trees From

Horses

1889Schenley Park Created

1904Forestry Committee Formed Within the Civic

Club of Allegheny County

1910Pittsburgh Shade Tree

Commission Established

Develop a compelling argument

1970Forestry Division Housed over 30

Employees

1980sSteel

Industry Declines

1995Carnegie Mellon Report Published

1998 Shade Tree Commission Refounded

2000Regional Parks

Master Plan

2004An

Ecological and Physical Investigatio

n of Pittsburgh Hillsides

2005Pittsburgh designated

as a Tree City USA by the

National Arbor Day Foundation

2005Street Tree

Inventory and Management

Plan

2006Alleghen

y Cemeter

y Tree Inventor

y

2006 Tree Pittsburgh

Founded (formerly Friends of the

Pittsburgh Urban Forest)

2007Park Tree Inventory

2010Benchmark Report

Natural Areas Study

2011i-Tree Eco and

Urban Tree Canopy Analysis

Urban Forest Master Plan

2008i-Tree Streets Tree Benefits Analysis

2008TreeVitalize®

Established in the Pittsburgh Region

2008Urban Forester Hired in

City Planning Department

2010Urban Forest Master Planning Symposium

Annual Benefit Summary for

Pittsburgh’s Street Trees

Benefits Total ($)Energy $ 1,205,133

CO2 $ 35,424Air Quality $ 252,935Stormwater $ 334,601Aesthetic/Other $ 572,882Annual Benefits $2,400,975

2008 iTree Streets Analysis

Plan and Report

Progress

Strengthen relationships by making your partners part of the

story and maintaining relevancy

Steering Committee participation on special projects.Joint advocacy efforts, local, state, and federal.Joint fundraising for professional tree inventories, tree care, and tree planting.Joint education support – DPW staff, Tree Tenders, CDC workshops.Joint promotion of Arbor Day.Sponsorship of the annual Penn-Del ISA Arbor Day of Service.Extensive MOU to fast track invoicing.

Cross representation on Pittsburgh Shade Tree Commission and Tree Pgh Board of Directors.

Asian Longhorned

Beetle

Gypsy Moth Emerald Ash Borer

Dutch Elm Disease

$0

$100,000,000

$200,000,000

$300,000,000

$400,000,000

$500,000,000

$600,000,000

$700,000,000

$800,000,000

0.0%

10.0%

20.0%

30.0%

40.0%

50.0%

60.0%

70.0%

80.0%

Impact of Major Urban Forest Pests

Structural value Percentage of Total Urban Forest

Annual grant to support Arbor Day celebrations at local schools – including tree planting on schoolyard.

Participation in Tree Tender course to provide information about utility pruning.

Sponsorship of the annual Penn-Del ISA Arbor Day of Service.

Participation on the Tree Pittsburgh Board of Directors.