Cold Calling is one of the primary strategy to establish a business. And we know that telemarketing is any kind of selling or promoting products or services via telephone call.

Thus, what cold calling simply means?

Cold Calling is a form of telemarketing. It is cold calling if you attempt to sell your products or services to a potential customer through unsolicited calling.

In the business industry, cold calling is actually a legal way to increase sales, but a lot of people, particularly, customers or agents somewhat hate it. This is not a new issue, though. That’s why, the Do-Not-Call Registry is enforced.

Why potential customers hate Cold Calling:

- It is annoying - It is abusive - It is distracting - It is [sometimes] downright lie.

Why cold callers hate cold calling:

- It is a tedious chore - Calls are ignored or not answered - The person on the other line is rude - Frequently rejected

Here are some simple tips for a successful cold calling:

1. Plan your cold call 2. Have a right contact list 3. Use the right script 4. Start out the right sound 5. Dial the right number 6. Think positive

For cold callers, this is an uphill battle, but it’s really that simple. The bottom line is, whether cold callers hate what they’re doing, they should still perform it well to nail sales. Indeed, cold calls allow you to generate more customers if it is done right. If so, cold callers would surely love it.

Are you afraid of Cold Calling? At AustraliaBPO, no need to worry about cold calling.

If you are interested to apply, please come in the office at 15th Floor Strata 100 Bldg. Ortigas Center, Pasig City from Mon to Fri 10am to 5pm.

Check out www.callcentrevoip.com for VOIP services.