coatings word july 2011

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leading worldwide manufacturer and supplier of a broad line of

specialty wax-based products. Shamrock offers almost 1,000 coatings

and additives products that are used in several hundred applications

in more than 20 major industries, including personal care.

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July 2011 www.coatingsworld.com Coatings World | 5

July 2011 • Vol. 16, No. 7 Table of Contents

COATINGS WORLD — Coatings World (ISSN 152-711-29) is published monthly by Rodman Publications, Inc., 70 Hilltop Road, Ramsey, NJ 07446 USA. Phone: (201) 825-2552; Fax (201) 825-0553. Periodical postage paid at Ramsey, NJ 07446 USA and additional mailing offices. Publications Mail Agreement No: 40028970. Return Undeliverable Canadian Addresses to Circulation Dept. PO Box1051, Fort Erie, On L2A 6C7, [email protected]. POSTMASTER: Send address changes to: [email protected]; (201) 825 2552 ext. 374; Fax: (201) 825 6582. Free subscriptions to CoatingsWorld are available to qualified individuals. Others are as follows: U.S. one year $75; two years $105. Outside U.S. and overseas: one year $95 (U.S.), two years $145 (U.S.), foreign airmail: one year $195(U.S.). 5% GST required on Canadian orders. GST #131559148. The publisher reserves the right to determine qualification of free subscriptions. Printed in the USA. Coatings World is used under licensefrom Whitford Worldwide. COATINGS WORLD’S circulation is audited by BPA International.

COLUMNSInternational Coatings Scene ....................................26China • China’s Architectural Coatings – The Forgotten MarketEurope • Russia’s Coatings Industry Regains StrideLatin America • Colombia, Panama FTAs to Boost Investment

Business Corner ..........................................................38Role Change in Marketing

ADVERTISING SECTIONSClassified Ads ..............................................................96Advertising Index........................................................97

80 State of the Industry

85 Resins Supplier DirectoryDEPARTMENTSEditor’s Page ................................6

As We Go To Press ......................8

Index to Companies....................8

Fresh Paint ................................10

Patents ......................................20

Market Reports ........................22

New Products ............................34

Industry News ..........................88

Suppliers Corner........................92

People ........................................93

Meetings ....................................94

Final Coat ..................................98

85

42 Top Companies Report

Coatings World’s annual report profiling the top manufacturers of paints, coatings, adhesives and sealants.

• Rankings - 44• Geographical snapshot - 46• Company profiles - 48

80

5 TOC0711.qxp:TOC 7/1/11 9:08 AM



http://www.coatingsworld.com

Coming off a very difficult 2009 when most coatings companies expe-rienced reduced activity and lower profitability, 2010 became the yearwhen the coatings industry recovered from the economic downturn

across most markets and regions. For example, global automotive markets,which were some of the hardest hit during the recession, experienced increasedproduction levels due to improved OEM auto builds as a result of higher de-mand, particularly in North America and Europe.

Automotive builds across the globe increased 22 percent, reflecting an im-provement of 37 percent in North America and 20 percent in the rest of theworld. The industry production forecast for 2011 projects a global increase offive percent, reflecting continued recovery in North America and continuedgrowth in Asia Pacific.

Most paint companies posted positive sales growth over 2009. Howeverfull recovery to pre-recession levels is still likely a few years away. Still it is avery positive sign that overall profitability was restored in most companiesand the industry is again preparing for growth outside the mature marketswhile also continuing to invest in the R&D pipeline.

One of the biggest stories of the year was the landmark deal between Wal-mart and AkzoNobel. The Dutch paint maker supplanted Sherwin-Williams asthe primary paint supplier in the U.S. for the world’s largest retailer.

In other key news, after a year of bitter opposition, a competition watch-dog recently approved Kansai Paint’s $260 million takeover bid of FreeworldCoatings, which is making its curtain call in this year’s report. The deal rep-resents a significant push into the African continent for Japan’s largest paintand coatings maker.

Also gone from this year’s report is Australia’s Wattyl having been ac-quired by Valspar for $125 million. Under the deal, Wattyl, which began op-erations in 1915, handed over its 30 percent share of the domestic paintsmarket to Valspar.

As high growth markets continue to redefine the dynamics of all manu-facturing-based industries, domestic suppliers in these regions continue to gainprominence on the world stage. In this year’s report we say hello for the firsttime to several Chinese companies: Carpoly Chemical Group, Yips Chemicaland Shanghai Coatings. Also, in Russia, joining fellow domestic paints pro-ducer Empils is Russian Coatings.

I’m sure we will see this list of Top Companies continue to grow as thesehigh growth regions become increasingly important to the customers the coat-ings industry serves.

Also be sure to read this year’s State of the Industry report on page 80where the presidents and CEOs of some of the biggest players in the industrydiscuss the year under review as well as make predictions about the future di-rection the industry is headed. You don’t want to miss it!

6 | Coatings World www.coatingsworld.com July 2011

Top Companies regainedground in 2010

Edito

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A Rodman Publication 70 Hilltop Road • Ramsey, NJ 07446 USA

(201) 825-2552 • Fax: (201) 825-0553Web site: www.coatingsworld.com

EDITOR Tim Wright • [email protected]

VICE PRESIDENT/EDITORIAL DIRECTORTom Branna • [email protected]

ASSOCIATE EDITOR Kerry Pianoforte • [email protected]

ART DEPARTMENT Michael Del Purgatorio • [email protected]

INTERNATIONAL CORRESPONDENTSSean Milmo (Europe)

Charles W. Thurston (Latin America/Americas)CONTRIBUTING EDITORS

Phil PhillipsEDITORIAL ADVISORY BOARDJim Berry (Berry Environmental)

Joseph Cristiano (consultant) Thomas Frauman (consultant)

Joseph Prane (consultant)Isadore Rubin (consultant)

Richard M. Tepper (PPG Industries)Shelby F. Thames (University of So. Mississippi)

RODMAN PUBLISHINGPRESIDENT

Rodman J. Zilenziger, Jr. • [email protected] VICE PRESIDENT

Matthew J. Montgomery •[email protected]

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27 Rue J. Lebeau- B-1000, Brussels, BelgiumTel.: 32-(0)2-513-06-47 • Fax: 32-(0)2-514-17-38

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6 Editorial0711:Editors /30/11 9:48 AM Page 6




















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The South Coast Air Quality Manage-ment District (AQMD), the air pollutioncontrol agency for Orange County andmuch of Los Angeles, San Bernardino andRiverside counties, filed a lawsuit againstThe Home Depot Inc. alleging tens ofthousands of air quality violations for dis-playing and selling coatings and paintsthat exceeded AQMD’s limits volatile or-ganic compounds (VOCs).

District attorneys for Orange, Riversideand San Bernardino counties and the city at-torney for the City of Los Angeles have alsofiled a second lawsuit related to the AQMDcase. This suit alleges that Home Depot mis-led customers with false information abouttheir products, which created an unfair busi-ness advantage over their competitors, ac-cording to AQMD’s statement.

The alleged violations of AQMD’sRule 1113 that prohibits the manufacture,distribution, sale or use of non-compliantcoatings could add up to steep fines:Home Depot could face penalties of up to$10,000 for each violation. Under the sec-ond lawsuit in accordance with the Busi-ness and Professions Code, Home Depotis subject to additional penalties of up to$2,500 for each act of unfair competitionand $2,500 for each act of false and mis-leading advertising, AQMD says.

The AWMD filing alleges that HomeDepot sold thousands of cans of sealers,clear wood coatings, lacquers and otherpaints and coatings in violation of air qual-ity regulations. The products containingvolatile organic compound (VOC) in excessof AQMD’s limits were found at more thantwo dozen stores, the authority alleges.

AQMD said that the products wereavailable at stores even after Home Depotmanagement had been notified of theproblem. Some of the products had beenmarked down for quick sale, AQMD says.

Sherwin-Williams, HGTV formpartnershipSherwin-Williams has partnered withHGTV to launche HGTV Home, an ex-

clusive line of durable, low-odor interiorpaints and smart painting supplies. HGTVHome by Sherwin-Williams will featureeight designer inspired color collections.Each collection highlights 20 coordinatedcolors and design tips for homeowners tocreate harmonious room-to-room colortransitions. Colors within each of the eightHGTV Home by Sherwin-Williams collec-tions work together no matter how manyor how few are selected. The interior latex

paint, manufactured by Sherwin-Williams,will be available in flat, satin and semi-gloss finishes. It will carry the GreenSureseal that marks the company’s high-qual-ity, environmentally preferred coatings.The color collections, to be showcased atmore than 2,800 neighborhood Sherwin-Williams stores, are: Color Pizazz, Tradi-tional Twist, Urban Organic, Global Spice,Livable Luxe, Rustic Refined, Neutral Nu-ance and Coastal Cool. CW


Home Depot sued by California counties over VOC levels

As

We

Go

To P

ress

Index to Companies

This index gives the starting page for a department or feature with a signifi-

cant reference to a manufacturer of paint, coatings, adhesives and sealants.

Subsidiaries are indexed under their own names.

Ace Paint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

AkzoNobel. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 93

BASF . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20, 80

Devoe Paint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

Diamond Vogel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

Dunn-Edwards. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 34, 80

Ennis Traffic Safety Solutions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Hempel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 80

Henkel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20

International Paint . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 34

Jotun . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 80

Lord Corp . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Modern Masters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

PPG . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 20, 34, 80, 98

Pratt and Lambert . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

Shawcor. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

Sherwin-Williams. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8, 10

Specialty Coating Systems . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

Spies Hecker . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 34

Tiger Coatings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 80

Tikkurila . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 80

Valspar. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10, 20

Watson Standard . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10

8 As We Go0711.qxp:As We Go To Press 6/30/11 9:49 AM


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Hempel is expanding its operations in theIndian subcontinent. With the opening ofa new manufacturing unit in Nashik, Ma-harashtra, Hempel is strengthening itsmanufacturing capabilities and presencein the Indian subcontinent. The companyalso plans to invest approximately €15-20million in a greenfield project over a pe-riod of three years.

Expansion in the Indian market is animportant element within Hempel’s busi-ness strategy, One Hempel – One Ambi-tion. “We are excited to expand ourpresence in the Indian subcontinent andsupply not only India, but also Sri Lanka,Bangladesh, the Maldives and Nepal,”said Kim Junge Andersen, CFO, Hempel.“We’ve had very positive experiences withour organization in India and the newplant will significantly boost our ability toserve our growing customer base in thisregion.”

The new plant will feature the latest inenvironmentally friendly coating produc-tion equipment, including a semi-auto-matic powder handling system, anautomatic liquid dosing system and a sol-vent recovery unit.

Designed to house raw materials andthe finished product under one roof, theone-building factory is spread across a1,500 square-meter plot. Under one shiftoperation, the factory will produce 1.5million liters annually. If further capacityis required, the factory can operate withtwo shifts to raise production capacity to2.4 million liters.

The factory is fitted with the latestmanufacturing equipment designed formaximum productivity. The bar code sys-tem installed in the factory will enablefaster traceability of raw materials andfinished goods.

“India is a very important market forHempel and the expansion will fast-trackour growth in the region,” said UmeshSingh, director, Hempel South Asia. “WhileHempel already has a large share of theglobal market in segments including wind

turbines, cranes and infrastructures, Indiahas also seen rapid growth in these seg-ments. We look forward to supplying theprotective and marine coatings to the grow-ing markets for these segments in SouthAsia. In these markets, our goal is to doubleour 2010 turnover to above €18 million by2013, and to triple turnover to more than€25 million by the end of 2015.”

The Denmark based multi-nationalcompany, Hempel is in the midst of astrong growth strategy. The company hasalso recently acquired Crown Paints Ltd.,a leading UK-based decorative paintscompany, and established manufacturingplants in Russia and Argentina.

International Paint opens fireprotection laboratory International Paint’s protective coatingsbusiness opened a £6.4 million (€7.1 mil-lion) testing laboratory for fire protectionproducts at its Felling, UK site. “The newfacility significantly improves our abilityto develop and bring new fire protectionproducts to market,” said Dipak Mistry,technical manager for International’s pro-tective coatings business.

International is the leading supplier offire protection coatings, used to protectsteel structures such as commercial build-ings and oil and gas installations, with itsInterchar and Chartek brands. The fireprotection market is growing rapidly dueto increasingly stringent fire protectionregulations worldwide, and forecasters ex-pect demand to double by 2018, the com-pany said. International has supplied fireprotection solutions for buildings includ-ing The New York Times Building in theU.S., the Marina Bay Sands Resort in Sin-gapore and the Victoria Hospital at Kirk-caldy in the UK.

The new laboratory will complementInternational Paint’s current fire protec-tion capabilities, which include structuraland fire engineering experience, estima-tion expertise and corrosion performanceknowledge. By integrating into designcontract chains and working alongsideowners, architects, design engineers andsteel fabricators, International draws onthese resources to offer a broader fire pro-tection service than just coatings supply.

The new laboratory is part of a major€10 million investment in research, devel-


Hempel expands in India Fres

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International Paint’s new fire protection facility in Felling, UK.

10-19 Fresh Paint0711:Fresh Paint 6/28/11 5:01 PM


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opment and innovation by Ak-zoNobel at the Felling site. Ak-zoNobel’s powder coatingsbusiness recently completed a

new €2 million laboratory for its polymerresearch and a €1.4 million corporate re-search laboratory.

Watson Standard acquires EBcuring unit Watson Standard recently acquired an elec-tron beam curing unit. The investment willserve to strengthen the research and devel-opment facility and capabilities of theirRigid and Flexible packaging divisions. TheEB unit allows Watson Standard to con-tinue its progression in responding in thedevelopment of energy curable specialtycoatings and their rising demand. The beamensures Watson’s mission of formulatingand supporting the most innovative spe-cialty coatings and adhesives for the globalrigid and flexible packaging market, asgreen technologies continue to replace con-ventional solvent-based coatings.

ShawCor and Welspun sign $60million contract ShawCor Ltd. said its pipecoating divi-sion, Bredero Shaw, has received a con-tract with a value in excess of $60million from Welspun Corp Limited, toprovide pipeline coatings and relatedproducts and services for the ZawtikaDevelopment Project operated by PTTEPInternational Limited. The contract willbe executed at Bredero Shaw’s facility inKabil, Indonesia. This facility is a tech-nology-based, full service coating plantthat was built specifically to processlarge, complex projects in the Asia Pa-cific region. Pipe shipments will utilizethe two new berths at the Kabil OffshoreDeepwater Port, which became fully op-erational during the second quarter of2010. The contract involves coating ap-proximately 335 km of 10” to 28” pipethat will be protected with three-layeranticorrosion coating and concreteweight coating.

PPG opens businessheadquarters in ChinaPPG has created PPG Management(Shanghai) Co., Ltd. The new company,

located in Shanghai will act as businessheadquarters for PPG in China.

“China continues to experience rapidgrowth, and PPG’s new country head-quarters in Shanghai will help facilitate

our business growth through the consol-idation of China business and functionalleaders together in the new location,”said Viktor Sekmakas, PPG senior vicepresident, industrial coatings, and presi-


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Nova Paint Club tackles economic challenges at Lisbon meeting

CIN, Iberia’s largest paint group, hosted the latest Nova Paint Club meeting, heldApril 26 – May 1 in Lisbon, Portugal. The meeting brought together the market-ing directors from the member companies and their board representatives to dis-cuss the critical issues facing the global paint industry.

The Nova Paint Club draws its members from 11 companies operating in morethan 90 countries. The meeting included a keynote presentation from Tobias Leweand his colleagues from A T Keaney. Lewe provided an insightful overview of theperformance of the global paint market during the economic crisis. In addition,the marketing directors received information from key vendors on innovations in-cluding new color mixing systems and specialized packaging.

“This conference has given us the chance to discuss the impact of the globaleconomic crisis on our sector,” said Joao Serrenho, president of CIN and currentpresident of Nova. “Working in collaboration, we have looked at new initiativeswhich will help us deal with both the threats and opportunities that this unprece-dented situation offers the industry.”

The next meeting of the Nova Paint Club will take place in October 2011 inLondon and will be held together with a meeting of Nova’s technical directors.

The Nova Paint Club is an international organization founded in 1983 to pro-vide a framework for leading global independent paint companies to benefitfrom exchanges of technical information, technology and expertise in all areasof their operations.

Nova President João Serrenho (front row center) together with board and marketing

directors visit CIN's flagship store and administration complex in Lisbon, Portugal.




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dent, PPG Asia Pacific. “TheAsia Pacific region is critical forPPG’s global growth plans. Infact, sales in Asia Pacific ex-

ceeded $2 billion in 2010 and continueto account for a greater share of PPG’stotal sales.”

PPG first invested in China in the1980s, according to Sekmakas. Today,PPG operates 14 manufacturing plantsand two research and development cen-ters throughout China. The companyproduces and sells a wide range of prod-ucts in China such as paints and coat-ings, glass, fiberglass, optical productsand aerospace materials.

Lord begins construction offactory in Itupeva, Brazil A subsidiary of Lord Corporation hasstarted the construction of a site near SãoPaulo, Brazil, in the city of Itupeva. Theindustrial park in Jundia, which has beenoccupied by the company since 1974,will be deactivated after all equipmenthas been moved to the new headquarters,which will be ready by the second-half of2013, the company said. In Itupeva Lordwill have 10,200 square meters of builtarea, and a total area comprising 40,500square meters to allow for several ex-pansions to accommodate an aggressivegrowth plan over the next twenty years.Construction work is scheduled to beginin the first quarter of 2012. The companysaid that the new site will be critical forit to be able to achieve its goal of dou-bling sales volume every five years. Thenew plant will begin operations with in-stalled capacity twice larger than its cur-rent output.

Hempel acquires Crown PaintsDanish-based Hempel has acquiredCrown Paints. The UK-based decorativecoatings manufacturer will help Hempelto grow its decorative coatings business.The company said the decorative seg-ment represents a significant part of theglobal coatings industry and therefore,the acquisition of a company strong inthe decorative market is an importantpart of its strategy. The acquisition willnot change Crown Paints’ brands’ iden-tities, and the daily management and de-

cision power will also remain local.Hempel will also continue to carry outCrown Paints’ existing objectives.

Ennis Traffic Safety Solutionsenters Mexico traffic paintmarketEnnis Traffic Safety Solutions’ traffic paintproducts have been approved for sale anddistribution by the Mexican government.Ennis company officials, government rep-resentatives and distributors held a launchevent in Mexico City to discuss the Ennisentry into the paint market and regionalheadquarters in Mexico. The launch eventwas highlighted by a review of Mexicanpaint and thermoplastic standards by Ing.Alfonso Mauricio Elizondo Ramírez, co-ordinator of transportation standards andinfrastructure for the Mexican Trans-portation Institute.

“Our product success on a global basishas resulted from having local offices andfacilities run by local people, and we aremaking a significant investment in LatinAmerica and Mexico,” said Scott Seeley,Ennis’ director of global marketing, Cen-tral U.S. and Latin America. “Most of ourproducts currently come from Texas, butwe are evaluating ways to move our prod-ucts and services closer to Mexico andLatin America.”

Leading the Ennis team in LatinAmerica is Alberto Merinos, marketingand sales manager for Latin America andthe Caribbean. Ennis has distributedproducts in Mexico for more than 20years including Stimsonite raised pave-ment markers and thermoplastic pave-ment material.

LKQ Corporation acquiresAkzoNobel’s North Americanpaint distribution business LKQ Corporation has closed the acquisi-tion of AkzoNobel Coatings Inc.’s paintdistribution business consisting of 40 lo-cations across the U.S. In addition to dis-tributing Akzo’s paint in these 40 marketsand the other markets in which LKQ cur-rently distributes Akzo’s paint, LKQ willcontinue to distribute paint for othermanufacturers in the approximately 38markets in which LKQ currently distrib-utes paint and related products.

Jotun Saudia opens facility inRiyadh Jotun Saudia recently opened the com-pany’s new offices in Bilda Mall, Riyadh.The new office will act as the company’ssales, marketing and administrative officeand also house the protective marine andpowder functions. The opening reflectsJotun’s continuing business growth in theKingdom and also complements the com-pany’s initiatives that are aimed at provid-ing better customer service. Jotun’swarehousing and customer service depart-ment (CSD) facilities will still be based inits old facility in Solay, Riyadh. JotunSaudia (Paints) maintains a strong presencein KSA with more than twp environmen-tally friendly factories in key locations suchas Yanbu and Jeddah. The company’s newoffices are located within accessible distanceto the warehouse and CSD, and maintainsa fully computerized set-up, which isequipped with the latest communicationsoftware that allows them 24/7 seamlessconnection to the Jotun global network.

Dow Microbial Controlpartners with ValsparDow Microbial Control partnered withValspar to launch the inaugural Innova-tion Day in Shunde, Guangdong Province,China. This event not only represented thebusiness innovative strategy of “Innovatewith Customers,” “In China, For China,”and a global vision, but also demonstratedits firm commitment to growing with cus-tomers together.

Dow Microbial Control offers leadingexpertise and a complete portfolio of mi-crobial control products to help solve allkinds of microbial problems includingplant hygiene, in-can preservation, dry-film protection and antimicrobial coating,etc and meets the evolving regulatoryneeds of our customers. Dow MicrobialControl Quality Inspection Center, in par-ticular, brings together the experts andlaboratory facilities of Dow MicrobialControl Technical Customer ApplicationCenter. It is therefore well positioned toproviding specialized monitoring and test-ing of microbial biocides and preserva-tives, while helping customers solve theproblems of microbial control, from spe-cialty products to commercialization.


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“As a world-leading coating company, Valspar championsthe concept of openness and innovation, and an important el-ement of this concept is external partnership and sharing ofresources. Dow is the largest and most respected chemicalcompany in the world, and it shares a similar concept to ours,”said Robert G. Duan, technical director of Valspar Asia. “I’mextremely delighted to see these two companies working to-gether towards a common goal, and developing break-throughtechnologies for the coating industry. Innovation Day has beena great success, marking a good beginning to our closer col-laboration in the long run.”

Dunn-Edwards starts paint manufacturingfacility in ArizonaDunn-Edwards has opened what it says is the world’s firstLEED-certified paint manufacturing facility. Located inPhoenix, AZ the 336,000-sq.-ft. facility was custom designedto be the greenest and most efficient in the coatings industry,according to the company. The building encompasses manu-facturing, product development, quality control laboratories, adistribution center, retail outlet and office space.

“We have incorporated innovative, energy-efficient equipmentand protocols, such as unique high-efficiency process equipmentwith integrated dust suppression technology, so that no particu-lates are emitted to ambient air, and advanced wastewater recy-cling techniques to conserve water. Our systems are classified asultra-low discharge, meaning that waste generation is greatlyminimized,” said Karl Altergott, president.

According to Dunn-Edwards, it is considered one of themost environmentally-friendly paint manufacturers and an in-dustry leader in eco-efficient principles - all part of its Greenerby Design philosophy. Throughout its operations the companyfocuses on initiatives such as energy efficiency, waste mini-mization, recycling, emissions reduction, and health and safetyprotection. “So, not only are we manufacturing paint that ismore eco-friendly, we have taken great steps to conserve en-ergy and material resources, and to reduce waste in our phys-ical environment,” said Altergott.

The company eliminated cardboard boxes for packaging one-gallon containers and now use heat shrink wrap. Dunn-Edwardsis the only paint plant in the U.S. using heat shrink wrap. Thisamounts to a reduction of cardboard consumption by one mil-lion boxes, which equates to approximately 250 tons of card-board per year.

Altergott reports that energy calculations on the new plant showa 50% reduction over its two existing operations; one was firstbuilt in the mid-1950s and the other in the mid-1970s. “Our in-novative automation at the new plant is one of the most compre-hensive systems in the industry and light years beyond what wehad at the older facilities,” he explained. “We are so much more ef-ficient -- saving time, money and resources. Increased automationhas reduced the physical demands of workers, and thus potentialinjuries.” With more than 50% more space than our two formerplants combined, this new plant meets Dunn-Edwards’ needs forlong-term growth and has room to expand another 40,000 sq. ft.




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Sherwin-Williams awardedPresidential Green ChemistryChallenge by EPAThe Sherwin-Williams Company an-nounced it has been awarded the Presi-dential Green Chemistry ChallengeAward. The award from the U.S. Envi-ronmental Protection Agency, (EPA) onbehalf of the White House, recognizesSherwin-Williams innovative new paintformulation, utilizing soybean oil and re-cycled plastic bottles (PET) in the sub-stantial reduction of volatile organiccompounds (VOC).

“We are pleased that the White Houseand EPA have recognized our very tal-ented R&D team that’s committed to in-novation and sustainability,” said ChrisConnor, chairman and CEO of The Sher-win-Williams Company. “Incorporatingsimple ingredients like soybean oil and re-cycled plastic bottles into a first of its kindpowerful paint formula, provides a win-ning transformational combination forour customers and the environment.”

Sherwin-Williams is being recognizedin the Designing Greener Chemicals cate-gory for water-based acrylic alkyd tech-nology. (WBAAT) Oil-based alkyd paintshave high levels of volatile organic com-pounds (VOC) that can become air pollu-tants as the paint dries. But now theSherwin-Williams R&D Innovation Ex-cellence team has developed water-basedacrylic alkyd paint, made from soybeanoil and recycled plastic bottles that cutVOC content by 60%.

In 2010, the new environmentallyfriendly Sherwin-Williams paint for-mula, found in Pro Classic WaterbasedAcrylic Alkyd, ProMar 200 WaterbasedAcrylic Alkyd, and ProIndustrial Water-borne Enamel has eliminated 800,000pounds of VOCs.

In manufacturing the new paint for-mula, Sherwin-Williams has used 320,000pounds of soybean oil, 250,000 pounds ofPET, and eliminated 1,000 barrels of oil.The continued evolution and expansion ofthe Sherwin-Williams technology has the

potential to eliminate millions ofpounds of VOC emissions whilesupporting the recycling of multi-million pounds of PET each year.

Cunard confirms efficiencyimprovements with Intersleek900Cunard, the brand operated by CarnivalUK, has confirmed significant savings onits flagship liner Queen Mary 2 sinceconverting from a silyl-based TBT-freeself-polishing copolymer antifouling inNovember 2008 to International Paint’sfluoropolymer foul release coating Inter-sleek 900.

From its own detailed studies on thepropulsion efficiency of Queen Mary 2,Cunard has confirmed that since the ap-plication of the Intersleek 900 system tothe vertical sides, vessel efficiency has im-proved by over 10 percent.

“Prior to the drydocking, in order toachieve the necessary speeds to meet ourdemanding schedule, we would need to

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utilize all four 14.5MW diesel generators and supplement thatwith our 8MW gas turbine running on gas oil,” said Ronnie Kier,chief engineer of Queen Mary 2. “After the drydocking we onlyrequired the four diesel generators, which gave us a direct savingof approximately 36 tons of gas oil per day or around $30,000per day at today’s prices. What is more important to us is thatthose initial efficiency improvements have been effectively main-tained over the 30 months since application.”

The lower fuel consumption seen on Queen Mary 2 since theapplication of Intersleek 900 represents a reduction in CO2 emis-sions of over 50,000 tons - equivalent to taking 16,000 cars offthe road for 12 months.

Connecticut Governor signs paintstewardship lawConnecticut Governor Dannel Malloy signed into law the nation’sthird program requiring paint manufacturers to safely manage left-over latex and oil-based paint from households and painting con-tractors. The law will increase opportunities for residents andcontractors to recycle architectural paint, while significantly de-creasing costs for local agencies. The legislation was supported bythe paint industry, and is the third law resulting from a multi- stake-holder negotiation facilitated by the Product Stewardship Institute(PSI). The first two laws passed in Oregon and California in 2009and 2010, respectively. More than 609 million gallons of architec-tural paint are sold in the U.S. each year, 10 percent of which is es-timated to remain unused. Underfunded municipal collectionprograms result in insufficient reuse, recycling, and improper dis-posal of leftover paint. The new program in Connecticut, slated forimplementation on or before July 1, 2013, will include the cost ofsafely managing leftover paint in the purchase price of new paint,and will set up an industry-led program to reduce paint waste, in-crease reuse and recycling, and safely dispose of remaining unus-able paint.

New Becker Acroma logotype unveiledThe Sherwin-Williams Company unveiled the new logotype for itsBecker Acroma brandat the 2011 Lignashow. According to thecompany, the new lo-gotype is designed toreflect the movement,fluidity, strength and global nature that have made the BeckerAcroma name one of the most trusted in the wood industry. “Wewanted to be true to Becker Acroma’s brand roots while capturing


The Queen Mary 2 wears International Paint’s fluoropolymer foul release coating Intersleek 900.



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its current strengths and continuing com-mitment to be a customized global supplier,”said Drew McCandless, president of Sher-win-Williams Product Finishes Division.

MetoKote earns tier one statusto Toyota MotorManufacturingMetoKote Corporation has achieved tierone status to Toyota Motor Manufacturing.It is the only dedicated coating servicescompany in North America to earn this dis-tinction. Through its San Antonio, TX fa-cility MetoKote provides electro-depositionor e-coat application services on 100 per-cent of Toyota’s Tundra and Tacoma pick-up truck window frames produced at theautomaker’s Texas assembly facility.

MetoKote’s San Antonio facility—es-tablished in 2006—is located on the Toy-ota supplier campus and is on a 12-hourshipment window with the automotivemanufacturer. MetoKote’s proprietary in-ventory tracking system (MITS) is tied toToyota’s electronic data interchange sys-tem and manages precisely how manyparts have been received, where they arein the coating process, and when they arescheduled for shipment. In addition toproviding e-coat services directly to Toy-ota, MetoKote began its partnership withtwo Toyota primary product partners, andhas since expanded those relationships toinclude additional partners also locatedon campus.

In conjunction with earning tier one sta-tus, MetoKote was subsequently confirmedas a member of the Bluegrass AutomotiveManufacturers Association otherwiseknown as BAMA. BAMA is a corporationmade up of tier one Toyota suppliers whoshare a common vision with Toyota of de-livering the highest quality vehicles at thelowest cost, with the shortest lead time.

Sherwin-Williams renameschemical coatings division Sherwin-Williams’ Chemical Coatings Di-vision has been renamed Product Finishes.Following the acquisitions of industrialwood finishing leaders Becker Acroma andSayerlack in 2010, the newly expandedSherwin-Williams Product Finishes Divi-sion now boasts a very strong presence inEurope, adding significant manufacturing

and distribution capabilities. These acqui-sitions also added to the company’s exist-ing infrastructure in China and Asia,doubling its capabilities. Drew McCand-less, president of the Product Finishes Di-vision said, “The time was right to reflectour expanded footprint with a name thatarticulates the division’s focus on provid-ing finishes that meet customers’ perform-

ance, compliance and aestheticdemands.” Sherwin-WilliamsProduct Finishes Division, withthe addition of technical centers,manufacturing facilities and substantialdistribution infrastructure around theglobe, enables Sherwin-Williams to delivercoatings systems to OEMs and manufac-turers quickly and efficiently. CW

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http://www.buhlergroup.com


Patent No. U.S. 7,816,418 B2PPG Industries has been granted a patentfor a radiation-curable coating composi-tion comprised of 50%-80% by weight aradiation-curable compound, the improve-ment comprised of including in the coatingcomposition 1%-5% by weight a free acid,wherein the free acid is selected from tan-nic acid, phosphoric acid, gallic acid and/orcitric acid; 1%-10% by weight of a halo-genated polyolefin; 1%-3% by weight of aphotoinitiator; and a phosphate ester acry-late; so as to improve the adhesion of thecoating composition to both metal andplastic substrates; the percentages byweight being based on weight of total resinsolids in the composition.

Henkel patents UV curing anti-fingerprinting coatingPatent No. U.S. 7,816,434 B2Henkel has obtained a patent for a coatingmaterial comprised of 40%-90% weight ofat least one oligomeric substance selectedfrom the group consisting of epoxy(meth)acrylates, polyester (meth)acrylates,polyether (meth)acrylates, and polyurethane(meth)acrylates, wherein the oligomeric sub-stance is linear or branched and contains atleast two unsaturated double bonds; 5%-60% weight of at least one low molecularweight (meth)acrylate selected from thegroup consisting of monofunctional, difunc-tional, trifunctional and polyfunctional(meth)acrylate compounds; 0.1%-20%weight of at least one (meth)acrylate com-pound different from the first two containingone or more acidic groups; and 0.1%-20%weight of at least one auxiliary substance se-lected from the group consisting of adhesionpromoters different from flow-controlagents, defoaming agents, light stabilizers,dyes, pigments, biocides, fillers and pho-toinitiators; wherein 2%-9.7% weight,based upon total coating material, of the atleast one low molecular weight (meth)acry-late is selected from difunctional, trifunc-tional and polyfunctional (meth)acrylatecompounds; and at least one of nanopartic-

ulate aluminum oxide or hydrophobic silicais present in highly dispersed form in thecoating material and the components are se-lected such that the coating material has aviscosity of less than 1000 mPas within atemperature range of 0°C to 90°C.

Valspar patents highperformance aqueous coatingPatent No. U.S. 7,812,090 B2Valspar Sourcing, Inc. has been granted apatent for a coating composition comprisedof a silane-functional, acetoacetoxy-func-tional multistage latex polymer, wherein themultistage latex polymer is comprised of atleast one silane-functional soft stage havinga Tg between approximately −65° C and30° C and at least one hard stage having aTg between 30° C and 230° C.

Cytec patents radiation curablelow gloss powder coatingPatent No. U.S. 7,816,420 B2Cytec Surface Specialties has obtained apatent for a radiation curable powder coat-ing composition comprised of as a binder amixture of 30%-90% weight of one or more(meth)acryloyl group containing amorphouspolyester resins having an unsaturated equiv-alent weight of more than 700 g/doublebond and an isophthalic acid content offrom 65%-100% weight, calculated on allthe acids, and 10%-70% weight of one ormore (meth)acryloyl group containingacrylic copolymers having an unsaturatedequivalent weight of up to 1250 g/doublebond, based on the total weight of the binder,wherein the (meth)acryloyl group contain-ing amorphous polyester resins are obtained

from the corresponding carboxyl group con-taining polyester, which is the reaction prod-uct of an acid constituent which containsfrom 65-100 mole percentage of isophthalicacid and of a glycol constituent which con-tains from 20-100 mole percentage ofneopentyl glycol, wherein the (meth)acryloylgroup containing acrylic copolymers are ob-tained from the corresponding carboxylgroup containing acrylic copolymers, andwherein the carboxylic group containingpolyester is in admixture with the carboxylicgroup containing acrylic copolymer and theadmixture is further reacted with amonomer having a (meth)acryloyl groupand an epoxy functional group.

BASF patents coating foradhesion to olefinic substratesPatent No. U.S. 7,816,449 B2BASF Coatings has been granted a patent fora coating composition comprised of filmforming components and an adhesion pro-moter comprised of an olefin-based polymerhaving a functionality thereon that is essen-tially unreacted with the film forming com-ponents of the coating composition whensubjected to curing conditions, wherein thefilm forming components comprised of aprincipal, film-forming resin and a melamineformaldehyde crosslinker reactive with theprincipal, film-forming resin when the coat-ing composition when subjected to curingconditions; wherein the olefin-based poly-mer has at least one acid functional groupand wherein the olefin-based polymer is ablock copolymer formed by reacting a sub-stantially saturated olefin polymer with alactone chain-extension reagent. CW


PPG patents universal primerPate

nts

3M wins patent cases in Canada and China

3M Co. patent lawyers scored wins on two continents over its reflective coatings used on

firefighter coats. The Maplewood-based manufacturer said Tuesday that Eurtoex of Canada

was ordered by Federal Court in Ottawa to pay damages to 3M and stop selling products that

3M said infringed on its Scotchlite Reflective Material Fire Coat Trim. 3M also said that a court

in Shanghai ruled last month that Zhejiang Daoming Reflective Materials Co. infringed on one

of 3M's patents related to the same technology.

20 Patents0711:Patents 6/29/11 9:16 AM


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Agricultural, construction and earthmov-ing (ACE) equipment is big business, onethat generates a significant demand forcoatings. Prior to the recession, the ACEequipment coatings market, was valued at€2.1 billion generating demand of over500,000 tons.

The impact of the global recessionwas felt in all markets. The constructionindustry was worst affected and spend-ing in real terms fell by almost 20 per-cent in 2009. This led to dramaticdeclines in both equipment orders andoutput. Dealers and leasing companiesalready held surplus stock, whichplaced additional pressures on theequipment manufacturers. Markets de-clined by as much as 60 percent in somemarkets, including Russia, leading tooverall production output of machineryfalling by around 40 percent in 2009.This resulted in considerable shrinkagein associated coatings demand.

Governments set aside considerablesums of money for infrastructure andconstruction projects as part of their fis-cal stimulus packages, intended to injectfunds into key industries during thedownturn. These were more effective incountries like China and contributed tostronger performance in the Asia Pacific

region, which accounts for over 55percent of the ACE equipment coatingsmarket.

The agricultural equipment coatingssegment performed comparatively better,but still witnessed declines in equipmentoutput of around 15 percent. As a result,the value of the global market for ACEequipment coatings (including industrialtrucks) in 2009 was estimated to bearound €1.6 billion.

As the order books of equipment man-ufacturers started to fill in 2010, coatingsconsumption increased by around threepercent, and is expected to continuegrowth in 2011. However, a return to pre-recession levels is not expected until 2015.

These are the latest findings of the

Irfab Global Industrial Coatings Market2010 – 2020 study. The full study, whichwill be completed later this year, focusesexclusively on industrial coatings anddraws together a wealth of market dataand industry comment collected throughextensive interviews with all of the lead-ing industry participants.

The ACE chapter, which is availableseparately, provides a full review ofcoatings for agriculture, constructionand earthmoving equipment and the im-pact that the recession has had on con-sumption profiles. The machinerycovered also includes materials handlingequipment. The chapter considers tech-nology trends and market developmentsfrom a regional perspective, and in-


Global ACE coatings market shows signs of recovery

Mar

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How the 9.0-magnitude earthquake in Japan will influence the TiO2 industry

By Chris WuCCM International Ltd.

At 2:46 PM JST, March 11, 2011 a massive 9.0-magnitude earthquake occurred near the northeastern coast ofJapan, creating extremely destructive tsunami waves which hit Japan just minutes after the earthquake. The earth-quake and tsunami have caused extensive and severe damage in Northeastern Japan (Fukushima, Iwate, Miyagi,Ibaraki, Chiba, etc.), leading to a large number of chemical enterprises shutting down, and it will also influenceChina’s chemical industry.

Some oil refinery processing plants are shut down because of the earthquake in Japan, influencing the manu-facture of basic materials such as petroleum products, olefin, arene, etc. Especially the underproduction of olefinincluding ethylene, propylene and arene products will have great effect on it in the future.

Ports are closed due to the tsunami in Japan, which will probably influence the global sulfuric acid market. Japanis the third biggest sulfuric acid exporter, with total output of 7,500,000 tons per year, (Continued on page 24...)

Source: Grant Thornton LLP (see next page)

22-24 Market Reports0711:Market Reports 6/29/11 2:13 PM


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cludes information on the keycountry markets in both vol-ume and value terms. Demanddrivers and market dynamics of

both the agriculture and constructionindustries are presented. The outlookpresents annual volume forecasts for thenext five years, with trend indicators for2020.

The Irfab Global Industrial CoatingsMarkets 2010-2020 study is PRA’s mostambitious and comprehensive industryreview to date. For more informationplease contact Mais Haddadin of thePRA at +44 (0)20 8487 0800. Or visitwww.pra-world.com/irfab for more in-formation and to download samplepages from the study.

Manufacturing confidence inU.S. economy drops sharplyU.S. manufacturing leaders have turnedpessimistic regarding the U.S. economy,according to Grant Thornton LLP’smost recent Business Optimism Index, aquarterly survey of U.S. manufacturingbusiness leaders. Only 40 percent be-lieve the U.S. economy will improve inthe next six months, down from 60 per-cent three months earlier. At the sametime, 26 percent believe the U.S. econ-omy will get worse, up from three per-cent. “There are many factors causingconcern amongst U.S. manufacturingleaders,” said Wally Gruenes, manufac-turing practice leader at Grant ThorntonLLP. “Soaring energy and raw materialcosts and Japanese manufacturing sup-ply chain disruptions are weighing heav-ily, as are unresolved U.S. debt reductionissues and a corporate tax rate that stillputs the U.S. at a global competitive dis-advantage. Lower effective tax rates willencourage investment and business ac-tivity, spur job creation, and ultimatelyincrease national wealth. Tax reformshould benefit the dynamic manufactur-ing businesses that are the backbone ofAmerican economic growth and thedriving force behind expanding employ-ment. Included in this category aremany privately held businesses, the Rus-sell 2000 and similar groups.” CW


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and the total export volume of sulfuric acid was 2,800,000 tons in 2010,which was exported to Chile, China, Philippines and India.

As one of the best industrial export countries in the world, Japan hassuffered this violent, which will cause visible impact to global economicand related industry. Especially for China, the biggest negative impact torelated industry and international business is reflected in imports.

The price of TiO2 has continued to rise since the beginning of 2010 inChina. In 2011, due to the lack of raw materials and price increases, thequotation of titanium concentrate is rising in Vietnam, and the price in-crease of sulfuric acid, etc., makes the cost of TiO2 to increase.

According to CCM’s data, in December 2010, Japan exported 7,331tons of TiO2, up by 37.1 percent compared with last month. As a result,Japan’s TiO2 export volume has boosted to 70,673 tons in 2010, up by50.3 percent year on year. The soaring export volume of Japan's TiO2 in-dicates the demand for TiO2 has rebounded, especially in Asia Pacific. Asone of Japan's most important TiO2 export destinations, China imported31,857 tons of TiO2 from Japan in 2010, accounting for 45.1 percent ofJapan’s total export volume, with an increase of 5,314 tons compared withthat of 2009. However, will this situation change after the earthquake?

According to Sakai Chemical Industry Co., Ltd. (Sakai), a Japanese TiO2producer with production capacity of 60,000 tons per year, it has sufferedfrom the damage caused by the earthquake. After the disaster, Sakai’s TiO2facility has been halted because utilities such as electricity and water sup-ply have been shut down since the earthquake struck.

Though Ishihara Sangyo Kaisha, Ltd. (ISK), the largest TiO2 producer withproduction capacity of 160,000 tons per year, was not involved by thisearthquake, the TiO2 industry will still be affected. On the other hand, someports closed due to the tsunami and earthquake will influence the importand export situation in Japan. Moreover, the violent earthquake will lead toa large reconstruction effort. Can ISK satisfy such a large rebuild demand?

As the largest producer of building material and steel, as well as thelargest building market, China’s related industries are expected to obtaina certain market share. Most of the building materials in Japan are im-ported from China. How much building material of TiO2 will be needed tosatisfy the demand of billions of reconstruction dollars?

According to one Indian titanium feedstock suppliers, some limenite or-ders will be suspended, as TiO2 production in Japan is to be impacted dueto the power shortage after the earthquake. Hence, they can divert somevolume for China’s end user in April 2011. As a result, the price of tita-nium feed stock is expected to restart to some extent.

Japan’s reconstruction effort after the earthquake will certainly boostTiO2 demand in Japan, which will shrink ISK’s TiO2 export volume. More-over, the halt of Sakai will further intensify the shortage of TiO2 world-wide, especially in Asia Pacific. As a result, TiO2 price is expected to witnessa faster increase.

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China’s Architectural Coatings - The Forgotten Market

International Coatings Scene China

by Dan Watson

China Correspondent

[email protected]

How would you measure success in amarket that just a handful of yearsago did not exist? No, I’m not talking

about the latest electronic gizmo or the latestsocial network. The market I am referring to isclassical Architectural Coatings in China. Sev-eral China-based coatings producers claimenormous success in that market. Is their claimgenuine? Is their success long term sustain-able? Are they leaders or followers in terms ofthe real drivers for this market? The real an-swer to these questions may rest with howthey might define success.

No one can deny that China has been theclear winner in the economic developmentrace. They are now number two in the worldand are projected to overtake the U.S. in the

next few years. China has experienced overtwo decades of high economic growth, whichhas been fueled by the consecutive increases ofindustrial output, consumer consumption andcapital investment.

China’s GDP has been growing at 9.8 per-cent per annum (NOTE: In an effort to controlinflation the Central Government has indicatedthat growth in the immediate future should bethrottled back to about 7.5 percent). Nationalindustry output has been advancing at 15 per-cent annually and will continue to sustain astrong growth for the remainder of this decade.

As a result, the fast-growing middle class iscreating an enormous consumer society. As thefastest-growing economy in the world, Chinahas attracted the attention of investors and cor-porations around the world for the last twodecades. The result of this phenomenal growthis that today China is regarded as the world’slargest producer and consumer of coatings witha total coatings production exceeding 9.5 mil-lion metric tons.

Riding China’s

unprecedented

home construction

growth is at best a

short-term strategy.

What happens

when this growth

levels out or worse,

declines?

26-29 China0711:International Coatings Scene 6/30/11 1:17 PM




With the evolution of a middle class,over the past decade 400 million Chinesefamilies have experienced the historic driveto pursue the universal dream of homeownership. This drive towards home own-ership has given rise to an unprecedentedexpansion in home construction, which inturn has resulted in a significant growth inarchitectural coatings.

Although there is no exact measure-ment of the size of this market it is esti-mated that in 2010 the architecturalmarket in China was about 3.5 millionmetric tons. It is further expected that itwill grow at a rate in excess of eight to 10percent over the next five years. However,there is a caveat with this projection, i.e.,the home construction expansion willcontinue at its present rate.

Since 2004, the largest architecturalsegment has been interior water-basedcoatings. In 2010 that market was esti-mated to be one million metric tons. Theoverall improvement of per capita incomefor the average Chinese individual has al-lowed more families to become home-owners. Until recent times, the governmentand banks were highly supportive of indi-vidual home ownership. Due to the globaleconomic downturn Chinese banks havebacked off in their lending, which hasslowed the housing development com-pared to just a few years ago.

What DIY market?On the surface, the architectural coatingsstatistics sound like a good thing for coat-ing producers. Unfortunately, many seg-ments of the traditional coatings marketin China are not well developed. The Chi-nese architectural market is highly com-petitive and extremely diffuse. It isestimated that there may be as many as8,000 paint producers inside China atleast half of which who produce an archi-tectural coating.

Unlike industrial coatings such as au-tomotive coatings or inks, there is an ab-sence of rigorously enforced qualitystandards for architectural coatings inChina. As a result, the market is beset witha wide range of product composition,quality and performance. In addition,there is essentially no DIY coatings mar-ket in China. The market is completely

controlled and managed by contractpainters whose objectives and positionsare not in sync with either the paint pro-ducer or the homeowner.

If we review strong, well-defined andwell-managed architectural coatings mar-kets around the globe it is noted thatgrowth and stability cannot exist withoutan established DIY market whereby pro-ducers and users are in sync. In otherwords the primary drivers in most suc-cessful architectural markets tend to behomeowners, not contract painters.

Although there are well-known inter-national coatings companies establishedinside China the route to market is essen-tially through contract painters, notthrough homeowners. This absence ofhomeowner participation has given rise toconfusion about what is really needed bythe Chinese architectural market.

Homeowners vs. contractorsHistorically, the average Chinese citizenhas not invested a lot of money in eitherimproving the basic appearance of theirhome nor in the use of coatings to pro-tect its various substrates. That positionhas changed somewhat over the past

decade and was significantly reinforcedby the Beijing Olympics. In an effort toimpress the visitors to the Olympics andof course, the rest of the TV viewingworld, the Chinese Government pusheda massive coatings project of unprece-dented size and scope.

Offices, manufacturing plants andhomes were all painted in a variety of daz-zling colors designed to impress theviewer. Even today various cities in Chinanot only dictate that certain buildings bepainted but what color is to be used. Inthe countryside, many small towns haveinstituted regulations regarding the paint-ing of homes and offices. Due to the his-torical cultural influence in China, thisentire painting requirement falls in thehands of “Contract Painters” and alongwith this fact comes a host of problems.

The average Chinese homeowner con-tracts with a coatings company to do theirpainting. The company would visit withthe homeowner, submit an estimate of theamount of paint that is to be used and insome instances they would work with thehomeowner in choosing colors. The con-cept of flat versus eggshell, or eggshell ver-sus gloss may come up but the question ofwhat type of coating to use—interior orexterior, water-based or solvent-based—is generally not discussed nor what resintype such as vinyl, acrylic, polyurethane,alkyd, etc.

What generally happens is that the con-tractor will estimate far more paint than isrequired to do the job. Even so, the con-tractor will often add water or solvent, de-pending on the system used, to the paint inan effort to extend coverage and minimizethe amount of paint that has to be used.The contractor will then take the overagepaint and use it in other jobs or will sell itto smaller, less organized contractors.

By adding additional water or solventto the coating the ultimate performance ofthe coating is compromised. Unfortu-nately, the Chinese architectural market isprimarily based on esthetics and price, notperformance. In some instances the coat-ings that are eventually applied to home-owner dwellings are so poor that thelocals have coined the term “wall cancer”signifying that the coatings are terminallysick and will eventually die.

China International Coatings Scene

“If we review strong,well defined and wellmanaged architec-tural coatings mar-kets around theglobe it is noted thatgrowth and stabilitycannot exist withoutan established DIYmarket whereby pro-ducers and users arein sync.”



All of this less than ethical behaviorby the contract painter could be avoidedif the average homeowner was more in-volved in the process and more educatedabout architectural coatings. Several ofthe larger, international coatings pro-ducers have attempted to solve thisproblem by offering their paints throughin-house paint contractors. Unfortu-nately, the outcome achieved has notbeen as hoped.

Mature markets by comparisonIn the U.S. and Europe the architecturalcoatings market has undergone significantchanges over the years. The U.S., likeChina, used contractors to both produceand apply coatings for many years. Withthe advent of water-based coatings therewas a conscious effort on the part of thepaint producers to bring the individualhomeowner into the process.

Admittedly, most of this desire to getthe homeowner involved was based on abelief that the coatings producer could ex-tract more profit from the homeownerthan working through a contractor. Thatassumption proved to be correct. There isstill a contractor painting market in theU.S. but it is small compared to the totalDIY market.

China’s architectural market appearsto be driven by a combination of newhome construction and government poli-cies regarding the need to paint a givenstructure. Unfortunately, neither of thesetwo drivers are long-term sustainable. Aswe have seen in the U.S., economic condi-tions have reduced new home construc-tion by a considerable amount. What hassaved the U.S. architectural coatings mar-ket is the fact that there exists a strongDIY market and that over the years home-owners have been educated as to the needto protect and improve the appearance oftheir single largest investment.

If a homeowner cannot acquire a newhome they often invest in the renovationof their existing home. In addition,through several years of intense educationand development of the DIY market theU.S, homeowners today are provided witha wide variety of highly crafted productsthat make it easy for them to carry out theactual painting activity themselves and re-moves the added cost of a contractor.

In addition, through working closelywith these homeowners over the years, thecoatings manufacturers have been able todevelop formulations that meet the realdemand of the ultimate user such as issuesinvolving odor, ease of clean up, resistance

to various products, touch up ability, non-flammability and no lead levels. The samesituation has happened in Europe.

However, in China, the development ofthe architectural coatings market has notprogressed along the same line as in theU.S. and Europe. Mostly this is due to thefact that this market is in many ways stillnew to the Chinese consumer. In Chinathe architectural coatings market is com-prised of a large amount of solvent-basedcoatings and in some areas toxic lead isstill used as a pigment.

What needs to happen in China is forthe coatings producers to cultivate a dif-ferent route to market rather thanthrough traditional contract painters. Asmentioned earlier, the objective and strate-gies of contract painters are not in syncwith the coatings producers or the home-owners, yet they are the primary route tomarket for coatings producers.

AkzoNobel, through its acquisition ofICI, has done a remarkable job in an at-tempt to bridge the gap between the coat-ings producer and the ultimate customer,the homeowner. Still, even with numerousoutlets a large amount of architecturalcoatings provided by most producers stillflow through contract painters rather thanbe purchased by the homeowner.


International Coatings Scene China

Work activity at a construction site in Beijing, China. New houses are continuously built in China's big cities. The Forgotten Market for the coat-

ings producers in China is a genuine understanding of the true drivers that will keep them successful with their future strategies.




The Forgotten MarketThe good news is that the emerging mid-dle class in China appears open to take ona more aggressive participation role in thearea of architectural coatings. The ques-tion to ask is, “Are the coatings manufac-turers poised to take advantage of thisapparent market change”?

Another way to phrase this question is,“Do the coatings manufacturers understandwhat the real drivers are for the Chinese Ar-chitectural Coatings market”? Reading var-ious comments from many of the coatingsproducers it would appear that they haveone thing in common; they tie their re-markable success to the unprecedented ex-pansion of home construction inside China.In other words, their definition of successappears to be tied to a continuation of theunprecedented home construction in China.

If we look at history, tying eventualsuccess to a market driver that is not fullyunderstand, was not developed nor man-aged is at best dicey if not fool hardy. Ifear that the majority of the coatings pro-

ducers have forgotten what the real driv-ers for the architectural coatings markethappen to be. Most of us understand thatwhen something happens quickly, comesout of nowhere and takes off like a rocketthat it can just as easily go away asquickly as it appeared.

The Forgotten Market for the coatingsproducers in China is a genuine under-standing of the true drivers that will keepthem successful with their future strategies.Riding the unprecedented home construc-tion growth is at best a short-term strategy.What happens when this growth levels outor worse, declines? Given the currentmakeup of the Chinese architectural mar-ket there doesn’t appear to be a good backup plan. Unless the coatings producers inChina take on a more aggressive leadershiprole rather than ride on the coattail of otherhappenings there will be a day of reckon-ing and it won’t be pretty.

Innovation is often tied to the needs ofthe marketplace. Sometimes when the mar-ket is expanding rapidly it’s difficult to stop

and take a pulse beat to determine howhealthy the market happens to be and whatits needs are. I fear this is happening inChina today in regards to architecturalcoatings. As many coatings companies arebusy “minting money” so to speak, theyhave not recognized that they are not lead-ing the market but rather they are simplyriding the coat tails of events over whichthey neither understand nor control.

It is time for these coatings producersto return to doing what they know madethem successful in other markets. It’stime to return to the basics of the For-gotten Market. It’s time to take on the re-sponsibility of educating the consumer, ofleading the development of the architec-tural coatings market so that in the long-term the coatings producers and theconsumers of coatings, or homeowners,are in sync with each other. Until thismarket leadership change happens thereal driver in the Chinese architecturalcoatings market will be more oppor-tunistic in nature than strategic. CW

China International Coatings Scene







Russia’s Coatings Industry Regains Stride

International Coatings Scene Europe

by Sean Milmo

European Correspondent

[email protected]

Russia is once again one of the fastestgrowing coatings markets in Europewith the strong likelihood that it will

soon be the region’s largest by value.However there are doubts about whether it

will be able to keep up the pace of expansion.Another key question is how much Russiancoatings producers will be able to take full ad-vantage of growth of their domestic market inthe face of intense competition from coatingscompanies elsewhere in Europe, particularly theEuropean Union.

The country with a population of 142 millionhas been vulnerable to global economic downturnsbecause of its reliance on massive gas reserves andto a lesser extent oil production capacity.

Russia’s economy tends to do well at timesof rising oil and gas prices, but it struggles whenoil and gas demand is plunging.

When the world went into recession in 2008,the Russian economy collapsed. Gross domesticproduct (GDP) whose level is the main influenceon coatings demand dropped by almost eight per-cent in 2009, with industrial production diving by11 percent and manufacturing by 16 percent.

However the impact on the coatings sector, cur-rently worth around $4 billion, was even greaterthan that on GDP levels. Coatings production wentdown in 2009 by almost 15 percent and demand by17 percent, according to official Russian statistics.

The economy has now bounced back. GDProse by 3.7 percent in 2010 and is expected toincrease at around four percent in 2011 and thefollowing year. But with coatings the trends havebeen reversed with production and demand ris-ing well above GDP rates.

Coatings production soared by 22 percent inresponse to a 27 percent rise in total consump-tion to 1.1 million tons, close to its pre-recessionlevels. Paint imports went up by 25 percent whileexports dropped by 21.5 percent as booming do-mestic demand sucked in coatings normally des-tined for foreign markets.

The market has continued to grow at a strongpace in 2011 although not as rapidly as last year.“ The main driving force behind the growth is thegrowth of GDP and the stable rouble (the Russiancurrency),” said Janno Jaju, senior vice-presidentresponsible for the Russian business of Tikkurila,the Finnish coatings company, a third of whoseannual sales are now in Russia.

Imports made up around 25 percent of theRussian coatings market last year, while in vol-ume terms the share is around 20 percent. In ad-dition a large amount of coatings raw materialsare imported because of the shortage of pro-duction capacity in resins, pigments, additivesand other speciality chemicals.

An increasing proportion of local coatingsare made in plants owned by foreign companies,mainly from the EU from where investment incoatings and related sectors has steadily been in-creasing in recent years.

This investment has given foreign producersa strong position in the Russian market, partic-ularly in sectors for added-value products.

Tikkurila, which has two plants in Russiaand a third in neighbouring Ukraine, is marketleader in decorative paints with an 18 percentshare, well ahead of the Russian producer Em-pils in second position with seven percent.

In addition to investing in production facilities,the Finnish company has put money into market-ing, distribution and training of staff to strengthenits services backup. It is the most well knownbrand in Russia with an awareness of 40 percent.

In decorative paints and industrial coatings, inwhich it has a smaller presence, it is focusing like otherforeign companies on the premium end of the marketwhere growth is fastest. “(We) believe demand is grad-

After sharp falls in

coatings volume

and value during

the recession,

Russia’s paint

market is once

again poised to

become the largest

in the region.

30-31 Europe0711.qxp:International Coatings Scene 6/29/11 2:14 PM




ually moving towards high quality products inthe medium-to-long term due to increasingquality expectation,” said Paju.

With its global Dulux and Sadolinbrands, AkzoNobel also has a big presencein the Russian premium decorative paintssector while Germany’s Caparol is anotherplayer in the sector in which Russian pro-ducers have made virtually no inroads.

AkzoNobel has also been expandingsales in a range of other sectors in Russia,such as marine, protective, powder, woodand automotive coatings. “(We) plan sub-stantial growth of our activities there in theyears to come,” said a company official.

Hempel, the Danish-based industrialand decorative paints producer, is the lat-est EU company to invest in its first man-ufacturing facility in Russia where it hasbeen building up a distribution and mar-keting infrastructure.

“We’ve had a very good experiencewith our organization in Russia and (we)have become well established in the mar-ket,” said Kim Junge Andersen, Hempel’schief financial officer. “This plant will sig-nificantly increase our ability to serviceour customers in the region.”

In most coatings segments Russianproducers have tended to concentrate onthe low and medium priced categories.They have also taken advantage of theirrelatively large-scale production plants toexport coatings and raw materials toneighbouring central Asian countries.

When domestic demand slows down,exports tend to go up as a proportion ofoutput. In 2009 they accounted foraround 12 percent of production, whileduring last year’s rapid growth in con-sumption they fell to 7.5 percent.

However Russian coating companiesare gradually becoming more competitivein their own market as they invest in newprocess and product technologies.

Empils based at Rostov-on-Don hasbeen modernizing its production plantsand upgrading its coatings in the decora-tive, wood and pipe coatings sectors. Inparticular it has been increasing its capac-ity for waterborne coatings for whichthere has been strong demand in Russia.

Last year its coatings sales went up bysix percent while those for water-disper-sion paints rose by 30 percent. The com-

pany is expecting paints and varnish salesto rise by around 15 percent in 2011.

Russian Coatings Corp., Yaroslavl, an-other leading domestic producer, says it hasbeen making “substantial investment” inthe upgrading of its existing manufacturingprocesses and in new production capacity,particularly in categories like waterborneand powder coatings. Last year when salesrose by 15 percent, output of waterborneand powder coatings went up by 45 percentand 64 percent respectively.

The company is well positioned to ex-ploit future growth in OEM coatings,which is likely to be the most buoyant sec-tor for higher value paints. Since 2006 ithas had a joint venture in automotivecoatings with DuPont, which has given itaccess to Western technology.

The Russian vehicle market is expectedto regain its pre-recession peak next yearafter sales plummeted by 50 percent in2009. It will then be on track to becomeEurope’s largest vehicle market, according

to a recent study by AutomotiveWorld ofthe UK. Last year car sales in Russia roseby 30 percent while they are expected torise by 20 percent in 2011.

An expanding Russian constructionmarket could potentially trigger a hugerise in volume demand for paint. But thesector has still not fully recovered fromthe recession with utilization rates in theRussian construction industry at only 60percent in the first half of this year com-pared to the pre-crisis level of 68 percent,according to PMR Publications of the UK.

The Russian government has drawn upa large-scale investment program to renovatethe country’s dilapidated housing stock, a lotof which has not been repaired for decades.

Housing and other investment pro-grams will depend on oil and gas rev-enues. Russia’s coatings sector will behoping that oil and gas prices at least re-main steady over the next several years sothat the strong demand for paints contin-ues uninterrupted. CW

Europe International Coatings Scene

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30-31 Europe0711.qxp:International Coatings Scene 6/29/11 2:14 PM


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Colombia, Panama FTAs To Boost Investment

International Coatings Scene Latin America

by Charles W. Thurston

Latin America Correspondent

[email protected]

Pending free trade agreements betweenthe United States and both Colombiaand Panama bode well for increased U.S.

investments in those countries, as well as forlower import tariffs on U.S. goods shippedthere, including paint and coatings. Althoughthese two FTAs have been percolating since2007, some U.S. officials, like Secretary ofState Hillary Clinton, are full of praise forrapid ratifications.

Both Colombia and Panama are particularlywell suited to capture regional trade, and havelong served as trade and transportation hubs.Panama, with canal traffic in the realm of15,000 vessels per year or about four percent ofglobal trade, already possesses the largest tradezone in the Western Hemisphere, at Colon. Sim-ilarly, Colombia has long been a trade gauntletfor the Andean countries along the U.S.-builtHighway of the Americas, leading south toEcuador and Chile, and east to Bolivia.

President Obama is still negotiating withColombia for progress in lifting trade unionrepression and diminishing corruption.Panama, which is a more open trading societythan Colombia, also has raised U.S. concernsabout corruption and banking secrecy. Still,both FTA pacts are expected to be ratifiedonce Obama can pass legislation that will helpU.S. workers who may loose jobs as a result ofthe agreements.

Paint and coatings consumption in these twocountries traditionally grows as the gross do-mestic product (GDP) expands. In Panama, eco-nomic growth over the first quarter of 2011 wasa red-hot 9.7 percent. GDP growth in Colom-bia registered in the four percent range firstquarter; the International Monetary Fund (IMF)has predicted that Colombia will present thethird-fastest growth rate in Latin America thisyear, near five percent.

Retail spending also is a strong indicator forfuture growth in paint and coatings sales, both

for the automotive and architectural segments.In Colombia, retail sales rose over 23 percent inApril, according to the government statisticsagency DANE. And in Panama, where 80 per-cent of the GDP is based on services, retailspending is expected to parallel near-double-digit GDP growth.

Panama's $26.8 billion economy has pro-duced a per capita income level of nearly$7,600, spread over the population of 4.3 mil-lion. It is the smallest country in Latin Americain terms of population. Colombia's GDP ofabout $283 billion results in a per capita incomelevel of about $8,000, according to the IMF.

Investments in the two countries will riseon FTAs. Panama already is involved in a$5.25 billion expansion of the Panama Canal.Recent raises in risk ratings for the two coun-tries also will help U.S. investments rise. FitchRatings agency recently raised the sovereignrating of Panama to BBB, at the edge of in-vestment-grade rating. Moody's rating agencyalso raised its rating for Colombia to an in-vestment grade this year.

While the U.S. government debates the FTAswith Colombia and Panama, the two Latincountries are heatedly pursuing trade agree-ments with other countries, including Australia,Canada and China. A Canada-Panama FTA isexpected to be ratified this fall. Panama, in themean time, has signed an FTA with Peru, and isclose to one with Costa Rica. CW

The U.S. is upping

its investments

in Colombia

and Panama.

“[T]he International Mon -etary Fund (IMF) has pre-dicted that Colombia willpresent the third-fastestgrowth rate in LatinAmerica this year, nearfive percent.”

32 Latin America0711:International Coatings Scene 6/29/11 2:15 PM



Troy Corporation • 8 Vreeland Road • Florham Park, NJ 07932 USA • tel +1.973.443.4200 • fax +1.973.443.0843

Troy Corporation provides paint and coatings manufacturers with the 'Key to Green Coatings' by

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Troy is the leader in VOC and formaldehyde-free preservation and provides solutions for complex

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Green Key Preservatives.indd 1 6/16/2010 1:51:11 PM

Troy CWM0710.qxd:Layout 1 6/16/10 2:35 PM Page 1

http://www.troycorp.com

Devoe Paint has introduced a new prod-uct line that combines its quality latexpaint with a paint-and-primer formulationto offer greater efficiency, superior dura-bility and stain resistance for a wide rangeof do-it-yourself projects, according to thecompany. Available exclusively throughmore than 4,000 independent paint retail-ers nationwide, the new Devoe RegencyPaint + Primer in One interior and exte-rior paint provides excellent coverage andapplication properties and is ideal forwithstanding wear and tear in high-trafficareas. In addition, the interior paint for-mulation is an environmentally friendlysolution that contains no volatile organiccompounds (VOCs).

Regency Paint + Primer interior paintis resistant to stains, mold and mildew,with enhanced washability, scrubbabilityand very good burnish resistance whereasthe exterior paint provides resistance tocracking, peeling and color fading, is re-sistant to moisture and mildew, and hasexcellent adhesion.

International Paint launchesIntergard 7020 pure epoxycoating International Paint has introduced Inter-gard 7020, a new dedicated cargo holdcoating for all bulk carrier types. Speciallydesigned for operators who don’t need orcannot justify the investment in the high-est performing cargo hold coatings, Inter-gard 7020 offers good abrasion resistanceand long term corrosion protection com-bined with many of the features normallyassociated with more expensive products.

Available in red and grey, Intergard7020 is an aluminum containing, lowVOC, pure epoxy coating which can beapplied to surfaces prepared to a mini-mum of Sa2. Applicable at temperaturesbetween -50C and +350C the producthas a smooth, glossy, easy clean surface,is grain certified and is ready to carryeven the harshest cargoes after only 10days cure.

The product range now includes Inter-bond 201, a surface tolerant, modifiedepoxy, cargo hold coating with a long inservice history, new Intergard 7020, Inter-shield 803, an abrasion resistant pureepoxy coating with an excellent trackrecord and Intershield 803Plus, our tough-est ever cargo hold coating with excep-tional impact and abrasion resistance,which was introduced last year.

Citadel Polyurea Coatingsoffers single componentPoly100-SCCitadel Polyurea Coatings offers Poly100-Single Component, a primer body coat intheir series of single component polyurea(SCP) floor coatings. Poly100-SC has zeroVOCs, making it an ideal solution for re-ducing environmental impact in both solidcolor and broadcast systems. Poly100-SCoffers several benefits, both to contractorsand their customers, over epoxy and tra-ditional Polyurea, according to the com-pany. Some of its more notable benefitsinclude: unlimited pot life, zero VOC, self–leveling and fast cure. Poly100’s uniquecomposition allows it to retain Polyurea’susual four to eight hour walk on and 24-hour return to service when applied, de-spite its unlimited pot-life. It also retainsPolyurea’s elongation and flexibility, andremains a “green” product.

Specialty Coating Systemsunveils AdPro Poly adhesionpromotion technology Specialty Coating Systems has introduceda new adhesion promotion technology -SCS AdPro Poly. AdPro Poly was speciallyengineered to solve the adhesion chal-lenges of many polymeric materials, in-cluding polyimide substrates, enablingParylene coatings to provide long-term re-liability and protection for innovative,complex technologies, according to thecompany. In the electronics, medical de-vice, automotive and military/aerospaceindustries, various thin-film coatings are


Devoe Paint launches new product lineNew

Pro

duc

ts

Devoe Regency Paint + Primer.

34-36 New Products0711:New Products 6/30/11 9:50 AM



utilized for surface modification, protec-tion enhancement and biostability to en-hance the overall reliability of polymericdevices. SCS has solved the problems ofsurface contamination, presence of oxidelayers and low surface energy substrates,which can lead to poor adhesion by in-troducing AdPro Poly, a technology thatenhances the adhesion of Parylene coatingwith polyimide and other polymeric sub-strates to a level that was not possible be-fore. AdPro Poly has also demonstratedimproved stability at elevated tempera-tures making it an excellent adhesion pro-motion system for harsh environmentapplications and is biocompatible for themedical device applications.

Diamond Vogel Paints launches28 exterior colors Diamond Vogel Paint has launched MyHaven Exterior Color Collection. Thiscollection of 28 exterior colors honors thearchitecture and natural beauty of thecentral and western regions of the coun-

try. The 28 trend colors are grouped intoseven coordinating color palettes withsuggestions for the body color, as well astrim, doors and shutters. These colorshave been coordinated with today’s popu-lar exterior finishes, such as siding, stoneand brick facades, roofing and lighting fix-tures. The seven collections in the MyHaven series are: Dakota, River City,Santa Fe, Aspen Morning, Prairie Dunes,Northern Timber and Missouri Valley.

Spies Hecker Permasolid LowVOC Clear Coat 8096Spies Hecker has launched PermasolidLow VOC Clear Coat 8096, a high gloss,low VOC finish from the Spies Hecker2K-Acryl-System. This easy-to-apply clearcoat is designed to deliver excellent resultsover solventborne and waterborne basecoats, according to the company. Perma-solid Low VOC Clear Coat 8096 givesbody shops complete control. It providesexceptional coverage in one and halfcoats, enabling refinish technicians to

apply the clear coat continuouslywithout having to flash between

coats, yetit is versa-tile enough toallow a 2-coatprocess to be usedif desired. Thisfast, reliable clearcoat also offers ex-cellent vertical sta-bility improvesresults in the spraybooth; its highgloss gives vehicles

an outstanding finish and long-lastingdurability.

Dunn-Edwards introducesAristowall�premium interiorenamel Dunn-Edwards has introduced Aristowall,a premium interior enamel product linethat has the performance of traditionaloil-based paint but the added convenience

New

Pro

duc

ts

Spies Hecker Perma-

solid Low VOC Clear

Coat 8096



http://www.reddevilequipment.com

of water cleanup. What givesAristowall the application andappearance characteristics of anoil-based paint is its advanced

waterborne alkyd technology. Aristowallis a water-oil hybrid product that is idealfor interior walls, trim, molding, cabinets,doors, kitchens, baths and high trafficareas. It provides excellent adhesion, hide,block resistance, scrub resistance and re-duced yellowing, according to the com-pany. Aristowall also has a balance offlow and leveling and sag resistance andhas excellent open time. Like all otherDunn-Edwards products, Aristowall iseco-friendly and ethylene glycol (EG)-free.The resin used in this formula uses the lat-est green technology made from renew-able resources. Aristowall is ultra-lowVOC at 50 grams/liter, and has very lowodor both during and after application.

Modern Masters Metal EffectsPermacoat Xtreme SealerModern Masters, a manufacturer of high-end specialty paints and decorative finishes,has added Permacoat Xtreme Sealer to itsMetal Effects’ family of products. Perma-

coat Xtreme is an all-in-one water base,clear, non-yellowing, protective sealer andtopcoat. It is designed to work over MetalEffects Rust Activated Iron Paint, a reactivewater-base paint which contains metal par-ticles that when activated with Metal Ef-fects Rust Activator speeds up theoxidization process creating the weatheredappearance of Rusted Iron in a matter ofminutes. This innovative new clear sealerchemically arrests the rust finish, minimiz-ing any further corrosion, and then self-crosslinks to create a weather resistantbarrier. Permacoat Xtreme will now allowpainters to seal and topcoat in just one step,saving time and money. This new advancedproduct is available in four ounce, 16ounce, and gallon container sizes.

Ace Paint to launch new paintplus primer in oneAce Paint, a division of the Ace HardwareCorporation, is launching its first paint andprimer in one. The line of 100 percentacrylic, low-VOC paint will be called Clark+ Kensington to commemorate Ace’s firstretail location on Chicago’s Clark Streetand the site of their worldwide headquar-

ters. The complete line of Clark + Kensing-ton paint and primer in one will be avail-able in matte flat, flat, eggshell, satin,semi-gloss and high-gloss enamel finishes.

Pratt and Lambert Paintslaunches high performanceindustrial maintenancecoatings Pratt and Lambert Paints now offers a fullline of coatings for light to medium duty in-dustrial applications. The new line includessix product categories which satisfy mostindustrial maintenance and new construc-tion applications:�primers, dry falls, enam-els, epoxies, urethanes�and floor coatings.According to Pratt and Lambert, its indus-trial maintenance line meets the needs ofnearly any facility, including schools, offices,factories, restaurants and hospitals. Alongwith a full selection of basic, fundamentalindustrial products, Pratt and Lambert’s in-dustrial maintenance line now offers acrylicpre-catalyzed waterborne epoxy. Pratt andLambert does offer conventional two-partwater- and solvent-based epoxies as well,presenting facility managers with a numberof options. CW


New

Pro

duc

ts

PPG offers coatings for biofuel storage tanklining applications

PPG Industries' protective and marine coatings business has in-troduced Novaguard, Phenguard and Sigmaguard CSF coat-ings for petrochemical and biofuel storage tank liningapplications in the U.S. The addition of solvent-free Novaguardand Sigmaguard CSF coatings and of solventborne Phenguardcoatings provides storage tank owners and maintenance engi-neers with a comprehensive range of PPG tank lining solutionsfor all types of chemical storage.

Sigmaguard CSF 650 coating is a solvent-free, single-coat,amine-cured epoxy lining for tanks that containaliphatic petroleum products or crude oil at tempera-tures of up to 140 degrees Farenheit. It can be used toline new tanks and repair pitting corrosion damage oras a reinforced lining for refurbished tank bottoms.

Solvent-free Novaguard 840 coating is a single-coat,novolac phenolic epoxy for tanks storing solvents, chem-icals, refined fuels and crude oil at temperatures of up to194 degrees Farenheit. As a maintenance or repair coat-ing, it is well suited for filling difficult "omega" pit holes.

Novaguard 890 coating is a solvent-free, single-coat,novolac phenolic epoxy lining that meets emerging

petrochemical industry requirements for the storage of biofuels,including ethanol fuel blends. In addition to holding crude oil attemperatures of up to 194 degrees Farenheit, Novaguard 890coating can be used to store aggressive biofuels, such as gaso-lines with five to 95 percent ethanol. Like Novaguard 840 coat-ing, it has excellent pit-filling characteristics and can be used asa reinforced lining for refurbished tank bottoms.

Solvent-based Phenguard 930/935/940 coatings provide alining system for tanks storing the broadest range of chemicalsand refined products, including highly aggressive materialssuch as methanol, ethylene dichloride (EDC), caustic sodas andfatty acids.

PPG has added Novaguard, Phenguard and Sigmaguard CSF coatings to its

portfolio of tank lining solutions and they are designed to protect against

all types of chemical storage.



As with pie à la mode, when two products with long track records come together, such as Omadine® , Proxel®

.

037CWM0711.qxd:Layout 1 7/1/11 10:42 AM Page 1

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Role Change in Marketing

Business Corner Strategies & Analysis

by Phil Phillips, PhD

Contributing Editor

[email protected]

Over the next couple of years, as it re-sponds to monumental changes in themarketplace, we will witness as well as

be a part of significant changes that will affectthe role of our marketing leaders in the coating,paints, adhesives, sealants and specialty chemi-cals industries. In fact, all other management po-sitions will appear to “stand still” relative to themarketing role.

As marketers, we will be forced to broadenour marketing stance and truly embrace thewhole value change within which we partici-pate. The two legs of this three-legged stooldriving these dramatic changes are the Inter-net and evolving distribution channel influ-

ence models, which deeply change the way theultimate end-consumers research and buyproducts. The third leg of the stool is a thirdparty such as bloggers and the creators ofuser-generated media, which are having in-creased influence on the entire corporationand its reputation.

The ultimate task marketers face is gainingincreased influence within their respective com-panies and assist in searching out and success-fully meeting unique needs within an ever morediverse and global customer base. Consideringthese market dynamics collectively, they tend toforce the transformation of not just the market-ing function but every other function within thecompany itself.

To be successful this new set of market dy-namic changes will require two fundamental butreflective considerations:

• CEO and board recognition for and sup-port of an expanded role for the marketing

Herein we explore

the evolving role

of marketing in

the Internet Age.

The first of a two-

part series.

38-39 Business Corner0711:Business Corner 6/30/11 1:20 PM




head; and• A determination if the company has

the right person heading up this crit-ical marketing role.

Too often upper management haslimited the breadth of the marketing per-son’s role while concurrently, pressinghim/her to achieve extraordinary growthwith more effective sales and marketingefforts, creating internal frustration atboth levels in the process. This frustra-tion has caused a turnover rate consid-erably higher at the top marketers’ spotversus C-suit peers.

The responsibility of the Chief Mar-keting Officer’s (CMO) broadening effortsmust include:

• Leading change efforts across thewhole corporation.

• Becoming more active in shaping thecompany’s public profile.

• Assisting in managing the complexity.• Building new capabilities within the

marketing department.The corollary to the “musts” listed

above for the CMO is the capabilities ofthe CMO him or herself:

• Is he/she the right person for the job.• Does he/she understand fully how

customers are changing.• Does he/she understand that he/she

must become more involved in de-veloping new marketing capabilitiesacross the company.

Push versus pullThe days of “push” marketing as adominate model are rapidly coming toan end. It is being replaced by “pull”marketing techniques augmented by theinternet. People are researching beforethey buy. Automobiles, trucks, farmequipment, electronics, vacations, in-surance and clothes are a few prod-ucts/services that are researched heavilybefore buying. Research leverages amore informed and intelligent buyerwho knows what they want and whereto get it most efficiently. This “newbuyer” is “pulling” items through the

market rather than, in the not-so-old-days, allowing themselves to being“pushed” into a buy situation.

The quandary a marketer faces withinthe dynamics of change just described isin the time-phasing life cycle of a productand all the detailed elements that encirclethat product.

Because the end consumer can makedecisions precisely and quickly via theirown research, marketers must face thedynamic of new product introductionand product obsolescence curves be-coming constantly shortened. Sinceproduct life cycles will become less, newproducts will fill the gap. Therefore, thepan-corporation must be totally in tunewith these shortened cycles in order tomanage the changes in product design,distribution, inventories, communica-tion techniques, et cetera, in order tostay competitive.

Next month we’ll discuss patternchanges in buying behavior and the in-creased role of third parties. CW

Strategies & Analysis Business Corner

Successful Strategies for Decision-Makers

CHEMARK

230 N.Bennett St., Ste. 3 • Southern Pines, NC 28387 910-692-2492 • E-mail: [email protected]

Web Site: chemarkconsulting.netPartner Offices: Dorking, ENG • Research Triangle Park, N • Detroit, MI

Core CompetenciesValue Implications for CLIENTS

• Value Systems Analysis• Customer Relationship

Management• Market Integrity Assessment

• Position, Growth,Competitive, Image Analysis• New Business Development

• Market Research• Strategy Business Assessment

& Planning

Chemark Consulting Group is a 30-year-old management

consulting firm that concentrates on tactical &

strategic activities surrounding all industries pertaining to coat-

ings, adhesives, sealants, resins, polymers and additives.

Since 1975, its global clientsinclude product formulators, raw materials and application

equipment suppliers and end-users.

THECHEMARK

CONSULTINGGROUP

COATINGSADHESIVESSEALANTS

& SPECIALTYCHEMICALS

38-39 Business Corner0711:Business Corner 6/30/11 1:20 PM


http://chemarkconsulting.net


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Nitro Quimica CWM0311.qxd:Layout 1 6/17/11 11:36 AM Page 1

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Once again, Coatings World brings the industry The Top Companies Report—the only truly global ranking ofthe top manufacturers of paints, coatings, adhesives and sealants. Our editorial staff has spent long hours re-searching the industry to provide you with the most accurate ranking of paint and coatings manufacturers op-

erating in the global industry. Rankings are based on annual sales in U.S. dollars. For companies based outside the U.S.,sales are translated into U.S. dollars using exchange rates from the company’s fiscal closing date. For privately held com-panies, our staff interviews different industry sources to come up with an accurate estimate of annual sales. All told,we profiled 86 companies in this report. All have sales of $100 million or more annually.

Our Top Companies Report is intended to provide our readers with a snapshot of the industry’s most influentialplayers. We hope you will come away with a clearer insight into the future of this truly global and always evolving in-dustry. Also be sure to check out the report at CoatingsWorld.com for more in depth profiles of the Top Companies.If you are a paint, coatings, adhesives or sealants manufacturer with sales of $100 million for fiscal 2010 and wouldlike to be included in our Top Companies Report, let me know and I will add your company to the online version. Ilook forward to hearing from you.

-Tim WrightEditor

2011 Top 20

01 AkzoNobel • 02 PPG • 03 Henkel • 04 Sherwin-Williams • 05 DuPont06 BASF • 07 RPM • 08 Valspar • 09 Kansai Paint • 10 Nippon Paint

11 Sika • 12 Jotun • 13 Asian Paints • 14 Comex • 15 Masco • 16 DAW17 HB Fuller • 18 KCC • 19 Hempel • 20 Chugoku Marine Paints

Top Companies Report

42 TopLead0711:FEATURE 6/30/11 9:51 AM

http://CoatingsWorld.com


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1. AkzoNobel (The Netherlands) $13 billion

2. PPG (USA) $10 billion

3. Henkel (Germany) $9.7 billion

4. Sherwin-Williams (USA) $6.5 billion

5. DuPont (USA) $3.8 billion

6. BASF (Germany) $3.42 billion

7. RPM (USA) $3.41 billion

8. Valspar (USA) $3.0 billion

9. Kansai (Japan) $2.8 billion

10. Nippon (Japan) $2.5 billion

11. Sika (Switzerland) $2.3 billion

12. Jotun (Norway) $2.0 billion

13. Asian Paints (India) $1.9 billion

14. Comex (Mexico) $1.6 billion

15. Masco (USA) $1.5 billion

16. DAW (Germany) $1.4 billion

17. HB Fuller (USA) $1.35 billion

18. KCC (South Korea) $1.3 billion

19. Hempel (Denmark) $1.2 billion

20. Chugoku Marine Paints (Japan) $1.1 billion

21. Beckers (Sweden) $1.05 billion

22. Materis (France) $1.0 billion

23. SK Kaken (Japan) $831 million

24. Dai Nippon Toryo (Japan) $828 million

25. Tikkurila (Finland) $781 million

26. Lord Corp. (USA) $765 million

27. Shawcor (Canada) $728 million

28. DuluxGroup (Australia) $698 million

29. Benjamin Moore (USA) $695 million

30. Forbo (Switzerland) $562 million

31. Helios (Slovenia) $386 million

32. Freeworld Coatings (South Africa) $379 million

33. Berger Paints (India) $378 million

34. Nihon Tokushu (Japan) $369 million

35. Ennis Traffic Solutions (USA) $355 million

36. 3M (USA) $350 million

37. National Paints (Jordan) $347 million

38. Samwha (South Korea) $333 million

39. Musashi (Japan) $330 million

40. Noroo (South Korea) $315 million

41. Carpoly Chemical Group (China) $311 million

42. CIN Group (Portugal) $300 million

43. Fujikura Kasei (Japan $298 million

44. Teknos Group Oy (Finland) $285 million

45. Flugger Group (Denmark) $275 million

46. Dyrup (Denmark) $273 million

47. TOA Group (Thailand) $270 million

48. Dunn-Edwards (USA) $265 million

49. Shanghai Coatings (China) $255 million

50. JW Ostendorf (Germany) $251 million

51. Shoei Chemical (Japan) $250 million

52. Kunsul (South Korea) $249.4 million

53. Rock Paint (Japan) $249 million

54. Tiger Coatings (Austria) $238 million

55. Kelly-Moore (USA) $235 million

56. Renner Sayerlack (Brazil) $210 million

57. Shinto (Japan) $207 million

58. Spraylat (USA) $205 million

59. Pacific Paint Boysen (Philippines) $200 million

60. Kikusui Chemical (Japan) $194 million

61. FLH Group (Switzerland) $190 million

62. Yung Chi (Taiwan) $187 million

63. Grebe Group (Germany) $180 million

64. Tohpe (Japan) $176,237 million

65. Asahipen (Japan) $176,179 million

66. Tambour (Israel) $176 million

67. Inver Spa (Italy) $170 million

68. Industrias Titan (Spain) $168 million

69. Whitford Corp. (USA) $165 million

70. Yips Chemical (China) $165 million

71. Boero Group (Italy) $160 million

72. NOF Metal Coatings (France) $159 million

73. Yasar (Turkey) $155 million

74. ICA Group (Italy) $150 million

75. Empils (Russia) $144 million

76. Russian Coatings (Russia) $140,440 million

77. Natoco (Japan) $140,049 million

78. Diamond Vogel (USA) $140 million

79. Chokwang (South Korea) $133 million

80. Cloverdale Paint (Canada) $125 million

81. Origin Electric (Japan) $121 million

82. Atomix (Japan) $118 million

83. Tnemec (USA) $115 million

84. Quest Specialty Chemicals (USA) $113 million

85. Ace Paint (USA) $110 million

86. SSCP (South Korea) $108 million

2011 Top Companies

44 Ranking0711:FEATURE 6/30/11 9:52 AM



http://www.evonik.com/chroma-chem


ALPHABETICAL LISTING

3M - 36

ACE PAINT - 85

AKZONOBEL - 01

ASAHIPEN - 65

ASIAN PAINTS - 13

ATOMIX - 82

BASF - 06

BECKERS - 21

BENJAMIN MOORE - 29

BERGER PAINTS - 33

BOERO GROUP - 71

CARPOLY - 41

CHOKWANG - 79

CHUGOKU MARINE PAINT - 20

CIN - 42

CLOVERDALE PAINTS - 80

COMEX - 14

DAI NIPPON TORYO - 24

DAW - 16

DIAMOND VOGEL PAINTS - 78

DULUX GROUP - 28

DUNN-EDWARDS - 48

DUPONT - 05

DYRUP - 46

EMPILS - 75

ENNIS TRAFFIC - 35

FLH GROUP - 61

FLUGGER - 45

FORBO - 30

FREEWORLD COATINGS - 32

FUJIKURA KASEI - 43

GREBE GROUP - 63

H.B. FULLER - 17

HELIOS - 31

HEMPEL - 19

HENKEL - 03

ICA GROUP - 74

INDUSTRIAS TITAN - 68

INVER SPA - 67

JOTUN - 12

JW OSTENDORF - 50

KANSAI PAINT - 09

2011 Top Companies

01

22

19

07 04

61

5855

46

85

83

78 29

26

17

14

1108

05

02

56

35

84

80

71

68

3027

15

48

45

42

36

72

69

46-47 Map0711:FEATURE 6/30/11 9:55 AM



KCC - 18

KELLY-MOORE - 55

KIKUSUI CHEMICAL - 60

KUNSUL - 52

LORD CORP. - 26

MASCO - 15

MATERIS - 22

MUSASHI - 39

NATIONAL PAINTS - 37

NATOCO - 77

NIHON TOKUSHU - 34

NIPPON PAINT - 10

NOF METAL COATINGS - 72

NOROO - 40

ORIGIN ELECTRIC - 81

PACIFIC PAINT - 59

PPG - 02

QUEST SPECIALTY CHEM - 84

RENNER SAYERLACK - 56

ROCK PAINT - 53

RPM - 07

RUSSIAN COATINGS - 76

SAMWHA - 38

SHANGHAI COATINGS - 49

SHAWCOR - 27

SHERWIN-WILLIAMS - 04

SHINTO PAINT - 57

SHOEI CHEMICAL - 51

SIKA - 11

SK KAKEN - 23

SPRAYLAT - 58

SSCP - 86

TAMBOUR - 66

TEKNOS GROUP - 44

TIGER COATINGS - 54

TIKKURILA - 25

TNEMEC - 83

TOA GROUP - 47

TOHPE - 64

VALSPAR - 08

WHITFORD - 69

YASAR - 73

YIPS CHEMICAL - 70

YUNG CHI - 62

31

28

25

16

13

10

52

4943

40

37

34 82

79

76

73

70

67

64

23

20

59

53

50

47

44

41

38

32

81

77

75

7471

6562

8630

24

21

18

12

09

0603

60

57

54

5139

33

66

63

46-47 Map0711:FEATURE 6/30/11 9:55 AM



01

During 2010, AkzoNobel continued to invest in growththroughout its business. Highlights include the opening ofits €275 million Ningbo plant in China in November, se-

lective acquisitions in Performance Coatings and a milestone con-tract with Walmart.

In Performance Coatings, AkzoNobel consolidated the acquiredformer Dow Chemical powder coatings activities; acquired theLindgens Metal Decorating and Inks business; and acquiredChangzhou Prime Automotive Paint Co., Ltd. to grow its car refin-ishes business in China.

Asia has a fundamental role to play in AkzoNobel’s growthstrategy. China in particular is integral to its strategic focus on theworld’s high growth regions, highlighted by its intention to achievea $3 billion revenue target in China by 2015—doubling the previ-ous target. AkzoNobel currently employs around 6,500 people inChina and has close to 30 production sites located there.

Prime was one of China’s largest vehicle refinish suppliers and aleader in the fast-growing mid-market segment. This sector is esti-mated to double in size within the next five years. Prior to the Primeacquisition, AkzoNobel was mainly active in China’s premium andcommercial vehicle refinish sector, represented by its Sikkens, Les-onal and Miluz brands.

Performance Coatings sales in 2010 were $6.4 billion. Other keydevelopments for the business unit in 2010 include the inaugura-tion of a new powder coatings plant in Wuhan, China, and a lab inNingbo, China; the official opening of new, worldwide marine test-ing lab in Singapore; and investment in expansion of capacity forcoil coatings in Bangalore, India.

In addition, work got underway on a new wood finishes and adhe-sives plant in Vietnam; aerospace coatings activities merged into thecar refinish business; and there was a marine and protective coatings in-vestment in a UK-based global fire protection center of excellence.

AkzoNobel’s Decorative Paints business supplies a full range ofinterior and exterior decoration and protection products for boththe professional and do-it-yourself DIY markets. The unit postedsales of $6.6 billion in 2010.

Key developments included a deal with Walmart to become theretailer’sprimary paint supplier in the U.S. and Dulux Trade won acontract to paint the London 2012 Olympic Games site.

During the year, AkzoNobel also became the leading coatingssupplier for the Commonwealth Games in India and signed a land-mark agreement with the Forest

Stewardship Council. The firm’s Let’s Color campaign contin-ued to gather momentum and its presence in China increased tomore than 600 cities.

AkzoNobel, Wal-Mart form partnership in the U.S.

During the year AkzoNobel was selected by Wal-Mart to be the pri-

mary paint supplier for the retailer’s U.S. stores. The deal called for

the development and manufacture of a portfolio of interior and ex-

terior paints for more than 3,500 Wal-Mart stores nationwide. This

agreement built upon AkzoNobel’s already existing relationship with

the world’s largest retailer for paints in Puerto Rico and Canada,

and with Liquid Nails adhesives in the U.S.

The new in-store program was a landmark deal which significantly

boosted AkzoNobel’s market share in the U.S., where it currently ranks

second behind Sherwin-Williams, and contribute to further enhancing

the value of its Glidden

brand there. Sherwin-

Williams was the previous

supplier of decorative

paints to Wal-Mart.

Wal-Mart began the

transition to AkzoNobel

products early in 2011. Ak-

zoNobel Decorative Paints

in the Americas (Canada,

U.S. and Latin America)

currently employs roughly

7,200 people and gener-

ates revenue of $2 billion. It operates eight paint manufacturing and

distribution sites in the U.S. and a global research and development

center in Strongsville, Ohio. The portfolio consists of architectural coat-

ings and wood care products, as well as adhesives and caulks.

PUBLIC COMPANY

YEAR ESTABLISHED: 1994

REVENUE: $13 billion � (2009: 12.2)

MARKETS SERVED

• Decorative paints • Marine and protective coatings

• Car refinishes • Industrial coatings

• Powder coatings • Wood finishes and adhesives

AkzoNobel N.V.Amsterdam, the Netherlandswww.akzonobel.com

KEY EXECUTIVESHans Wijers, chairman and CEO; Tex Gunning, boardmember responsible for Decorative Paints; LeifDarner board member responsible for PerformanceCoatings. Decorative Paints managing directors:Ruud Joosten, Northern and Eastern Europe; RichardStuckes, UK, Ireland and South Africa; PierreDufresne, Canada; Erik Bouts, U.S.; Jaap Kuiper, LatinAmerica; Jeremy Rowe, South East Asia and Pacific;

Amit Jain, India and South Asia; Richard Stuckes,China and North Asia. Performance coatings manag-ing directors: Bob Taylor, marine and protective coat-ings; Jim Rees, car refinishes; Conrad Keijzer,industrial coatings; Rob Molenaar, powder coatings;John Wolff, wood finishes and adhesives.

Top Companies 2011

The U.S. arm of Dutch paint maker Ak-

zoNobel N.V., based in Strongsville, Ohio

started stocking Wal-Mart's shelves with its

Glidden brand early this year.

48 01AkzoNobel 0711:FEATURE 6/29/11 9:24 AM

http://www.akzonobel.com



2011 Top Companies

02PPG Industries Pittsburgh, Pennsylvania/USA

www.ppg.com

PPG’s coatings business has solid competitive positions innearly all end-use markets. Thirty-percent of its sales comefrom architectural coatings while the remaining 70 percent

are spread out amongst the other special purpose coatings markets. PPG’s coatings business is divided into three business units. Per-

formance Coatings, which includes automotive refinish, aerospace,protective and marine, and architectural coatings Americas and Asia,saw sales grow $186 million, or five percent, in 2010 to $4.3 billion.

The Industrial Coatings unit, which includes automotive OEM,industrial coatings and packaging coatings increased sales 21 per-cent, or $640 million, in 2010 to $3.4 billion.

The Architectural Coatings – EMEA unit saw its sales decrease$78 million, or four percent, in 2010 to $1.9 billion.

On the acquisition front, in the fourth quarter of 2010 PPG ac-quired Bairun, a privately held packaging coatings company in south-ern China. In May 2011 PPG announced it would acquire Europeancoatings manufacturer Dyrup A/S, based in Copenhagen, Denmark.Dyrup, which is one of Coatings World’s Top Companies, recordedsales of $273 million in 2010. Closing is expected in the third quarter.

Lastly, PPG recently announced in June 2011 it was acquiringDucol Coatings, the company’s distributor of automotive refinishcoatings in South Africa and Namibia.

During the year, PPG’s industrial coatings business opened theShmaze Color Design Studio sponsored by PPG Trendcast, a facil-ity near Irvine, CA, devoted to helping manufacturers and indus-trial designers accelerate color design and prototype development.

Another highlight occurred when PPG was selected as one of fiveindustry partners in the Greater Philadelphia Innovation Cluster(GPIC), a five-year initiative designed to improve the energy effi-ciency of buildings in the U.S. The initiative is being funded in partby a $129 million grant from the federal government.

PPG began the operation of its Tianjin Aerospace ApplicationSupport Center during 2010. With a total investment of $2.1 mil-lion, PPG’s new aerospace applications support center is expandingthe capacity of its aerospace business in China.

Also during the year, PPG launched the first use of its next genera-tion B1:B2 waterborne paint technology in the U.S. The next genera-tion B1:B2 (wet-on-wet) compact process technology is currently inproduction at the BMW assembly plant in Spartanburg, South Car-

olina. This marks the first use of a waterborne compact process in aU.S. automotive manufacturing plant, the company said.

The next generation B1:B2 technology allows the car manufac-turer to reduce the number of steps necessary to paint a vehicle bymoving the traditional primer application into the topcoat booth.This movement eliminates the dedicated primer booth and all re-lated processing.

The B1 layer provides primer, filling, chip and durability benefits.The B2 layer provides color and additional durability.

PPG wins PACE Award for Super High ThrowElectrocoat

One highlight during the year saw PPG named a 2010 Automotive

News PACE Award winner. The prestigious award recognizes auto-

motive suppliers for superior innovation, technological advance-

ment and business

performance. PPG was

recognized for its Super

High Throw Electro-

coat, which allows

coatings to penetrate

recessed, hard-to-reach

areas and interior sur-

faces on a vehicle with-

out leaving excess paint

on the exterior sur-

faces. This innovation

reduces weight and im-

proves the efficiency of

the electrocoat process.

In one year, PPG and

Toyota launched Super

High Throw Electrocoat at 11 plants in North America and Europe.

PPG won in the “Product” category, which recognizes innovations

in new products, components or systems that have significant mar-

ket impact and act as “game changers” in the automotive industry.

PUBLIC COMPANY


REVENUE: $10 billion � (2009: 9.1)

SEGMENT BREAKDOWN

• Aerospace • Architectural coatings

• Automotive refinish • Protective and marine coatings

• Automotive OEM coatings • Industrial coatings

• Packaging coatings

KEY EXECUTIVESCharles Bunch, chairman and CEO; J. RichAlexander, executive VP, Performance Coat-ings; Pierre-Marie De Leener, executive VP,Architectural Coatings–EMEA, and presi-dent, PPG Europe; Viktoras Sekmakas, seniorVP, Industrial Coatings, and president, PPGAsia Pacific; Cynthia Niekamp, senior VP, Au-tomotive OEM Coatings; Barry Gillespie, VP

Aerospace Products; John Outcalt, VP, Auto-motive Refinish; Thomas Mauck, VP, Protective and Marine Coatings;Douglas Pegg, VP, Packaging Coatings;Charles Kahle, VP, Coatings R&D, and chieftechnology officer.

PPG’s Super High Throw Electrocoat team ac-

cepts the Automotive News PACE Award.

From left to right: Yuko Gidcum (Toyota),

Darren Soroczak (PPG), Jim Long (PPG), Chris

Flener (PPG), Jack Burgman (PPG), Cindy

Niekamp (PPG), David Janowiecki (Toyota),

Ed Pagac (PPG) and Matt Marek (PPG).

49 02PPG 0711:FEATURE 6/29/11 9:24 AM

http://www.ppg.com



03

Henkel’s Adhesives Technologies business sector comprises fivebusiness units: Adhesives for Consumers, Craftsmen andBuilding; Transport and Metal; General Industry; Packaging,

Consumer Goods and Construction Adhesives; and Electronics. With the market environment recovering Adhesives Technolo-

gies performed exceptionally well in 2010, achieving a double-digitgrowth rate of 17.4 percent with sales of $9.7 billion. The sectorserves a wide range of customers from large, international corpo-rations to small and medium-sized industrial businesses, craftsmen,DIYers and private home consumers.

In the mature markets of West-ern Europe and North America,Henkel generated growth in thehigh single-digit percentage range.In high growth markets expansionoverall posted in the double-digitpercentage range. Henkel achievedits highest growth rates in the AsiaPacific region.

In 2010 the worldwide integra-tion of the National Starch busi-nesses Adhesives and ElectronicMaterials acquired in 2008 wascompleted.

On the R&D front, each yearHenkel selects a number of devel-opments for its Fritz Henkel Awardfor Innovation. In 2010, Loctite HFwas one of the products recognized.

These halogen-free structural adhesives are used by manufacturers ofportable electronic devices and create particularly strong, fast-curingand resistant bonds between a variety of materials.

Highlighting its achievements in sustainability in 2010, Wal-Mart honored Henkel with the Wal-Mart Sustainability Award forthe second year in a row, identifying Henkel as the supplier that,seen globally, has made the most significant contribution to sus-tainability.

Henkel received a 2010 Automotive News PACE Award for itsnew Aquence Co-Cure coating process. The prestigious award rec-

ognizes automotive suppliers for superior innovation, technologi-cal advancement and business performance.

The Aquence Co-Cure process was recognized in the Manufac-turing Process category. This process layers the Aquence autodepo-sition coatings with a powder or liquid topcoat, and or adhesiveand "co-cures" them together in a single oven.

In addition, the environmentally responsible process simplifiesconventional metal pretreatment by reducing it to a two-step coat-ing process, therefore reducing the production footprint by up to40 percent. The Aquence Co-Cure process results in energy and costsavings, process efficiency, and reduces environmental impact sinceit contains no heavy metals or sludge.

Innovations 2010

Loctitie Power Easy

This odorless and solvent-free instant adhesive bonds an array of

different materials quickly and firmly yet avoids the problem of in-

stant skin contact adhesion.

Terophon HDF

A vibration-damping material that minimizes in-vehicle noise. Al-

lows thinner sheets and lighter materials to be used in automobile

production.

Loctite 3090

An instant adhesive with gap-filling properties. It combines high

bonding power with fast curing on a wide range of materials.

PUBLIC COMPANY


REVENUE: $9.7 billion � (2009: 8.7)

MARKETS SERVED

• Adhesives

• Sealants

• Special purpose coatings

Henkel AG & Co. KGaA Dusseldorf, Germanywww.henkel.com

KEY EXECUTIVESCKasper Rorsted, chairman and CEO; Jan-Dirk Auris, executive VP Adhesive Technolo-gies and member of the board. Senior VPs ofAdhesive Technologies: Ramon Bacardit, Re-search; Julian Colquitt, North America; JeanFayolle, Packaging, Consumer Goods andConstruction Adhesives; Eric Holzbacher,Western Europe, Central Eastern Europe,

Middle East, Africa and Consumer & Crafts-men Adhesives, Building Adhesives; PaulKirsch, Global Transportation; MatthiasSchmidt, Financial Director; Alan Syzdek,Global Electronic Materials.

Top Companies 2011

Also during the year, Jan-Dirk

Auris succeeded Thomas Geit-

ner at Henkel’s management

board and became executive

vice president of Adhesive

Technologies.

Loctitie Power

Easy (left) and

Loctite 3090.

50 03Henkel 0711:FEATURE 6/29/11 9:25 AM

http://www.henkel.com



2011 Top Companies

04The Sherwin-Williams CompanyCleveland, Ohio/USA

www.sherwin-williams.com

The largest of Sherwin-Williams’ three business segments—thePaint Stores Group—recorded $4.38 billion of sales in 2010,representing 56 percent of total company sales. Group brands

include Sherwin-Williams, Duration, SuperPaint, Harmony, ProMarand ProIndustrial, which serve DIYers, professional painting contrac-tors, home builders, property managers, architects and interior design-ers, as well as industrial, marine, flooring and OEM product markets.

Sales in the Consumer Group were $1.3 billion, or 17 percent oftotal company sales. Brands include Dutch Boy, Krylon, Minwax,Thompson’s WaterSeal, Pratt & Lambert and Purdy, which serveDIYers, professional painting contractors, and industrial mainte-nance and flooring contractors.

Lastly, the Global Finishes Group finished 2010 with $2.09 billionworth of sales, or 27 percent of total sales. Global brands include Sher-win-Williams, Napko, Planet Color, AWX, Martin Senour, Powdura,Polane, Euronavy, Inchem, Sumare, Sayerlack and Becker Acroma.These brands serve a wide range of end markets some of which includeOEMs and product manufacturing, wood and composite buildingproducts, general industrial, military, electronics, industrial mainte-nance, protective and marine, automotive refinish and aerospace.

In 2010, the Sherwin-Williams Product Finishes Division acquiredtwo leaders in industrial wood finishing—Becker Acroma and Sayer-lack. With the acquisitions, Sherwin-Williams now has a service anddistribution network to provide finishing solutions to OEMs that spanssix continents, and is the largest provider of industrial wood finishes.

Sweden’s Becker Acroma, acquired in September 2010, is one ofthe largest manufacturers of industrial wood coatings globally anda technology leader in water, UV and other wood coatings. Theirwood coatings serve the joinery, kitchen cabinet, furniture and floor-ing markets directly and through distributors. Becker Acroma hasmore than 900 employees and currently operates nine manufactur-ing facilities, 19 mixing sites and 13 technical centers around theworld. Sales in 2009 were approximately $300 million.

Italian firm Sayerlack was acquired in March 2010. Founded in1954, Sayerlack is one of the largest manufacturers of industrial woodcoatings in Europe and a technology leader in polyurethane, water andUV coatings. Sayerlack operates several manufacturing sites acrossWestern Europe along with a comprehensive network of sales, techni-cal and distributor representatives serving clients in Asia and the U.S.Other smaller acquisitions in 2010 included Pinturas Color in

Colombia and Fanapisa in Ecuador.In terms of new product development Sherwin-Williams has re-

cently introduced several innovations. The Product Finishes divi-sion has launched Sher-Wood F3 Kemvar, a formaldehydehazard-free finish for wood finishers.

On the protective and marine coatings front, Shewin-Williams inc-troduced a few new products. EnviroLastic AL is an aliphaticpolyurea coating system suitable for interior and exterior walls andceilings as well as exterior tanks and silos at manufacturing facilities,food and beverage plants or pharmaceutical clean rooms.

Paint consumers can now play colors off each otherusing an app from paint maker Sherwin-Williams

During 2010, Sherwin-Williams launched

its ColorSnap App. With ColorSnap, cus-

tomers don’t have to make multiple stops

to the paint store to pick up swatches.

With a photo on the iPhone, BlackBerry

or Android, customers can tap the area

with the color they’re seeking a match

for, and the app will present coordinating

swatches. ColorSnap was named to Ad

Age's Top 10 Branded Apps.

The new feature allows consumers to

use an iPhone, Blackberry or Android

smart phone to capture a color that in-

spires them and match it to one of 1,500

Sherwin-Williams paint colors. They can create a custom palette,

search for specific colors, browse the full Sherwin-Williams color

palette or ask Sherwin-Williams for colors that complement a par-

ticular color.

The app also allows lets users fine tune colors using lightness,

saturation and hue features. After searching the color library, colors

can be saved to the "My Saved Colors" library to compare palettes

or share via Facebook and email. While using the app, consumers

will also learn detailed color information, including color names,

RGB values and LRV numbers.

PUBLIC COMPANY



(Note: Sherwin-Williams reported total revenue of $7.8 billion for fiscal

2010. However, for purposes of this report, sales of painting tools and

equipment in the Paint Stores Group are not reported as part of coatings

revenue. The above is Coatings World’s estimate.)

MARKETS SERVED

• Architectural coatings

• Industrial coatings

• Protective and marine

• OEM product finishes

• Wood finishes

• Aerospace coatings

KEY EXECUTIVESChristopher Connor, chairman and CEO;John Morikis, president and COO; Sean Hen-nessy, senior VP, finance and CFO.

Paint consumers can now

play colors off each other

using an app from paint

maker Sherwin-Williams.

51 04Sherwin-Williams 0711:FEATURE 6/29/11 9:37 AM

http://www.sherwin-williams.com



05

DuPont Performance Coatings (DPC) is the world’s leadingmotor vehicle coatings supplier. Products offered includehigh performance liquid and powder coatings for motor ve-

hicle OEMs, the motor vehicle after-market and general industrialapplications, such as coatings for heavy equipment, pipes and ap-pliances and electrical insulation.

Forty-four percent of DPC’s $3.8 billion of revenue in 2010 camefrom the auto refinish segment while auto OEM turned in 31 percentof sales. The remaining 25 percent of sales was split between liquidand powder coatings segments serving general industrial applications.Sales of $3.8 billion were up 11 percent when compared to prior year.This increase reflects recovery in global automotive OEM markets asa result of higher global motor vehicle builds and strong demand inindustrial coatings, particularly in the North American and Europeanheavy duty truck markets.

After-market coatings products are marketed using the DuPontStandox, Spies Hecker and Nason brand names. Standox and SpiesHecker are focused on the high-end motor vehicle after-markets,while Nason is primarily focused on economy coating applications.

Under the Standox brand DPC during the year introduced Stan-doblue waterborne basecoat, a premium wa-terborne paint that helps meet strictenvironmental guidelines. Using a continuousapplication process, Standoblue delivers resultswith a 1.5-coat application process, enablingrefinishers to apply paint continuously withoutthe need to flash between coats so they can con-centrate completely on the quality of the jobwithout any interruptions.

DPC also introduced Alesta AR, a new line of premium architec-tural powder coatings. With no solvents and virtually no VOCs, thepowder coating process results in a cleaner, safer finishing operation.DuPont Alesta AR architectural coatings provide a high level of designfreedom and are easily matched to glass, plastic, wood or virtually anyother building material. Colors can be adjusted to suit individual aes-thetic preferences without compromising essential functional propertiessuch as weatherability or impact and abrasion resistance. The DuPontAlesta standard product line includes products that meet AAMA 2603specifications. DuPont Alesta AR400 is a TGIC-free premium weath-ering polyester that meets AAMA 2604 specifications and aids in ob-

taining LEED Green Building certification.In key developments overseas, a new DuPont laboratory and man-

ufacturing facilities in China are accelerating the adoption of coatingswith improved environmental performance by Chinese automakers.DuPont’s technical center, located in Shanghai, and the manufacturingoperations in Changchun allow nearby DuPont scientists to respond tolocal customers’ needs quickly and efficiently. Shanghai General Mo-tors uses advanced DuPont finishes, made in China, on its Cruze model.

As an example, the new Shanghai General Motors plant atShenyang is located just west of the DuPont Changchun plant, andwill use the DuPont water-based coatings produced at that facility.Shanghai General Motors is a joint venture between General Motorsand the Shanghai Automotive Industry Corporation. The site has anannual capacity of 150,000 cars.

DuPont Performance Coatings opens new CoatingsTechnology Center in U.S.

At the end of 2010 DuPont opened a new research and develop-

ment facility dedicated to coatings science at the Experimental Sta-

tion in Wilmington, Delaware in the U.S. The new Coatings

Technology Center (CTC), established by DuPont Performance Coat-

ings (DPC), will focus on DuPont Refinish Systems products that sup-

port the automotive collision industry and DuPont Industrial Coating

Solutions, which markets a wide range of liquid and powder in-

dustrial finishes. "Innovation is essential to the continued growth of

our coatings businesses," said John McCool, president, DPC. "This

investment in research and development clearly demonstrates our

commitment to growing our global coatings businesses."

"Locating this new facility at the Experimental Station allows us

to leverage its unique and powerful base of scientific expertise and

advanced research and development facilities," said Lewis Manring,

vice president, global technology, DPC. "This facility will operate

unlike any previous DuPont coatings laboratory, with a strong focus

on inclusive innovation. The result will be a collaborative and effi-

cient team focused on providing our customers with the finest coat-

ings in the world and the technical support they need to use those

products productively and profitably."

PUBLIC COMPANY



DuPontWilmington, Delaware/USAwww.performancecoatings.dupont.com

MARKETS SERVED

• Automotive OEM

• Collision repair


KEY EXECUTIVESEllen Kullman, DuPont chair of the board andCEO; DuPont Performance Coatings execu-tives: John McCool, president; K. Peter Hurd,VP, supply chain; Lewis Manring, VP, globaltechnology; Thierry Vanlancker, VP, EMEA;Jorge Cossio, VP, Latin America; Nigel Bud-den, business director, North America; EricDegenfelder, business director, Asia Pacific.

Top Companies 2011

Standox Standoblue

52 05Dupont 0711:FEATURE 6/29/11 9:39 AM

http://www.performancecoatings.dupont.com



2011 Top Companies

06BASF, The Chemical CompanyLudwigshafen, Germany

www.basf.com

BASF’s Coatings division is one of the world’s largest suppli-ers of coatings solutions for automotive and industrial ap-plications. With its brands Glasurit and R-M for the car

refinish business, the company is successful in the premium segmentworldwide. In Brazil, BASF is the leading manufacturer of architec-tural coatings under its flagship brand Suvinil. In China, the newarchitectural coatings brand Norbin was introduced.

In 2010 BASF Coatings saw its sales rise above 2009 levels due tohigher volume and prices to $3.421 billion. Broken down regionally,41 percent of BASF Coatings’ sales came from Europe while 28 per-cent from South America, Africa and the Middle East, with the largestchunk from South America. Asia Pacific and North America aresmaller markets for BASF Coatings with 17 percent and 14 percentof sales respectively, though Asia Pacific is growing the fastest.

The improved market environment for the global automotive in-dustry and rising consumption in South America were key drivers forsales growth. These developments offset a decline in sales due to the di-vestiture of industrial coatings businesses in Japan and North America.

BASF said its automotive coatings business was very successfuldue to the quick recovery of the automotive industry in Asia, espe-cially in China. Sales in the automotive refinish business also grew.Demand for coatings for transport and agricultural machinerybegan to slowly recover in the second half of 2010.

In Europe, BASF Coatings benefitted from strong demand forcoil coatings from the Eastern European steel industry. Sales vol-umes of coatings for wind turbines stabilized at high levels, the com-pany said. Sales of architectural coatings were higher than in theprevious year, particularly in South America.

During the year BASF established a technical center for develop-ing eco-friendly coatings technologies for the automotive industry inKorea. BASF and the Gyeonggi Provincial Government of the Re-public of Korea (GGPG) signed a memorandum of understanding(MOU) to confirm their collaboration in constructing this center.

The agreement called for BASF to set up a coatings technical cen-ter at the Gyeonggi Techno Park in Ansan City, Gyeonggi Province,with the support of GGPG. In this technical center, BASF plans to con-duct research and development of eco-friendly waterborne coatings foruse by automotive OEMs as well as the technology for an integratedcoating process, which yields more cost-efficient results.

Also during the year BASF Coatings Spa sold its Italian productionsite in Burago Molgora for the manufacturing of industrial coatings toAlcea Industries Srl. In addition to the manufacturing facility for liquidpaint, the transaction encompassed the business of BASF Coatings Spain Italy with anodic, electrodisposition coatings for home appliances,heating and general industry and liquid paints for automotive supplymetal (ASM) as well as the related customer portfolio.

On the R&D front, BASF Coatings GmbH and Henkel AG &Co KGaA signed a joint venture agreement to develop corrosionprotection solutions for the automotive industry. The 50/50 ventureis headquartered in Düsseldorf.

BASF develops Alubeam Liquid Metal as anautomotive paint

New technology innovators, BASF Coatings joined forces with au-

tomaker Daimler in 2010 to develop the Alubeam Liquid Metal paint

for the F 800 Style Mercedes

Benz. BASF's Liquid Metal

basecoat immerses the car in

a radiant deep gloss, making

it look as if it were made of

chrome rather than painted.

The new coating gleams

like liquid metal and stretches

around the body like a metal-

lic skin. The integration of a

special-effect pigment into a

waterborne paint system is the

key to the metallic look, according to the company. Liquid Metal

paints use aluminum flakes as effect pigments. For the latest gen-

eration of Liquid Metal paints, BASF uses so-called PVDA pigments

(physical vapor deposited aluminum).

BASF Coatings’ Liquid Metal is available today as an environ-

mentally friendly waterborne basecoat and complies with the re-

quired specifications for adhesion and weathering. Add-on parts

can be painted in the color of the vehicle as well.

PUBLIC COMPANY


REVENUE: $3.421 billion � (2009: 3.0)

MARKETS SERVED

• Automotive OEM • Automotive refinish

• Commercial vehicles • Industrial coatings

• Decorative paints

KEY EXECUTIVESRaimar Jahn, president, BASF Group’s Coat-ings Division; Helmut Rödder, member of theboard of BASF Coatings AG; Udo Reiter,head of global technology, coatings; Dr.Klaus Plitzko, head of global applied re-search and technology, coatings; JuanXimenez-Carrillo Gerber, automotive OEMcoatings; Christoph Hansen, automotive re-

finish coatings; Peter Alexander Fischer, in-dustrial coatings; Rui Artur Goerck, decora-tive paints.

BASF’s Alubeam Liquid Metal paint

stretches across the car’s body like a

metallic skin.

53 06BASF 0711:FEATURE 6/29/11 9:40 AM

http://www.basf.com



07

RPM International Inc. is a multinational holding companywith subsidiaries that manufacture and market high-per-formance coatings, sealants and specialty chemicals, prima-

rily for maintenance, repair and improvement applications. In fiscal2010, the company’s industrial products accounted for 68 percentof its $3.4 billion of total sales, with consumer products represent-ing the remainder.

The Industrial Segment’s operating groups include RPM BuildingSolutions Group, which provides roofing systems, sealants and con-crete admixtures. Leading brands include Tremco, Tremco illbruck andEuco. RPM Performance Coatings Group includes polymer floor coat-ings, corrosion control coatings and fiberglass reinforced plastic grat-ing. Its primary brands include Stonhard, Carboline and Fibergrate.RPM II Group offers specialty chemicals, exterior insulation and fin-ish systems and recreational marine coatings. Major brands includeDay-Glo, Dryvit, Kop-Coat and Pettit.

RPM’s consumer products are sold primarily in North Americaand have a growing presence in Europe, predominantly in the UK.The Consumer Segment’s operating groups include Rust-OleumGroup, which provides rust-preventative and small project paints,primer-sealers, wallcovering preparation and removal products,wood stains and finishes, mildew resistant paints and hobbyist prod-ucts. Major brands include Rust-Oleum, Zinsser, Varathane, Torand Testors. DAP Group markets caulks, sealants and patch and re-pair products under the DAP brand.

During the year RPM’s Performance Coatings Group acquiredHummervoll Industribelegg AS, a supplier and installer of indus-trial flooring coatings systems based in Bergen, Norway, with an-nual sales of more than $11 million. Hummervoll, founded in 1980by Per Hummervoll, serves both onshore and offshore markets withits concrete- and epoxy-based flooring coatings systems. Its onshoredivision primarily focuses on the food, manufacturing and chemicalindustries. The offshore division provides flooring solutions for oilplatforms, barricade decks and emergency escape routes.

Zinsser launched its Bondz Maximum Adhesion Primer, specifi-cally formulated to bond any topcoat to difficult to paint surfaces.The fast drying urethane modified acrylic formula provides adhe-sion to hard, dense interior and exterior surfaces such as fiberglass,tile, glazed brick, aluminum, laminate and galvanized steel. It createsa permanent bond with any topcoat including two-part epoxies andsolvent-based paints.

One of RPM’s businesses, Tremco Incorporated, underwent a“green” renovation at its company headquarters in Beachwood,Ohio/USA. Originally built in 1970, the $5 million top-to-bottomrenovation will transform the building into a showcase of sustain-ability. Tremco intends that its headquarters become one of the U.S.Green Building Council’s few LEED Gold certified facilities in Ohio.

Another highlight during the year occurred when for the sixthconsecutive year, DAP Products Inc., received the Golden HammerAward as the premier supplier in the Caulking and Sealants cate-gory by Home Channel News.

Rust-Oleum Countertop Transformations DIYcoating system

Rust-Oleum has introduced Countertop Transformations, do-it-

yourself (DIY) decorative coating system that can replicate the look

of sought-after countertop materials like natural stone. The coating

system eliminates

the need to hire a

contractor and the

mess associated

with countertop re-

placement. It also

can be used on

bathroom vanities,

bar tops, tabletops

and more. Counter-

top Transformations

is available in a vari-

ety of on-trend fin-

ishes to complement

any décor, including

Pebbled Ivory, Desert

Sand, Java Stone,

Onyx and Charcoal. It stands up to daily wear and tear, the company

said, and features HomeShield Antimicrobial Protection to protect

the painted surface by inhibiting the growth of mold, mildew and

other odor or stain-causing microbes.

PUBLIC COMPANY


REVENUE: $3.412 billion � (2009: 3.368)

RPM International Inc.Medina, Ohio/USAwww.rpminc.com

MARKETS SERVED

• Roofing systems • Caulks and sealants

• Flooring systems • Corrosion control coatings

• Primers-sealers • Specialty paints

• Hobby and craft paints • Wood stains and finishes

• Rust-preventative paints

KEY EXECUTIVESFrank Sullivan, chairman and CEO; Ronald Price, president andCOO; Paul Hoogenboom, senior VP manufacturing operationsand CIO; Robert Matejka, senior VP and CFO; Business man-agers: Thomas Reed, Rust-Oleum Group; David Reif, Perform-ance Coatings Group; Randall Korach, Building Solutions Group;John McLaughlin, DAP Group; Michael Tellor, RPM II Group.

Top Companies 2011

The Countertop Transformations DIY system

can replicate materials like natural stone.

54 07RPM0711:FEATURE 6/29/11 9:40 AM

http://www.rpminc.com


Valspar’s sales for the year increased 12 percent to more than$3 billion. In the Coatings segment, sales increased nearly15 percent. Investments in technology resulted in significant

new business in the general industrial, coil and wood product lines.Sales in the Paints segment increased by about 10 percent, reflectingvolume growth in both the global consumer and automotive refinishproduct lines. Valspar’s consumer paint business in China, led by itsHuarun brand, delivered strong double-digit revenue growth.

Through its Paints segment Valspar offers a wide variety of prod-ucts such as paints, primers, topcoats and aerosol spray paints soldprimarily through retailers and distribution networks. It sellsbranded and other products in the Paints segment, including Valspar,Cabot, Huarun, DeBeer and House of Kolor. This segment includesarchitectural and automotive refinish product lines.

The Coatings segment includes a broad range of decorative andprotective coatings for metal, wood and plastic, primarily for sale tooriginal equipment manufacturing (OEM) customers. Productswithin the Coatings segment include primers, top coats, varnishes,inks, sprays, stains, fillers and other coatings used by customers in awide range of manufacturing industries, including building products,

appliances, furniture, transportation, agricultural and constructionequipment, metal packaging and metal fabrication.

During the year, Valspar continued to invest in strategic acquisi-tions to improve the geographic diversity of its portfolio and furtherextend its business in fast-growing

coatings markets. In June, the firm completed a transaction withDIC Corporation of Japan that included the purchase of a manu-facturing site and business entity in

Bangalore, India. This strategic acquisition provides them withan immediate platform for growth in an emerging market for pack-aging and other coatings.

In September, Valspar completed the acquisition of Wattyl Limited,a market-leading paint manufacturer in Australia for approximately$125 million. With reputable brands, high-quality products and broaddistribution across DIY, hardware and retail channels throughout Aus-tralia and New Zealand, this acquisition further strengthens the globalConsumer paint portfolio and builds on Valspar’s increasing presence inthe Asia Pacific region. Under the deal, Wattyl, which began operationsin 1915 and owns the Wattyl Solagard and Estapol brands, handed overits 30 percent share of the domestic paints market to Valspar.

Valspar’s worldwide presence continues to expand. In 2010, salesin the U.S. increased 7.4 percent. Sales in markets outside of the U.S.increased nearly 20 percent and with the addition of Wattyl will ac-count for nearly 45 percent of total company revenues. Valspar’s busi-nesses in Asia Pacific, Latin America and Europe/MiddleEast/Africa/India all delivered double-digit sales increases for the year.

During the year, Valspar expanded its automotive refinish productplatform to include a comprehensive line—from primer to clear coat—of low VOC solvent-based paint products that meet the most currentU.S. standards for low VOCs, including the South Coast Air QualityManagement District. The Valspar Low VOC System features the com-pany’s signature Clean Air formulation with significantly reduced VOCs.This system allows auto body shops to switch to a solvent-based optionwith an improved environmental profile, without having to invest in newequipment and complements Valspar Automotive’s existing line of prod-ucts geared toward meeting air quality standards including the premiumDe Beer water-based refinish solutions and the new House of KolorShimrin2 low VOC custom finishing product line.

In other new technology news, Valspar introduced a new paintcolor and performance technology with the launch of Valspar Sig-nature Colors with the Hi-DEF Advanced Color System. The newformulation is available exclusively at Lowe’s.


2011 Top Companies

Valspar, Habitat for Humanity unveil house ofpaint cans

To celebrate the donation of over one million gallons of paint to

Habitat for Humanity International, Valspar created a two-storey

home made of Valspar paint cans at an event in Minneapolis, Min-

nesota. Valspar has donated cash and paint cans to Habitat for Hu-

manity since 1979. The company developed a close relationship

with the organization and created A Brush with Kindness, a pro-

gram transforming neighborhoods through the revitalization of the

home exterior. Valspar became a national partner of Habitat for Hu-

manity in 2002.

08The Valspar CorporationMinneapolis, Minnesota/USA

www.valsparglobal.com

PUBLIC COMPANY



MARKETS SERVED


• General industrial

• Coil coatings

• Wood coatings

• Automotive refinish

KEY EXECUTIVESWilliam Mansfield, chairman and CEO; Gary Hen-drickson, president and COO; Rolf Engh, executiveVP, general counsel and secretary; Steven Erdahl, ex-ecutive VP; Anthony Blaine, senior VP; HowardHeckes, senior VP; Lori Walker, senior VP and CFO;Brian Falline, goup VP; Bernard Ouimette, senior VP;Roeland Polet, senior VP.

Valspar and Habitat for

Humanity celebrated the

one-millionth donated

can of paint with a house

made of paint cans.

55 08Valspar0711:FEATURE 6/29/11 9:41 AM

http://www.valsparglobal.com



09

Operating in Japan, Europe, the U.S., Southeast Asia, Indiaand China, Kansai Paint Co. Ltd. offers automotive coat-ings for new cars, including automotive parts, as well as

refinishes; industrial coatings, which comprise pre-coated metalcoatings and electrodeposition coatings for aluminum sashes, aswell as coatings for beverage cans, home electric appliances, andconstruction and industrial machinery; decorative coatings forhousing, commercial buildings, and public facilities, primarily coat-ings for new buildings, and coatings for repair and maintenance;and coatings for ships, marine containers, marine structures, bridgesand chemical plants.

With $2.8 billion in sales revenue for 2010—up from $2.4 bil-lion the year before— Kansai Paint operates three state-of-the-artautomotive paint plants from its headquarters in Osaka, Japan andis the leading supplier of automotive coatings to Toyota, Suzuki,Nissan, Honda, Peugeot and Renault worldwide.

Kansai Paint divides its business into automotive (47 percent),industrial (24 percent), decorative (19 percent), and marine and pro-tective (10 percent) segments.

During the year, Kansai Paint appointed Shoju Kobayashi as chair-man of the board, and appointed Yuzo Kawamori to replace ShojuKobayashi as president of the company, effective April 1, 2010.

Continuing its push into China, Kansai Paint announced that itwill establish a wholly owned subsidiary, which will be mainly en-gaged in China businesses, strategy formulation, marketing and cap-ital management in Shanghai, China, in June 2010.

Most recently, after a year of bitter opposition, a competitionwatchdog has approved Kansai Paint’s $260 million takeover bid ofSouth Africa’s Freeworld Coatings. Currently ranked 32nd in thisreport, this deal represents a significant push into the continent forJapan’s largest paint and coatings maker.

However, the deal has not come without some stringent conditions.The Competition Commission from the beginning said it was preparedto direct how businesses should operate in South Africa to promoteeconomic development when it imposed conditions on the buyout inthe interest of competition and public concerns.

South Africa’s Department of Trade and Industry made a sub-mission to the commission asking that the takeover be prohibited onthe grounds that the paint market was highly concentrated, and itconstituted a threat to the government’s localization drive.

The commission agreed with the department and gave the greenlight to the transaction on the condition that Kansai divested the

automotive coatings business it operated in a joint venture withDuPont, as it would create a “forum for collusion.”

According to the deal, Kansai must manufacture decorative coat-ings in South Africa for 10 years; establish a manufacturing facilitywithin five years and invest in local research and development.

The commission said these conditions address any anticompetitiveharm that would have resulted from the merger and would ultimatelyincrease South Africa’s manufacturing capacity in the paint market.

Despite more than 90 percent of Freeworld shareholders indi-cating they favored the takeover, the company had bitterly opposedthe offer since Kansai made it in April last year.

Kansai Paint expands in Middle East

Kansai Paint, Japan's leading paint manufacturer, with operations in

more than 40 countries spanning the globe from Asia to Europe and

North America, expanded its operations in 2010 in the Middle East,

Central Asian and North African regions as well as India and China.

Formed in 1918, Kansai Paint has since grown to become the

9th largest paint manufac-

turer in the world and with

the establishment of Kansai

Paint Middle East (KPME) in

Dubai, UAE, as its window

company for the Middle East,

Central Asian and North

African regions including Iran

and Pakistan, Kansai is poised

to serve these markets with

its cutting edge technology.

KPME through its wholly owned subsidiaries has been manu-

facturing and selling a complete range of products in Pakistan since

2009 while its Iran plant was inaugurated in July 2010 by Shoju

Kobayashi, chairman of Kansai Paint.

According to Kobayashi, Kansai Paint is a technology driven

company as opposed to being brand driven. As such it operates one

of the largest research and development centers for paint and coat-

ing solutions in the world. The firm is focused on developing lead-

ing technology in coatings, spending more than $50 million

annually on research and development alone.

PUBLIC COMPANY



Kansai Paint Co., Ltd.Osaka, Japanwww.kansai.co.jp

MARKETS SERVED

• Automotive coatings


• Decorative coatings

• Marine and protective coatings

KEY EXECUTIVESShoju Kobayashi, chairman; Yuzo Kawamori, president.

Top Companies 2011

As part of its expansion plans in the

Middle East region, Japan’s leading

coatings manufacturer inaugurated a

new plant in Iran.

56 09Kansai0711:FEATURE 6/29/11 9:41 AM

http://www.kansai.co.jp


Nippon Paint manufacture all types of paints and coatingsincluding those for automobiles, construction, architecture,steel structures, ships, metal, electrical equipment, machin-

ery, roadways and household appliances among others. NipponPaint saw its sales drop slightly in 2009, but was able to grow net in-come from $18 billion to $94 billion due to restructuring.

In 2009 the company appointed Kenji Sakai as the new presidentof Nippon Paint. Mr. Sakai replaced Makoto Matsuura, effectiveApril 1, 2009.

Nippon opened a new plant in China as part of a restructuring ofits industrial paint production locations in that country to increaseefficiency and output capacity. The company spent about $30 millionon the facility, for which it acquired a 140,000 square meter plot inTianjin. It built a production wing for powdered paints used onhome appliances and furniture, and began operations there in June.Production facilities for related liquid paints and resins will be builton the same site before year’s end.

In terms of new products, Nippon continued to broaden its of-

ferings in diverse markets around the globe. For instance, in Pak-istan Nippon Paint launched its latest innovation—Nippon Spot-less—a water-based emulsion that repels stains and is highlywashable. It is an odorless emulsion and has near zero VOCs.

In Singapore, Nippon Paint launched an environmentally friendlyexterior paint—SolaReflect—that reduces heat build-up by reflect-ing infra red light from coated surfaces. This allows less heat to beabsorbed into external surfaces and surroundings, creating a coolersurface temperature of up to five degrees Celsius. SolaReflect is en-vironmentally friendly as it helps reduce heat build-up and subse-quently decreases the amount of power needed for air-conditioningor cooling off, which indirectly reduces carbon emissions.

Also in Singapore, Nippon Paint introduced Aqua Bodelac, abreakthrough in water-based enamel paint technology, according tothe company. It was awarded the Green Label by the Singapore En-vironmental Council. Aqua Bodelac is a water-based modified acrylicgloss enamel paint with low VOC that is ideal for interior wood andmetal surfaces.


2011 Top Companies

Nippon Paint launches Advanced Trio Fresh in Thailand

In late 2009 Thailand became the first market to launch Nippon’s

latest technological breakthrough—Advanced Trio Fresh—available in

its new acrylic elastic paint, Nippon 3-In-1 DuraFresh. The technology

helps protect walls from cracks and is resistant to dust and water streak

marks. At the time of launch, Nippon planned to invest more than $6

million in marketing communications to expand the market, aiming to

increase market share from eight percent to 10 percent with the sales

target of $38 million.

“This year, Nippon Paint will make an aggressive move in the Thai

paint market, which is worth more than $380 million annually,” said

Chalermpong Mahavanidvong, chief operation officer, Nippon Paint

(Thailand) Co., Ltd.

“Thailand was selected as the world’s first market to officially

launch Nippon 3-In-1 Durafresh with the world’s most advanced acrylic

paint technology, Advanced Trio Fresh, which offers the ultimate pro-

tection from cracks and gives high resistance to dust and all water

streak marks,” said Mahavanidvong.

Nippon 3-In-1 DuraFresh was developed through Nippon’s Ad-

vanced Trio Fresh Technology from Japan. The technology combines

three acrylic paint technologies, including Advanced Core-Shell Tech-

nology with two layers of molecules: the harder outer layer and the

softer inner layer. The harder outer layer provides washing ability and

resistance to dust and water streak marks while the softer inner layer

provides maximum elastic efficiency in protecting walls from cracks.

The second technology is Advanced Cross-linking Technology,

which helps acrylic molecules penetrate deeply into a nano level of

paint molecules thoroughly integrating acrylic molecules and paint

molecules throughout the entire paint film, leaving no space for dust

and water, according to the company.

The third technology is Advanced Nano Technology that helps

strengthen the two technologies at the nano level, providing maximum

strength and durability in every environmental condition.

10Nippon Paint Co., Ltd.Osaka, Japan

www.nipponpaint.com

PUBLIC COMPANY



MARKETS SERVED





KEY EXECUTIVESKenji Sakai, president, representative director; YoshioAndou, senior vice president, general manager of tradeuse paint division and executive director; Ryoichi Baba,senior vice president, representative director; KiyohikoChijiiwa, executive vice president and director; KanjiNishijima, vice president.

57 10Nippon0711:FEATURE 6/29/11 9:42 AM

http://www.nipponpaint.com



11

Sika’s product line includes concrete admixtures, sealants, ad-hesives, corrosion inhibitors, specialty mortars, epoxy resins,structural strengthening systems, grouts, anchoring adhe-

sives, overlays, and protective coatings. The sale of adhesives,sealants and coatings amounted to approximately $2.3 billion in2010, up from $2.1 billion the previous year. These products arespread out across the construction segment, which is responsiblefor about 80 percent of revenue, and the industry segment, whichmakes up the remaining 20 percent.

During the year, Sika AG’s subsidiary Sika (Japan) Ltd. ac-quired the construction sealant business of Henkel Japan Ltd.The acquired business includes the well-known trademarks,Bellace and Duribbon, which are well established in the Japan-ese construction market with annual sales of approximately

$11.5 million. With this acquisition, Sika will complement itsSikaflex range and strengthen its market position in the Japan-ese construction sealant market.

Sika Corporation, the U.S. subsidiary of Sika AG, ac-quired the automotive glass replacement business of ADCOProducts, Inc. The business acquired reaches an annualturnover of approximately $7 million and will be integratedinto Sika’s aftermarket business unit in the U.S. and its in-dustry division in Canada and Latin America. As part of thetransaction, Sika acquired the rights to the Titan brand nameof auto glass adhesives.

Sika Corporation also acquired the Green streak Group,Inc. Headquartered in St. Louis, Missouri,/USA annual rev-enues for Greenstreak are approximately $30 million.

PUBLIC COMPANY



Sika AGBaar, Switzerlandwww.sika.com

MARKETS SERVED

• Sealants

• Adhesives

• Protective coatings

Top Companies 2011

KEY EXECUTIVESWalter Grüebler, chairman of the board; Ernst Bärtschi, CEO; Group manage-ment: Alexander Bleibler, construction, contractors; Christoph Ganz, construc-tion, distribution; Ernesto Schümperli, construction, concrete; Bruno Fritsche,industry; Silvio Ponti, Europe North; Hubert Perrin De Brichambaut, EuropeSouth; Iven Chadwick, IMEA; Paul Schuler, North America; Jose Luis Vazquez,Latin America; Jan Janisch, Asia Pacific.

12

The Jotun Group consists of four Divisions: Jotun Dekorativ,which has responsibility for Jotun’s trade and DIY decorativepaints business in Scandinavia; Jotun Paints, which covers dec-

orative paints in all markets outside Scandinavia and also sells marineand protective coatings for selected markets in the Middle East andSouth East Asia; Jotun Coatings has global responsibility for marineand protective coatings and also decorative paints in selected local mar-kets in Europe and markets in Asia. Jotun Powder Coatings coversglobal powder coatings and the product portfolio caters to the archi-tectural, functional and industrial market segments.

During the year, Jotun Saudia inaugurated a new state of theart paint factory in Yanbu. The company invested roughly $27 mil-lion in the factory that will exclusively produce waterborne paints.Jotun’s production capacity in Saudi Arabia is 110 million liters ofpaint, making it one of the largest in the Middle East.

Jotun was chosen to supply 400,000 liters of paint to the

Taizhou Yangtze Bridge in China, which has a designed length of6.2 kilometers, which is equal to nearly four miles. The paint sup-ply contract for Taizhou Yangtze Bridge in Jiangsu Province inChina is an important milestone for Jotun's bridge segment andwas signed by Jotun Protective Coating China. With 2x1080 me-ters spans connecting three towers, the Taizhou Yangtze Bridgewill be the biggest three-tower suspension bridge in the world. Theconstruction of the Taizhou Yangtze Bridge started in 2010, andwill be completed during 2014.

On the new product front, Jotun Powder Coatings launchedthe Cool Shades Collection, a new collection of powder coatingsformulated to reduce the temperature of aluminum buildingcomponents that are exposed to the sun, thereby contributing tolowering buildings’ energy consumption and cooling costs. Jotunalso launched its Lady Effects premium paint range in the UAEduring the year.

PUBLIC COMPANY



Jotun ASSandefjord, Norwaywww.jotun.com

MARKETS SERVED

• Decorative paints



• Powder coatings

KEY EXECUTIVESMorton Fon, president and CEO; The management team: Bard Tonning, Jotun Dekorativ;Erik Aaberg, Jotun Paints; Esben Hersve, Jotun Coatings; Martin Chew, Jotun PowderCoatings; Ben Guren, CFO.

58-59 SIKA JOTUN ASIANPAINTS COMEX:FEATURE 6/29/11 9:42 AM

http://www.sika.com

http://www.jotun.com



2011 Top Companies

13Asian Paints Limited Mumbai, India

www.asianpaints.com

Asian Paints is India’s largest paint company and rankedamong the top ten decorative coatings companies in theworld with sales of $1.9 billion in 2010. Sales came largely

from the company’s architectural and decorative operations (90 per-cent) while its automotive and industrial coatings sales (10 percent)made up the remaining.

Asian Paints operates 24 manufacturing facilities across theglobe. The largest share is in South Asia where the firm runs 12plants spread throughout India, Sri Lanka, Nepal and Bangladesh.There are five plants in the Middle East in Egypt, Oman, Bahrainand Dubai. One facility is operated in South East Asia in Singapore.In the South Pacific islands of Fiji, Vanuatu and Samoa, Asian Paintsruns three plants. Lastly, in the Caribbean, Jamaica, Barbados, andTrinidad and Tobago each are home to a facility.

Subsidiaries include Berger International, SCIB Paints – Egypt,Asian Paints, Apco Coatings and Taubmans.

During the year, Asian Paints began the process of forming asecond 50:50 joint venture with PPG, which will focus on pro-tective coatings, light industrial coatings, industrial containercoatings and powder coatings in the Indian market. This jointventure will leverage the market presence and access of AsianPaints in the domestic market with the global scale and technol-ogy of PPG. Asian Paints will have effective management con-trol of this JV.

Asian PPG Industries Limited (APPG), the existing 50:50 JVwith PPG in the area of transportation coatings which was formedin 1997 will now additionally cover marine coatings, consumerpackaging coatings and other liquid industrial coatings segments.PPG will have effective management control of this JV.

Also during the year, Asian Paints said it is investing approx-imately $22 million to set up a new paint plant in Khandala, Ma-harashtra, India.

PUBLIC COMPANY



MARKETS SERVED




KEY EXECUTIVESPM Murty, CEO; KBS Anand, president, architectural, India; vice president, industrial, India; Jalaj Dani, president, international operations.

14The Comex GroupMexico City, Mexico

www.thecomexgroup.com

Comex Group is the largest paint company in Mexico and withits combined U.S. acquisitions its revenue is approximately $1.6billion. Roughly 75 percent of sales came from the architectural

segment, 15 percent from industrial coatings, five percent from OEM(excluding automotive) and five percent from auto refinish.

As the leading paint producer in Central and South America andthe fourth largest architectural paint manufacturer in North Amer-ica, Comex serves professional and DIY customers through morethan 3,300 locations from Canada to Panama.

Comex Group’s wide range of products are manufactured andmarketed through a group of regional companies. Comex Group’scompanies in the U.S. and Canada were formerly part of ProfessionalPaint, Inc. (PPI). PPI was brought into the Comex Group in 2004.PPI’s network of regional paint formulators sell under differentbrands in the U.S. including Color Wheel in Florida, Frazee in Cali-fornia, Kwal Paint in Colorado, Parker Paint in the U.S. Pacific

Northwest and General Paint in Canada. Comex’s industrial line ofpaint, coatings and building products complement PPI’s residentialand commercial paint lines. Comex Group also operates ComexMexico and Comex Central America.

In recent news, one of Comex’s partner companies, ColorWheel Paint, formed a new partnership with Decorative De-signs, an established full service custom faux finishing studiolocated in Ocala, Florida. Their 4,500 square foot showroomfloor also serves as a creative center with a designated class-room space, inviting customers to experience the latest incolor trends, cabinet refinishing, faux finishing and customconcrete flooring. Decorative Designs has been servingFlorida for over 10 years, offering classes to the beginner andprofessional in many of the faux finishing industry's tech-niques and products.

PUBLIC COMPANY



MARKETS SERVED



• Automotive refinish coatings

• OEM (non-automotive)

KEY EXECUTIVESMarcos Achar, CEO, Comex Group; Leon Cohen, president, Comex Mexico; Mar-cos Achar Meyohas, vice president treasurer; Elias Achar, vice president opera-tions; Kent Child, president, U.S. and Canada.

58-59 SIKA JOTUN ASIANPAINTS COMEX:FEATURE 6/29/11 9:42 AM

http://www.asianpaints.com

http://www.thecomexgroup.com



15

Masco Corporation produces architectural coatings includingpaints, primers, specialty paint products, stains and water-proofing products. The products are sold in the U.S.,

Canada, China, Mexico and South America under the brand namesBehr, Kilz and Expressions to DIY and professional customers throughhome centers, paint stores and other retailers. Sales of architecturalcoatings comprised approximately $1.5 billion in 2010, which wasflat compared with last year’s revenue.

The firm’s high profile Behr products are sold through The BehrProcess Corporation to The Home Depot, the segment’s and com-pany’s largest customer. The paint departments at The Home Depotstores include the Behr color center and computer kiosk with theColor Smart by Behr computerized color-matching system that en-ables consumers to select and coordinate their paint color selection.

In 2009, Behr’s product offering was enhanced by the introduc-tion of the Behr Premium Plus Ultra interior paint, which is a high-

quality, low volatile organic compound, interior paint and primer inone. Masco said the loss of this segment’s sales to The Home Depotwould have a major adverse effect on its overall business.

Masterchem Industries, manufacturer of architectural coat-ings including its flagship Kilz brand products, recently intro-duced its latest innovation—Kilz Pro-X Interior Latex Paint.Engineered for painting and wall covering contractors, generalcontractors, residential remodelers, commercial and propertymanagers, as well as professionals involved in new construction,Kilz Pro-X is sold exclusively through The Home Depot.

Kilz Pro-X is available in two series— Kilz Pro-X – 300 Seriesand Kilz Pro-X – 100 Series. The 300 series is a high-quality in-terior latex paint series that offers premium performance withan environmental edge. . The 100 series is an economical pro-duction grade interior latex paint series ideal for ceilings andwalls. It can be tinted to five classic white colors.

PUBLIC COMPANY


REVENUE: $1.4 billion (2009: 1.5)

Masco CorporationTaylor, Michigan/USAwww.masco.com

MARKETS SERVED


Top Companies 2011

KEY EXECUTIVESRichard Manoogian, chairman; Timothy Wadhams, president and CEO; Donald DeMarie,executive vice president and COO.

16

The parent company of the Caparol Group is the DeutscheAmphibolin-Werke von Robert Murjahn Stiftung & Co KG(DAW). DAW was founded in 1895 and today carries out

the central functions such as purchasing, production and finances.DAW is the leading German decorative paint manufacturer withsales of $1.43 billion, all in the decorative coatings segment. TheCaparol brand is the leading brand within the DAW Group. Themarketing activities are subdivided into six strategic businessunits.

In the professional business unit high quality paints, enamels,glazes, chemical building products and materials for facades andinsulation technology are marketed under the brands Caparol,Alligator and Alsecco for professional users. The product rangeof the brand Alpina, which is active in the DIY business unit, ismainly composed of environmentally friendly, non-noxious, eas-ily worked and high quality decorative paints, enamels and glazes

and is aimed at the end-user. The wholesale business unit com-prises an extensive range of services for the professional paintwholesalers provided by the company Caparol Marketing Serv-ice (CMS). The industrial business unit is supported by the com-pany Caparol In dustrial Solutions whose products and servicesare exclusively orientated to the requirements of industrial cus-tomers. Lastly, the Nerchau decorating and artist’s paints is lo-cated in Saxony and produces high quality paints foreducational, hobby and artistic requirements.

With 3,700 employees and a large number of production sitesat home and abroad, the Caparol Group is one of the leadingcompanies for paints, enamels and building protection in Europe.In the professional and also DIY markets the company with itsheadquarters in the Rhine-Main region is the market leader withits brands Caparol and Alpina.

PRIVATE COMPANY


REVENUE: $1.4 billion ▲ (2009: 1.25)

DAW (Deutsche Amphibolin Werke)Ober-Ramstadt, Germanywww.caparol.de

MARKETS SERVED


KEY EXECUTIVES

Ralf Murjahn, CEO

60-61 15Masco16DAW17HBFuller18KCC 0711:FEATURE 6/29/11 9:43 AM

http://www.masco.com

http://www.caparol.de



2011 Top Companies

17H.B. Fuller Company St. Paul, Minnesota/USA

www.hbfuller.com

H.B. Fuller Company is a global manufacturer and marketerof adhesives and other specialty chemical products. The com-pany is managed through four regional operating segments—

North America, Europe, Latin America and Asia Pacific. The largestbusiness component in each of the regional segments is adhesives. H.B.Fuller posted sales of $1.35 billion in 2010.

During the year, H.B. Fuller acquired Revertex Finewaters, aleading supplier of adhesives in Malaysia. Revertex Finewatersstrengthens the company’s presence in Southeast Asia and adds $18million in annual revenue. Revertex Finewaters operates a well de-veloped export network throughout Southeast Asia, includingThailand, Indonesia, Philippines, Vietnam and Singapore.

H.B. Fuller also closed on a new, $200 million facility thatprovides additional flexibility for future growth efforts.

The company also exited its polysulfide-based insulating glasssealant business in Europe, allowing better focus on the com-

pany’s core growth markets.In May 2010 H.B. Fuller’s manufacturing facility in Nanjing,

China opened for business. According to the company, it is the firstmultinational adhesives company in the region with a manufac-turing facility focused on reactive hot melt technologies.

Later in the year, a groundbreaking was held for the com-pany’s new $12 million manufacturing facility near Pune,India. It represents H.B. Fuller’s commitment to establishing apresence in the fast-growing Indian adhesives market. Thecompany currently has a small but growing presence in the In-dian adhesives market, estimated between $300 to $400 mil-lion annually. The plant is expected to be operational byAugust 2011.

In November Jim Owens was appointed president and CEO ofH.B. Fuller and a director of the board. He succeeded MicheleVolpi, who led the company for the previous four years.

PUBLIC COMPANY


REVENUE: $1.35 billion ▲ (2009: 1.2)

MARKETS SERVED• Adhesives

KEY EXECUTIVESJim Owens, president and CEO; James Giertz, senior VP and CFO; Kevin Gilligan, VP, AsiaPacific; Steven Kenny, senior VP, EIMEA; Barry Snyder, VP and chief technology officer.

18KCC CorporationSeoul, South Korea

www.kccworld.co.kr

Korea Chemical Co., Ltd. was established in 1958 and is nowthe largest paint producer in South Korea. The company isinvolved in the production of paints for automobiles, ships,

containers, construction and industrial use. It also manufacturesPVC material for flooring and paint sealant.

Paint for the automotive OEM segment is the largest andaccounted for 33 percent of sales. Decorative coatings ac-counted for just over eight percent; general industrial four per-cent; marine coatings 14 percent; powder coatings just overone percent; pre-coated metal nearly 19 percent; and the re-mainder of sales is not detailed. The company was formerlyknown as Kumkang Korea Chemicals Co., Ltd. and changedits name to KCC Corporation in March 2005. KCC Corpora-tion is headquartered in Seoul, South Korea.

On the technology front, KCC’s Korepox EH2350 is a shippaint characterized by salt water and abrasion resistance as wellas anti-corrosiveness. This paint is applied to steel structures suchas tanks, pipes and warehouses that need long-term protectionunder extremely corrosive marine conditions.

Korepox EH2350 has been applied to more than 500 shipssince its development in 1993. The product has passed all thetests required by PSPC (Performance Standard for ProtectiveCoating) of IMO (International Maritime Organization) and ob-tained all other necessary certificates from classification societiesin the U.S. (ABS), Britain (LR), Norway (DNV) and Japan (NK).In 2009 it won a World’s Best Product and Manufacturer awardsupervised by the Korea Productivity Department of the Min-istry of Knowledge Economy.

PUBLIC COMPANY


REVENUE: $1.3 billion

MARKETS SERVED

• Marine and container coatings • Automotive coatings

• Automotive refinish • General industrial coatings

• Decorative coatings • Powder coatings

KEY EXECUTIVESMong Jin Chung, chairman; Mong Ik Chung, CEO; Joong GilLee, marketing director; Won Ho Lee, technical director; Seg-ment managers: Jin Ho Kim, decorative and automotive refin-ish; Gap Hyun Yeo, general industrial and powder coatings;Won Ki Hong, marine; Sung Ki Rye, automotive.

60-61 15Masco16DAW17HBFuller18KCC 0711:FEATURE 6/29/11 9:43 AM

http://www.hbfuller.com

http://www.kccworld.co.kr



19

At the start of 2010 Hempel opened a new R&D center inBarcelona, Spain. The expanded center will enable Hempel todevelop and customize products faster, respond to customer

needs more efficiently and help customers conform to rapidly chang-ing environmental legislation. Hempel’s R&D investment programcalled for the expansion of its existing laboratory in Spain.

The state-of-the-art facility in Polinyà (Barcelona) previouslyfocused on developing Hempel’s range of antifouling coatings anddeveloping products for Spanish customers. Now, after €2 millionexpansion project, the R&D Centre is able to apply its knowledgeto support European businesses with protective, decorative andyacht coatings developed specifically to meet European and coun-try legislation.

Hempel also opened a new manufacturing facility in Buk,Poland. Able to produce the company’s full range of coatings for

the Central and Northern European market, the factory has a totalcapacity of 40 million liters a year and can be expanded to supply60 million liters a year if needed. The €25 million project was com-pleted in nine months.

At the end of the year Hempel opened a new manufactur-ing facility in Guangzhou, China that includes a new researchand development center, which is the third largest R&D facil-ity within the Hempel Group. With 56,000 square meters ofspace, Hempel’s newest and largest factory, located inGuangzhou, China, is expected to produce more than 42 mil-lion liters of coatings per year, with a maximum productioncapacity of 55 million liters.

The Guangzhou factory replaces Hempel’s oldest Chinese fac-tory in Shekou, China. Hempel’s Guangzhou factory was completedin 14 months at a cost of approximately €22.5 million.

PUBLIC COMPANY


REVENUE: $1.2 billion ▲ (2009: 1.1)

Hempel A/SKgs. Lyngby, Denmarkwww.hempel.com

MARKETS SERVED



• Container coatings

• Yacht coatings


Top Companies 2011

KEY EXECUTIVESPierre Yves Jullien, group president and CEO; Kim Junge Andersen, group executive VPand CFO; Key managers: Jannik Allentoft, marine; Sueno Johnsen, protective; Lars Her-mansen, container; Christian Ottosen, yacht; Soren Nyburg Rasmussen, technical director.

20

Chugoku Marine Paints, Ltd. is a Japan-based company en-gaged in the manufacture and sale of paints, as well as theprovision of contract painting services. The paint-related seg-

ment manufactures and sells paints for ship, industrial and containeruses, as well as adhesives.

Chugoku Marine Paints (Shanghai), Ltd., a subsidiary locatedin Jiading District, Shanghai, China, completed construction of itssecond factory and began operations. This factory, the company’sthird manufacturing plant in China following the first Shanghaifactory and the Guangdong factory, was established in order tostrengthen the company’s productivity and competitiveness, as wellas increase customer satisfaction. The new factory will supplypaints for vessels, industrial paints for bridges, industrial plants,steel structures, etc. and resins for paints.

In terms of new technology, Seaflo Neo is a high performanceTBT-free hydrolysis antifouling coating. It utilizes a special andunique polymer to deliver an ultra smooth surface and excellentself-polishing performance, thus providing long-term antifoulingprotection, low friction resistance and low fuel consumption.Seaflo Neo is the lowest VOC (330g/L) antifouling in the hy-drolysis category, the company said.

CMP developed the Double Cylinder Friction ResistanceEquipment to analyze the product’s resistance in seawater withthe Tokyo University of Science and the National Maritime Re-search Institute. The test revealed that Seaflo Neo reduced fric-tional resistance by eight percent compared to conventionalantifouling paints. This predicts a three to fiver percent fuel sav-ing when Seaflo Neo is applied to ships in service.

PUBLICC COMPANY


REVENUE: $1.1 billion ▲ (2009: 930M)

Chugoku Marine PaintsTokyo, Japanwww.cmp.com.jp

MARKETS SERVED

• Marine coatings • Industrial coatings

• Container coatings • Adhesives

KEY EXECUTIVES

Tetsuo Yamazumi, chairman; Masataka Uetake, president and CEO.

62-63 19Hempel - 24DNT:FEATURE 6/29/11 9:44 AM

http://www.hempel.com

http://www.cmp.com.jp



2011 Top Companies

21

Beckers sold its wood finishes division, Becker Acroma, toSherwin-Williams in 2010. At the time of the sale BeckerAcroma was one of the largest manufacturers of industrial

wood coatings globally and a technology leader in water andother wood coatings technology with annual sales of approxi-mately $300 million. Included in the divestment were BeckerAcroma’s nine manufacturing facilities, 19 mixing sites and 13technical centers around the world, which serve the joinery,kitchen cabinet, furniture and flooring markets. Also during theyear a new CEO was appointed for Becker Industrial Coat-ings. Boris Gorella succeeded Ralph Kabalo as the new chiefexecutive and leader of the global BIC business. October 2010saw the official grand opening of a new high performancecoatings plant in Tianjin in northern China, dedicated to con-sumer design finishes products.

PRIVATE COMPANY


REVENUE:

$1.050 billion

MARKETS SERVED



• Artist colors and fine

art materials

AB Wilh. BeckerHoganas, Swedenwww.becker.se 22

KEY EXECUTIVESBeckers Group: Jenny Linden Urnes,chairman; Erik Urnes, CEO; MatsHansson, CFO and executive vicepresident; Becker Industrial Coatings:Boris Gorella, CEO; ColArt: ThomasBrautigam, CEO.

Materis Paints S.A.Clichy, Francewww.materis-paints.com

PUBLIC COMPANY

REVENUE: $1.0 billion

MARKETS SERVED


KEY EXECUTIVESOlivier Legrain, Materis chairman;Rene Riu, president, Materis Paints.

23

SK Kaken Co., Ltd. manufactures and sells organic or inor-ganic water-based painting materials, synthetic resin coat-ings, inorganic painting and construction materials, and

special finisherers. Coatings sales in 2010 were $831 million. Italso offers fireproof paints, and various transformation goodsand cleaning agents; and involves in the contract of fireproofand insulated construction. The company was formerly knownas Shikoku Kaken Industry Co., Ltd. and changed its name toSK Kaken Co., Ltd. in 1991. SK Kaken Co., Ltd. was foundedin 1955 and is headquartered in Ibaraki-City, Japan.

PUBLIC COMPANY


REVENUE: $831 million

MARKETS SERVED

• Specialty coatings

• Textured coatings

• Architectural paints


• Floor coatings and roof coatings

• Fire retardant and heat

insulating coatings

SK KakenIbaraki-City, Japanwww.sk-kaken.co.jp

KEY EXECUTIVESMinoru Fujii, president;Masahide Sakamoto,executive director; Mit-suhiro Fujii, managingdirector.

24

Dai Nippon Toryo Co., Ltd. operates in the paint industryprimarily in Japan. DNT’s coatings revenue in 2010 was$828 million. It offers various coating products, which

include heavy duty, industrial, automobile, refinishing, marine,home use paints, plastics and powder. The company also providesmachines and equipment for paints manufacturing and coatingapplications. In addition, it offers its products in various fields, in-cluding electrical home appliances, housing, automobiles and in-formation-related equipment, as well as for infrastructures,including high-rise buildings and largescale bridge construction.Dai Nippon Toryo Co., Ltd. was founded in 1929 and is head-quartered in Osaka, Japan. In August 2008, Dai Nippon Toryoacquired a 67 percent state in Tokyo-based Daia Keiko Co., Ltd.

PUBLIC COMPANY


REVENUE:

$828 million

MARKETS SERVED

• Automotive OEM coatings


• Marine coatings


Dai Nippon ToryoOsaka, Japanwww.dnt.co.jp

KEY EXECUTIVESFumitake Yamashita, president; Nori-hiro Mashima, director of finance,executive officer; NobukazuKawamoto, director of overseas op-erations; Isamu Suzuki, director ofbusiness development; Yoshinori Hi-rotani, director of marketing; ShinEmi, manager of industrial coatings.

In 2006, French investor Wendel Investissement purchasedchemicals producer Materis from private equity group LBOFrance. Materis Paints is the largest business within the Ma-

teris group of companies representing 41 percent of sales, or $1billion in 2010. Materis’ brands include Tollens, Zolpan, MaxMeyer, Ducco and Robbialac. In terms of market position, Ma-teris Paints holds leading positions in the areas it operates. Thefirm is number four in Europe, number two in France and Por-tugal, number one in Italy, number four in Spain and Moroccoand number five in Argentina.

62-63 19Hempel - 24DNT:FEATURE 6/29/11 9:44 AM

http://www.becker.se

http://www.materis-paints.com

http://www.sk-kaken.co.jp

http://www.dnt.co.jp



25

Tikkurila’s operations are divided into two business areas.Tikkurila Deco, which accounts for roughly 80 percent of rev-enues and sells decorative paints to consumers and profession-

als in more than 5,000 retail sales outlets in more than 40 countries,while Tikkurila Industrial Coatings, which accounts for 20 percent ofrevenues, provides coating solutions to customers in the wood and metalindustries. Tikkurila is the leading regional paints and coatings com-pany in Finland, Sweden and Russia. During the year, the Finlandpavilion received a Golden Statue for the best Pavilion Design incategory B when the best pavilions of Shanghai World EXPO 2010were awarded at the year-end by BIE (Bureau International des Ex-positions) in Shanghai. Tikkurila supplied paints and lacquers for thepavilion's steel frame, all the interiors as well as the entrance and thecourtyard exterior walls. Visitors were especially charmed by the "frozenlake" with painted fish decorations on white concrete floors.

PUBLIC COMPANY



MARKETS SERVED



Tikkurila OyjVantaa, Finlandwww.tikkurila.com

Top Companies 2011

26KEY EXECUTIVESErkki Jarvinen, president and CEO; Jukka Havia, CFO;Petri Miettinen, VP, supply chain and HSEQ; Anna-LenaHogfeldt, VP, group marketing; Kenneth Sundberg, VP,R&D; Janno Paju, VP, East; Niklas Frisk, VP Scandinavia;Arto Lehtinen, VP, Finland; Ilpo Jousimaa, VP, CentralEastern Europe.

Lord CorporationCary, North Carolina/USAwww.lord.com

PRIVATE COMPANY



MARKETS SERVED

• Automotive aftermarket

adhesives

• Industrial metal bonding

adhesives

• Corrosion control coatings

• High performance/heat

reflective coatings

KEY EXECUTIVESRichard McNeel, chairman, presidentand CEO; Jack De Leon, COO; SharonWilliams, senior VP, strategy and mar-ket development; Ed Auslander, VP,global business management.

Lord Corporation produces and sells general purpose and spe-cialty adhesives and coatings. The privately held firmrecorded coatings and adhesives sales of approximately

$765 million in 2010. Lord Fusor automotive aftermarket adhe-sives are used to return vehicles to pre-accident condition and in-clude adhesives for bonding, metals and plastics, seam sealers andacoustical foams. Lord’s industrial metal bonding adhesives can re-place welds, rivets, screws, tape and other traditional fasteningmethods. Lord also has a line of elastomer bonding formulationsthat can accommodate commercially available elastomers, diversemetals and rigid plastic substrates. In terms of coatings, Lord man-ufacturers corrosion control coatings, specifically the MetalJacketline of coatings that protects substrates against corrosion and im-proves bonding properties. Lord also offers high performance/heatreflective coatings.

27

The pipe coating division of Shawcor Ltd., Bredero Shaw isthe world’s largest pipe coating manufacturer with salesof roughly $728 million in 2010. In early 2010 Bredero

Shaw entered into a joint venture agreement with ArkhTekhno-Prom, an affiliate of Mezhregiontruboprovodstroi, the leadingRussian offshore pipeline contractor. The joint venture will es-tablish a pipe coating facility in the Arkhangelsk Region, Russ-ian Federation that will provide advanced concrete weight coatingservices for the emerging northern Russia offshore pipeline mar-ket. In other expansion news Bredero Shaw completed the acqui-sition of the remaining 50 percent interest in Thermotite BrasilLtda. and BS Servicios de Injeção that it did not previously own.The purchase price was $37.9 million. Since 2006, Bredero Shawhas been a partner in this joint venture in the offshore thermal in-sulation market in Brazil.

PUBLIC COMPANY

REVENUE:

$728 million

MARKETS SERVED

• Pipe coatings

ShawcorToronto, Ontario,Canadawww.shawcor.com

KEY EXECUTIVESV.L. Shaw, chair of the board; W.P.Buckley, president and CEO; J.D.Tikkanen, president, Bredero Shaw.

28

In July 2010 DuluxGroup Limited ceased to be a subsidiary of OricaLimited and became a separately listed entity on the Australian Se-curities Exchange (ASX). DuluxGroup consists of four business seg-

ments: Paints Australia, which is Australia’s leading marketer andmanufacturer of premium branded decorative paints, texture, protectiveand wood care coatings products; Paints New Zealand, which is NewZealand's leading marketer and manufacturer of premium branded dec-orative paints, texture and wood care coatings products; Selleys Yates,which is Australia and New Zealand's leading marketer and manufac-turer of home improvement and garden care products; and the Offshoreand other segment comprises Australia and New Zealand’s leading mar-keter and manufacturer of powder and industrial coatings. Dulux Paintsin Papua New Guinea and DuluxGroup’s China and Southeast Asia busi-nesses are known as DGL International. Excluding the Selleys Yates op-eration, DuluxGroup recorded sales of $700 million in 2010.

PUBLIC COMPANY


REVENUE:

$700 million

MARKETS SERVED


• Powder coatings


DuluxGroup LimitedClayton, Victoria,Australiawww.deluxgroup.com.au

KEY EXECUTIVESPeter Kirby, chairman; Patrick Houli-han, managing director and CEO;Stuart Bloxer, executive director andCFO.

64 25Tikkurila - 32Freeworld:FEATURE 6/29/11 9:44 AM

http://www.tikkurila.com

http://www.shawcor.com

http://www.lord.com

http://www.deluxgroup.com.au



2011 Top Companies

29

During the year Benjamin Moore and Constellation Energy in-augurated a new solar power system that is expected to gen-erate 68 percent of the electricity needs for Benjamin

Moore's 80,000 square foot product development center and testinglaboratories. The solar power system at the company's Flanders, NJ,R&D facility comprises 8,600 crystalline photovoltaic solar panels,making it one of the largest on-site solar power systems in the state.Benjamin Moore & Co. teamed with the retail division of Constella-tion Energy to develop the 1.7-megawatt system. Under a 20-yearsolar power purchase agreement, Benjamin Moore is providing theland and will purchase all of the electricity from the solar panels. Con-stellation Energy will build, own and maintain the system. It estimatesthat using non-renewable sources to generate the same amount ofelectricity expected to be produced by the new solar installationwould result in the release of tons of carbon dioxide.

PRIVATE COMPANY



MARKETS SERVED


• Wood coatings

Benjamin MooreMontvale, New Jersey/USAwww.benjaminmoore.com 30

KEY EXECUTIVESDenis Abrams, president and CEO;Jim Megin, VP finance, CIO andtreasurer; Barry Cladwick, VP mar-ket development and product; KenMarino, VP supply chain.

ForboBaar, Switzerlandwww.forbo.com

PUBLIC COMPANY



MARKETS SERVED

• Industrial adhesives

KEY EXECUTIVESAlbert Gnagi, chairman of the boardof directors; Michel Riva, executiveVP, bonding systems.

Forbo’s Bonding Systems business unit is among the world’s lead-ing suppliers of industrial adhesives. The unit recorded sales of$562 million in 2010. The division installed a new production

line for thermoplastic hotmelts for the packaging industry in Spain andbuilt a new assembly line for parquet adhesives in its building and con-struction adhesives business in Germany. In fall 2010, Bonding Systemsinaugurated its new production plant for industrial adhesives inGuangzhou, southern China, where there is also a new research and de-velopment center for the whole Asian region. Bonding Systems also de-veloped a new generation of water-based adhesives for high-speedapplications in processing folding cartons. Also a thermoplastic poly-olefin hotmelt was developed for the packaging industry that adheresat lower temperatures than conventional adhesives. The building andconstruction adhesives business launched new applications with low-dust products for leveling compounds and ceramic tiles.

31

Helios Group is the leading manufacturer of coatings inSouth Eastern Europe with approximately 3,000 employ-ees in more than thirty companies in fourteen countries

and recorded sales of $386 million in 2010. Recently Heliosstrengthened its operations in Slovenia and opened a car refinishingcoatings center and a production plant for water-based coatings inDomzale. The coatings manufacturer also opened a center for metalcoatings in Medvode, Slovenia. Helios invested €14 million in thethree projects. Additional resources will be invested in the produc-tion plant for water-based coatings and the car refinishing coatingscenter until 2012. Currently the production capacity of decorativeand car refinishing water-based coatings is 500 tons per month.

PUBLIC COMPANY



MARKETS SERVED


• Car refinishes

• Metal coatings

HeliosDomzale, Sloveniawww.helios.si

KEY EXECUTIVESUros Slavinec, president; MarkoVresk, vice president; Branko Pas,vice president.

32

After a year of bitter opposition, a competition watchdog recentlyapproved Kansai Paint’s $260 million takeover bid of Free-world Coatings. This deal represents a significant push into the

continent for Japan’s largest paint and coatings maker with $2.4 billionin sales revenue. Despite more than 90 percent of Freeworld sharehold-ers indicating they favored the takeover, the company had bitterly op-posed the offer since Kansai made it in April last year. South Africa’sDepartment of Trade and Industry made a submission to the commis-sion asking that the takeover be prohibited on the grounds that the paintmarket was highly concentrated, and it constituted a threat to the gov-ernment’s localization drive. The commission agreed with the depart-ment and gave the green light to the transaction on the condition thatKansai divested the automotive coatings business it operated in a jointventure with DuPont, as it would create a “forum for collusion.” Ac-cording to the deal, Kansai must manufacture decorative coatings inSouth Africa for 10 years; establish a manufacturing facility within fiveyears and invest in local research and development.

PUBLIC COMPANY


REVENUE:

$379 million

MARKETS SERVED


• Performance coatings

Freeworld CoatingsJohannesburg, South Africawww.freeworldcoatings.com

KEY EXECUTIVESBobby Godsell, chairman; AndreLamprecht, CEO.

64 25Tikkurila - 32Freeworld:FEATURE 6/29/11 9:44 AM

http://www.benjaminmoore.com

http://www.forbo.com

http://www.helios.si

http://www.freeworldcoatings.com



33

Berger Paints was founded in 1923 and is India’s second largestdecorative paints player with sales of $378 million in 2010.It is active in a wide variety of decorative and industrial paint

sectors and continues to gain an increasing share of the highly com-petitive Indian paint market. Apart from operations in Russia, witha production facility at the Berger manufacturing unit at Krasnodar,Berger has also expanded its footprint in Nepal by setting up a sec-ond unit. Today Berger’s sister company in Bangladesh is the dom-inant leader with over 65 percent market share. In keeping with thecompany’s dynamic growth plan, Berger has also acquired Bolix SAof Poland, a leading provider of External Insulation Finishing Sys-tems (EIFS) in Eastern Europe. Berger is also the lone supplier toIndia’s nuclear power plants.

PUBLIC COMPANY



MARKETS SERVED




Berger Paints India Ltd.Kolkata, Indiawww.bergerpaints.com

Top Companies 2011

34KEY EXECUTIVESSubir Bose, managing director, execu-tive director; Kuldip Singh Dhingra,chairman of the board; Anirudha Sen,vice president.

Nihon Toksuhu Toryo Co. Ltd.Tokyo, Japanwww.nttoryo.co.jp

PUBLIC COMPANY



MARKETS SERVED


• Performance coatings

KEY EXECUTIVESMasahiro Nojima, president, representative director; MakioSakai, managing director, chief director of automobile prod-uct business, president of subsidiary; Jun Taya, managing di-rector, chief director of operation, director of general affairs;Takehiro Toyoshima, chief director of painting materialsbusiness, director.

Nihon Tokushu Toryo Co., Ltd. is a Japan-based manufac-turing company that operates in two business segments.The Paint-related segment manufactures and sells paints

and soundproof materials. This segment is also involved in thepaint-related and soundproof material-related construction work.The Automobile Product-related segment manufactures and sellsautomotive soundproof materials, such as damping materials,acoustic absorbents and sound insulators, as well as antirust mate-rials. Additionally, the segment is also engaged in the research anddevelopment of automobile acoustics. As of March 31, 2010, theCompany had nine subsidiaries and 10 associated companies inJapan, as well as overseas markets, including the United States, Thai-land, China and Singapore. The company was founded in 1929, isheadquartered in Tokyo and recorded sales of $369 million in 2010.

35

Ennis Traffic Safety Solutions is a global provider of pave-ment marking materials and traffic safety products. Head-quartered in Dallas, Texas the company’s traffic paint

business recorded sales of $355 million in 2010. Ennis operates14 facilities worldwide including the U.S., Canada, the UK,Turkey, Italy and Australia. Recently Ennis’ traffic paint productswere approved for sale and distribution by the Mexican govern-ment. Leading the Ennis team in Latin America is Alberto Meri-nos, marketing and sales manager for Latin America and theCaribbean. Ennis has distributed products in Mexico for morethan 20 years including Stimsonite raised pavement markers andthermoplastic pavement material. Early in 2010 Ennis purchaseda majority share in G.T. Industries, a manufacturer of pavementmarking materials in Australia.

PRIVATE COMPANY

YEAR ESTABLISHED:

1996


MARKETS SERVED

• Traffic marking paint

Ennis Traffic Safety SolutionsDallas, Texas/USAwww.ennistraffic.com

KEY EXECUTIVESBryce Anderson, chairman; John An-derson, global director; John Midea,president and CEO; James McClen-nan, CFO, Andrew Liebert, VP, market-ing; Scott Seeley, global marketing;Tony Turoso, technical director.

36

During the year, the city of Somerville, New Jersey applied thenew 3M Scotchkote Spray In Place Pipe 269 Coating to aportion of its drinking water pipeline, as part of the U.S. En-

vironmental Protection Agency’s (EPA) Aging Water Infrastructure Re-search Program. The 3M coating is a polyurea-based liner thatresurfaces existing pipes to minimize water loss throughout the system.The EPA’s scientific and engineering research program evaluates prom-ising innovative technologies, such as 3M’s Scotchkote Spray In PlacePipe (SIPP) Coating, that can reduce costs, and improve the effective-ness of operation, maintenance and renewal of aging drinking waterdistribution systems. 3M SIPP 269 Coating offers a sustainable, cost-effective alternative to traditional water-pipe rehabilitation methods,such as total replacement and cement-mortar lining, that disrupt waterflow to homes and businesses.

PUBLIC COMPANY


REVENUE:

$350 million

MARKETS SERVED

• Adhesives and sealants

• Pipe coatings

KEY EXECUTIVESGeorge Buckley, chairman,CEO and president; Joe Harlan,executive VP, electro and com-munications; Michael Kelly, ex-ecutive VP, display andgraphics; Jean Lobey, executive

3MSt. Paul, Minnesota/USAwww.3m.com

VP, safety, security and protec-tion services; Moe Nozarri, ex-ecutive VP, consumer andoffice; Brad Sauer, executive VP,health care; Hak Cheol Shin,executive VP, industrial andtransportation.

66-67 33Berger - 40Noroo:FEATURE 6/29/11 9:45 AM

http://www.bergerpaints.com

http://www.nttoryo.co.jp

http://www.ennistraffic.com

http://www.3m.com



2011 Top Companies

37

National Paints Factories Co., Ltd. (Sayegh Group) claimsthe number one position in the Middle East paint marketwith an annual production capacity of 300,000 tons of ex-

ports to more than 60 Arab and other countries. It is involved in anumber of sectors including architectural/decorative (35 percent),industrial (35 percent), auto OEM (15 percent), auto refinish (10percent) and marine (five percent). With coatings revenues of $347million, National Paints is the major part of the privately ownedSayegh Group, established more than 75 years ago. During the yearDuPont signed a DuPont Teflon surface protector trademark licenseagreement with National Paints. National Paints will co-brand threeinterior and two interior/exterior paints and a wood varnish withDuPont Teflon. National Paints will market the products in theUAE, Oman, Jordan, Yemen, Qatar, Bahrain, Saudi Arabia, Kyr-gyzstan and Kazakhstan.

PRIVATE COMPANY



MARKETS SERVED


• Powder coatings

• Marine coatings


• Insulation system paints

KEY EXECUTIVESMichael Faeq Sayegh, chair-man, Sayech Group; Saleem

National PaintsFactories Co.Amman, Jordanwww.nationalpaints.com

38Faeq Sayegh, GM, NationalPaints UAE; Ibrahim FaeqSayegh, GM, National Paints Jor-dan and technical director; FaeqMichael Sayegh, GM, NationalPaints Egypt; Fares MichaelSaeyegh, GM, National PaintsRomania; Nazi Qopti Sayegh,marketing director.

Samhwa PaintsIndustrial Co. Ltd.Seoul, South Koreawww.spi.co.kr

PUBLIC COMPANY



MARKETS SERVED



• Marine and protective

coatings

• Auto refinish coatings

• Powder coatings

KEY EXECUTIVESJang Yeon Kim, chairman and CEO; JaHyun Koo, vice president and CEO pro-duction; Hak Heon Lee, vice president,management support; Ki Deuk Lee,senior managing director sales; GywChul Lim, senior managing directortechnical; Bung Ju Choi, director China.

Founded in 1946 Samhwa Paints makes a wide range ofproducts from DIY paints to architectural paints, heavy-duty coatings, marine paints and special industrial coat-

ings such as PCM coatings, car coatings, plastic coatings, UPEcoatings, UV coatings and powder coatings. In 2010 Samhwaposted sales of $333 million. During the year the construction ofthe Samhwa Research Institute in China was completed inZhangjiagang Co., Ltd. and the Gwangju office of SamhwaPaints built a new office building at Yongbong-dong, Buk-gu,Gwangju Metropolitan City. Also during the year the companyset up a subsidiary in Vietnam in Bac Ninh. This local subsidiaryis expected to produce about 500 tons of paint annually, in-cluding paint for plastic products such as mobile phones andvacuum cleaners as well as paints used for covering high-qual-ity structures.

39

Musashi Paint Company Co., Ltd. manufactures and dis-tributes coatings for household appliances, electronic de-vices, information technology devices and industrial

products. It specializes in synthetic resin paints. The company providestouch feel, PRTR law adherent, water-based, UV, acrylic silicon, func-tional and special primer coatings, as well as coatings for molded plas-tics, laser etching and metal materials. In addition, it offers coatings forinformation/telecommunication devices, including mobile phones, lap-top computers and digital cameras; coatings for household appliances,such as plasma/LCD televisions, DVD players, vacuum cleaners, re-frigerators, dehumidifiers, air cleaners; and coatings for automobiledevices, including navigation systems. Musashi Paint Company offersits products through dealers in Japan, Korea, Malaysia, Hong Kong,Taiwan, the United Kingdom and the U.S. The company was foundedin 1958 and is based in Tokyo, Japan.

PUBLIC COMPANY



MARKETS SERVED

• Plastic coatings

Musashi PaintCo. Ltd.Tokyo, Japanwww.musashipaint.com

KEY EXECUTIVESShuhei Fukui, president; ShusakuTomisawa, director; Yutaka Soma, director.

40

Noroo Paint Co., Ltd. engages in the manufacture and saleof paints and coatings worldwide. Its products includearchitectural coatings, which comprise natural paint,

general coatings, functional coatings and Decopia; waterproofand floor coatings; decorative coatings, such as lacquers,polyurethane paints, cracking paints, wood stain, and firekeeper;primer and topcoat heavy duty coatings; and industrial coatings,including metal coatings and pattern finishes. The company alsooffers coating equipment; and coatings for auto refinishes andplastic finishes, as well as coil coatings. Noroo Paint Co. wasfounded in 2006, is headquartered in Anyang-Si, South Korea andposted sales of $315 million in 2010.

PUBLIC COMPANY



MARKETS SERVED



• Automotive refinishes

Noroo Paint Co. Ltd.Anyang-Si, South Koreawww.noroo.co.kr

KEY EXECUTIVESSu Gyeong Kim, CEO; Hyeok ChunGwon, vice president; Assistant man-aging directors: Yik Seon Hong; GiJun Kang; Chang Mo Ahn; Jae BongChoi.

66-67 33Berger - 40Noroo:FEATURE 6/29/11 9:45 AM

http://www.nationalpaints.com

http://www.spi.co.kr

http://www.musashipaint.com

http://www.noroo.co.kr



41

As China’s coatings market continues to expand rapidly, do-mestic paint manufacturers like Carpoly Chemical Group aregaining more exposure on the world stage. Carpoly Group,

founded in 1993, is today China’s largest domestic coatings manufac-turer with sales of approximately $311 million in 2010. In 1993, theCarpoly brand was created in Shunde and in 1999, Xinhui CarpolyChemical Co., Ltd., was established in Jiangmen. By the end of 2009,the Carpoly Group formally upgraded, with four regional companiesin Guangdong, Sichuan, Shanghai and Hebei provinces. In 2010, Car-poly Group integrated Fabrico Chemical Co., Ltd. and GuangdongZhenggao Industrial Co., Ltd. for IPO, and expanded the area of itsbusiness to range from paint to ink and packaging areas. Nearly all ofCarpoly’s paint sales are in the architectural segment—96 percent—while just one percent is from industrial coatings sales. The remainingthree percent is attributable to the sale of ink products.

PRIVATE COMPANY



MARKETS SERVED



Carpoly Chemical GroupJiangmen, Guangdong Province, Chinawww.carpoly.com

Top Companies 2011

42KEY EXECUTIVESQiming Qiu, president; Shuchao Cao, chairman; Youwei Xu, viceboard chairman and marketing manager; General division man-agers: Daimin Wang, technology center; Dewu Liao, home decora-tion; Wenhua Zhao, furniture paint; Lide Xu, architectural paint;Yanan Zhu, water-based paint; Kuigang Guo, ink; Qiang Zhou,Shanghai Carpoly; Shukun Wang, Sichuan Carpoly; Xiaobo Lu, Hebei Carpoly.

CIN GroupMaia, Portugalwww.cin.pt

PUBLIC COMPANY



MARKETS SERVED




• Protective coatings

KEY EXECUTIVESJoao Serrenho, chairmam, presidentand CEO; Angelo Machado, memberof board; Fernando Jorge Ferreira,CFO.

CIN (Corporação Industrial do Norte S.A.) is a Portuguesecompany that is the Iberian market leader for paint and coat-ing products. The company was established in 1926 and is

headquartered in Maia, Norte Region. During the year the Portuguesecoatings group acquired Industrias de la Pintura, S.L (Palmcolor),based in Gran Canaria. The purchase was conducted through CIN'sSpanish holding company, Amida Inversiones. Established in 1952,the company has seen an increase in both its range of products andits market share in recent years. It is currently market leader in the Ca-naries, with distribution centers on most of the islands. CIN currentlyowns two operations in Tenerife, and this acquisition will take thetotal number of employees in the Canaries to 130. In 2010 CIN gen-erated approximately $300 million in sales, of which more than 50percent came from outside of Portugal (France, Spain, Italy, China,Angola and Cape Verde).

43

Fujikura Kasei offers coatings for plastics, which include auto-motive interior and exterior, automotive lightings, cosmeticcontainers and enclosures, electronic appliances, plastic hobby

items and plastic sheets; architectural coatings, such as exterior andinterior building materials, decorative items and housing equipment;and electronic materials. In 2008, Fujikura Kasei’s U.S.-based oper-ation, Fujichem, Inc., purchased 100% of Evansville, IN-based RedSpot Paint &Varnish Co., Inc. With sales of approximately $100million, Red Spot is primarily active in the automotive coatings sec-tor. Red Spots joint venture partners in Korea and the UK, as wellas Red Spot’s licensees and customers in South America, Australia,Europe, Singapore and China, further broaden Fujikura’s globalfootprint to serve the global coatings for plastics market.

PUBLIC COMPANY

YEAR ESTABLISHED:

1938

REVENUE:

$298 million

MARKETS SERVED

• Plastic coatings



Fujikura Kasei Co. Ltd.Tokyo, Japanwww.fkkasei.co.jp

KEY EXECUTIVESYoshiaki Hasegawa, chairman andCEO; Joji Washino, president andCOO; Yuzo Saisu, senior managing di-rector; Satoshi Yamashita, senior VP;Shigeru Takahashi, senior VP.

44

Teknos Group Oy is the leading supplier of industrial coatingsin Scandinavia with a strong position in retail and architec-tural coatings too. Teknos is one of Finland’s largest family-

owned businesses. Group companies operate in Scandinavia, Germany,the United Kingdom, Poland, Slovenia and Russia, and through a well-established network of agents and representatives in about twentyother European countries. During the year Teknos and Polish firmOliva signed an agreement to merge together and become one of theleading players in the Polish metal paint market. According to theagreement the new company will operate under Teknos-Oliva nameand brand. Oliva is a well-known brand in Poland in the metal in-dustry paints and yacht paints markets. In spring 2010 Teknos openeda new sales office and technical service center in Shanghai, China. Inaddition to sales and technical services, the operations of Teknos Chinacover a tinting service, logistics and warehousing provided through alocal partner.

PRIVATE COMPANY


REVENUE:

$285 million

MARKETS SERVED



Teknos Group OyHelsinki, Finlandwww.teknos.com

KEY EXECUTIVESPekka Rantamaki, CEO; SoileHaavisto, financial director; RaimoAnjala, managing director.

68-69 41Carpoly - 48DunnEdwards:FEATURE 6/29/11 9:45 AM

http://www.carpoly.com

http://www.cin.pt

http://www.fkkasei.co.jp

http://www.teknos.com



2011 Top Companies

45

Flügger Group is one of Scandinavia’s largest suppliers of dec-orative paint, wood stain, wallcoverings, paint tools andcleaning articles. Flügger Group is represented by Flügger

shops in Denmark, Norway, Sweden, Iceland, Poland and China.There are more than 500 Flügger shops, of which more than 200 areowned by the company. Apart from this, its subsidiary DAY-systemcontributes with sales from 214 shops in Denmark, Norway andSweden. The other daughter company, PP Mester Maling, has 41shops in Denmark. The company has five factories, and the twomain ones are in Kolding, Denmark and in Bollebygd, Sweden. HereFlugger produces paint, wood stain, fillers and chemical products. InKolding it produces water-based paint, and it comes to an amountof 20 million liters per year. In Bollebygd Flugger produces around24 million liters of both water-based and turpentine-based paint peryear. With origins that date back to 1785, Flugger Group generatedsales of $275 million in 2010.

PUBLIC COMPANY



MARKETS SERVED


Flugger GroupRoedovre, Denmarkwww.flugger.com 46

KEY EXECUTIVESSoeren Peschardt Olesen, CEO; PaulWulff, CFO; Claus Bjoern, group salesdirector; Steen Hoff, group supplychain director.

Dyrup A/SSoborg, Denmarkwww.dyrup.com

PUBLIC COMPANY



MARKETS SERVED


• Wood coatings

KEY EXECUTIVESJørgen Nicolajsen, CEO

Dyrup is wholly owned by the Monberg & Thorsen Group.Recently it was announced that PPG Industries agreed topurchase Dyrup from the public holding company for ap-

proximately $200 million. Dyrup produces architectural coatings, inparticular wood stains, and specialty products with 2010 sales of$273. It employs roughly 950 people and operates six manufactur-ing facilities in Europe. Its portfolio of brands includes Bondex, Goriand Xylophene, which are sold primarily in Denmark, France, Ger-many, Portugal, Poland and Spain through professional and DIYchannels. After the departure of CEO Erik Holm, the board of di-rectors has temporarily appointed Jørgen Nicolajsen as CEO ofDyrup A/S until a new CEO is appointed.

47

TOA is the leading supplier of decorative coatings in Thailandwith an estimated market share of 50 percent. The companymanufactures products that cater to the mid-tier and pre-

mium-tier markets. The TOA Group of companies includes TOAPaint Thailand, which is TOA’s 100 percent Thai-owned main baseof operation; TOA-Chugoku Paint, a joint venture between TOAPaint Thailand and Chugoku Marine Paint; TOA Union Paint Thai-land, a joint venture company with Japanese-based wood coatingsproducer Union Paint; TOA Vietnam; Shanghai-TOA Paint; andTOA Paint Malaysia. TOA’s product portfolio includes the recentlylaunched Ultra Premium Generation of coatings including Super-shield, TOA 7 in 1 and Supershield Duraclean.

PRIVATE COMPANY



MARKETS SERVED



coatings

TOA GroupBangkok, Thailandwww.toagroup.com

KEY EXECUTIVESArsa Sarasin, honorary chairman;Prachak Tangkaravakoon, president;Motoo Horiguchi, senior executiveVP; Rams Das Ahuja, executive VP.

48

Dunn-Edwards, founded in 1925, operates more than 100 storesin five western states: California, Arizona, New Mexico, Ne-vada and Texas. Dunn- Edwards is a supplier of architectural

and industrial coatings, providing a complete line of paints and profes-sional painting supplies to architects, designers, painting contractors,homebuilders and property managers in the Southwest; it also servesdo-it-yourselfers, although professionals account for a majority of sales.The company has launched two unique new online tools: A Spec Guidebased on project type (i.e. schools, health care facilities), and a ColorReference Center where HOAs and property management companiescan archive approved color schemes for convenient access. During theyear Dunn-Edwards introduced several new products including Con-tractor’s Edge interior maintenance flat and semi-gloss paint; Block-ItPremium high-performance stain-blocking primer; Bloc-Rust Premiummetal primer; and Enso, a premium, low odor, zero-VOC paint.

PRIVATE COMPANY



MARKETS SERVED



Dunn-Edwards Corp.Los Angeles,California/USAwww.dunnedwards.com

KEY EXECUTIVESKenneth Edwards, CEO; Karl Alter-gott, president and COO; Robert Hill,executive VP and CFO; DarleneMitchell, VP and CIO; Monte Lewis,VP sales; Tim Bosveld, VP marketing.

68-69 41Carpoly - 48DunnEdwards:FEATURE 6/29/11 9:45 AM

http://www.flugger.com

http://www.dyrup.com

http://www.toagroup.com

http://www.dunnedwards.com



49

Shanghai Coatings Co. Ltd (SCC) has 90 years of history sinceher predecessor Kai Lin Paint Plant, the first Chinese paintplant, was established in 1915. The company owns 13 man-

ufacturing subsidiaries, two research institutes and six joint ven-tures ranging from coatings, dyes, pigments, auxiliary agents andfine chemicals. Shanghai Coatings has ranked in the top 500 insales among Shanghai industrial companies for five years straightand is one of the top 10 enterprises in terms of results in the Chi-nese coatings industry. SCC also boasts China’s first coatingsbrand—Winged Tiger coil coatings. The company also manufac-tures paint under the Yanjing brand. SCC paints are widely usedthroughout China’s industrial and civil fields. Some customers in-dustrial customers include Volkswagen, General Motors’ Buick,Metro lines, maglev train, Baosteel and Three Gorges.

PRIVATE COMPANY



MARKETS SERVED



• Coil coatings

• Marine coatings

• Plastics coatings


Shanghai Coatings Co. Ltd.Shanghai, Chinawww.chinascc.com

Top Companies 2011

50KEY EXECUTIVESSitu Guoji, chairman; Huang Zhiy-ong, general manager; HuangYouwei, executive vice general man-ager; Wu Jinglei, vice general man-ager; Yu Jianfeng, chief engineer.

JW OstendorfCoesfeld, Germanywww.jwo.com

PRIVATE COMPANY



MARKETS SERVED


KEY EXECUTIVESMichael Ostendorf, manager; GeraldSchaefer, manager; Martin Friedrich,manager; Christoph Koch, director offinance.

The central office of JW Ostendorf GmbH & Co. KG, which isone of the key companies in Germany, is in Coesfeld. The com-pany has been producing paints, varnishes, lacquers and enam-

els since 1948 for a variety of applications and recorded sales in 2010of approximately $251 million. It has its affiliates in Great Britain,Poland, Austria, Czech Republic, Switzerland, France and Hungary.

51

Shoei Chemical’s main focus is on conductive pastes, resistivepastes, dielective pastes and powders for use in electronic devicesand components. Products are conductive pastes including silver,

gold, silver-palladium and silver-platinum, palladium and platinum, andnickel and copper pastes; resistive and dielectric pastes; fine preciousand base metal powders, and metal oxides; and precious metal salts,catalysts and solutions. Its products are used in various electronic com-ponents and devices, such as inductors, thermistors, varistors, trans-ducers, peaking coils, fixed and variable resistors, printed circuit boards,semiconductors, fluorescent display devices and plasma display panels.The company’s products are also used in audio-visual equipment, in-cluding televisions, LCDs, VTRs, video cameras, car navigation systems,DVD video players, digital cameras, and plasma displays; audio equip-ment, such as CD players, digital audio players, DVD players/recorders,and integrated circuits recorders; applied electronic equipment, includ-ing medical devices; general purpose and personal computers.

PRIVATE COMPANY



MARKETS SERVED



Shoei Chemical Co. Ltd.Tokyo, Japanwww.shoei-chem.com

KEY EXECUTIVESEiichi Asada, president and director;Shuichiro Asada, managing director;Directors: Yuji Akimoto; KatsumasaFujimoto; Katsushi Oizumi; KatsuyoshiShinbo; Toshio Kohzai; YoshitakaTsuchiya.

52

Kunsul Chemical Industrial Co., Ltd. manufactures coatingproducts, including decorative coating, general industrial coat-ing, coil coating, can coatings, marine and heavy-duty pro-

tective coatings, as well as industrial coatings primarily in Korea. Thecompany offers a range of products, including architectural coatingsfor concrete, plaster, slate and cement mortar surfaces, as well as forvehicles, machinery, buildings, glass and furniture; general industrialcoatings for various applications, such as wood, steel furniture, elec-tric home appliance, machinery, engineering plastics, steel productsand decorative home appliance; wood coatings for furniture, generalwooden materials, and musical instruments; and powder coatings fordecoration and protection, interior use, home appliances, and archi-tectural use. It also provides plastic coatings; marine and heavy dutyprotective coatings for various applications, including fuel oil tank,ballast water tank, bilge well, land, marine structure, deck, and paintfor ship bottom, interior, and exterior; and automotive refinishes.

PUBLIC COMPANY


REVENUE: $249.4 million

MARKETS SERVED




coatings

Kunsul ChemicalIndustrial Co. Ltd.Pusan, South Koreawww.jebi.co.kr

KEY EXECUTIVESSung Ho Hwang, chairman andCEO; Gyeong Tai Shin, president;Managing directors: Sang KunLee; Jae Hui Kim; Dong HyeonCho; Seung Hwan Shin.

70-71 49ShanghaiCoatings - 56Renner:FEATURE 6/29/11 9:47 AM

http://www.chinascc.com

http://www.jwo.com

http://www.shoei-chem.com

http://www.jebi.co.kr



2011 Top Companies

53

Rock Paint Co. Ltd., a Japan-based company, is engaged inthe production and sale of paint products and coating ma-terials. Along with its subsidiaries and an associate, the com-

pany has two business segments. The paint segment offersautomobile paints, construction paints, industrial paints, paints forcanned food, adhesives for light packaging of food products, abrad-ing agents, polyester putty, thinners and others. The coating-relatedsegment offers coating tools such as brushes, rollers, spray guns;tools such as color toning tools and sanders; curing materials suchas abrasive paper and tape sheets, and coating facilities such as paintbooths. Rock Paint Co. was established in 1952 and is based inOsaka, Japan.

PUBLIC COMPANY



MARKETS SERVED



Rock Paint Co. Ltd.Osaka, Japanwww.rockpaint.co.jp 54

KEY EXECUTIVESTogo Utsumi, president, representa-tive director; Fujio Hara, senior man-aging director; Yoshio Koike,executive director.

Tiger CoatingsWels, Austriawww.tiger-coatings.com

PRIVATE COMPANY



MARKETS SERVED

• Powder coatings

KEY EXECUTIVESKurt Berghofer, CEO; Clemens Steiner,CEO; Reinhold Freiseisen, CFO; ThomasKnoll, managing director; Oliver Ortner,chief information officer.

Tiger Coatings GmbH & Co. KG engages in the development,manufacture and distribution of powder coatings for industrialapplications. The company also develops and manufactures lac-

quers for the DIY market, as well as inkjet inks for OEM and industrialprinting applications. Its powder coatings are used in architecture, steelstructure, automotive, agricultural and construction, general industry,job shop, store fixture, furniture, IT and appliances, wood, glass, light-ing, inkjet, cans and tubes, gaming, and sports and leisure applications.The company markets its products in Austria, Egypt, Brazil, China,Canada, Mexico, the U.S., Vietnam, Belarus, Bosnia and Herzegovina,Bulgaria, Denmark, Germany, India, Croatia, Latvia/Lithuania, theNetherlands, Poland, the Russian Federation, Switzerland, Serbia andMontenegro, Slovenia, Spain, South Africa, Taiwan, Thailand andUkraine. Tiger Coatings GmbH & Co. KG was founded in 1930 and isbased in Wels, Austria with manufacturing facilities in Austria, Egypt,Brazil, China, Canada, Mexico, the U.S. and Vietnam.

55

In 2010 Kelly-Moore Paint Company, Inc. accepted the “GreenLarge Business of the Year” award during a banquet hosted by theSan Carlos Chamber of Commerce. Besting 100,000 California

companies, Kelly-Moore was selected by the Green Business Com-mittee for its series of recycling programs that diverted 60 percent ofits waste. Kelly-Moore was also recognized for its carbon offset pro-gram resulting in the San Carlos Plant being carbon neutral. Previ-ously, when half-used paint cans were returned, the paint and canswere considered unrecyclable waste. Now, Kelly-Moore uses a systemthat removes the labels and residue from the cans making them recy-clable. The returned paint is extensively sorted by color and type andremanufactured into eCoat. In April 2009, Kelly-Moore started a pro-gram to recycle Super Sack storage bags, cut up plastic totes and otherpreviously unrecyclable containers, resulting in a 10-15 percent re-duction in landfill waste.

PRIVATE COMPANY



MARKETS SERVED



• OEM coatings

(non-automotive)

KEY EXECUTIVESSteve DeVoe, president and

Kelly-Moore Paint CompanySan Carlos, California/USAwww.kellymoore.com

CEO; Mark Zielinski, VP of sales andbusiness development; Mike Black,VP of store operations; ToddWirdzek, VP of product develop-ment; Ryan Arakaki, director ofmarketing; James Elrick, corp. prod-uct manager.

56

Renner Sayerlack S.A. manufactures and distributes woodfinishing and marine coatings and paints. It is the largestand most specialized wood coating company in Latin

America. Formerly known as Sayerlack, it changed its name toRenner Sayerlack S.A. in January 2001 after the merger of TintasRenner and Sayerlack Industria Brasileira de Vernizes. The com-pany was founded in 1968 and is based in Cajamar, Brazil. Withsales estimated in the $210 million range, Renner Sayerlack claimsto control about 50 percent of the Brazilian wood finishing mar-ket, as the largest player in the segment in Latin America. Thecompany’s primary wood finishes manufacturing facility is in Ca-jamar, Sao Paulo state, and it operates another in Minerbio, Italy.In 2007 PPG acquired the architectural and industrial coatingsbusiness of Renner Sayerlack.

PRIVATE COMPANY



MARKETS SERVED

• Wood coatings

• Marine coatings

Renner SayerlackCajamar, Brazilwww2.sayerlack.com.br

KEY EXECUTIVESAlexandre Cenacchi, chairman of the board

70-71 49ShanghaiCoatings - 56Renner:FEATURE 6/29/11 9:47 AM

http://www.rockpaint.co.jp

http://www.tiger-coatings.com

http://www.kellymoore.com

http://www2.sayerlack.com.br



57

Shinto Paint Co., Ltd. engages in the manufacture, processing andsale of paints, adhesives, pigments, synthetic fats/oils, fats/oils,and chemicals in Japan. In addition, the company designs, im-

plements, and supervises painting work and other various constructionwork, as well as related technical supervision. Further, it engages incontracting of installation work for painting facilities; and related ma-chinery equipment, tools, and devices, as well as design and supervisionof such installation work. The company provides maintenance coat-ings for protection against rust and corrosion to nuclear power sta-tions, chemical plants, petroleum refinery plants, water and sewagetreatment plants, and paper mills, as well as large-sized steel structures,such as ships, drilling rigs, offshore platforms, and other ocean devel-opment plants.

PUBLIC COMPANY



MARKETS SERVED



• Automotive OEM

Shinto Paint Co. Ltd.Amagasaki, Japanwww.shintopaint.co.jp

Top Companies 2011

58KEY EXECUTIVESHarunobu Horibe, chairman; AkiraKubo, managing director and tech-nical director; Ichiro Miyawaki,president; Minoru Aono, seniormanaging director.

Spraylat Corp.Pelham, New York/USAwww.spraylat.com

PRIVATE COMPANY



MARKETS SERVED


• Powder coatings

• Liquid coatings

• Sign coatings

KEY EXECUTIVESRaymond Chlodney, president

Spraylat Corporation is a global specialty coatings companybased in Pelham, New York/USA. A privately held corporationfounded in 1936, Spraylat provides both coating products and

process technologies to a diverse range of industry applications world-wide. Spraylat is organized into four separate business units: LiquidCoatings, Powder Coatings, Conductive Coatings and the MirrorCoatings business units. The Liquid Coatings business unit incorpo-rates Spraylat’s Automotive Group, the Liquid Specialties Group, theSign Coatings Group along with its One Shot/Chromatic Group.Spraylat’s global operations include locations in North America, Eu-rope and Asia. Spraylat also is supported in selected business unitsthrough regional agents or distributors.

59

Walter Neal Boysen founded Boysen Paints in Oakland, Cal-ifornia/USA in 1926. After expanding the brand across theU.S., Boysen Paints was introduced to Asia in the 1960s.

It has given Pacific Paints the license to manufacture its premiumpaint products. The growing market share in Asia and the Pacific, es-pecially in the Philippine market, necessitated the creation of a fullyintegrated state-of-the-art manufacturing facility in Cavite, Philip-pines, said to be the most modern paint factory in Southeast Asia.Boysen Paints, the Philippines’ leading paint brand, during 2010 saidit is sponsoring the first large scale public art project in the world thatwill use paints that can clean noxious air pollutants. The project,called KNOxOUT Project: EDSA – Everyone Deserves Safe Air, willconsist of eight artworks each measuring about 1,000 square meters,along the city’s busiest roadway, which is also called EDSA (Epifaniode los Santos Ave.). In a unique mix of art and science, all of the art-works will use Boysen KNOxOUT.

PRIVATE COMPANY



MARKETS SERVED



• Marine coatings

Pacific Paint (Boysen) Philippines Inc.Quezon City, Philippineswww.boysenpaints.com

KEY EXECUTIVESWilly Ong, president; Johnson Ongk-ing, vice president; Ruben Cueto, mar-keting manager; Romy Bautista,technical services manager; CatherineRamirez, technical director.

60

Kikusui Chemical Industries Co. Ltd. engages in the pro-duction and sale of architectural coatings, specialty func-tional materials, construction materials, and civil

engineering materials. The company offers ceramics, building ma-terials, paints and crushed natural decorative material sheets. Inaddition, it involves in the manufacture and sale of machinery andequipment. The company was founded in 1959 and is headquar-tered in Nagoya, Japan. Under the slogan, “Work in Harmonywith Nature, Work for the Benefit of People,” Kikusui manufac-tures water-based and organic-solvent-free architectural paints anduses its own methods to minimize drainage and waste generatedduring the production process. In addition, the company dealswith natural paints from Germany and allergy-free paints fromSweden. One such product is MILLTEX5. These paints, whichcome from environmentally progressive Sweden, are free of sub-stances that can produce allergic reactions.

PUBLIC COMPANY



MARKETS SERVED


Kikusui Chemical Industries Co.Ltd.Nagoya, Japanwww.kikusui-chem.jp

KEY EXECUTIVESTogo Utsumi, president, represen-tative director; Fujio Hara, seniormanaging director; Yoshio Koike,executive director.

72-73 57Shinto - 64Tohpe:FEATURE 6/29/11 9:47 AM

http://www.shintopaint.co.jp

http://www.spraylat.com

http://www.boysenpaints.com

http://www.kikusui-chem.jp



2011 Top Companies

61

FLH Group, the coatings division of Looser Holding AG, in2010 recorded sales of approximately $190 million, the ma-jority of which came from sales of wood coatings, which rep-

resents approximately 50 percent of total revenue. The approximatepercent of sales for the other segments include: packaging coatings17percent; industrial coatings 15 percent; non-stick coatings tenpercent; architectural coatings five percent; auto refinish two per-cent; and automotive OEM one percent. Treffert Group, a membercompany of FLH Group, in 2009 opened a subsidiary in the U.S.The new product development and production facility is located inCharlotte, North Carolina. With this direct presence in the USA, Tr-effert wants make major inroads in the North American wood floorcoating market. The new Treffert USA Technology Center featureslabs for development, testing as well as full-scale prototyping – andstate of the art coating production facilities.

PUBLIC COMPANY



MARKETS SERVED



• Automotive OEM

• Auto refinish

• Wood coatings

FLH GroupArbon, Switzerlandwww.flh.com 62

• Non-stick coatings


KEY EXECUTIVESThomas Lozser, CEO; Pascal Rentz-mann, group controller.

Yung Chi Paint &Varnish Mfg Co. Ltd.Kaohsiung, Taiwanwww.rainbowpaint.com.tw

PUBLIC COMPANY



MARKETS SERVED


• Marine coatings


KEY EXECUTIVESTe-Hsiung Chang, president; DSChang, general manager; TJ Chang,vice general manager; Tien-YungChang, director; Tsung Te Han, man-aging director; H.L. Shen, generalmanager.

Yung Chi Paint & Varnish Manufacturing Co., Ltd. manufac-tures architecural coatings, heavyduty coatings, marine paints,coil coatings, can coatings, nuclear coatings and curtain wall

coatings. The firm also manufactures and sells fire-retardant and fireprotection coatings. In 2009, the company’s Malaysia Melaka factorystarted production for coil coatings.

63

The Grebe Group recorded sales of approximately $180 mil-lion in 2010. The firm’s coatings business can be brokendown into the following segments: Industrial coatings,

which accounted for roughly 40 percent of sales; non-automotiveOEM applications, which accounted for roughly another 40 per-cent of revenue; and lastly, rail and defense applications make upthe remaining 20 percent of revenue for the year. For household ar-ticles the firm offers Greblon Non Stick coatings and decorative,temperature-resistant coatings. For the stove industry it offershigh-temperature resistant coatings. For general industry applica-tions Grebe offers coating systems for metals, plastics and glass inapplications such as sewage pipes, household appliances, rail ve-hicles, mobile phones and defence technology. The group operatesfacilities in Germany, UK, Italy, Poland, China, Hong Kong In-donesia, India and Japan.

PRIVATE COMPANY



MARKETS SERVED


• OEM coatings

(non-automotive)

Grebe GroupWeilburg, Germanywww.grebe-group.com

KEY EXECUTIVESHelmut Tappe, CEO Grebe Group;Dr. Manfred Becker, managementboard; Frank Glaser, manage-ment board; Tim Rand, Weil-burger Coatings; Uwe Diener,marketing director.

64

Renner Sayerlack S.A. manufactures and distributes wood fin-Tohpe Corporation is a Japan-based manufacturer that sup-plies paints and other chemical products. Its paints include

synthetic resin paints, lacquers, water-based paints, oil-based paintsand thinners. The company’s chemical products include synthetic resinadhesive processing agents and synthetic rubber. Additionally, it is in-volved in the paint related construction activities. The company has 12subsidiaries and five associated companies. Tohpe Corporation wasincorporated in 1919 and is based in Osaka, Japan.

PUBLIC COMPANY


REVENUE: $176,240 million

MARKETS SERVED

• Onshore coatings

• Marine coatings



• Adhesives

Tohpe CorporationOsaka, Japanwww.tohpe.co.jp

KEY EXECUTIVESTsutomu Kobayashi, president; Kazu-tami Kato, vice president; HidekiKimura, managing director; YukioTakeuchi, executive director.

72-73 57Shinto - 64Tohpe:FEATURE 6/29/11 9:47 AM

http://www.flh.com

http://www.rainbowpaint.com.tw

http://www.grebe-group.com

http://www.tohpe.co.jp



65

Asahipen Corporation engages in the manufacture and sale ofvarious paints and coatings, painting tools and wallpaper prod-ucts in Japan. The company offers water base, oil base, anti-

rust, spray, gloss varnish, wood, hobby craft and business paints.Asahipen Corporation markets its products through dealers, govern-ment agencies, and other outlets in China, Hong Kong, Taiwan, andsouthwestern Asia. The company was formerly known as Asahi PaintCompany and changed its name to Asahipen Corporation in 1965.Asahipen Corporation was founded in 1940 and is headquartered inOsaka, Japan.

PUBLIC COMPANY



MARKETS SERVED

• Onshore coatings

• Marine coatings



Asahipen CorporationOsaka, Japanwww.asahipen.jp

Top Companies 2011

66• Adhesives

KEY EXECUTIVESTakeshi Tanaka, president and chairman.

Tambour Ltd.Nethanya, Israelwww.tambourpaints.com

PUBLIC COMPANY



MARKETS SERVED



• Powder coatings

KEY EXECUTIVESMichael Dayan, CEO; Eitan Weizman,vice president, marketing; Yacov Mor,director, R&D.

Founded in 1936, Tambour is the largest Israeli paint manufac-turer. Tambour’s sales reached $176 million in 2010. The firmoperates six production facilities in Israel for architectural

paints, industrial paints, powder coatings, printing inks, acrylic emul-sion, resins and other coatings. Production capacity is approximately90 million liters per year. In 2008, Tambour acquired David PowderPaint, which was number two in Israel at the time. New productslaunched recently include Supercryl Matt Extra White acrylic paint;Hammerton WB water-based direct-to-metal acrylic paint; Safari finetexture for interior and exterior walls; Cashmere smooth velvet-like ef-fect for interior walls; and Glitter-Metallic Suede for interior and ex-terior walls.

67

Inver Spa is engaged in the manufacture of industrial liquid andpowder coatings with 2010 sales revenue of $170 million. The saleof powder coatings makes up 60 percent of Inver’s sold quantities.

Liquid industrial coatings sales generated 20 percent, while architec-tural and non-automotive OEM segments each contributed ten per-cent each. Back in 2008 Inver acquired Becker Powder Coatings’ fourEuropean production plants located in France, UK, Poland and Italy.This acquisition doubled the scale of Inver’s powder business andmade it the fourth largest producer in the European powder market.Inver operate five production sites and three subsidiaries.

PRIVATE COMPANY



MARKETS SERVED

• Powder coatings



• OEM coatings

(non automotive)

Inver SpaBologna, Italywww.inver.com

KEY EXECUTIVESGiorgio Domenichini, president; Gio-vanni Domenichini, CEO; GabrieleDomenichini, CIO; Corrado Minghetti,general manager; Matteo Roversi, CFO;Christian Lucano, marketing director;Marco Lelli, technical director, powdercoatings; Andrea Mariocchi, technicaldirector, liquid coatings.

68

Since it was founded in 1917 in Barcelona, Industrias Titan hasproduced paints, enamels, varnishes, powder coatings, colors forfine arts and handicrafts, as well as ancillary products. Its pres-

ent installations have a total area of 120,000 square meters and are lo-cated in El Prat de Llobregat, which is within the metropolitan area ofBarcelona. It has fourteen commercial delegations, six productionplants in Spain, one in Portugal and one in Morocco. In recent yearsIndustrias Titan has focused its efforts on making its products more en-vironmental friendly, right through from product conception to theend user stage. Many of its products have been awarded with the Eu-ropean Ecological Label. During the year, the company launched TitanLuxoplast Powder Fillers. The firm also launched a new interior DIYproduct, Titan Tile Enamel.

PRIVATE COMPANY



MARKETS SERVED



• Marine coatings

• Powder coatings

• Fine arts materials

Industrias Titan S.A.Barcelona, Spainwww.titanlux.com

KEY EXECUTIVESJosé Farrés Pere, CEO; Jaime Car-bonell Petit, financial generalmanager; Antonio Vilaseca Mar-tinez, technical director; and JoseFernández, manager for powdercoatings.

74-75 65Asahipen - 72NOFMetal:FEATURE 6/29/11 9:48 AM

http://www.asahipen.jp

http://www.tambourpaints.com

http://www.inver.com

http://www.titanlux.com



2011 Top Companies

69

Whitford Corporation is a manufacturer of one of theworld’s largest line of fluoropolymer coatings. It owns40 trademarks around the world and its products are

available in as many countries. Whitford’s story began in 1969 whenthe founders created its first product—Xylan 1010—which remainsone of the company’s most popular products today. The firm’s widerange of products serve the industrial, automotive, powder coatings,houseware and electrical component markets. Whitford operatesnine manufacturing facilities worldwide in the U.S., the UK, Brazil,India, China, Singapore and Italy. Most recently opened its factoryin Bangalore, one of India’s fastest-growing and most dynamic cities.On the new technology front, Whitford has broken new groundwith its recently launched Xylan HB, which the company says an-swers the problem of achieving good film integrity at film thick-nesses over 25 microns, or one milliliter.

PRIVATE COMPANY



MARKETS SERVED



• Powder coatings

• Houseware coatings

• Electrical component

coatings

• Non-stick coatings


Whitford CorporationElverson, Pennsylvania/USAwww.whitfordww.com 70

KEY EXECUTIVESDave Willis, president; Brian Willis, technicalsales; Spencer Siegel, sales manager; MikeMiller, COO; Michael Coates, marketing director;Leonard Harvey, technical director; Segmentmanagers: Kurt McCray and John Badner,housewares; Michael Coates, industrial; BeckyTatangelo, small electrics; Daniel Sydes, automo-tive; Mike Haley, powders.

Yip’s ChemicalHoldings Ltd.Fanling, Hong Kong, Chinawww.yipsshc.com.hk

PUBLIC COMPANY



MARKETS SERVED



KEY EXECUTIVESKam Yim Wong, CEO and executive direc-tor; Chi Shing Ip, co-founder, executivechairman and member of the board; WaiMan Li, COO, executive director; Tsz HinYip, deputy chairman, member of groupmanagement; Siu Ping Ng, executive di-rector and member of board.

Yip’s Chemical Holdings Limited engages in the manufactureand trading of petrochemical products primarily in the Peo-ple’s Republic of China. The company operates in three seg-

ments: Solvents, Coatings and Lubricants. The Coatings segmentengages in the production and marketing of domestic architecturaland industrial paints, inks, varnishes and resins for construction, toys,electronics, furniture, food and gift packaging, and printing industries.This segment offers paints under the Bauhinia, Adcoat, and Pak LamChoice brand names; inks under Bauhinia Variegata brand name; spe-cialty varnishes under the Golaxxo brand name; and resins under theDa Chang brand name. The company was formerly known as HangCheung Hong. Yip’s Chemical Holdings Limited was founded in 1971and is headquartered in Fanling, Hong Kong.

71

Boero Group is Italy’s paint and coatings leader in the mar-kets its serves. In 2010 the group reported revenue of $160million. The firm’s business is divided into three segments.

Architectural and decorative coatings generated 70 percent of thegroup’s revenue last year while yacht coatings were responsible for15 percent of the revenues with the marine coatings segment wasresponsible for the remaining 15 percent. Architectural and deco-rative paint brands in the firm’s portfolio include Boero Colori;Rover Attiva; and Grandi Superfici. Yacht brands include BoeroYacht Paint; Veneziani Yachting; and Attiva Marine. The marinecategory offers the Boat brand. Boero Group operates two manu-facturing facilities. Boero recently introduced Rovertherm coat sys-tems for energy efficiency in building and it also launched awater-based wood coatings range.

PUBLIC COMPANY



MARKETS SERVED


• Maine coatings

• Yacht coatings

Boero GroupGenoa, Italywww.gruppoboero.it

KEY EXECUTIVESAndreina Boero, president; CristinaCavalleroni, vice president; GiorgioRupnik, CEO; Olga Bottaro, technicaldirector; Managers: ClaudioStringara, architectural and decora-tive; Massimo Bonarra, yachting; Nic-colo Ballerini, marine.

72

NOF Corporation is a leading Japanese chemical company andthe holding company of NOF Metal Coatings Group, whichincludes NOF Metal Coatings Europe (Creil, France); NOF

Metal Coatings North America (Chardon, Ohio); NOF Metal CoatingsAsia Pacific (Kawasaki, Japan); NOF Metal Coatings China (Shanghai);NOF Metal Coatings Korea (Seoul); NOF Metal Coatings South Amer-ica (Sao Paulo, Brasil). All together NOF Metal Coatings Group gener-ated sales of $159 million in 2010. The group is primarily engaged in themanufacture of corrosion control coatings for the automotive OEMsegment, which was responsible for 90 percent of group revenue. Dur-ing the year, NOF Metal Coatings Europe was voted overall winner ofthe 2010 European Responsible Care Awards, beating out a record-number 53 entries from 10 countries. It marked the first time thatFrance-based NOF Metal Coatings Europe received the award.

PRIVATE COMPANY



MARKETS SERVED

• Corrosion protection

coatings

NOF Metal Coatings Groupwww.nofmetalcoatings.com

KEY EXECUTIVESMr. Poulet, CEO, Europe; Mr. Nagura,CEO, Japan; Mr. Espinosa, CEO,Brasil; Mr. Fourez, CEO, USA.

74-75 65Asahipen - 72NOFMetal:FEATURE 6/29/11 9:48 AM

http://www.whitfordww.com

http://www.yipsshc.com.hk

http://www.gruppoboero.it

http://www.nofmetalcoatings.com



73

Dyo Boya, the first and the most innovative company inthe Turkish coatings-manufacturing industry, dates backto the opening of a paint shop in Şeritçiler Çarşısı by

Durmuş Yaşar in 1927. Turkey's first paint was produced byYaşar in 1941 and was followed with the opening of the country'sfirst and then only coatings factory in 1954. A member of YasarHolding, Yaşar Coatings Group's five companies led by Dyo Boyaserves the market with 1,000 different products. Under the brandnames Dyo and Dewilux, Yaşar Coatings Group employs about1,100 people and exports its products to 40 countries. Thegroup's export markets are located primarily in Central Asia, theMiddle East, Europa and Russia. The company is active in thedecorative, marine and industrial paints sectors as well as car re-finishes, furniture paints and lacquers.

PRIVATE COMPANY



MARKETS SERVED

• Construction paints

• Industrial paints

• Furniture paints

• Automotive paints

Yasar Coating GroupIzmir, Turkeywww.dyo.com.tr

Top Companies 2011

74• Marine paints

KEY EXECUTIVESSelcuk Yasar, president of YasarHolding; Hasan Denizkurdu, CEO.

ICA GroupCivitanova Marche, Italywww.icaspa.com

PRIVATE COMPANY



MARKETS SERVED

• Industrial wood

coatings

KEY EXECUTIVESAlessandro Bascelli, export manager;Lorenzo Lavarini, area manager; FedericoBastianelli, area manager; Sandro Panic-cia, marketing director; Pierro and FabioPaniccia, technical directors.

In 2010 Italian industrial wood coatings maker ICA Grouplaunched its interactive “liquid metals” system called My Lab. Thenew MY LAB system was conceived to meet the needs of design-

ers involved in the creation of interior furnishings, with a view to stim-ulating their design work. According to ICA, the new My Lab colorshave never been seen before on the Italian or international marketsand have been formulated with mono/bicomponent water-based basesto fulfill the requirements for coatings with low levels of environmen-tal impact. Compared to traditional metallic coatings, these new coat-ings have greater covering power and superior uniformity ofapplication, the company said. Back in 1995, the European Commu-nity awarded ICA’s range of bicomponent water-based coatings itsLIFE mark, in recognition of the “sustainable, long-term development”demonstrated by the group in its efforts to reduce atmospheric pollu-tion through the use of clean technologies. The new liquid metals areavailable in two categories: primary colors and secondary colors.

75

With sales of $144 million in 2010, Empils is Russia’s largestdomestic manufacturer of paints and coatings, second onlyto multinational Tikkurila. The majority of Empils’ rev-

enue is generated in the decorative coatings segment (97 percent).Three percent of sales come from industrial coatings operations. Thecompany markets the following brands on the Russian market: Em-pils industrial coatings; Rastsvet alkyd-based decorative coatings;Oreol alkyd- and water-based decorative coatings; Oreol Titan spe-cial alkyd-based coatings for metal; Oreol Garant water-based coat-ings for professional use; and Empils Krona alkyd- and water-basedcoatings for wood protection. Empils operates one manufacturing fa-cility in its headquarters city of Rostov-on-Don. 2010 was a success-ful year for Empils. Coatings sales increased sales by six percent whilesales of water-dispersion coatings increased by more than 30 percent.

PRIVATE COMPANY



MARKETS SERVED



Empils Ltd.Rostov-on-Don,Russiawww.empils.ru

KEY EXECUTIVESSergey Nikitin, general manager;Roman Setin, general manager’s firstdeputy; Vadim Zaytsev, sales managerand decorative coatings segment man-ager; Dmitriy Altukhov, marketing man-ager; Oleg Dyakov, industrial coatingssegment manager.

76

During 2010 Russian Coatings Company experienced positivegrowth and recorded sales of $140 million. The company’soverall sales structure is divided into five business units. The

decorative and architectural unit, which generated 38.3 percent of thecompany’s revenue, grew by 12 percent during the year as a result ofthe launch of a new production site of waterborne materials. At theheight of the economic crisis, Russian Coatings’ OEM coatings pro-duction for the automotive industry fell by 60 percent in 2009. How-ever, the unit rebounded and turned in 30 percent growth in 2010,which represented 13.3 percent of total revenue. The company saidits joint venture DuPont Russian Coatings is a strategic point of futuregrowth in the automotive OEM sector. For the last two years the com-pany said its auto refinish unit has remained stable in terms of salesand market share, which are on par 2008 levels. In 2010 the auto re-finish unit represented 26.9 percent of company revenue.

PRIVATE COMPANY



MARKETS SERVED


• Automotive OEM coatings



• Powder coatings

JSC Russian CoatingsYaroslavl, Russiawww.ruskraski.ru

KEY EXECUTIVESAbramov Valeriy, CEO; Savelyev Philipp,director of economics; Kolomichev Mix-hail, technical director; Segment man-agers: Yakovlev Nicolay, decorative andbuilding materials; Konushko Dmitriy, au-tomotive OEM; Lomakin Vyatcheslav, carrefinish; Abramian Grigory, industrial ma-terials; Kotov Sergey, powder materials.

76-77 73Yasar - 80Cloverdale:FEATURE 6/29/11 10:00 AM

http://www.dyo.com.tr

http://www.icaspa.com

http://www.empils.ru

http://www.ruskraski.ru



2011 Top Companies

77

Natoco Co., Ltd. engages in the manufacture and sale of finechemicals and paints. It offers synthetic resin paints andinks. The company primarily provides coatings for metal,

building and other functional materials, as well as related equip-ment. It also engages in the transportation of the industrial waste.The company was founded in 1948 and is headquartered inMiyoshi, Japan and operates in three business segments. The paintsegment is involved in the manufacture and sale of synthetic resinpaints, thinners and paint-related products. The fine chemical seg-ment manufactures and sells chemical products such as film-usecoating materials, as well as fine particles for liquid crystal displays(LCDs), among others. The others segment is engaged in the collec-tion and transportation of industrial waste products. Natoco hastwo subsidiaries and one associated company.

PUBLIC COMPANY



MARKETS SERVED



Natoco Co. Ltd.Miyoshi, Japanwww.natoco.co.jp 78

KEY EXECUTIVESKenji Kasuya, president andrepresentative director;Susumu Kawakami, seniormanaging director; Yutaka Ya-mamoto, director of businessadministration and director.

Diamond Vogel PaintsOrange City, IAwww.diamondvogel.com

PRIVATE COMPANY



MARKETS SERVED



• Heavy duty coatings

• Traffic coatings

KEY EXECUTIVESDrew Vogel, president and CEO;Doug Vogel, vice president, deco-rative; Mark Vogel, vice president,industrial.

Diamond Vogel Paints is a family-owned, Midwesternbased paint

manufacturer and retailer headquartered in Orange City, IA.

The company operates seven manufacturing facilities an over

80 service center outlets. The company is a provider of liquid and pow-

der coatings for industrial OEM applications, architectural paints for

commercial and homeowner applications, and heavy-duty protective

coatings for industrial maintenance applications. In 2010 Vogel signed an

agreement with Hesse-Lignal of Hamm, Germany to become its exclusive

licensee for the manufacture of wood coatings in the U.S. The newly cre-

ated Vogel Industrial Wood Coatings group will market Hesse coatings

and technology through independent representatives and distributors

throughout the U.S. Hesse-Lignal is one of the leading producers of in-

terior wood finishes in Europe and has 26 partners and daughter com-

panies around the world. Hesse has a strong background in a variety of

technologies including lacquer, urethanes, water-based and UV-cure coat-

ings and has a strong portfolio of environmentally friendly coatings.

79

Chokwang Paint Limited manufactures paint products andcoatings in Korea. Its products include architectural paints,interior paints, floor coatings and water floor paints, wood

coatings, industrial coatings, plastic coatings and auto refinishcoatings, powder coatings, heavy-duty coatings, and DIY paints. Inaddition, Chokwang provides a speed color system to each deal-ership it operates through, which can mix colors at customers re-quest within three minutes with an automatic color mixercontrolled by a computer. The company was formerly known asChokwang Co., Inc. and subsequently changed its name to Chok-wang Paint Limited. Chokwang Paint Limited was founded in1947 and is headquartered in Busan, South Korea.

PUBLIC COMPANY



MARKETS SERVED


• Wood coatings


• Powder coatings


Chokwang PaintCo. Ltd.Busan, South Koreawww.chokwangpaint.co.kr

KEY EXECUTIVESDae-Eun Lee, president and CEO; Ha-OkKim, managing director of business plan-ning division; He-Jin Moon, chief of man-agement team and director; Jae-HongPark, managing director of research insti-tute; Sung-Ho Yang, senior managing di-rector of management division.

80

Cloverdale Paint maintains more than 100 retail stores and anetwork of dealer outlets across Western Canada and thePacific Northwest. The firm manufactures architectural and

industrial maintenance products. Directly and through subsidiarycompanies in Calgary, Alberta (Far-go Paint Inc.) and Portland, OR(Rodda Paint Company), Cloverdale operates manufacturing plantsin Surrey, Portland, Winnipeg, Edmonton and Calgary. In terms ofacquisitions, Cloverdale most recently bought Guertin Coatings ofWinnipeg, Manitoba, Canada, which produces liquid and powderindustrial coatings, resins, sealants and adhesives in a 78,000 squarefoot facility in Winnipeg.

PRIVATE COMPANY



MARKETS SERVED



• Wood finishes

• Marine coatings

Cloverdale Paint Inc.Surrey, British Columbia, Canadawww.cloverdalepaint.com

KEY EXECUTIVESCharles Mordy, CEO; Alex Orody,COO; Martin McKenna, marketing di-rector and segment manager for dec-orative and industrial coatings; LarryLozinski, technical director; Segmentmanagers: Tim Vogel, wood finishes;Brian Carpenter, marine coatings.

76-77 73Yasar - 80Cloverdale:FEATURE 6/29/11 10:00 AM

http://www.natoco.co.jp

http://www.chokwangpaint.co.kr

http://www.diamondvogel.com

http://www.cloverdalepaint.com



81

Origin Electric Co., Ltd. operates in three segments: Electronics,

Mechatronics and Chemitronics. The Chemitronics division is

supported by metal surface treatment and surface plating tech-

nologies as well as by Origin's long history of research and development

in the fields of electronics and coating materials. Energy-saving measures

jointly developed with other engineering groups have resulted in develop-

ments being achieved in the field of synthetic resin paints, which have at-

tracted attention both domestic and abroad as being environmentally

friendly. The company operates primarily in Japan, as well as internation-

ally in Taipei, Hong Kong, the U.S. and China. Origin Electric Co., Ltd.,

formerly known as Fuji Electric Co., Ltd., was founded in 1938 and is

headquartered in Tokyo, Japan. Origin began developing paints in 1947 as

a part of its surface processing research efforts creating highly functional

paints including paints used for plastic substrates, water-based paint/TX-

free paint and paints used for plated nonferrous metals. Applications in-

clude automobile interior and exterior parts, cell phones and computers.

PUBLIC COMPANY



MARKETS SERVED

• Synthetic resin paints

• Coatings for digital devices

Origin ElectricTokyo, Japanwww.origin.co.jp

Top Companies 2011

82KEY EXECUTIVESToshio Kashiwagi, president anddirector; Minoru Fujisawa, man-aging director and general man-ager of coating operationsdivision.

Atomix Co. Ltd.Tokyo, Japanwww.atomix.co.jp

PUBLIC COMPANY



MARKETS SERVED

• Floor coatings

• Roof coatings

• Swimming pool coatings

• Traffic paints

KEY EXECUTIVESKazuyuki Kobayashi, directorand president; Koichi Kita, man-aging director and executivemanager of administration.

Atomix Co. Ltd. manufactures various paints in Japan. Itoffers floor and roof coatings, waterproofing materials,swimming pool coatings, traffic and anti-skid paints,

paint for mapping systems, and paint to protect road structuresfrom deterioration. The company was founded in 1937 and isheadquartered in Tokyo, Japan.

83

Since 1921, Tnemec Company Inc. has been a leading manu-facturer of high-performance architectural and industrial coat-ings that protect a wide range of substrates and enhance

aesthetics. From water tanks and treatment plants, to manufactur-ing plants, industrial facilities and specialty architectural buildings,Tnemec coatings can be found protecting virtually all types of struc-tures and buildings. Tnemec operates three manufacturing facilitiesin the U.S. in North Kansas City, MO, Baltimore, MD and Garland,TX. It generated $115 million in sales in 2010. The newest addi-tions to Tnemec’s product portfolio are Series 740 and 750 UVXpolyurethane finish coat combining low VOC with exceptional per-formance and Series 431 Perma-Shield PL, a 100 percent solids,abrasion resistant lining specifically designed for wastewater im-mersion and fume environments.

PRIVATE COMPANY



MARKETS SERVED

• Water tank coatings

• Wastewater coatings


• Floor coatings


Tnemec Company, Inc.Kansas City, Missouri/USAwww.tnemec.com

KEY EXECUTIVESPeter Cortelyou, president and CEO; ChaseBean, executive VP; Terry Wallace, VP, sales;Mark Thomas, VP, marketing; Joe Davis, VP,technical service; Segment managers: DougHansen, water tank coatings; Vaughn O’Dea,wastewater coatings; Gary Zinn, industrialcoatings; Joe Schmit, Stratashield floor coat-ings; John Miller, architectural coatings.

84

Back in 2003 Huron Capital Partners LLC, a Michigan-based pri-

vate equity firm formed a partnership with veteran chemicals exec-

utives and investors, Fred Quinn and Carol Bramson to build a

platform company in the specialty chemicals industry, which would be-

come Quest Specialty Chemicals (QSC). Just recently Huron sold QSC with

new ownership passed on to the Audax Group, located in Boston, MA and

Moelis Capital Partners, located in New York. According to the company,

this acquisition strengthens the overall Quest platform, which consists of

two divisions: Quest Specialty Coatings and Quest Construction Products.

The coatings division includes: Raabe Company (2004), Foxcolor (2005),

Matrix System Automotive Finishes (2006), Zolatone (2007) and Custom

Finishes (2009). The construction products division is made up of United

Coatings (2007) and HydroStop (2007). Overall, Quest's goal is to con-

tinue building these two divisions through acquisition. Together QSC’s

portfolio of coatings companies generated $113 million of revenue in 2010.

PRIVATE COMPANY



MARKETS SERVED


• Aerosol paints

• Industrial paints

• Roof coatings and systems

Quest Specialty ChemicalsMenomonee Falls, WI/USAwww.questsc.com

KEY EXECUTIVESFrederick Quinn, CEO; Gerard Loftus,president and COO; David Brunori, execu-tive VP coatings; Nicholas Causey, execu-tive VP construction products; Segmentmanagers: Ken Papich, automotive refin-ish; Steve Hughes, aerosol paints and in-dustrial paints; Charles Van Gelder, roofcoatings; Nick Causey, roof systems.

78-79 81Origin - 86SSCP:FEATURE 6/29/11 10:06 AM

http://www.origin.co.jp

http://www.atomix.co.jp

http://www.tnemec.com

http://www.questsc.com



2011 Top Companies

85

For its first 50 years in business, Ace was privately held. In1976, Ace became a retailer-owned cooperative. Each store isindependently owned and operated by local entrepreneurs.

Today, Ace is the largest retailer-owned cooperative in the hardwareindustry in terms of wholesale and retail sales and strength of thebrand. Ace’s 4,600 stores in all 50 states and more than 60 countriesgenerate annual retail sales of approximately $12 billion. Head-quartered in Oak Brook, Illinois, Ace currently operates 14 distri-bution centers in the U.S. and one in Shanghai, China. Ace employsapproximately 4,500 corporate team members worldwide and hasfour regional offices, located in Raleigh, North Caroline; Atlanta,Georgia; Denver, Colorodo; and Woodridge, Illinois. The Ace Paintdivision, which sells architectural coatings through its retail loca-tions, generated revenue of $110 in 2010. During the year Ace Paintlaunched Royal Finest, a premium low VOC, acrylic latex paint withScotchgard Protector.

PUBLIC COMPANY



MARKETS SERVED


Ace Hardware Corp.Oakbrook, Illinois/USAwww.acehardware.com 86

KEY EXECUTIVESRay Griffith, president andCEO; Dave Zieglar, chairman.

SSCP Co. Ltd.Ansan City, South Koreawww.sscpcorp.co.kr

PUBLIC COMPANY



MARKETS SERVED

• Coatings for plastics

• Electronic device coatings

• Coatings for

non-ferrous materials

KEY EXECUTIVESJung Hyun Oh, president and CEO;Sung-Yoon Kim, vice president offinancial strategy; Jeong Gi Joo,vice president; Man Ho Park, as-sistant managing director.

SSCP Co. Ltd. provides material and substance solutions forinformation technology (IT) products primarily in Korea.The company provides coatings for various plastic products,

including mobile phones; automotive parts, such as bumper andside moldings, instrumental panels, and wheel covers; and IT elec-trical appliances. SSCP Co. also provides coatings for non-ferrousmaterials, including inorganic materials, metals and plated wares;and optical materials. In addition, it offers screenpainting inks forcommercial graphic designs and printing applications. The com-pany also operates in China and Thailand. SSCP was founded in1973. It was formerly known as Samsung Chemical Paints Co.,Ltd. and changed its name to SSCP Co., Ltd. in 2003. SSCP Co.is based in Ansan City, South Korea.

78-79 81Origin - 86SSCP:FEATURE 6/29/11 10:06 AM

http://www.acehardware.com

http://www.sscpcorp.co.kr


http://www.wcsshow.com

http://www.wcsshow.com

Charles Bunch, chairman and CEO, PPGIndustriesThe strategic actions that PPG has undertaken over the pastdecade have served to transform our company from a diversi-fied, North American-centric manufacturer to a global coatingsleader. As a result, sales from our combined coatings businessesin 2010 accounted for 74 percent of the company. In addition,

we significantly expanded ourpresence in emerging regionslast year by 20 percent. Theseregions now account for about27 percent of PPG, and the U.S.and Canada now represent lessthan 50 percent of our sales ver-sus 75 percent ten years ago.

As we begin 2011, we ex-pect the economic recovery tostrengthen and broaden inmost end-use markets and re-gions. However, constructionin the developed regions and inEastern Europe was depressedthroughout 2010 and remains

challenging. We also experienced higher coatings raw materialcosts in 2010, particularly in the second half of the year. As aresult, we raised our selling prices over the course of 2010 inall of our businesses, and we are in the process of implement-ing further pricing initiatives to offset this persistent inflation.So, our challenges are not behind us. Yet, based on the waywe’ve managed through adversity in the recent past, I believewe’ll be able to overcome these obstacles.

Raimar Jahn, president, BASF Group’s CoatingsDivisionWe can be very satisfied with the course of the business year.We were able to improve significantly compared to the previ-ous year with respect to our sales and our results, despite theincreased cost of raw materials. We’re picking up our resultsfrom where we left off in 2007 – in other words, pre-crisis.Overall, all business units and all regions contributed to thepositive results.

On the one hand, the markets have developed positively forus. Not only the improved market environment of the globalautomotive industry, but all work areas contribute to increasein sales.

Executives reflect on the past year in coatings and look ahead to what the futuremight bring.


Charles Bunch

FEATURE State of the Industry Review

2011State

Industryof the

Review

80-84 State of the Industry0711:FEATURE 7/1/11 9:09 AM



http://www.coatingsworld.com/buyersguide


On the other hand, the on-going improvement of ourproduct portfolio and the re-gional presence are paying off.For instance, we are expandingour commitment with motorcy-cle paints in Thailand and Viet-nam as well as with coatings forwind turbines in North Amer-ica, Brazil and China. In addi-tion, we are further expandingour automotive refinish busi-ness in Australia. We are alsospecifically investing in researchand development. The iGloss

scratch-resistant clearcoat is one of our most recent innovations.Europe and North America, where we are particularly suc-

cessful in automotive OEM coatings and automotive refinishcoatings, are among our main markets. In Europe, we are alsoparticipating in a strong demand for coil coatings form the East-ern European steel industry. But we are also growing strongly inarchitectural coatings in Brazil.

We will further expand our activities in Asia in particular, pri-marily in China, India, Japan and Korea. One example is theTechnical Center that we set up in Korea in 2010. The impor-tance of Asian manufacturers will increase worldwide. There-fore, we will not only continue to work closely with Westerncarmakers in Asia but also with global Asian carmakers as wellas carmakers who are active locally.

We want to strengthen our leading position as coatings man-ufacturers in automotive OEM coatings and aim to remain thepreferred supplier of basecoats and process solutions. In addi-tion, we are focusing on solutions that are both environmentallyfriendly and economically efficient, as well as on first-class serv-ice. We will expand our presence in Asia, since the importance ofAsia for automotive production is growing.

We will continue to rely on our strong brands in the premiumsegment in the automotive refinish area, which represent high-quality products and serve as well as excellent color competence.Furthermore, we will further strengthen our business throughpartnerships with carmakers or fleet operators. We also plan tointensify our business for commercial and transport vehicles, aswell as construction and agricultural machines.

With respect to industrial coatings, we have a focus on pre-coatings, which we will further expand through innovative andsustainable solutions. In the post-coatings segment, we are nowin a good position throughout the world with special coatingsfor wind turbine rotor blades, which will allow us to expandour business in all regions. New applications for ship and air-plane construction are currently being established with a greatdeal of momentum.

We will likewise further expand on our position in the ar-chitectural coatings area. While BASF established a strong po-sition in South America early on with Suvinil, we recentlyintroduced a new brand in China with NORBIN. In Europe,

we continue to focus on professional painters and paint supplydealers and will supply them with our innovations, such asCool Colours, in 2011.

Morten Fon, president and CEO, Jotun2009 was a very difficult year for the coatings industry and mostcoatings companies experienced reduced activity and lower prof-itability. Depending on the geographical footprint of the com-pany a few companies continued to grow. 2010 became the yearwhen most companies recovered, overall the profitability was re-stored in most companies, and finally the industry is again

preparing for growth outsidethe mature markets.

Mature markets are ex-pected to be fairly stable, whileemerging markets will continueto grow. The trend is that coat-ings consumption normallygrows the faster the GDP.

The global financial crisishas brought increased volatilityto the industry. Raw materialsmarkets are tighter and rawmaterial prices continue to in-crease. This is a short-termchallenge for the industry. Cur-rency markets and commodity

markets are also more volatile than before, which again createschallenges in the industry.

The regulation of the industry continues on the chemicalside driven by the U.S and the EU. This will change the indus-try and all companies are now using large resources to developnew products, and to comply with new regulations. Thisprocess will continue.

The focus on sustainability will remain high in the industry,and innovation will be directed towards sustainable solutionsthat either will reduce the use of harmful substances or delivernew products that contribute to improving the environment.

Focus will be given to presenting the benefits of the prod-ucts and services the industry provides. Protection of assetsagainst corrosion, reduction of vessels fuel consumption orheat reflecting paints for houses are all examples of productsthat have positive environmental effects. At the same time theindustry has to work hard to reduce the negative impacts ofproducts and raw materials.

Financial and environmental sustainability will go hand inhand into the future.

Pierre-Yves Jullien, president and CEO, HempelI share a core belief with everyone at Hempel. Our industry hasa bright future. However, the world is changing fast. Post finan-cial crunch, the coatings industry faces soaring raw materialsprices, an urgent need for investment and serious environmentalconcerns. It’s crucial our industry responds quickly to thesechanges with new technology, better processes and higher levels


Raimar Jahn

Morten Fon



of professionalism. It’s equallyimportant however, that thecoatings industry doesn’t under-estimate the value it creates.

Most of the world needs aconstant supply of new civicstructures, housing and vessels.And, with sustainability near thetop of the agenda, it’s more im-portant than ever that coatingskeep these heavy investments pro-tected and beautiful. Like all ofus, our customers want to limitthe environmental impact of theiroperations. We help them reachtheir environmental goals with

new, high-performance coatings that use fewer solvents and bio-cides to protect man-made structures from the corrosive effects ofnature. And, the latest advances in marine coatings technology arehelping our customers in the shipping industry save fuel and re-duce the carbon footprint of their ocean-going vessels.

I feel that our industry underestimates the positive impact ithas on the everyday lives of people all over the world. FromR&D to coatings applications, not only can we help our cus-tomers protect the long-term value of their assets; we can alsohelp them operate efficiently and safely, and support their com-mitment to the environment. Think of the world’s great suspen-sion bridges, civic architecture and offshore wind turbines toname a few. The coatings industry helps keep things safe andbeautiful for longer. That’s real value for coatings customers—and ordinary people—all over the world.

Erkki Järvinen, president and CEO, Tikkurila OyjThe global economy has been improving, although there are stillsome uncertainties related to the situation in Southern Europeand its effects on the financial markets. The crucial factors interms of paint demand such as GDP, residential construction ac-tivity and consumer confidence are developing positively.Tikkurila’s sales volumes grew on all of our market areas in

2010, and growth in theeconomies of our operatingareas continued in the first quar-ter of 2011.

In 2010, the main challengesof Tikkurila and the whole in-dustry were related to the priceand availability of raw materi-als. This trend has continued—raw material prices increasedsharply also during the firstmonths of 2011. In spite of this,Tikkurila has been mostly ableto cover the rise in the raw ma-terial prices by raising sales

prices. It would seem that these challenges are continuing andwill possibly increase in the next few months. At Tikkurila, weare now focusing on securing sufficient raw material deliveriesby expanding our delivery network where possible and adapt-ing our raw material base where applicable.

The long prepared listing of Tikkurila on Nasdaq OMXHelsinki, completed in March 2010, was a major event forTikkurila last year. It resulted in nearly 30,000 new shareholdersfor Tikkurila.

The importance of companies’ social responsibility becomesemphasized, which is for instance visible as increasing environ-mental awareness and increased interest towards the way com-panies operate. In terms of corporate responsibility we will alsoseek more uniform operating methods in order to ensure goodpractices in different operating environments. There is still workahead in eco efficiency and operational development.

Tikkurila’s responsible operations are concretized in our wishto offer our customers environmentally sustainable solutions.The share of waterborne paints in Tikkurila’s total production isover 70 percent and the share is much higher in commercial andconstruction paints. In Sweden, as much as 98 percent of the dec-orative paints we sold in 2010 were waterborne.

We believe that the growth prospects for the paints and coatingsindustry are solid. We expect the GDP growth to continue in ourkey market areas in 2011. We also predict further raw material costincreases. In this situation, the suppliers for the paint industry willprobably not be able to fully match the increasing demand, due tosome of the capacity shutdowns carried out during the recession.In addition, we believe, that the consolidation development seen inthe whole value chain of the industry will continue or even accel-erate, resulting in fewer and stronger players.

Karl Altergott, president, Dunn-EdwardsCorporation

Our view of the future includes acolor forecast that is predomi-nantly “green.” Dunn-Edwardsremains committed to the pursuitof eco-efficiency in all our opera-tions. For us, that means makingthe best performing paint with theleast harmful ingredients, so thatour paint can fulfill its environ-mentally beneficial purpose whileavoiding adverse side effects.

We see this as a necessity,partly because one of our majormarkets is in California’s SouthCoast Air Quality Management

District, where paint is more stringently regulated than any-where else in the world. Right now, the District is engaged ina rule amendment process that may impose lower VOC limitson several coating categories, eliminate the “averaging” com-pliance option, and regulate—for the first time—the VOC con-


State of the Industry Review FEATURE

Pierre-Yves Jullien

Erkki Järvinen

Karl Altergott




tent of colorants added to tint bases at the point of sale, pos-sibly by 2014. Whatever the new requirements, we intend to befully prepared to meet them well in advance of the date theywill take effect.

Dunn-Edwards is also developing new, high performance ultra-low VOC coatings using raw materials based on renewable re-sources, particularly waterborne alkyd resins derived fromvegetable oils. All of this is in keeping with the historical leader-ship role that Dunn-Edwards has played in advancing the conceptof eco-efficiency. And, despite the lingering impacts of recession onour industry, we see many opportunities for growth ahead.

Clemens Steiner, CEO, Tiger CoatingsAfter getting off to a bad start in the wake of the crisis year of 2009,2010 turned into a good year during which we managed to gainground in all markets once again. Thanks to the solid partnershipswe have with our customers, and to our tangible competitive ad-vantages, we were able to “score” on a broad front. However, thebasically very satisfactory course of business during the last finan-cial year was clouded by the massive increases in the prices andsometimes shortages of ever-scarcer raw materials.

The crisis is not yet behind us in 2011 either. Nevertheless,thanks to our customers, our clear-cut positioning in each of ourmarkets, our sound and innovative product solutions and above

all our fellow Tigers, we have sofar been able to come throughthe crisis making good use of itsopportunities while absorbingthe impact of its risks. Our suc-cess rests upon the fact that wekeep on steadily pursuing ourlong-term goals – crisis or no cri-sis. All these various factors aresummed up by Team, Innova-tion, Green products, Efficiencyand Responsibility.

In turbulent times like these,the top short-term prioritymust be reliability. In themedium-term, there will once

more be a demand for innovations that enable customers toproduce more quickly and cost-effectively, with lower rejectrates. In the not-so-distant future, attention will switch back tomaking the coatings process more eco-friendly and improvingits energy balance. Following this, the issue of curing times andtemperatures (i.e. of low-temperature powder coatings) is setto become more topical again. The second critical area will bethe addition of extra functionalities to the organic coating filmsthat are applied onto products. CW


Clemens Steiner

Coming next month in

Aerospace Coatings

High Performance Pigments

Asia Pacific Report

Radcure Raw Materials & Equipment



Alberdingk Boley, Inc.Greensboro, NC336-454-5000Fax: 336-454-5007Web: www.alberdingkusa.comResins offered: acrylic resins, emulsions,urethane/polyurethane resins

Product name: AC 2403Attributes comments: AC 2403 is a multi-phase self-crosslinking acrylate dispersionwith outstanding corrosion protection, ex-cellent water vapor-barrier properties, glossretention and water resistance for all metalsubstrates including galvanized surfaces.

American Casein CompanyBurlington, NJFax: 609-387-7204E-mail: [email protected]: www.americancasein.comResins offered: amino, natural resins

Arkema Coating ResinsCary, NC

919-469-6700Web: www.arkemacoatingresins.comResins offered: acrylic resins, acrylic-styreneemulsions, alkyd resins, high solids resins,hybrid resins, polyester resins, vinyl resins

Product name: SNAP 720 StructuredNano-Acrylic PolymerAttributes/comments: Exceptional hardnessin low-to-zero VOC architectural coatings.

BASF Corp. Florham Park, NJ800-251-0612E-mail: [email protected]: www.basf.us/dpsolutionsResins offered: acrylic resins, acrylic-styreneresins, amino, crosslinking resins, emulsions,epoxy hardeners, epoxy resins, high-solidsresins, melamine/melamine-type resins,polyamide resins, UV curing resins, urethanecrosslinkers, urethane/polyurethane resins

Product name: Joncryl 1522Attributes/comments: Joncryl 1522 in in-dustrial coating formulations provides highgloss and exterior durability in a single coat.

Celanese Dallas, TX972-443-4000E-mail: [email protected]: www.celanese-emulsions.comResins offered: acrylic resins, vinyl resins

Product name: EcoVAE 501 VAE Emul-sion and Avicor 601 Acrylic EmulsionAttributes/comments: EcoVAE 501 is de-signed to meet low VOC regulations acrossthe spectrum of gloss levels. Avicor 601 of-fers very good adhesion and block resistancein flat through semi-gloss paints and was de-veloped to be used with vinyl-based resins.These products can be used separately or to-gether as a package to help the paint formu-lator meet their performance, marketing andeconomic goals.

Cia Nitro Quimica BrasileiraSao Paulo, Brazil55-112246-4876Fax: 55-11-2246-3290E-mail:[email protected]

Resins Supplier


Resins Supplier Directory FEATURE

Here are some of the latest offerings from key resins suppliers. For more information on theproducts listed, please contact the company directly.

85-87 Resins0711:FEATURE 7/1/11 9:12 AM

http://www.alberdingkusa.com


http://www.americancasein.com

http://www.arkemacoatingresins.com


http://www.basf.us/dpsolutions



http://www.celanese-emulsions.com



Web: www.nitroquimica.com.brResins offered: cellulose derivatives, nitrocellulose

Attributes/comments: Nitrocellulose is abio-renewable resin being used in the man-ufacturing of high performance paints andvarnishes. Despite new resin systems beingconstantly developed, nitrocellulose stillkeeps its prominent place in the car re-painting, wood sealant and finish, ro-togravure and flexography printing inks,nail polish and leather finish segments, withnew applications cropping up all the time.

Cytec IndustriesWoodland Park, NJ 973-357-3793Fax: 973-357-3050E-mail: [email protected]: www.cytec.comResins offered: acrylic resins, acrylic-styrene emulsions, alkyd resins, amino,bitmens, cellulose derivatives, crosslink-ing resins, emulsions, epoxy hardeners,epoxy resins, ester gums, high-solidsresins, hybrid resins, hydrocarbons resins,maleic resins, melamine/melamine-typeresins, methacrylic monomers/polymers,natural resins, nitrocellulose, nylon resins,oleoresinous varnishes, phenolic resins,phenoxy resins, polyamide resins, polybu-tadienes, polybutenes, polyester resins,polyethylene resins, polypropylene resins,polysaccharide resins, rosin esters, rosinsalts, silanes, silicone polyesters, siliconeresins, styrene resins, terpenes, TGICresins, UV curing resins, urethanecrosslinkers, urethane lacquers, ure-thane/polyurethane resins, vinyl resins,water-thinned resins

Product name: Resydrol AY6705 Waterborne Acrylic Resin

Double Bond ChemicalIndustries USAW. Simsbury, CT860-408-1216E-mail: [email protected] site: www.double-bond-chem.com.tw

Resins offered: UV curing resins

Product name: DM 5230 (Special Flexible Methacrylate)Attributes/comments: Manufacturer ofUV curable raw materials and manufac-turer of additives for coatings and plastics(antioxidants, UV absorbers).

Dow Coating Materials Philadelphia, PAWeb: www.dow.com/coatingResins offered: acrylic resins, acrylic-styreneemulsions, crosslinking resins, emulsions,epoxy hardeners, epoxy resins, styrene resins,UV curing resins, urethane/polyurethaneresins, vinyl resins

Product name: Rhoplex VSR-2015Acrylic Binder with Versair Technology Attributes/comments: Rhoplex VSR-2015Acrylic Binder with Versair Technology isdesigned to help formulators develop no-to-low-odor, high-performance flat to semi-gloss paints with low volatile organiccompound (VOC) content and other out-standing performance characteristics.

Dow Corning Midland, MI866-739-7224Fax: 989-496-6299E-mail: [email protected]: www.dowcorning.com/coatingsResins offered: crosslinking resins, highsolids resins, silanes, silicone resins, siliconeflake resins

Product name: DC255 Flake ResinAttributes/comments: Dow Corning brandsilicone resins and resin intermediates featureresistance to temperature extremes, moistureand weathering. They are compatible withmany organic resins and particularly suitedfor hybrid resin technology.

Gellner Industrial, LLCHometown, PA570-668-8800Fax: 570-668-5671

E-mail: [email protected]: www.gellnerindustrial.comResins offered: acrylic resins, crosslinkingresins, emulsions, methacrylic monomersand polymers

Product name: Ottopol M-49Attributes/comments: Water-based acrylicfor metallic inks and paints. Excellent agingstability and brilliance with bronze powdersand aluminum powders.

Kraton PolymersHouston, TX800-4-KRATONE-mail: [email protected]: www.kraton.comResins offered: styrenic block copolymers: SEBS, SEPS, SIS

Product name: G1643, FG1901Attributes/comments: G1643 offers excel-lent flexibility and adhesion for coatings atlower VOC levels and also provides superiorwater resistance. FG1901 offers improvedadhesion to polar substrates like metal andcan provide excellent corrosion resistance formetal coatings.

Lanxess Corp.Pittsburgh, PA800-526-9377E-mail: [email protected]: www.us.lanxess.comResins offered: nylon resins, polyamide resins

OmnovaFair Lawn, OH330-869-4494Fax: 330-869-4410E-mail: [email protected]: www.omnova.comResins offered: acrylic resins, acrylic-styrene emulsions.

Product name: Pliotec EL45Attributes/comments: Pliotec EL45 is an allacrylic low Tg resin for EIFS, stucco and con-crete add mixtures. When used as a concrete

FEATURE Resins Supplier Directory






http://www.double-bond-chem.com.tw

http://www.dow.com/coating


http://www.dowcorning.com/coatings



http://www.gellnerindustrial.com


http://www.kraton.com


http://www.us.lanxess.com


http://www.omnova.com


add mixer it provides a longer open time.

Organic Dyestuffs Corp.East Providence, RI401-434-3300Fax: 401-438-8136E-mail: [email protected]: www.organicdye.comResins offered: acrylic resins, acrylic-styreneemulsions, crosslinking resins, emulsions,melamine/melamine-type resins, polyesterresins, vinyl resins

Reichhold, Inc.Durham, NC919-990-7500E-mail: [email protected]: www.reichhold.comResins offered: acrylic resins, acrylic-styreneemulsions, alkyd resins, epoxy hardeners,

epoxy resins, high-solids resins, phenolicresins, polyester resins, silicone resins, UVcuring resins, urethane crosslinkers, urethanelacquers, urethane/polyurethane resins

Product name: Beckosol AQ 210Attributes/comments: Beckosol AAQ 210 isa medium oil chainstopeed alkyd latex thatprovides good corrosion resistance and ad-hesion to a variety of metal substrates.

Specialty Polymers, Inc.Woodburn, OR800-770-7523Fax: 503-981-7534E-mail: [email protected]: www.specpoly.comResins offered: acrylic resins, acrylic-styreneemulsions, crosslinking resins, emulsions,styrene resins, vinyl resins

Product name: RayCryl 4108

Attributes/comments: RayCryl 4108 is anAPEO-free self-crosslining acrylic emul-sion for high performance architecturaland industrial coatings. It provides highgloss, exceptional early water and blushresistance, superior adhesion and excellentstain resistance. CW

Resins Supplier Directory FEATURE

Should Your Company

Be Here?

Have your resins listed in Coatings World

Send announcements to:Coatings World Resins Directory70 Hilltop Road, Third Floor

Ramsey, NJ 07446 USAE-mail: [email protected]



http://www.organicdye.com


http://www.reichhold.com


http://www.specpoly.com




AkzoNobel has entered into a partnershipin China with Quangxi CAVA TitaniumIndustry Co. Ltd. for the production andsupply of titanium dioxide (TiO2). Thecollaboration, which includes the con-struction of a new TiO2 plant in Qinzhou,will help to secure AkzoNobel’s growingtitanium dioxide raw material needs forthe Asian market. Financial details werenot disclosed.

Rapid growth is expected within theglobal coatings and paints market andmost of this demand growth will occur inAsia, especially China. As a result, the re-gional demand for TiO2 will also rise.

“By entering into this partnership withCAVA, we will enhance security of supplyin Asia for a critical raw material,” saidWerner Fuhrmann, AkzoNobel’s executivecommittee member responsible for supplychain and sourcing.

Quangxi CAVA Titanium Industry Co.Ltd. was recently established to producetitanium dioxide and is currently in theprocess of designing and constructing a100,000-ton TiO2 plant at an industrialsite in Qinzhou. Production is expected tostart in early 2014.

Titanium dioxide is the most widelyused white pigment in the industry be-cause of its brightness and opacity. Ap-proximately five million tons ofpigmentary TiO2 are consumed annuallyworldwide, mainly in the coatings, plas-tics and paper industries.

AkzoNobel is the largest global paintsand coatings company and currently em-ploys around 6,700 people in China,where revenue for 2010 totaled €1.3 bil-lion. The majority of revenue is generatedfrom local demand. The company has 27manufacturing locations in China.

PPG begins resin production inChina PPG Industries began operations at a newfacility in the Zhangjiagang Yangtze In-ternational Chemical Industrial Park,Jiangsu Province, which is its first resin

production plant in mainland China. Withinitial production capacity of 27,000 met-ric tons per year, the plant will supplyresin products to PPG coatings plants andother customers in the region.

“Start-up of the Zhangjiagang plantmarks another important milestone inPPG’s history of doing business in China,”said Charles Bunch, PPG chairman andchief executive. “This resins plant will


AkzoNobel forms partnership in Chinato secure TiO2 supply

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Celanese Emulsion Polymersdoubles VAE capacity in China

The Emulsion Polymers business ofCelanese Corporation dedicated its ex-panded vinyl acetate/ethylene (VAE)unit in Nanjing, China. The expansion,which doubles the original capacity ofthe VAE unit, came online in the sec-ond quarter. “This VAE unit expansionis a reflection of Celanese’s commit-ment to the further development ofvinyl-based emulsion solutions span-ning a broad range of end use appli-cations including areas such as lowVOC and low odor paints with ourEcoVAE binder, specialty adhesives andbuilding and construction applica-tions," said Phillip McDivitt, generalmanager Celanese Emulsion Polymers.

“Celanese has shown a strong com-mitment to China and Asia with its con-tinued investments here in Nanjing and

across the region," said Josh Cheng,president, Celanese China. "There arenow eight units here at the CelaneseNanjing Chemical Complex and more areplanned at this facility, which is alreadyCelanese’s largest complex in the world."

In addition to its manufacturing in-vestments, Celanese also opened theCelanese Shanghai Commercial andTechnology Center (CSCT) earlier thisyear. The CSCT houses hundreds of em-ployees to service customers in Chinaand throughout Asia both on a businessand technical level.

A traditional lion dance including dot-ting of the eyes was performed duringthe opening ceremony to bring good luckand fortune to the new facility and busi-ness according to traditional Chinesefolklore. At the facility, Celanese makesacetic acid from coal. The acid is thenconverted into vinyl acetate monomer orVAM, which is the main building blockfor the VAE emulsions.

Ice sculpture is filled by Celanese man-

agement to commemorate the new VAE

unit at Nanjing China. Pictured in photo:

Josh Cheng, president Celanese China;

Robert King, general manager, Celanese

Nanjing integrated complex; Phillip McDi-

vitt, general manager, Emulsion Polymers

business; Kevin Wu, commercial director

Emulsion Polymers Asia.

Phillip McDivitt, general manager, Emul-

sion Polymers business, participated in a

traditional lion dance including dotting of

the eyes during the opening ceremony to

bring good luck and fortune to the new

facility and business according to tradi-

tional Chinese folklore.

88-91 Industry News0711:Industry News 6/30/11 1:25 PM



help PPG to better serve China and othercountries in the Asia Pacific region, rein-forcing our leading position in the re-gional paint and coatings industry as wellas our focus on growth in these rapidlydeveloping economies. Additionally, theplant’s green systems and constructionhelp PPG to honor its commitment to sus-tainable operation.”

“China and the entire Asia Pacific re-gion are areas of great importance toPPG’s global growth strategy,” said ViktorSekmakas, PPG senior vice president, in-dustrial coatings, and president, PPG AsiaPacific. “The Zhangjiagang facility willsupply regional PPG coatings plants withkey raw materials of consistent quality,more quickly and at lower costs than waspreviously possible. It will help to stream-line PPG’s Asia Pacific operations and in-crease our commitment to providingcustomers here with high-quality productsand reliable service.”

The new plant will produce finishedelectrodeposition resins for use in the man-ufacture of automotive and industrial elec-trocoat products. It spans 60,000 squaremeters and incorporates green building ma-terials by PPG such as low-VOC coatingsand low-emissivity glass. Since PPG beganconstruction of the plant in October 2009,it has aimed to conserve energy, water andraw materials that will make the facility amodel of sustainability in the region. PPGalso operates resin-production facilities inthe U.S., Europe, Brazil, Australia, SouthKorea and Mexico.

Ashland wins RingierTechnology Innovation Award Ashland Aqualon Functional Ingredients, acommercial unit of Ashland Inc., receivedRingier Technology Innovation Awards forachievements in coatings additives and foodand beverage technologies during recentlyheld ceremonies in Shanghai. The awardsrecognize companies that have made signifi-cant contributions to technological ad-vancement in the Asia-Pacific region.Ashland Aqualon Functional Ingredientswas honored for bringing both NatrosolHE3KB modified hydroxyethylcellulose tothe coatings industry and Benecel methyl-cellulose and hydroxypropyl methylcelluloseto the regional food and beverage industry.

BASF launches dispersions andpigments website BASF’s dispersions and pigments businessin North America has launched a new web-site: www.basf.us/dpsolutions. The newwebsite provides customers with easy ac-cess to information about the company’shigh-value ingredients and solutions fordecorative, industrial and transportationpaints and coatings; printing inks, overprintvarnishes, functional coatings and adhesivesfor printing and packaging building and in-frastructure materials; and nonwovens andfiber bonding.

Rhodia to increasehydroquinone capacity inChinaRhodia has announced plans to increase itsworldwide production capacity of hydro-quinone by 20 percent, especially at RhodiaZhenjiang unit in China by 2012. Theglobal demand for hydroquinone is drivenby high, sustained growth of certain mar-

kets such as superabsorbent poly-mers, paint, construction, automo-tive or electronics. This significantdevelopment project illustratesRhodia’s commitment to underpin the hy-droquinone market’s growth, especially inAsia, while consolidating its strengths,namely proximity, quality and security ofsupply to its customers via its three produc-tion units throughout the world. In additionto its comprehensive range of stabilizers formonomers, Rhodia provides high-qualitytechnical support, thanks in particular to itsinternational expertise laboratory and itsglobal technical support teams.

BioAmber wins PresidentialGreen Chemistry ChallengeAward BioAmber, Inc. has been awarded a 2011Presidential Green Chemistry ChallengeAward, presented by the EnvironmentalProtection Agency (EPA) and the Ameri-can Chemical Society (ACS). The Award

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http://www.basf.us/dpsolutions




promotes technology that provides sub-stantial environmental benefits usinggreen chemistry. BioAmber’s platform wasrecognized as the leading technology inthe field of succinic acid. BioAmber is thefirst company to successfully commercial-ize a biobased chemical that directly sub-stitutes its petro-chemical equivalent.

BioAmber’s succinic acid platform deliv-ers environmentally sound, cost-effectiveperformance materials that can replacepetrochemicals in a wide range of applica-tions, including adipic-based polyurethanes,phthalate-based plasticizers and acetate-based deicing solutions. BioAmber’s tech-nology produces succinic acid that competeson cost with fossil fuel derived succinic acidwhen oil prices are well below $40 per bar-rel. The technology also sequesters carbondioxide rather than emitting it.

Cytec opens production line forCyasorb Cynergy SolutionsStabilizers in ShanghaiCytec Industries Inc. announced that anew production line for Cyabsorb Cyn-ergy Solutions stabilizers will be set up inCytec’s manufacturing site in Fengxian,Shanghai, China. The start up of the newproduction line is expected in the firstquarter of 2012. The production of Cyab-sorb UV-3853 light stabilizer monomerichindered amine light stabilizer will alsobe increased.

“The addition of this production line forCyabsorb Cynergy Solutions will allow ourcustomers in Asia Pacific, and particularlyin China, to get faster supply of our highperformance UV stabilizers,” saidDomenico Romanino, global business di-rector polymer additives. “The new line willproduce, among other products, CyabsorbCynergy Solutions V703 stabilizer, the mostrecent UV stabilization solution for Auto-motive TPO (Thermoplastic Olefin) com-pounds. This investment, in conjunctionwith the already announced manufacturingexpansions in Willow Island, WV, repre-sents an important commitment to our cus-tomers and to their need for highperformance UV protection solutions.”

Emerald to increase capacity ofcolorant product lineEmerald Performance Materials Specialties

Group has increased capacity of its HiltonDavis Lake Colorant product line inCincinnati, Ohio/USA. Emerald HiltonDavis produces colorants in several formsat its Cincinnati location, which has manu-factured colorants for nearly 90 years. Thedifferent types of colorants include dyes,lakes and dispersions. These are used in awide variety of applications ranging fromfood and beverage applications, personalcare and household products to graphic artsand printing applications, varnish, deckstains and paint. “Each type of coloranttechnology is designed and tailored for aspecific end-use,” said Jenny S. Smith, busi-ness manager for Emerald Specialties.“Lakes are a water-insoluble form of dyeused to provide vibrant, high strength colorin food applications. These provide color inapplications such as bakery and confectionsas they are soluble in oil and butter, andthus prevent undesirable color-bleed.”

Nordson opens demo center inChina Nordson Corporation announced theopening of a new demo center in Dong-guan, China that will further the company’sability to meet the needs of customers in itsAdvanced Technology Systems operatingsegment. The new center will initially be fo-cused on products and solutions providedby the Advanced Technology segment’sNordson Asymteck, Nordson Dage andNordson Yestech brands. The new facilitywill provide greater access to equipmentdemonstrations, application engineeringsupport, training, sales, and service for cus-tomers in South China’s expanding hightech manufacturing industry.

Clariant expands capacity forMowilith emulsions Clariant has scaled-up production capacityfor its Mowilith emulsions by 35 percent.The additional capacity is especially in-tended for its wide-ranging line of copoly-mers and terpolymers. The investment willalso enable the unit to enhance its portfoliowith new products offering commercial andtechnical benefits for customers. Clariantwill incorporate into its production, amongothers, a line of elastomeric terpolymersand new alternatives for emulsions to sol-vent varnishes and enamels.




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Rhodia and SIBUR form JVRhodia and SIBUR have signed a letter ofintent to create a joint venture in specialtysurfactants. This strategic alliance wouldbe focused on creating a leader in the CISmarket where specialty surfactants areused particularly in home and personalcare, and oil and gas industries, with thesurfactants sector growing at more thansix percent per year.

Evonik and Taiyo Nippon Sansoopen plant for monosilane andAerosil Evonik Industries and its partner TaiyoNippon Sanso Corporation (TNSC) offi-cially started up the new integrated pro-duction facility for monosilane andAerosil in Yokkaichi, 400 kilometerssouth of Tokyo, Japan. Evonik has real-ized a future-oriented project to serve thegrowing photovoltaic and electronic mar-kets. The project volume was approxi-mately €150 million and the facility wasthe company’s largest single project in2010. Evonik has a long-term agreementto supply monosilane to TNSC. Monosi-lane is used in the production of thin filmsolar cells, flat-screen displays and semi-conductors for the electronics industry.Applications for Aerosil include process-ing into plastics, colorants and coatings.

GEO Specialty Chemicals, Inc.to acquire BASF’s bisomermonomer businessGEO Specialty Chemicals, Inc. has enteredinto an agreement with BASF to acquire theBisomer monomer business (hydroxymethacrylates, multifunctional methacry-lates (MFM) and specialty adducts) andconventional contact lens business of Cog-nis UK. The transaction includes a manu-facturing facility in Hythe, England thatproduces hydroxy methacrylates, multi-functional methacrylates (MFM) and spe-cialty adducts, polyalkylene glycols (PAG)and PAG-based lubricants. As a part of thetransaction, approximately 140 employeesare expected to transfer to the new owner,GEO Specialty Chemicals UK Limited. Hy-droxy monomers are intermediates that areprimarily used in high performance auto-motive paints and high-gloss product lac-quers, and in industrial finish applications.

Omnova expandsmanufacturing of Pliotecacrylic coatingOmnova Solutions has expanded manu-facturing capability for its Pliotec water-based acrylic coating resins to include threelocations in the U.S. The expansion is partof the integration of Eliokem—acquired inDecember 2010—into Omnova’s Perform-

ance Chemicals business unit. Inaddition to existing manufactur-ing at the former Eliokem site inAkron, Ohio/USA, Pliotec resinswill be produced at Omnova’s facilities inChester, South Carolina and Fitchburg,Massachusetts. Pliotec 7104 and PliotecPA05 resins will be available immediatelyfrom the Chester facility. CW

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Sun Chemical has launched PalomarAlpha Blue 60, a reddish blue high per-formance effect pigment for coatings thatcan maintain its color properties for yearsunder the impact of sunlight and otherharsh weather conditions, according tothe company. In addition to its strongweatherfastness capabilities, Sun Chemi-cal Performance Pigments’ Alpha Blue 60can be used in both water and solvent sys-tems for OEM, refinish automotive andindustrial coatings. Alpha Blue 60 pig-ments have the added benefits of excellentviscosity and easy dispersion, and itsunique transparency and travel providethe visual appearance that is required forred shade blues used in metallic and effectautomotive coatings.

Dow offers Evoque pre-composite polymer technology Dow Coating Materials (DCM) haslaunched Evoque pre composite polymertechnology designed to change the wayformulators think about hiding and theuse of titanium dioxide (TiO2). Evoquepre-composite polymer technology im-proves the particle distribution and lightscattering efficiency of TiO2, facilitatingimprovements in hiding efficiency and al-lowing for up to 20 percent less TiO2 usedin the formulation. Additional benefits in-clude improved barrier properties, such asstain and corrosion resistance. Dependingon their formulation goals, paint manu-facturers can use Evoque pre-compositepolymer technology to reduce TiO2 con-tent or improve hiding while they improvepaint performance. The technology mayalso help formulators reduce the carbonfootprint of their end products by reduc-ing the energy footprint that comes frommining, processing and transporting TiO2to their formulation plants. DCM is con-ducting a life cycle analysis, which will beverified by a third party, to quantify thefull spectrum of sustainability advantagesthat may result from using Evoque.

Michelman launches MichemEmulsion 62330 for exteriorwood applicationsMichem Emulsion 62330 from Michel-man is a fine particle-sized emulsionthat delivers excellent water repellencywhen added to varnishes and othercoatings such as architectural paint,stains and sealants, without affectinggloss, according to the company. It isused to produce reliable water beadingin decks and sealants, and burnish re-sistance in interior latex paints. Itssmall particle size allows it to be usedat low levels in high-gloss systems toimprove water resistance. Highly com-patible with a range of polymers,Michem Emulsion 62330 can improveanti-blocking and maintains low VOClevels. The product can be used in awide variety of applications, includingexterior wood, wood composite, archi-tectural and decorative coatings and in-terior furniture and floor coatings.

Evonik offers new Tegodispersing additivesEvonik has introduced Tego Dispers 653and Tego Dispers 656 dispersing addi-tives for universal pastes. The productsoffer excellent water resistance for in-door and outdoor applications, accord-ing to the company. With the newwater-resistant wetting and dispersingadditives, Tego Dispers 653 and TegoDispers 656, it is possible to produceeven dark shades with low water ab-sorption. The dispersing additives meetthe EU Eco-label formulating require-ments and are, like all wetting and dis-persing additives from Evonik, free fromalkylphenol ethoxylates.

Emerald Performance Materialsoffers antifoam products forlow-VOC coatingsEmerald Performance Materials Special-

ties Group has launched two new de-foamers, Foam Blast 290 and FoamBlast 331, for use in low-VOC architec-tural and industrial coatings, adhesivesand other latex polymer applications.These products are effective, low- orzero-VOC, alkyl phenol ethoxylate(APE)-free defoamers that are compati-ble with a full range of coatings formu-lations from flat to high gloss, clear andpigmented systems. Foam Blast 290, anorganically modified low-VOC siliconedefoamer, is effective in combating foamover time, while retaining gloss and clar-ity in clear coat systems and paints.Foam Blast 331, a fortified mineral oil-based zero-VOC product, offers excel-lent initial and long-term foam control.Both products are compatible in a widerange of polymers and coatings and areeffective in both the high sheer grindand low sheer let down stage.

Wacker Group launches SilresIC 368Wacker Group has launched Silres IC368, a new liquid solventless siliconeresin intermediate for highly weather-able coatings. Silres IC 368 liquid has alow viscosity and can be processed with-out organic solvents. When this inter-mediate is cooked with the sameproportion of alkyd and silicone resins,the resultant viscosity is one third of thevalue obtained with solid silicone resins.This means that Silres IC 368 is ex-tremely useful for combination resinsthat have an extremely high solids con-tent, yet sufficiently low viscosity forlow-solvent, high-solids topcoats, ac-cording to the company. The new inter-mediate is highly versatile and issuitable for modifying alkyd resins, hydroxy-functional acryl resins and hydroxy-functional polyesters that arecommonly used for the industrial coat-ing of wood and metal, including coil coatings. CW


Sun Chemical introduces reddish blue pigment for automotive coatings

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92 Suppliers Corner0711:Suppliers Corner 6/30/11 1:26 PM



The supervisory board of AkzoNobel hasannounced that Hans Wijers, chief exec-

utive officer has de-cided to step downwith effect from theannual generalmeeting (AGM)2012. The boardalso announced theappointment of TonBüchner as thecompany’s newchief executive offi-

cer, pending AGM approval. Büchner iscurrently president and chief executiveofficer of Sulzer AG.

Wijers joined AkzoNobel as a mem-ber of the board of management in Oc-tober 2002, and was appointed CEO inMay 2003. In his first few years, he im-proved the pipeline of the pharma busi-ness, focused the chemicals businessesand successfully grew coatings opera-tions. Following these strategic changes,he led the transformation of the com-pany by divesting its pharmaceuticalsoperations and acquiring ICI, effectivelycreating today’s AkzoNobel, a leader incoatings and specialty chemicals.

Büchner has been chief executive ofSulzer AG, a publically traded companyon the Swiss Stock Exchange, since2007. He joined Sulzer in 1994 and hasheld a number of operational and lead-ership roles across the company includ-ing the presidencies of two of itsdivisions—Sulzer Turbomachinery Serv-ices and Sulzer Pumps. He was also chiefrepresentative and responsible for Sulzeroperations in China.

DKSH Performance Materialsappoints business managerDKSH has appointed Mathias Gregerbusiness unit manager for its specialtychemicals distribution business in NorthAmerica. He has been working with theSwiss-based market expansion services

group over the past year, leading the in-house consulting team in Kuala Lumpur.Prior to joining DKSH, he had workedfor the chemicals division of Mitsui &Co., with responsibility for sales andbusiness development in Central andEastern Europe. In his new role, Gregerwill focus on overall growth activities inthe North American market by acquiringnew suppliers, strengthening relation-ships with key suppliers and expandingthe customer base in the specialty chem-icals and personal care industries.

Michelman names chemicalspecialties R&D managerMichelman has hired Michael Kramer asits chemical specialties R&D manager.Kramer will be based at the company’sheadquarters in Cincinnati, OH and willbe responsible for the global chemicalspecialties R&D activities, includingproject and technology leadership, tech-nical service and laboratory manage-ment. He will also serve on thecompany’s technology leadership team.

Gelest appoints Herbergregional sales managerGelest, Inc. has appointed Michael Her-berg sales manager, Southeast and Mid-west. He is based in North Carolina and isresponsible for managing field sales. Aveteran of the chemical industry, Herbergcomes to Gelest with broad experiencethat encompasses roles in sales, marketdevelopment, product development,R&D, engineering and technical and busi-ness management for a number of majorcompanies in the silicone industry, includ-ing Clariant Corporation, Rhodia Sili-cones (now Bluestar Silicones), Shin-EtsuSilicones of America, WR Grace and Gen-eral Electric Co. (now Momentive Per-formance Materials). He is technicallyversed in silanes and siloxane polymersand intermediates, as found in many ap-

plications, including coating and elas-tomer formulations; surface preparationand chemical deposition; plastics formu-lations, compounding and molding; andsemiconductor, photovoltaic and LEDmaterials and processing.

US Phosphor names Sexton general managerUS Phosphor, a manufacturer of long-persistence phosphor, has named AllenSexton general manager. Sexton bringsdecades of phosphor and chemical in-dustry experience to the company. Hewill have key responsibilities in advanc-ing US Phosphor’s strategy to expand itsproduct set and deepen its penetrationinto vertical markets. Sexton previouslyserved as the vice president of Prayon,Inc., a manufacturer of specialty phos-phorus chemicals based in Belgium. Dur-ing his five years at Prayon, Sexton wasresponsible for all tactical and strategicplanning and execution in North Ameri-can business markets. With US Phos-phor, Sexton will oversee all sales andbusiness development, as well as all man-ufacturing and production operations.

Archway Sales adds tocustomer service teamPat O’Brien has joined Archway Sales,Inc. as a technical sales representative forits Midwest region. O’Brien has morethan 20 years experience in technicalsales in the chemical/industrial industry.He was most recently an account execu-tive with UNIVAR with focus on thecoatings, adhesives, sealant and elas-tomer markets. He will be responsible togrow Archway’s presence and sales inparts of IA, IL and MO. Julian Ro-driguez has also joined Archway Sales,Inc. for its Midwest region. Rodriguezwill be a member of the company’s cus-tomer service team based out of St.Louis, MO. CW

Büchner to succeed Wijers as CEO of AkzoNobel Peop

le

Ton Büchner

93 People0711.qxd:People on the Move 6/30/11 2:25 PM


July 13-14: Latin American CoatingsShow 2011, Mexico City, Mexico. Moreinfo: The Coatings Group,www.coatings-group.com.

July 18-20: Introduction to CoatingsComposition and Specifications, Rolla,MO/USA. More info: MissouriUniversity of Science and Technology,http://coatings.mst.edu.

July 18-22: Polymers and CoatingsIntroductory Short Course, San LuisObispo. More info:www.polymerscoatings.calpoly.edu.

July 24-30: 19th InternationalConference on Composities, Shanghai,China. More info: www.icce-nano.org.

Sept. 13-14: Coatings Trends &Technologies, Oak Brook, IL/USA. Moreinfo: www.coatingsconference.com.

Sept. 13-14: International Coating andWood Composites Conference,Charlotte, NC. More info:www.paint.org/events/ac-series.

Sept. 14-15: Advances in PolyurethaneTechnology Conference, Charlotte, NC.More info: www.paint.org/events/ac-series.

Sept. 14-15: Asia Pacific Coatings Show2011, Singapore. More info: The

Coatings Group,www.coatingsgroup.com.

Sept. 15-16: Feica European Adhesives& Sealants Conference 2011, Valencia,Spain. More info: www.feica-conferences.com.

Sept. 19-23: Basic Composition ofCoatings, Rolla, MO/USA; More info:Missouri S&T Coatings Institute,http://coatings.mst.edu.

Sept. 27-29: eurocoat 2011, Paris,France. More info, www.eurocoat-expo.com

Oct. 4-7: GreenBuild 2011, Toronto,Canada. More info:www.greenbuildexpo.org.

Oct 5-7: CEPE - Annual Conference &General Assembly 2011, Dublin, Ireland.More info: www.european-coatings.com/cepe.

Oct. 6-8: TurkCoat Eurasia, Istanbul,Turkey. More info: www.turkcoat.com.

Oct. 10-14: Introduction to PaintFormulation, Rolla, MO/USA; Moreinfo: Missouri S&T Coatings Institute,http://coatings.mst.edu.


Latin American Coatings Show is in Mexico City July 13-14

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July 13-14: Latin American Coatings Show 2011Mexico City, Mexicowww.coatings-group.com

Sept. 14-15: Asia Pacific Coatings Show 2011Singaporewww.coatings-group.com

Sept. 27-29: eurocoat 2011Paris, Francewww.eurocoat-expo.com

94-95 Meetings0711.qxd:Meetings 6/30/11 3:53 PM

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Oct. 16-18: ASC Fall Convention,Indianapolis, IN/USA. More info: TheAdhesive and Sealant Council,www.ascouncil.org.

Oct. 18-20: RadTech Europe 2011Conference & Exhibition, Basel,Switzerland. More info: VincentzNetwork, www.european-coatings.com.

Oct. 23-26: Western CoatingsSymposium, Las Vegas, NV/USA. Moreinfo: Pacific Northwest Society forCoatings Technology,www.pnwsct.org/symposium-wcs.

Oct. 24-26: The Future of Pigments,Berlin, Germany. More info:www.pigmentmarkets.com.

Nov. 20-24: 18th InternationalCorrosion Congress, Perth, Australia.More info: www.18iccperth2011.com.

Nov. 21-23: ABRAFATI 2011, SaoPaulo, Brazil. More info: Abrafati,www.abrafati.com.

Nov. 23-24: CHINACOAT 2011,Shanghai, China. More info: Sinostar,www.chinacoat.net.

2012

Jan. 23: Coatings for ConcreteConference, Las Vegas, NV. More info:www.paint.org/events/ac-series.

Jan. 30 - Feb. 2: SSPC 2012, Tampa, FL.More info: www.sspc.org.

Feb. 13-17: 39th Annual WaterborneSymposium, New Orleans, LA. Moreinfo: www.psrc.usm.edu.com.

Mar. 12-14: Middle East Coatings Show2012, Dubai, UAE. More info: The

Coatings Group,www.coatingsgroup.com.

Apr. 17-20: PaintExpo,Karlsruhe, Germany. More info:www.paintexpo.com.

May 8-10: American Coatings Show,Indianopolis, IN. More info:www.american-coatings-show.com.

May 8-10: American Coatings Show,Indianopolis, IN. More info:www.american-coatings-show.com CW

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Arch Chemical ..........................................37 ....................800-523-7391...............866-705-0465.......................www.archbiocides.com

American Coatings Conference..............40-41..................770-618-5830...........................................www.american-coatings-show.com

Blairgowrie Associates, LLC. ....................94 ....................602-539-2683...............................................www.blairgowrieassociates.com

Buhler .......................................................19 ....................512-466-8005.............................................................www.buhlergroup.com

Buhler Inc..................................................89 ....................763-847-9900.............................................................www.buhlergroup.com

BYK USA Inc. ............................................9 .....................203-265-2086...............203-284-9158.....................................www.byk.com

Celanese....................................................43 ....................972-443-3913...................................................www.celanese-emulsions.com

Chemark Consulting.................................39 ....................910-692-2492 ..............910-692-2523 ..............www.chemarkconsulting.net

Conn & Company....................................91 ....................814-723-7980...............814-723-8502 ..........................www.connblade.com

Cytec Industries Inc. .................................17 ....................800-652-6013.........................................................................www.cytec.com

DOW Coating Materials...........................11 ....................800-447-4369...............989-832-1465.........................www.dow.com/hiding

Everlight Chemical Ind. Corp. ..................39...............+886-(0)2-27066006 ...+886-(0)2-23263599.................www.everlight-uva.com

Evonik Industries .......................................7 .....................732-981-5343 ....................................................www.evonik.com/colortrend

Evonik Industries ......................................45 ....................732-981-5343 ...............................................www.evonik.com/chroma-chem

Heubach Ltd. .............................................3....................800-HEUBACH.............215-736-2249......................www.heubachcolor.com

King Industries..........................................16 ....................203-866-5551...............203-866-1268 ....................www.kingindustries.com

LANXESS Corporation ............................21 ....................412-809-1000...............412-809-1068 ..............................www.bayferrox.us

Little Joe Industries ...................................31 ....................908-359-5213...............908-359-5724...............................www.littlejoe.com

Micro Powders, Inc....................................4 .....................914-793-4058...............914-472-7098....................www.micropowders.com

Munzing ................................................Cov. 4 .................973-279-1306...................................................................www.munzing.com

Nitro Quimica ..........................................25 ...................................................................................................www.nitroquimica.com.br

Red Devil Equipment Co..........................35 ....................800-221-1083...............763-533-0015 .............www.reddevilequipment.com

Reitech Corporation .................................18 ....................610-929-9451 ...................................................www.reitechcorporation.com

Rio Tinto Minerals ...................................23 ....................303-713-5000 .......................................................www.riotintominerals.com

Shamrock Technologies Inc....................Cov. 2 .................973-242-2999...............973-242-2536 .......www.shamrocktechnologies.com

Shijiazhuang Goldenfish Paint .................90 .................86 311 85233805.........86 311 83035061...................www.goldenfish.com.cn

Specialty Polymers, Inc..............................87 ....................800-770-7523 ...................................................................www.specpoly.com

Star-up Pigment.........................................95................+86-571-8217 1888......+86-571-82170887................www.staruppigment.com

Troy Corporation .....................................33 ....................973-443-4200...............973-443-0843.............................www.troycorp.com

Trust Chem USA.......................................13 ....................401-398-7301...............401-398-7321......................www.trustchemusa.com

Wacker Chemical Corporation .................15 ....................517-264-8790...............517-264-8137................................www.wacker.com


Advertising Index

Ad Index CWM0711.qxd:Ad Index 7/1/11 12:46 PM Page 49

http://www.archbiocides.com


http://www.blairgowrieassociates.com



http://www.byk.com

http://www.celanese-emulsions.com

http://www.chemarkconsulting.net



http://www.dow.com/hiding

http://www.everlight-uva.com

http://www.evonik.com/colortrend

http://www.evonik.com/chroma-chem

http://www.heubachcolor.com

http://www.kingindustries.com

http://www.bayferrox.us

http://www.littlejoe.com

http://www.micropowders.com

http://www.munzing.com


http://www.reddevilequipment.com

http://www.reitechcorporation.com

http://www.riotintominerals.com

http://www.shamrocktechnologies.com



http://www.staruppigment.com

http://www.troycorp.com

http://www.trustchemusa.com

http://www.wacker.com


The PPG Industries Foundation sponsored interactive assembliesabout color, chemistry and climate change presented recently byCarnegie Science Center of Pittsburgh at 12 schools in MetroDetroit. Through an employee program of the foundation, em-ployees at the PPG Industries Automotive Technology Center inTroy requested grants to bring the science shows to area schoolswhere they have an interest.

Timothy Knavish, PPG vice president, automotive OEMcoatings, Americas, welcomed students at Thirkell Elemen-tary to join in “The Great Color Caper” and help find theculprit who stole colors from the city of Spectropolis, whilelearning about the science behind light and color. Students inother schools explored how chemistry affects industry, tech-nology and the environment with “Ion Jones and the LostCastle of Chemistry,” and some joined a quest to save the en-vironment while learning about the science of climate change

and renewable energy technology with “Captain Green’sTime Machine.”

“PPG is strongly committed to helping enhance the quality oflife in communities such as Metro Detroit where it has a presence,especially through educational initiatives such as these CarnegieScience Center assemblies,” Knavish said. “We are excited to havebrought these programs to Thirkell and other schools in the De-troit area, and we hope they helped students to see how fun andexciting science and technology can be.”

Carnegie Science Center developed these three interactive Sci-ence on the Road educational programs, and a fourth called“Fractured Physics,” with more than $580,000 in combined do-nations from the PPG Industries Foundation and PPG Industries.Additionally, PPG employees collaborated with the science cen-ter’s education specialists to develop the multimedia shows andaccompanying materials. CW


PPG sponsors Pittsburgh science shows at 12 schools in Metro Detroit

Fina

l Coa

t

Students at Lindbergh Elementary School in Dearborn, Michigan enjoy a presentation of the multimedia, interactive “Ion Jones and the Lost

Castle of Chemistry” assembly from Carnegie Science Center in Pittsburgh. The show is one of four dynamic Science on the Road educational

programs that Carnegie Science Center developed with funding and participation from PPG. Employees at the PPG Automotive Technology

Center in Troy requested grants through a PPG Industries Foundation program to fund visits by this show and two others to Lindbergh and

11 other schools in Metro Detroit.

98 Final Coat0711.qxd:Final Coat 6/30/11 2:25 PM


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