clikzy website and branding - examples - 2012

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THIS WAY 108 N Payne Street Alexandria, VA 703.567.4330 [email protected] WEB DESIGN EXAMPLES

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Page 1: Clikzy Website and Branding - Examples - 2012

TH

IS W

AY

108 N Payne StreetAlexandria, VA703.567.4330

[email protected]

WEB DESIGNEXAMPLES

Page 2: Clikzy Website and Branding - Examples - 2012

The Bryce Harlow Foundation

Services Provided:-Custom Website Redesign

-Wordpress CMS Platform

-Blog Design & Setup

-Donation Integration

-Alumni Directory

-Custom Interactive

Team page

-Photo Gallery

Challenges:The Bryce Harlow Foundation reached out to Clikzy in need of a website redesign, an easy-to-manage CMS platform, and some advanced functionality. The previ-ous Bryce Harlow website was built on a Cold Fusion (.cfm) platform, which is an older technology that is di!cult to manage, especially if you are not a developer. The design itself was outdated and needed to be revitalized to reflect how BHF has grown and appeal to a younger audience. Lastly, they needed to implement a robust, searchable Alumni Directory, add in a Blog, and allow users to pay for and register for their annual Award’s Dinner online.

Solutions:At first, we planned on building the new BHF site on a Joomla CMS platform. As we pushed forward with the design of the site, we suspected that Wordpress would be a better fit for their needs and for their team to learn. Now they are able to manage their site on their own and create new blog posts with ease. The new design projects a modern, professional, and trustwor-thy persona. The interactive aspects on the homepage and the Current Fellows page appeal to this generation’s tech-savvy audience. In the end, the Bryce Harlow Founda-tion team was thrilled with their new site.

Website:www.bryceharlow.org

Page 3: Clikzy Website and Branding - Examples - 2012

NAPABA (National Asian Pacific American Bar Association)

Services Provided:-Custom Website Redesign

-Wordpress CMS Platform

- Custom Schedule Database

-News & Media Setup

-Donation Integration

-Sponsor scroll

Challenges:The NAPABA annual conventions are held in high regard in the law community, and as such, they needed a website that reflected their esteem. Aside from creating a clean and professional website design, NAPABA’s main concern was to create a Schedule platform within the site that was intuitive for their users. This Schedule function had to allow a user to easily access any given Convention day and see the events being hosted, location, and details. Lastly, we needed to create a platform where the NAPABA team could upload news articles and di"erent media pieces.

Solutions:To address all of NAPABA’s needs, we built a website whose minimal and inviting aesthetics mirrored its ease of use. Though the schedule portion of the site took a good amount of planning and testing, we were able to create a successful platform that allowed users to sort through the Convention by day, morning or night, and time. This allowed users to easily access all of the information that was so hard to digest on the old website. We also built a news & media section that was searchable and sortable by categories, date, and media type. The clients were happy with the site and would like to create a mobile platform with us in the near future.

Website:http://2012convention.napaba.org/

Page 4: Clikzy Website and Branding - Examples - 2012

TH

IS W

AY

108 N Payne StreetAlexandria, VA703.567.4330

[email protected]

BRANDING & WEB EXAMPLES

Page 5: Clikzy Website and Branding - Examples - 2012

Bean & Bite

Services Provided:-Branding

-Company Naming & Survey

-Logo Design

-Packaging Design

-Custom Website Redesign

-Wordpress CMS Platform

-Menu Page Design

Challenges:WHISK, the parent company to Bean & Bite came to Clikzy with an idea. They wanted to build a co"ee & baked goods shop. No name yet, just a concept. We needed to help Whisk come up with a company name, brand, website - an overall identity. They initially wanted a very modern, sleek design with retro accents. As the project and process unfolded, the client changed direc-tions and knew they wanted their presence to have more of a retro feel with a modern twist. We knew we needed to start from the ground up and complete our design process with a fantastic website.

Solutions:Clikzy started by focusing on indus-try research and surveying groups to come up with the best brand name. We then started with an initial design direction and materials to coincide with that aesthetic. Even though the clients liked the initial direction we were taking, they were struck by inspiration- and as we understand very well in the design industry- we switched gears and came up with a warm, vintage, and inviting identity for Bean & Bite. We achieved this by considering the decor they had purchased for the restaurant and mixing modern attributes with a retro foundation.

Website:www.beanandbite.com/

Coffee | Baked Goods | Salads

Bean Bite

BeBeaann Bite Bite

Bean Bite

Page 6: Clikzy Website and Branding - Examples - 2012

Sustainable Capital Advisors

Services Provided:-Branding

-Logo Design

-Business Card

-Letterhead & Stationary

-Powerpoint Template

-Web Design

-Wordpress CMS

-Email Marketing

Challenges:Sustainable Energy is a quickly growing industry with a great cause - but how do you stand out amongst all of these ‘green’ com-panies? Sustainable Capital Advi-sors wanted to ensure that their new company and web presence set them apart from their competitive environment. Living green is extremely important, but SCA wanted to spread this message without literally needing to be green. The true challenge here was to create a brand identity that is both clean but clear in its message, with the use of more abstract concepts than obvious associations.

Solutions:Beginning with the logo concepts, we made sure we knew the ‘whys’ behind each of our logo designs. Ultimately, the inspiration and meaning behind any successful design will reveal itself through the logo and all branding materials without explanation. We used an abstract icon symbolizing recycling and reusing our resources to produce clean and sustainable energy for our planet. Without overusing the color green, we used soft textures and modern minimal-ism to create this ‘green’ atmo-sphere. We are in the final stages of preparing the new website for launch as well as finalizing the last of the branding collateral!

Website:http://washingtondcmarketing.org/sca/

Page 7: Clikzy Website and Branding - Examples - 2012

GoRoller

Services Provided:-Branding

-Content Messaging

-Logo Design

-Web Design

-HTML/CSS

Challenges:Social media allows direct engage-ment with fans, but how do you tie it all together? This is the conun-drum GoRoller presented us with when they asked us to create their brand, messaging and website bringing order to their content and digital strategy. To create a central resource for GoRoller’s fans we designed and built a new website as a hub for the content that had previously been spread across several online services and social networks.

Solutions:We created GoRollers branding guidelines, and messaging. Then we designed their logo, wireframes, and website layouts. We also built profile sections to incorporate video and photo galleries which were housed on Facebook, YouTube, and Flickr.To ensure longevity, we chose a simple layout to which new themes can be applied, keeping a fresh feel whilst retaining the same core structure. This was the first phase to the GoRoller social game show platform. Their team is currently meeting with venture capitalists to take this revolutionary concept to the next level!

Website:http://washingtondcmarketing.org/gr/