Let’s Get Your Home Sold!

We don’t claim to be #1 . . . We just promise to

work harder on your behalf!

Jackie and Tyler have been helping been

helping families buy and sell property

throughout the Chesapeake region for

more than seven years.

“You need trusted advisors with solid

marketing and transaction knowledge.

We work harder to make sure you get

what you need. Our success will always

be measured by your satisfaction and

your success in achieving your goals”

- Jackie and Tyler

Champion Realty Inc. is a

Berkshire Hathaway Company

Champion Realty, Inc.

Chris Coile

Chairman

Jon Coile President & CEO

Our philosophy is to provide

Excellence in Service that leads to a

Customer For Life.

Champion Realty, Inc., has been helping

families buy and sell property in Anne

Arundel County and the Chesapeake Bay

region since 1987. Whether you want to buy

or sell a home or are seeking commercial or

investment properties, Champion Realty,

Inc., has 8 real estate offices throughout

Anne Arundel County and Maryland’s

Eastern Shore to serve you.

“Real estate is about more than just buying

or selling a home. It’s about your future. You

need a trusted advisor with solid current

marketing and transaction knowledge. At

Champion Realty, we are committed to

making sure you get what you need today to

build a better future. Our success will always

be measured by your satisfaction, your

happiness, and your success in achieving the

American Dream.”

-Jon Coile

HomeServices of America

Champion Realty is the exclusive partner company for HomeServices of America in the Mid-

Atlantic region. HomeServices of America is the second largest independent provider of real

estate services in the nation. It was formed in 1998 by people with the expertise, experience

and dedication to being the best in residential real estate. We had a vision that we could

develop an integrated system to provide a seamless delivery of core services to home buyers

and sellers. As a result of this commitment, HomeServices now has operations in 19 states

doing business under unique regional brand names like Champion Realty. We have over 20,000

sales associates in more than 375 branch offices. In 2001, HomeServices joined Warren

Buffett’s Berkshire Hathaway company, a solid testament to Mr. Buffett’s shared belief in our

vision and execution.

HomeServices has a distinct advantage when it comes to reaching customers and fulfilling

their product and service needs. First, through our highly recognized local brand name real

estate brokerage firms, we establish solid relationships with our customers as they buy or sell a

home. Second, we offer our customers an opportunity to streamline their home transaction

process. HomeServices' philosophy of one-stop-shopping covers contact to closing including

mortgage, title and insurance services and represents the company's dedication to streamlining

and simplifying the home ownership transaction.

Whether our customers are buying, selling or

just enjoying life in their home, HomeServices

is there to make each home ownership decision

easier, faster and more enjoyable.

That's what you deserve.

Warren BuffettChampion Realty, Inc.

I will:

HomeServices of America

Guiding Principles For Our Customers

Our Mission Statement

Jackie and Tyler’s Commitment to Excellence in Service Provides Our Customers

With a Superior Real Estate Experience, During Their Transaction and Beyond. It

Creates an Enduring Professional Relationship and a Customer for Life.

As Champions Jackie and Tyler Will:

• Be fully committed to providing you with

Excellence in Service

• Listen and communicate to better

serve your needs

• Give all of the information needed

to assist you in your decisions

• Conduct myself with absolute integrity

and sincere empathy

Our Promise

Our Mutual Goal is to Get Your Home Sold:

• For the most money

• In the shortest amount of time

• With a minimum of inconvenience to you

Seller Expectations

The days of putting a sign in the yard and placing your

property on the multiple listing service to get it sold are long

gone. Today, agents need to design specific marketing plans

that will maximize the odds of your property being seen by

that one special buyer.

Yesterday’s Marketing Plan

• A sign in the yard

• List Property

• Place an Ad in the weekend newspaper

…and wait

Business as usual? We don’t think so.

“It’s nice to see a photo of

your home in the

newspaper; nice for the

seller. Unfortunately the

seller is the only one

looking there. Today’s

buyers use the Internet to

search for their next home.

We post your home where

the buyer will see it!”

Where is Your Buyer?

Matures - Born 1925-1941

Primary Information Sources

• Daily Newspaper

• Network News

• Children

Boomers - Born 1942-1965

Primary Information Sources

• Internet

• Cable News

• Magazines

Generation X- Born 1965-1980

Primary Information Sources

• Internet

• Email

• Cable

• Texting

Millenials - Born 1981-2001

Primary Information Sources

• Internet

• Texting

• Word of Mouth

• Wikipedia

• DIY Shows

• Social Networking

- Facebook

- My Space

Where Buyer First Learned About Home Purchased

Historically Today

• Real Estate Agent 38% 34%

• Internet 15% 29%

• Yard Sign 16% 14%

• Friend/Neighbor/Relative 7% 8%

• Home Builder 7% 8%

• Newspaper Advertisement 5% 3%

• Knew the seller 5% 3%

• Home Book or Magazine 2% 1%

Courtesy of the National Association of Realtors®

Profile of Buyer Searches

Most Valuable Sources in 2002

1. Driving Around Neighborhoods

2. Newspapers

3. The Internet

4. Friends/Colleagues

5. Yard Signs

Scale from 1-5 • Source: Murray Consulting

Buyer Information

Newspapers have dropped significantly as a

valuable source of information for Homebuyers

since 2002.

Most Valuable Sources Today

1. The Internet

2. Driving Around Neighborhoods

3. Yard Signs

4. Friends/Colleagues

5. Newspapers

ChampionRealty.com is the website of choice for consumers

• Easily searchable database of all active listings in real time in our market area

• No required registration to access the search engine

• Quick, basic and advanced searches make it easy for internet home buyers to find

your listing

• Showing Time allows Buyers to schedule an appointment on your listing online

• Global exposure and easy access through our relocation portal

• Buyers are instantly notified when your property’s price and features are matched with

our “Buyer’s Wish List” database through Home Alert.

ChampionRealty.com

84% of consumers use the

number one source of current

information for buyers, the

Internet, to find properties.

Champion’s Internet Marketing

We maximize your property’s exposure

Locally, Nationally & Worldwide.

Trulia.comCyberHomes.com

GoogleBase.com

HomesDatabase.comRealtor.com

MyRealty.com PropSmart.com

LeadingRE.com

AOLRealEstate.com

WashingtonPost.com

Vast.com

CLRSearch.com

Oodle.com

HotPads.com

Homescape.com

Zillow.com

We push your complete listing to over

250,000 websites around the world.

ChampionRealty.com

Edgeio.com

We offer you all the services you need to move across

town or around the world. Our experienced relocation

teams are available to provide the insight and

information needed to provide out-of-area as well as

local exposure.

Champion is a proud member of Leading Real Estate

Companies of the World™ so your listing is shared

with inbound clients from 650 firms, 5,500 offices, and

160,000 sales associates.

Coverage throughout the United States and in over 25

other countries through ReloHomeSearch.com

Your Champion Worldwide Relocation Team

We take your listing worldwide!

The largest network of Leading

independent residential real estate firms,

across the nation and around the world.

Paired with our

powerful local

marketing, this

expanded

exposure means

more potential

buyers will see

your home in the

critical early

stage of the home

search process.

Let the World Tour Your Property Online

• Multiple room and exterior photos of your property, posted

to your listing on the Internet

• Highlights all the outstanding features of

your property

• Differentiates your property from those marketed

with a single photo

A picture is worth a thousand…buyers

The photos of your property tell

a story and we make sure the

right story is being told.

According to the

National Association

of Realtors® Profile

of Home Buyers and

Sellers, photos and

detailed property

information were

listed as the most

useful features by

buyers who used the

Internet for their

initial home searches.

• Highly visible post signs

• Champion is a strong signature brand

• Synonymous with exceptional service

• Second best way to attract buyer attention to your listing (after the internet)

• Generate more awareness

• More showings of your home

Yard Signs

410-975-3000

Our distinctive signature Champion sign

represents our commitment to excellence in

everything we do.

We only use newspaper advertising to direct buyers to your

listing on the Internet. Champion, a leader in implementing

new marketing strategies, has taken a forward look at

newspaper advertising.

Newspaper property advertising doesn’t work because

today’s buyer isn’t looking there. Champion does limited

advertising in newspapers to drive buyers to the Internet.

Times have changed and newspaper ads for real estate really

are “yesterday’s news”.

Property display ads

are called “seller

appeasement ads.”

The seller is happy to

see a photo of the

property in the paper,

but the buyer is

looking on the

internet.

It is sad but newspapers are shrinking. Most

buyers find their new home on the Internet.

Champion Newspaper Advertising

Let’s Get Started!

This comprehensive results-oriented marketing plan is just the first step in

getting your property sold for the most dollars in the least amount of time.

Get started today!

What do you need to get started? It’s simple:

With Jackie and

Tyler as your agents,

you benefit from a

team of full-time,

dedicated experts

who will help you

achieve your

personal goals!

1. Review the Competitive Market Analysis together,

and select the proper list price.

2. Complete the listing paperwork.

3. Your key to success begins with your key!

Provide me with the keys and access codes

to bring buyers to your property.