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New

Business

Development

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Examples of

Client and Agency Conflict

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Coca-Cola (Publicis' Leo Burnett) vs. PepsiCo. (Omnicom's TBWA)

AT&T (Omnicom) vs. Verizon (Publicis)

Apple and Microsoft (Omnicom) vs. Samsung and Google (Publicis)

MillerCoors's Miller Light (Publicis' Saatchi & Saatchi) vs.Anheuser-Busch's Bud Light (Omnicom's BBDO)

Nissan, General Motors, Toyota, and Volkswagen all have business in Publicis' Leo Burnett & Omnicom's TBWA

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Thank You !


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