clearvale overview (en) 2009 09 21
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TRANSCRIPT
Clearvale Overview
September 2009
© Copyright 2009 BroadVision On Demand Inc. 2
Company confidential & proprietary.
BroadVision 8 Evolution
Open source web platform stack
(> $150 million USD R&D)
20022002 20032003 20042004 20052005 20062006 20072007 20082008 20092009
8.2 & 8.38.2 & 8.3
© Copyright 2009 BroadVision On Demand Inc. 3
Company confidential & proprietary.
BroadVision 8 Worldwide Adoption
© Copyright 2009 BroadVision On Demand Inc. 4
Company confidential & proprietary.
BroadVision Solution Roadmap
Why ESN by BroadVision?
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
Huge Upside…
1,668
2,051
2,482
2,937
3,614
0
500
1,000
1,500
2,000
2,500
3,000
3,500
4,000
2009 2010 2011 2012 2013
(US
D $
mil
lio
n)
1,668
2,051
2,482
2,937
3,614
0
500
1,000
1,500
2,000
2,500
3,000
3,500
4,000
2009 2010 2011 2012 2013
(US
D $
mil
lio
n)
Source: Team collaboration and social software Gartner Report G00164765 (02/19/09)
CAGR > 30%
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
No Dominant Players…
Source: Magic quadrant for social software Gartner Report G00162146 (10/31/08)
© Copyright 2009 BroadVision On Demand Inc. 8
Company confidential & proprietary.
What is a Portal? (according to Gartner)
• Generation 1 (1998 to 2000)– Content and basic portal capabilities
(including personalization and the portlet model)
• Generation 2 (2000 to mid-2002)– Application integration
• Generation 3 (mid-2002 to 2003)– Process integration and basic Web services support
• Generation 4 (2004 to mid-2005)– Portal federation, portlet standards and composite applications
• Generation 5 (mid-2005 to 2008)– SOA and user experience management
• Generation 6 (starting to emerge 2009-2011)– Web 2.0 social and mash-up features
© Copyright 2009 BroadVision On Demand Inc. 9
Company confidential & proprietary.
Why ESN? Why BroadVision?
• Huge upside potential
• No dominant player: wide open playing field
• 16 years of pioneering experience & pedigree– Addressing personal relationships since 1996
– Championing enterprise ecosystems since 1998
– “We know enterprise!” (when it comes to portals)
© Copyright 2009 BroadVision On Demand Inc. 10
Company confidential & proprietary.
Enterprise 2.0 Website Architecture
Enterprise 1.0
Portal 1.0
eCommerce
Company
Transaction
On Premise
IT
Enterprise 2.0
Portal 2.0
Social Network
Community
Collaboration
On Demand(Cloud Computing)
Business
ERP SCM CRMEnterprise
Apps
Co-exist
Cross-Leverage
Site Managed by
Service Model
Process
Content Managed By
Enabling
User Interface
Company Branded
CommercialWebsite
Company Branded
Community Website
ExampleUse Case
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
Social Network Services Evolution
ParticipantParticipant
RelationshipRelationship
Individual Team Company
Personal
Work
Business
CSN
CSN (consumer social networks)
ESN (enterprise social networks)
ESN
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
Enterprise Portal Evolution: 1.0 vs. 2.0
ContentContent
ProcessProcess
Company-generated
User-generated(people/community)
Structured
Ad-hoc/Unstructured
Enterprise1.0
Enterprise 2.0
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
Enterprise Portal Evolution: Functionality
SiteSite
FunctionalityFunctionality
Internet Extranet Intranet
SocialNetwork
Catalog/ContentManagement
KnowledgeManagement
Clearvale2.0 B2B/B2E Portal
B2C/B2B Portal
CSN Clearvale 1.0
© Copyright 2009 BroadVision On Demand Inc. 14
Company confidential & proprietary.
Clearvale Relationship Management
SiteSite
PeoplePeople
ContentContent
PersonPerson
PP22
PP
PP22
PPPP22CC
CC22PP
PP22SS
SS22PP
© Copyright 2009 BroadVision On Demand Inc. 15
Company confidential & proprietary.
PersonalLeisure
PersonalRelationship Social Media
Adopted bythe Enterprise
Social Networks Designed for the Enterprise
CSM
ESN
SiteSite
FunctionalityFunctionality
Intranet Extranet Internet
Enterprise Social Networks
Community Development
Knowledge Collation
Team Collaboration
Clearvale Integrated Platform
Public Social Media v Enterprise Social Networks
© Copyright 2009 BroadVision On Demand Inc. 16
Company confidential & proprietary.
BroadVision Product Suite Evolution (1)
Portals:Content &
collaboration
eCommerce:Products & shopping
carts
BroadVision Portal
BroadVision Commerce
© Copyright 2009 BroadVision On Demand Inc. 17
Company confidential & proprietary.
BroadVision Product Suite Evolution (2)
ClearvaleCommerce Agility Suite
Business Agility Suite
© Copyright 2009 BroadVision On Demand Inc. 18
Company confidential & proprietary.
BroadVision Product Suite Evolution (3)
ClearvaleCommerce Agility Suite
Business Agility Suite
Flexible eCommerce
B2B2C
Self Service Process Portals
Enterprise Social
Networks
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
“Consumerization” of the Enterprise
Personalization
KnowledgeManagement
Microsite
Clear*360Objectives Mgmt
ContentServices
In-the-CloudIterative
Computing
On-PremiseAgile
Computing
ArchitectureArchitecture
FunctionalityFunctionality
CommunityCommunity
CollaborationCollaborationTeamWork ClearPedia
DocuVault
SocialCommunities
SocialNetworking
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
“Enterprization” of the Consumer
Personalization
KnowledgeManagement
Microsite
Clear*360Objectives Mgmt
ContentServices
In-the-CloudIterative
Computing
On-PremiseAgile
Computing
ArchitectureArchitecture
FunctionalityFunctionality
CommunityCommunity
CollaborationCollaborationTeamWork ClearPedia
DocuVault
SocialCommunities
SocialNetworking
Use Cases & Benefits
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
Forging Enterprise 2.0 via Clearvale
Disciplined TeamSelling (DTS)Sales 2.0Sales 2.0
Cyber WaterCooler (CWC)HR 2.0HR 2.0
Integrated Precision Marketing (IPM)Marketing 2.0Marketing 2.0
Community RelationshipManagement (CRM)Support 2.0Support 2.0
Distributed ProjectCollaboration (DPC)R&D 2.0R&D 2.0
Suppliers RelationshipManagement (SRM)F&A 2.0F&A 2.0
Enterprise 2.0 Intranet Extranet Internet
© Copyright 2009 BroadVision On Demand Inc. Company confidential & proprietary.
Potential Clearvale Verticals
Enterprise 2.0HighTech
FinancialServices
IT & S/WServices
Health-care
Hospi-tality
RetailManu-facturing
Govern-ment
Energy Telecom
Cyber WaterCooler (CWC)
HR 2.0HR 2.0
Distributed ProjectCollaboration (DPC)
R&D 2.0R&D 2.0
Suppliers RelationshipManagement (SRM)
F&A 2.0F&A 2.0
Disciplined TeamSelling (DTS)
Sales 2.0Sales 2.0
Integrated Precision Marketing (IPM)
Marketing 2.0Marketing 2.0
Community RelationshipManagement (CRM)
Support 2.0Support 2.0
© Copyright 2009 BroadVision On Demand Inc. 24
Company confidential & proprietary.
• Introduction– I am ________ (name); _________ (title)– I am responsible for _________ (brief job description)
• What?– My current business challenges are _____________.
• Why?– Under 1.0: we are constrained by _________.– With a 2.0 solution like Clearvale, we could achieve _______.
• When?– Using Clearvale, we’ve been able to go-live within _____.
• Who?– Me: ______; X: ________; Y:_________; Z: ________.
• How?– Scenarios/scenes #1; #2; #3; #4.
• Conclusions: before/after; benefits
Clearvale Use Case Template
© Copyright 2009 BroadVision On Demand Inc. 25
Company confidential & proprietary.
• Ecosystem
• Network– Theme/admin/editors– Anchor tenants (communities/members/bloggers)– Membership– Compelling content; engaging attractions– Participation metrics, gauges, contests, surveys
• Communities– Naming conventions; shelf life– Participants– Collaboration requirements (doc-share/MBOs/events)
Clearvale Storyboard Template
Type Invite Approve Include Exclude Pass Who Life
1 Employees Connect Intrant Yes No Yes No No Employees Long2 Customers Connect Extranet Yes Yes Yes No No Customers Long3 Communites Connect Internet No No No No Yes Public Medium4 etc. … … … … … … … …5 etc. … … … … … … … …N etc. … … … … … … … …
NetworkType Invite Approve Include Exclude Pass Who Life
1 Employees Connect Intrant Yes No Yes No No Employees Long2 Customers Connect Extranet Yes Yes Yes No No Customers Long3 Communites Connect Internet No No No No Yes Public Medium4 etc. … … … … … … … …5 etc. … … … … … … … …N etc. … … … … … … … …
Network
© Copyright 2009 BroadVision On Demand Inc. 26
Company confidential & proprietary.
• Login page– Network logo– Welcome message
• Home page– Style/color scheme– Customized invite letter– Widget selection/layout/configuration
• Community page– Widget selection/layout/configuration– Collaboration configuration
• Profile page– Personal photo– Work diary– User-generated content (blogs/videos/photos)
Clearvale Look & Feel Template
© Copyright 2009 BroadVision On Demand Inc. 27
Company confidential & proprietary.
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