cisco, smart connected communities a tbiz2011

© 2010 Cisco Systems, Inc. All rights reserved. Cisco Confidential C25-452149-00 1

Come cambiare le citta’ mettendo al centro le persone

Fabio Florio Business Development Manager [email protected]

Smart + Connected Communities © 2011 Cisco and/or its affiliates. All rights reserved. 2

Cisco S+CC

Soluzioni S+CC

Customer Reference Solutions

Copyright © 2009 Cisco Systems, Inc. All rights reserved. Cisco Highly Confidential 4

Connected Urban Development (CUD)

2006

Seoul San Francisco Amsterdam

www.connectedurbandevelopment.org

Business Transformation abilitata da Information and Communication Technology (ICT)

Madrid Birmingham Hamburg Lisbon

Three founding cities:

In 2008, four new cities joined:


La Rete e’ la nuova infrastruttura necessaria per la Trasformazione

2011 2013 2009

1%

5%

2%

3%

4%

1997 2007 2005 2003 2001 1999

Pro

duct

ivity

Business

Fase 1

Consumer

Fase 2

The Network as the

Platform

Collaboration

Video

Virtualization/ Data Center

Industrial

Fase 3

Internet of Things

La Rete sara’ la 4° Utility dopo l’Elettricità, l’Acqua

e il Gas


A World in Transition

Source: Connecting Cities: Achieving Sustainability Through Innovation Nicola Villa and Wolfgang Wagener, Cisco IBSG

Big cities getting bigger; 100 new cities with one million residents by 2025

500M people urbanized in the next five years

50% of world population urban by 2008,

60% by 2030

Cities consume 75 percent of the world's energy and are responsible for 80 percent of greenhouse gas emissions

Today Big Cities make up: 45% of GDP, 48% of internet users, 65% of ICT spend


. .

Cisco Confidential © 2010 Cisco and/or its affiliates. All rights reserved. 8

•  Communities perche’ le citta’ sono innanzitutto fatte di persone

•  In un centro urbano si sono sviluppati centinaia di sistemi e di protocolli differenti, spesso non interoperabili. La convergenza di questi sistemi in un solo open-systems basato sulla Rete puo’ creare grandi opportunita’ di produttivita’, crescita e innovazione

•  L’iniziativa S+CC unisce un ampia gamma di partnership, prodotti, servizi e soluzioni per indirizzare queste opportunita’ usando la Rete come piattaforma per abilitare l’accesso semplice, sicuro e condiviso alle informazioni

•  Questo cambia il modo in cui le città vengono disegnate, costruite, gestite e rinnovate per raggiungere la sostenibilita’ economica, sociale e ambientale

Cos’è Smart+Connected Community ?


Three components interact to form the smart city . . .

Value added services

Industrial services Public services Residential services

Revenues from services

Connectivity

Connectivity services provide basic wired and mobile connectivity to IP based public and private networks

Connectivity revenues Main sources of monetary value (upside)

Connected RE

Buildings constructed so that all systems are IP interconnected and controlled

CAPEX savings OPEX savings Real estate premium

Description


Citizen Service Menu

Delivering Comprehensive Services to Citizens as they Live, Work, Learn, and Play in a Smart+Connected Community


City Transformation … … today only basic, isolated services

Transport

Real Estate

Government

Education

Utilities Shopping /

Retail

Sports & Entertainment

Healthcare

Public Safety


… to a Smart & Connected Community, powered by Smart Services

Green corridor

Centralized Building management

Unified Command & Control

Green Traffic management

Water Liquid detection

Universal Alarm system

Smart Grid

Remote Learning

Tele Health

Government as a service

Smart Work Centers


Le Soluzioni S+CC sono collegate fra loro ….

Care at a Distance Connected Mass Transit Connected Learning for Schools Connected Stadium

Smart Work Center

Urban Security Smart Grid

Public Facility Management

Home Services

Connected Public Spaces Virtual Citizen Services

BORDERLESS NETWORK COLLABORATION DC / VIRTUALIZATION

© 2010 Cisco Systems, Inc. All rights reserved. Collaboration EBC Overview 16

IP COMMUNICATIONS

MOBILE APPLICATIONS

CONFERENCING CUSTOMER CARE

Soluzioni di Collaboration

MESSAGING

ENTERPRISE SOCIAL SOFTWARE

TELEPRESENCE

© 2010 Cisco Systems, Inc. All rights reserved. Collaboration EBC Overview 17

TelePresence Dashboard & Statistics


Un cittadino produce in media: •  22,9 tonnellate di CO2 negli US •  10,6 tonnellate di CO2 in Europa •  4,5 tonnellate di CO2 nell’area Sub-sahariana •  1,8 tonnellate di CO2 in India Quindi ogni persona produce 11 tonnellate di CO2 in media. Nella società del futuro, dovremo produrre 1 tonnellata a persona e all'anno, perché questo è il massimo che la terra può sopportare quindi abbiamo risparmiato per circa 48000 cittadini di oggi e 524000 di domani A Brescia sono 6.000 installazioni di impianti fotovoltaici, che producono circa 84.000.000 kWh all’anno, consentendo un risparmio di oltre 53.000 tonnellate di CO2 all’anno. 10 volte le 6000 installazioni di Brescia


From 1 to 108 locations in the Netherlands From 1 proof of Concept to Network of SWCs

Double U Network

Massive personal car travels substituted through the chain of SWCs

•  108 SWCs (March 2011) •  Portfolio approach of physical smart work environments and networked services •  Double U Reservation Tool www.w-smartwork.nl •  Public Telepresence (October 14, 2010) •  WorkSnug Augmented Reality Smart Phone Application

•  Reduced Carbon Footprint •  Reduced Commute Traffic •  Reduced work place costs per employee •  Facilitating a Smart + Connected Work environment for communities, employers and workers •  SWCs as platforms for new business, SMEs, incubation and education


•  Smart Work Reservation Portal

•  Smart Work Finder

•  Public Telepresence

•  Unified Communications

•  Security and Identification Tools

•  Personal Virtual Office

•  Global Telepresence Directory


Healthcare

Education

Aging Well

Government

$ Economic Development & Clusters


Challenges

•  South East of Copenhagen

•  6 municipalities consolidated to one - Area: 903,42 km²

•  5 remote Citizen Service Centers servicing 63.000 citizens

•  Save cost and maintain & improve service levels

Solutions

•  Virtual Citizen Service & Virtual reception

•  Cisco TelePresence, DMS and Physical Security

Results

•  Substantial cost savings on human resource

•  Citizen contact maintained at a personal level

•  Employees productivity increased

•  Service levels improved

Virtual Reception @ City Hall

Video Call Agent @ Central Citizen Center

Virtual Citizen Service @ Remote Center


Challenges

•  Create a safe place to work, live and invest: reverse outflow of citizens, reduce crime, attract more businesses and grow jobs, and establish a higher education level - transform into a leading innovative community and commerce center

•  Connecting three municipalities Drancy, Le Bourget and Dugny – 80.000 inhabitants

•  Network-based transformation of city services

Solutions

•  City wide fiber network connecting homes (6000), businesses (200) and municipal buildings (80), operated from a virtualized data center

•  Physical Access Control & iPhone access in municipal buildings

•  Deployed the largest French municipal CCTV (300 cameras)

•  Virtualized servers & desktops supporting 1300 municipal employees across 60 municipal buildings

•  Cisco TelePresence (3x): cross-municipal collaboration - now - and TPaaS for SMB - later

Results

•  Ranked 2nd safest city today – came from 30st of suburbs Paris (less 30% of crime)

•  Attracted new businesses e.g. EuroCopter (750 new jobs)

•  Attracted new engineering school (1700 students – 200 professors)

•  Provide program for computer education to 7000 children

•  Implemented cloud computing technology to enhance health center booking system


Challenges

•  Create an Information and Communication platform, enabling cross-sector collaboration, higher productivity, lower operational costs, green initiatives and better citizen services

Solutions

•  Metropolitan Area Network; connecting municipal buildings: 62

•  Controlled and safe building access; Access Control Points: 232

•  Safe environment: IP CCTV Cameras: 359

•  Smart Work: Indoor Wireless: WiFi Access Points (internal): 530

•  Smart Transit: Outdoor Wireless: WiFi Access Points (external): 100

•  Smart buildings: IP Automation Lightening & Climate Points: 280

•  Smart traffic: Traffic Light Control Areas: 15

Results

•  One of the highest valued municipalities creating a citizen experiences through the smart use of technology

•  Real time management of buildings: lower energy and water consumption

•  Lower costs of communications and operations


Busan

Self-sufficient Market Core of Korea’s 2nd largest mega city region, belong to world top 20 which has the 4th largest port in the world


Personal Life Assistant Services Cloud Infrastructure

Carbon Impact*

~33% 13~18% ~33.4% 25~30% ~21%

Next-Gen ICT Infrastructure

Smart Green Logistics

Smart Green Urban Mobility

Smart Energy/ Resource Recycling

Smart Safety & Security

Smart Community (Smart Work/

Learning/Healthcare)

  Real-time

Logistics Infra   Green Logistics

Operation System

  Green u-Logistics Info Utility Service

  Busan PTA & Green u-Bike

  Smart Travel Stations

  Smart Parking   Mobile AR Tour   Busan EcoPass

(Smart Road Pricing)

  Smart Green Urban Services Center

  Smart Energy Management Center

  Smart Buildings   Eco-Mileage

(EcoCard)

  Integrated Safety and Security with CCTV BTL

  Integrated Operation Center (IOC)

  Smart Nakdong-River, Disaster Prevention

  Smart Work   Mobile App.

Center   Video Contact

Center   Smart Learning   Smart Healthcare


2010.6 2011.3 2012.3

Phase 1: BMAC – Shared

Development Platform (PaaS for developers)

Phase 2: PLA Smart City Services

Platform Pilot (Smart City SaaS for

selected users)

Phase 3: PLA Expanded Roll-out

and Stabilization (Smart City SaaS for

citizens)   Execution Planning   PLA Service

Development Cloud - Win Cloud - Mac Cloud

  Incubation and Marketing   Portal for Developers

and Administrators

  Freemuim-based Smart City Services Delivery Platform Pilot (Services Auto Provisioning, Virtualization & Billing)

  Video-based Public Services Infra

  Contents Management System

  Digital Assets (Smart Apps, Dev. Sources, Documents) Management System

2014.12

  Administrative services, citizen welfare, mobility, safety and security, emergency, education, healthcare, tour and leisure…

  Cloud-based shared development and services environment with stable collaboration (win-win) under public-private partnership led governance


Private Enterprises

 Shared App Platform and Development Environment

 Education & Training  Commercialization and marketing

support

Developers & Academia

  Recruiting Developers   Application initiation  Link with other education courses

 High quality developers  PR & Marketing  Continuous innovation ideas and

collaboration opportunities

  System design and development   Technological and educational support   Operational and financial support

Busan Metropolitan Government

Busan IT Industry Promotion Agency

  Investment  Public dataset

  Educational support

  Profit sharing for smart application distribution   Co-develop knowledge-creative jobs

Busan Mobile Application Center

(BMAC)


3 2

1

6

5

4 AM 08:00

PM 1:30

PM 4:00

PM 9:30

AM 09:00

AM 07:00

7

PM 6:30

Healthy start of the day connecting Yoga school by Personal Education Assistant through Home TelePresence

Check regular health condition by Personal Health Assistant and get to the new restaurant guided by Mobile AR Tour Service of Personal Travel Assistant

Connect to after-school classes for sharing recent society agenda with family discussion by Personal Education Assistant

Enter into Smart Office by using digital passport of Personal Work Assistant embedded in my Smart Phone

After lunch, Global Meeting at Smart Community Hub supported by Personal Work Assistant

Check daily schedule and energy consumption with carbon footprint at Home by Personal Energy Assistant through TV/Tablet

Arrive at Smart Community Center guided by Personal Travel Assistant

Citizen-centric Smart City Life

Services


Source: Busan GSP, Cisco IBSG, 2010

Smart Energy Assistant

Smart Tour Assistant

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Smart Work Assistant Personal Travel Assistant

Thank you.

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