Exploding Profits with Modern SEOChristian Jorn

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Modern SEO

Who Wins for

Illiterate Counting SpiderCounts Words Pages Links Images Years

Chrome Browser is the Spider

www.chromium.org

Top Web Browsers – July 2014

http://en.wikipedia.org/wiki/Usage_share_of_web_browsers

What are the new data points that Google uses to determine quality?

In May of 2013, Google and NASA launched a Quantum Artificial Intelligence Lab (QuAIL) based on the D-Wave quantum computer to be used for research into machine learning.

http://www.nas.nasa.gov/quantum/quantumcomp.html

Quality and Engagement Indicators• The Mobile and Tablet Experience• Average Pages Views and Dwell Time• Scrolling, Back Button Clicks, Conversions• Readability• Satisfaction• Long Clicks

Speed Matters

Horse’s Mouth

April 9, 2010

We’re obsessed with speed. Today we’re including a new signal in our search ranking algorithms: site speed.

Faster sites create happy users.– Google, April 9, 2010

We’re striving to make the whole web fast … Page Speed Online allows website owners access to performance suggestions so they can make their pages faster.– Google, March 2011

Google Analytics

Webmaster Tools

Google Developer Tools, Analytics and Webmaster Tools

Free-er than riding a bald eagle naked into the sunset.

Overnight Engagement and Bounce Rate Change

2 Years – From 180 to Over 500/Month

From 32nd out of 34 Ford Dealers to 1st in Atlanta Market Since 2008

Doubled Sales in 5 Months

Bonus

Thank you.