china cadaconvention2013 maurizio sala

56
Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Upload: maurizio-sala

Post on 26-Jun-2015

204 views

Category:

Automotive


9 download

DESCRIPTION

The Italian unique experience of the Dealer's Consortium presented to Chinese dealers and camakers during the International Forum at CADA Convention 2013.

TRANSCRIPT

Page 1: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 2: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention 年会 | Dealers Consortium 意大利汽车经销商财团

PR

ES

EN

TA

TIO

N D

EV

ELO

PE

D B

Y M

AU

RIZ

IO S

ALA

. NO

RE

PR

OD

UT

ION

IS A

LLO

WE

D

WIT

HO

UT

PR

IOR

WR

ITT

EN

AP

PR

OV

AL

BY

TH

E A

UT

HO

R. C

ON

TA

CT

S

MA

UR

IZIO

.SA

LA.A

UT

OM

OT

IVE

@G

MA

IL.C

OM

+39

-348

.37.

05.0

66

Page 3: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 4: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 5: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 6: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 7: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 8: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

… will not

effect! 不会

有效果!

I've already

tried... 我已

经试过...

… too trivial and simple to

be useful!

… you

cannot do.

你不能做

过于琐碎和简单,

以致变得毫无用处!

Page 9: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 10: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 11: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention 年会 | Dealers Consortium 意大利汽车经销商财团

Italian total Aftermarket value

is lower if compared with

the other leading European Countries.

如果同其它欧

洲领先的国家

相比,意大利

的后市场总价

值相对较低 Source ICDP

22,130,5

19,7 20,2

7,68

13,19

5,85 8,05

0

10

20

30

40

50

FRA GER ITA UK

Total Aftermarket value in billion

Repair & maintenance (tire included) Body repairs (glasses included) Warranty jobs

31,0 bil €

45,1 bil €

26,7 bil € 29,7 bil €

225 bil

后市场总价值(以十亿计)

Page 12: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention 年会 | Dealers Consortium 意大利汽车经销商财团

33% 35%24%

39%

14% 20%18%

4%

19%25% 52%

28%

20%8%

15%

10% 9% 4% 9%

0%10%20%30%40%50%60%70%80%90%

100%

FRA GER ITA UK

Market Share for each type of Aftermarket player

Dealer Authorized Repairer Independent Repairer Fast Fit Do-it-yourself Others

Moreover, about half of its value is absorbed by Independent

Repairers

此外,大约

其价值的一

半由独立维

修商吸收

Source ICDP

每种后市场参与者的市场份额

Page 13: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 14: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 15: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 16: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention 年会 | Dealers Consortium 意大利汽车经销商财团

New car sales

Parts

F&I

Other

Labor Total After Sales Business

Of total profit 28.9%

Source: Quintegia – Automotive Dealer Day , only volume brands (sample represented by over 100 dealers)

Used car sales

2012

% on total profit

% on total turnover

( %)

人工

备品备件

新车销售

二手车销售

其它

总利润的

Page 17: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Source: NADA DATA 08/2013

批发

在柜台销售

Page 18: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 19: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

complete supplying

risk sharing

customer loyalty

Page 20: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

GC

Gestione Consorzi

• Management

• Logistics

• HR

• Vans

• Secretary

• Payments

• Coordination

Technical Partners

技术合作伙伴

Csoft

Dealer Dealer Dealer Dealer Dealer Dealer Dealer Dealer Dealer

Page 21: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 22: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

workshop bodyshop

dealer warehouse

dealer

车间

维修间 经销商仓库

经销商

Page 23: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 24: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 25: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Dealer 经销商

Dealer

Dealer

Workshops

Workshops

Body shop

车间

Page 26: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 27: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Dealer

Dealer

经销商

Dealer Dealer

Dealer

经销商

Page 28: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

From 30 to 45 mins

从30 至45分钟

Page 29: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 30: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Dealer Dealer

Dealer

Dealer

In the bigger consortia, all this happens at least

twice or more a day

Body shop

Workshops

Workshops

Workshops

Body shop

在较大财团中,这种情况 每天至少发生两次以上

Page 31: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

在较大财团中,这种情况 每天至少发生两次以上

Page 32: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

BANK

DEALERSHIPS

WORKSHOPS BODY SHOPS

STATEMENT OF

ACCOUNT

DATA

LOADING

Back Office

CONSORTIA

RI.BA

MONEY

TRANSFER

VPN

STATEMENT OF

ACCOUNT

Page 33: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

20 Consortia with more under development

发展中的20多个财团

774 Franchised Dealers (with 1.155 locations)

774个特许经销商 (1.155个地方)

13,800 + customers

13,800 + 顾客

82 different brands franchises covered

覆盖82个不同品牌的特许经营权

230 vans + 78 promoters

230辆厢式货车+78名促销员

Page 34: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 35: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

GC

Gestione Consorzi

• Gestione operativa manageriale dei Consorzi e di AsConAuto Logistica, segreteria generale AsConAuto Associazione – 39 dipendenti

Caleidos Pdir

Punto di Riferimento

Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio Consorzio

AsConAuto Logistica

• 159 Furgoni

• 63 Promoter

AsConAuto S.r.l.

• Società che gestisce l’operatività Asconauto

AsConAuto Associazione

• 30 Province

• 700 Concessionari

• 10.000 Clienti Csoft

Technical Partners

技术合作伙伴

Page 36: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 37: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 38: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

proximity warehouses

临近的仓库

Page 39: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 40: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

in 10 years AsConAuto has distributed more than 2 Billion of Euro in Genuine Parts (2,7 Billion US$).

在过去10年间,AsConAuto已经流通了价值

20多亿欧元的原厂配件! 16.450.000.000元

0

50.000

100.000

150.000

200.000

250.000

300.000

350.000

400.000

450.000

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013

authorized total turnover

Page 41: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

独立 汽车维修间

独立 汽车实体店

授权 汽车维修间

授权 汽车实体店

0

50

100

150

2008 2009 2010 2011 2012 2013

authorised body shops authorised garages

indipendent body shops indipendent garages

Page 42: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 43: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 44: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 45: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 46: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 47: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 49: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 50: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 51: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 52: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention 年会 | Dealers Consortium 意大利汽车经销商财团

$ 327.732

$ 849.869

$ 1.086.415

$ 1.470.262 $ 1.561.643

$ 1.489.348 $ 1.592.773

$ 1.763.825

2005 2006 2007 2008 2009 2010 2011 2012

Facturado

$ 20.440

$ 45.210

$ 51.590 $ 52.690

$ 48.510 $ 48.070

$ 43.890

$ 55.880

Costo Consorcio

cost reduction 降低成本

sales growth 增加销量

inside the consortium

财团里面

before the consortium

财团成立前

+440%

Page 53: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention 年会 | Dealers Consortium 意大利汽车经销商财团

53

8,6 8,58

cortesia addetti log. integrità merce rispetto tempi cons.

8,8 8,6 8,7

cortesia capacità risol.prob. reperibilità

Source Data: NOMESIS, 2012

about logistics

关于物流的意见

about promoters

关于促销员的意见

Page 54: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention 年会 | Dealers Consortium 意大利汽车经销商财团

Page 55: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团

Page 56: China cadaconvention2013 maurizio sala

Maurizio Sala | 2013 CADA Convention | Dealers Consortium 意大利汽车经销商财团