49%

16%

19%

EVENTS

SEARCH

16%

TRANSPORTS

NEWS

November brings warmer days to the capital of Chile and TOMI was there to help enjoy them by showing activities to do and places to eat.

Enjoying spring in Santiago

SANTIAGODE CHILE

NOV 2018

0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23

Split of Interactions in the 4 main modules:

+ 16 19%EN+ 210+1.5 81%ES 81 %Interactions made in Spanish

TOTALPhotos sent

Thousand

TOTAL Interactions

ThousandMillion

TOTALViews

Interactionsby Language

PERCENTAGE OF INTERACTIONS *

PER MODULE

TOP Modules

EVENTS NEWS TRANSPORTSSEARCH

Art and Culture

Culture

Music

Theater

Society

Politics

Local

Where to Eat

What to Do

1º

2º

3º

Plaza de Armas

Mercado Central deSantiago

Centro ArtesanalSanta Lucía

BY HOUR

November highlights

The Search module is once again the most used within the main modules: almost 50% of the interactions.

* The interaction values indicate the number of relevant touches in each module (news, events, directory, transportation and photo), the interactions under the scroll and texting email on the forms are not included. The views values presented are related to the each content exhibited on lists, selections and search.

Interaction Champion - TOMI that registered the highest number of interactions during the period of analysis. Selfie Winner - TOMI that registered the highest number of sent photos and/or GIFs during the period of analysis.

SELFIE WINNERTOMI NEAR PASEO HUERFANOS

INTERACTION CHAMPIONTOMI NEAR PASEO HUERFANOS

63 599 4 729

INTERACTION CHAMPIONHIGHEST NUMBER OF INTERACTIONS

SELFIE WINNERHIGHEST NUMBER OF PHOTOS SENT

TOMI near Paseo Huerfanos TOMI near Paseo Huerfanos

14 000

InteractionsMonthly Evolution

1 100Sent Photos Behaviour

DURING THE MONTH

Trademark. Patented internationally. Registered design.

01 NOV 08 NOV 15 NOV 22 NOV 30 NOV

Podium