chesapeake cleanup: the new approach
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Chesapeake Cleanup: The New Approach. Telling the public. Recent Poll by CB Trust. 86 percent: cleaning up Bay is “extremely” or “very important” 55 percent: interest in Bay has increased 73 percent: more regulation needed 66 percent: favor spending more money, even if more taxes needed - PowerPoint PPT PresentationTRANSCRIPT
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Chesapeake Cleanup:Chesapeake Cleanup:The New ApproachThe New Approach
Telling the publicTelling the public
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Recent Poll by CB Recent Poll by CB TrustTrust 86 percent: cleaning up Bay is 86 percent: cleaning up Bay is
“extremely” or “very important”“extremely” or “very important”
55 percent: interest in Bay has 55 percent: interest in Bay has increasedincreased
73 percent: more regulation needed73 percent: more regulation needed
66 percent: favor spending more 66 percent: favor spending more money, even if more taxes neededmoney, even if more taxes needed
75 percent: don’t live in a watershed75 percent: don’t live in a watershed
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The SetupThe Setup
2007 Executive Council meeting: 2007 Executive Council meeting:
2010 goals won’t be met2010 goals won’t be met
2008 Executive Council meeting: 2008 Executive Council meeting:
need new approach, need new approach,
meet in spring to announce plansmeet in spring to announce plans
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Landmark meetingsLandmark meetings
19831983
19871987
20002000
20092009
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What is the New What is the New Approach?Approach? MilestonesMilestones
Timeline for RestorationTimeline for Restoration
Chesapeake TMDLChesapeake TMDL
Stimulus FundsStimulus Funds
Farm BillFarm Bill
Executive Order & Deepened Federal Executive Order & Deepened Federal CommitmentCommitment
Challenge to stakeholdersChallenge to stakeholders
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Package It Up…Package It Up…
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……and Deliver Itand Deliver It
EC members remarks at news conferenceEC members remarks at news conference
Media materialsMedia materials
Document for publicDocument for public
CBP websiteCBP website
Op-Ed from EC Chair & EPA AdministratorOp-Ed from EC Chair & EPA Administrator
Future communicationsFuture communications
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Overall themesOverall themes
Health metaphorHealth metaphor
Local, local, localLocal, local, local
Positive – Bay can be restoredPositive – Bay can be restored
Opportunity is nowOpportunity is now
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Words That Don’t Words That Don’t WorkWork
ImplementationImplementation Allocation Allocation
Non-point sourceNon-point source Point sourcePoint source
Nutrients Nutrients LoadsLoads
TributaryTributary Living resourcesLiving resources
AttainmentAttainment ImpairedImpaired
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Words That WorkWords That Work
Reduce pollutionReduce pollution Protect natureProtect nature
Family & childrenFamily & children HealthyHealthy
Future generationsFuture generations Clean waterClean water
Make a differenceMake a difference InvestmentInvestment
Working togetherWorking together AccountabilityAccountability
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One of most One of most extraordinary extraordinary places in Americaplaces in America
Incredible value: Incredible value: nature, history, nature, history, culture, economy culture, economy and recreationand recreation
Must speed up recovery to good healthMust speed up recovery to good health
A National TreasureA National Treasure
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Bay is in Critical Bay is in Critical ConditionCondition Bay continues to be in bad health – Bay continues to be in bad health –
been in critical condition for too longbeen in critical condition for too long
Now also affected by climate changeNow also affected by climate change
Greater sense of urgency to restore Greater sense of urgency to restore good healthgood health
Bay Program has charted a new Bay Program has charted a new course for recoverycourse for recovery
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Can Recover to Good Can Recover to Good HealthHealth Have detailed plan and unprecedented Have detailed plan and unprecedented
resources for recoveryresources for recovery
Guided by world’s best watershed scienceGuided by world’s best watershed science
25 years have yielded successes25 years have yielded successes
– Over 7 million acres of land permanently preservedOver 7 million acres of land permanently preserved– Technology upgrades at hundreds of treatment plantsTechnology upgrades at hundreds of treatment plants– Restoration of striped bass populationRestoration of striped bass population– Practices that lower pollution on millions of acres of Practices that lower pollution on millions of acres of
farmsfarms– Ban on use of phosphorus in laundry detergentBan on use of phosphorus in laundry detergent– Restrictions on crab harvest – signs of progressRestrictions on crab harvest – signs of progress
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Can Recover to Good Can Recover to Good HealthHealth
Road to good health Road to good health is longis long
Recovery depends Recovery depends on collective efforton collective effort
Help from everyone Help from everyone can speed it up can speed it up
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When Will Bay When Will Bay Recover?Recover? As pollution is reduced, health As pollution is reduced, health
should steadily improveshould steadily improve
First signs in streams and riversFirst signs in streams and rivers
But scientists are unsure how But scientists are unsure how quicklyquickly
It takes time for nature to healIt takes time for nature to heal
Watershed is vast and complexWatershed is vast and complex
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Investing in Clean Investing in Clean WaterWater Just as health is asset, Just as health is asset,
clean water is for regionclean water is for region
Great value to quality Great value to quality of life for residentsof life for residents
Reducing pollution in Reducing pollution in thousands of waterwaysthousands of waterways
This is about clean water This is about clean water in every community – for in every community – for families today and future generationsfamilies today and future generations
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Taking Steps Toward Taking Steps Toward RecoveryRecovery
Recovery from poor health Recovery from poor health requires short-term goals for requires short-term goals for steady progresssteady progress
Distant goals didn’t workDistant goals didn’t work
Now using milestones every two Now using milestones every two years for putting measures in years for putting measures in place to reduce pollutionplace to reduce pollution
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• Many states will double or triple paceMany states will double or triple pace
• Focus is on Dec. 31, 2011Focus is on Dec. 31, 2011
• Timeline for completing restoration Timeline for completing restoration set next year using latest scienceset next year using latest science
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A Pollution DietA Pollution Diet
Poor health because of pollution Poor health because of pollution levelslevels
Triggers Chesapeake TMDLTriggers Chesapeake TMDL
A pollution diet for good healthA pollution diet for good health
Unique among 35,000:Unique among 35,000:o Largest and most complexLargest and most complexo Require plans for how states meet dietRequire plans for how states meet dieto Consequences if progress isn’t madeConsequences if progress isn’t made
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A Pollution DietA Pollution Diet
Meeting diet will be difficultMeeting diet will be difficult
All levels of government to be All levels of government to be involvedinvolved
Must expand cleanup programs, Must expand cleanup programs, funding and authoritiesfunding and authorities
Watershed groups and region Watershed groups and region residents have a role tooresidents have a role too
Outreach meetings begin this Outreach meetings begin this summersummer
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Funding the RecoveryFunding the Recovery
Unprecedented funding Unprecedented funding making new approach making new approach possiblepossible
Stimulus providing billions of dollars Stimulus providing billions of dollars that would take 5 to 10 years to getthat would take 5 to 10 years to get
EPA, Dept of Ag, Army Corps, Dept EPA, Dept of Ag, Army Corps, Dept of Interior, NOAA and states and of Interior, NOAA and states and D.C.D.C.
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Funding the RecoveryFunding the Recovery
• Farm Bill providing $188 million Farm Bill providing $188 million over next four yearsover next four years
• One of largest single investments One of largest single investments in Bay by federal governmentin Bay by federal government
• Will reduce pollution in creeks, Will reduce pollution in creeks, streams and riversstreams and rivers
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Part of the Recovery?Part of the Recovery?
Executive Executive OrderOrder
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Support SystemSupport System
Recovery from poor Recovery from poor health can be faster health can be faster with a strong support with a strong support systemsystem
Help from local government, Help from local government, watershed groups and residents:watershed groups and residents:o Is necessaryIs necessaryo Can speed up the cleanupCan speed up the cleanup
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Support SystemSupport System
Local GovernmentLocal Government• 1,800 that influence development1,800 that influence development• Can help reduce pollution, meet dietCan help reduce pollution, meet diet• CBP outreach: LGAC, Circuit RiderCBP outreach: LGAC, Circuit Rider
Watershed GroupsWatershed Groups• 600 groups must continue and expand 600 groups must continue and expand
cleanup workcleanup work• CBP support: grants, technical help, CBP support: grants, technical help,
encourage volunteerismencourage volunteerism
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AccountabilityAccountability
Bay Program wants to increase Bay Program wants to increase accountability for recoveryaccountability for recovery
New approach includes ways to New approach includes ways to monitor progress and adjust course:monitor progress and adjust course:o Milestones and contingenciesMilestones and contingencieso TMDL and consequencesTMDL and consequenceso Independent evaluatorIndependent evaluatoro Bay BarometerBay Barometero Adaptive managementAdaptive management
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Progress in Putting Progress in Putting Pollution Reduction Pollution Reduction Measures in PlaceMeasures in Place
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