www.charity.org

2015 Workplace Fundraising Guide for Charity Partners

GIVE GLOBALChange the World

1199 N. Fairfax Street, Suite 300 Alexandria, VA 22314 800.836.4620

info@charity.org www.charity.org

Table of Contents

photo credits

Cover Hands: Silvia Ximenes,

ChildFund International. Children: KJ Borja, Save the Children, Nepal

Table of contents Barb Briggs, FINCA International

Introduction Vessels: Jeff D. Friesen,

Water for People, India. Girl: Narges Ghafary, World Vision

Page 4 Men in field: Opportunity

International, Malawi. Child with goat: Katya Cengel, Heifer

International

Page 5 Opportunity International

Page 6 Sumudu Perera, ChildFund

International, Sri Lanka

Page 7 Olivier Asselin, Heifer International

Page 8 Convoy of Hope

Page 11 Water pitcher: Russel Powell, Heifer

International. Mother and child: Jerry Riley, AMREF

Page 13 Jake Lyell, Africare, Chad

Page 14 Benjamin Edwards for World Relief

Page 15 Feeding: © Photo by Karl Grobl for Freedom from Hunger. Child with

water: Jake Norton & MountainWorld Photography, Water for People,

Rwanda

Page 17 Woman: Chris Chau Doan,

Oxfam, Vietnam. Child with pencil: Operation USA

030405071113141517

introduction

global impact charity partners

workplace giving campaign basics

workplace giving campaign roles + responsibilities

sample presentations for speaking events

frequently asked questions

workplace giving timeline

2014 workplace giving campaigns

glossary

Thank you for partnering with Global Impact for the 2015 workplace giving season. Your role is vital to the success of outreach and fundraising efforts that will benefit your organization and the people you serve.

Global Impact and its charity partners work to help those in need around the world. From emergency disaster relief to long-term programs that promote self-sufficiency and build strong communities, we are growing global philanthropy and meeting real needs with real results.

Workplace giving campaigns are our opportunity to raise awareness and funds for you and other charity partners. This resource guide will:

Help you understand the scope of workplace fundraising and how it works.

Explain the opportunities available to your charity through Global Impact that will help you increase your campaign revenue.

Provide ideas, resources and sample presentations you can use when speaking to potential donors at charity fairs or kickoff events.

For more information, access the Charity Alliance Resource Center at charityalliance.charity.org or contact the Charity Services team at charitypartnership@charity.org.

Welcome to the campaign for 2015!

Introduction

fundraising guide www.charity.org 4

Global Impact1% for HumanityAccion InternationalAfricareAlbert B. Sabin Vaccine InstituteAmerican Himalayan FoundationAmerican Jewish World ServiceAmerican Near East Refugee Aid

(ANERA)American Refugee CommitteeAmerican Relief Agency for the

Horn of Africa (ARAHA)American Society of HematologyAmeriCaresAmref Health AfricaAshokaBoy Scouts of America – Aloha

CouncilBoy Scouts of America –

Transatlantic CouncilCARECatholic Medical Mission Board

(CMMB)Center for Disaster Philanthropy ChildFund InternationalChildren InternationalChurch World Service

Clinton FoundationCompassion InternationalConcern Worldwide US Inc.Convoy of HopeCordaidCounterpart InternationalDesert Research Institute Center

for Int’l Water and SustainabilityDirect ReliefDoctors Without Borders/

Médecins Sans Frontières USAEastern Congo InitiativeECHOECPAT – USAEngenderHealthEngineers Without Borders USAEpiscopal Relief & DevelopmentFar East Council #803, Boy

Scouts of AmericaFeed My Starving ChildrenFilmAid InternationalFINCA InternationalFistula FoundationFood For The PoorFree the SlavesFreedom from HungerFreedom HouseGlobal Fund for ChildrenGlobal Justice CenterGlobal Partners in CareGlobal Press InstituteGlobalGiving Foundation, Inc.Handicap InternationalHealing the ChildrenHealth Volunteers OverseasHeifer InternationalHelen Keller InternationalHelpAge USAHIASHimalayan Cataract ProjectInternational Center for Research

on Women (ICRW)International Executive Service

CorpsInternational Eye FoundationInternational Justice Mission

International Medical CorpsInternational Orthodox Christian

CharitiesInternational Relief TeamsInternational Rescue CommitteeInternational Youth FoundationIntraHealth International, Inc.KickStart InternationalLandesaLiteracy Bridge Lutheran World ReliefMade In a Free WorldManagement Sciences for Health

(MSH)MAP InternationalMatthew 25: MinistriesMedical Teams InternationalMedicines for HumanityMercy CorpsMercy ShipsMission Aviation FellowshipNear East FoundationNetHopeOperation SmileOperation USAOpportunity InternationalOxfam AmericaPactPan American Development

FoundationPartners in Food SolutionsPartners In HealthPATHPCI-Media ImpactPeacePlayers InternationalPeaceTrees VietnamPlan International USAPlanet Aid, Inc.Planned Parenthood GlobalPrison Fellowship InternationalProject HOPERefugees InternationalRotary Foundation of Rotary

InternationalRural Advancement Foundation

International USA

Salvation Army World Service Office (SAWSO)

Save the ChildrenSEE InternationalShelterBox USASightLifeSightsavers InternationalSmile TrainSOS Children’s Villages – USASplashSteiger InternationalStop Hunger NowTechnoServeTostan, Inc.UNICEF, The U.S. Fund forUnitarian Universalist Service

CommitteeUnited Methodist Committee on

Relief (UMCOR)United Seamen’s ServiceUSA Girl Scouts OverseasWater For PeopleWaterAidWomen for Women InternationalWomen Thrive WorldwideWorld ReliefWorld RenewWorld VisionWycliffe Bible Translators

high impact funds Central AmericaClean Water Disaster Relief and ResiliencyEconomic DevelopmentEducationGlobal Health and

Child SurvivalHuman TraffickingHungerMalariaSyrian RefugeesWomen and Girls

Please note: Not all charity partners participate in each campaign.

Global Impact Charity Partners

fundraising guide www.charity.org 5

Workplace giving campaigns are an extremely effective method of reaching donors and raising funds. Because payroll deduction is easy and spreads out the donor’s contribution over 12 months, donors tend to make larger contributions than when they write a check or give cash for a one-time gift.

Every year, Global Impact receives donations for our charity partners from tens of thousands of individual donors. These donations are unrestricted and your organization enjoys reduced fundraising expenses because management fees are shared by all participating charities.

how campaigns are organizedVolunteer employee committees typically oversee both public and private sector workplace campaigns. Sometimes, these committees appoint an outside organization as a campaign manager for the following services:

Supporting the volunteer employee committee

Training campaign workers

Organizing promotional activities

Providing fiscal services

Developing campaign materials

Workplace Giving Campaign Basics

fundraising guide www.charity.org 6

private sector campaigns Because international giving options are attractive to many companies, Global Impact participates in approximately 100 private sector campaigns. These campaigns are excellent opportunities for your charity to increase and diversify its campaign revenue. Throughout the year, Global Impact aggressively pursues entry into new workplace giving campaigns, with a focus on the private sector, to increase revenue for charity partners. See page 8 for more information about how your charity can work with Global Impact to expand these opportunities.

public sector campaignsThe original model for public sector campaigns is the Combined Federal Campaign (CFC), established by an executive order in the early 1960s as the only authorized solicitation of employees in the federal workplace on behalf of charitable organizations. The chart on page 7 illustrates how CFCs are organized.

Many state and local governments (cities, counties and school systems) adopted a model similar to the CFC, with eligibility criteria established by legislation, regulation or executive order. Global Impact participates in approximately 150 CFCs, 28 state and nearly 80 local government employee campaigns. When Global Impact does not participate in one of these campaigns, it is often because regulations require an organization to provide services locally and/or have a local presence.

In addition to representing and fundraising for our charity partners, Global Impact administers the second largest federal workplace giving campaign in the world: the Combined Federal Campaign-Overseas (CFC-O) for Department of Defense military and civilian personnel stationed abroad. Since assuming campaign administration responsibility for the CFC-O at the behest of the Department of Defense in 1996, Global Impact has grown the campaign and won Innovator Awards from the U.S. Office of Personnel Management for the past eight consecutive years for our administration of the campaign.

Global Impact participates in approximately

450 private and public sector

campaigns.

fundraising guide www.charity.org 7

cfc organizational chartOffice of Personnel Management (OPM)

The federal government’s human resources department. OPM establishes the regulations for all CFCs.

Local Federal Coordinating Committees (LFCC) Volunteer groups of federal officials. LFCCs ensure local CFCs meet all regulations.

Principal Combined Fund Organization (PCFO) Campaign administrators. LFCCs appoint outside fundraising organizations to

administer local campaigns. Global Impact is the campaign administrator for the CFC-O.

CFC Local Campaigns Approximately 150 campaigns around the world.

Federations Umbrella groups composed of charities that organize to raise funds efficiently

in workplace campaigns. Federations oversee application submissions and processing for the CFC and other public campaigns, participate in campaign events, provide

marketing on behalf of their members and distribute contributions.

Workplace Giving Campaign Roles + Responsibilities

Valid for 2015 campaigns. Please note, 2016 will reflect an updated structure, pending OPM confirmation.

fundraising guide www.charity.org 8

our responsibilities as your fundraiser As your fundraiser in workplace giving campaigns, Global Impact works for you in the following ways:

Pursuing and securing access to new campaigns

Stewarding, expanding and defending international participation in public and private sector campaigns

Registering and ensuring charity partner eligibility to receive funding from each campaign (nearly 450 if full alliance partner)

Submitting campaign applications annually and appealing rejections when possible

Developing and executing workplace giving strategy

Developing close working relationships with volunteer employee committees and campaign managers by providing planning and volunteer training assistance

Marketing and representing charity partners in workplace campaigns

Ensuring that charity partners are highlighted in campaign materials, videos and on websites

Distributing materials and promotional items at hundreds of events each fundraising season

Reporting, processing donations and distributing funds in consolidated payments

Processing donor information for acknowledgment purposes and providing it to charity partners through the Charity Alliance Portal

Providing opportunities for charities to partner on employee engagement initiatives

Global Impact works diligently to spread the word about your organization’s activities and ensure that employees have appropriate information to make informed giving choices. In all of these activities, we have one goal: to increase the size and number of contributions to your charity.

your responsibilities as a charity partnerWe must work together to achieve our mutual fundraising goals. To this end, we select charities that have met carefully established standards. A full description of our Charity Partner Criteria and Philosophy is available on our website at www.charity.org. If you have additional questions about our charity partnership requirements, contact your relationship manager or reach out to Nicole McKinney at nicole.mckinney@charity.org.

Charity partners are encouraged to participate with Global Impact in many of the activities listed on the following pages.

Specific activities during the workplace giving seasonThe traditional workplace giving season usually runs from August until December. During this time, Global Impact will inform you about the campaign activities open to your charity. The campaign coordinators at various workplaces plan the activities and invite Global Impact and other federations to participate. Attending and presenting at these events increases the visibility of your organization and all Global Impact charities. This is an easy and effective way to raise interest and funds.

fundraising guide www.charity.org 9

1 TAKE ADVANTAGE OF SPEAKING OPPORTUNITIES

Global Impact receives frequent requests for speakers to address groups of employees. If you become a charity partner speaker, remember that you may be required to represent all of the Global Impact charities in your presentations. Global Impact does not control the presentation length or audience size. A speech may be only a few minutes long if a number of charity representatives are speaking, or it may be as long as 20 minutes if it is a keynote address. Audiences range from 10 to several hundred people, depending on the size of the department/company and the internal publicity for the event. A sample speech for a charity speaker appears on page 11.

2 PARTICIPATE IN CHARITY FAIRS

Charity fairs are the most common campaign events designed to bring charities and prospective donors together. The fairs usually include eight to 20 charities, with 20 to 1,000 employees attending. The events generally last from two to five hours.

3 LEVERAGE OPPORTUNITIES TO PROMOTE GLOBAL IMPACT

Every opportunity raises public awareness about the federation and increases your access to more donors. One person can make a difference. Here are a few additional ways you can promote Global Impact in the workplace through your donors and volunteers.

Spread the word about Global Impact verbally and with marketing collateral promoting the option of adding Global Impact in a campaign formally or as a “write-in” on a pledge card.

Place advertisements and provide stories to local press in your key markets during the campaign season. Include the Global Impact logo and text that states you are a Global Impact charity partner.

Cross-promote your success stories and news on www.charity.org and on Global Impact’s Facebook page.

shared opportunitiesIn addition to your specific responsibilities as a charity partner, you can collaborate with Global Impact on programs that will help to increase your revenue potential.

Sign up for Global Impact’s state registration program. Global Impact offers an optional fee-based state registration service that can be a valuable tool for increasing and maintaining eligibility in state and local campaigns at a reasonable cost. For more information, contact

stateregistration@charity.org.

Extend your organization’s advertising reach during the campaign season by joining Global Impact’s affordable cooperative advertising program. To learn more about the program, our target markets and how to participate, please contact your Relationship Manager.

Let Global Impact help you say thank you. One of the most important steps to take in retaining donors is to acknowledge their contributions. Global Impact provides its charity partners the names and addresses of donors who wish to be recognized for their contributions. When donors receive your acknowledgement, you will also help them remember to renew their payroll gift in an upcoming campaign. Global Impact provides guidance on donor acknowledgements and communications with donors about workplace giving in its Donor Communication Toolkit, available on the Charity Alliance Portal https://charityalliance.charity.org/.

For more information on these and other shared opportunities, visit www.charity.org.

Mini Checklist for EventsBRING TO THE EVENT:

Global Impact brochures

Materials from your charity

Interesting display items

Giveaways

Be sure the materials and giveaways have your charity’s campaign code, if applicable. (Ask your Global Impact representative to confirm the codes to be used.)

fundraising guide www.charity.org 10

year-round involvementFundraising is not limited to the few weeks of the workplace giving season; it continues year-round. There are many things your organization can do throughout the year to receive the maximum benefit from our relationship with you.

Promote Global Impact in the workplace Share your employee engagement opportunities with us to promote in the workplace.

Add Global Impact’s logo to your materials (download at charity.org/campaign-materials.)

Connect with Global Impact on Facebook and Twitter.

Add Global Impact to your press release distribution list.

Include a link to www.charity.org in areas of your website that discuss workplace giving and ways to get involved.

Share your success stories, photos, news and video footage on a regular basis with Global Impact so we can promote your work and help build awareness of your organization.

Provide information in your marketing materials — website, newsletter and online or print donor messages — if you have received program funding as a result of a special Global Impact partnership fund.

Send at least one educational or non-solicitation update to your workplace giving donors when allowed by campaign regulations.

Share donor demographic information with Global Impact so we can provide marketing support to improve your reach with target audiences.

Include a reminder in your electronic or printed messages that you are a charity partner of Global Impact.

Inform donors that they may be able to maximize their impact through a matching gift program.

Connect Global Impact to your corporate contactsYour current corporate partners may not be maximized if they offer various CSR programs. Global Impact can help you expand your reach with these partners by connecting employee-targeted programs to your current activities.

Send your certification information on time for our annual certification review Global Impact will send your organization an email in late August to prompt you to begin the process of completing your annual application through the Charity Alliance Portal. To be eligible to participate in the following year’s campaign, you must return your application by the specified October deadline.

Participate in regional meetings Our regional meetings offer educational forums and opportunities to meet and exchange ideas with other Global Impact charity partners. Pre-season regional meetings, such as our August campaign briefings, are especially valuable training opportunities for upcoming campaigns. A Global Impact staff member will notify you when the regional meeting dates have been scheduled.

Sample Notice for your Newsletter

Contribute to [Charity Name] through Global Impact.

Global Impact raises funds for [charity name] and

other international relief and development charitable

organizations through the Combined Federal Campaign (CFC) and hundreds of other

workplace giving campaigns.

These campaigns offer public and private sector employees a convenient way to support

[charity name] using a payroll deduction plan. [Charity

name]’s CFC code is [ask a Global Impact representative for your code]. If you are not

a federal employee, check your campaign brochure for

the [your charity name] code. If you are a private sector

employee, be sure to ask your employer about matching gift

opportunities.

Here are two short, ready-made presentations that you can use at speaking events. The first is a greeting to use if you are speaking as part of a group of charity partners. The second is a sample speech that contains information about the devastating effects of global poverty, how workplace donors can make a valuable difference and the services Global Impact charity partners provide to help children and families in need.

a short greeting for a charity fairHello, my name is [your name], and I’m here today representing Global Impact, a federation of the nation’s leading international relief and development charities. Every year, Global Impact charities deliver emergency relief, sustainable solutions and hope to people around the world. We meet real needs with real results.

I have brochures to share if you’d like more information. I am with [fill in your charity name], which is a charity partner of Global Impact [point to your charity name and code number on Global Impact’s brochure]. If you have any questions, I’m here to help.

Sample Presentations for Speaking Events

fundraising guide www.charity.org 12

I want to thank you for participating in [name of campaign]. Without your interest and support, the work of many fine charities simply could not continue. I am honored to be here today representing just one of the worthwhile charities in your campaign. We are Global Impact, a powerful network of international relief and development organizations working to meet the needs of the world’s most vulnerable people. Our charity partners have come together to provide:

Clean water

Disaster relief and resiliency

Economic development

Education

Global health and child survival

Human trafficking

Hunger

Malaria

Women and girls

Global Impact charity partners work in virtually every country around the world helping people who are not that much different from us—except that they were born into severe poverty or are suffering in circumstances beyond their control.

The challenges we face as we try to end poverty worldwide are formidable, but we are making enormous strides. Here are some examples of our victories:

During the past 50 years, infant and child death rates in the developing world have been cut by nearly 50 percent.

We are winning the battle against major diseases. Smallpox has been eradicated throughout the world. Over the last century, polio cases have fallen from a rate of nearly 1,000 reported per day to fewer than several hundred during all of last year. Deaths worldwide from measles have dropped by more than half because of vaccination programs.

The proportion of people living in extreme poverty has been halved at the global level.

These are tremendous gains to celebrate, but much remains to be done.

Malnutrition is the main factor in 60 percent of the deaths of children age 5 and under.

Each year, 3.4 million people die from water-related diseases.

More than 150 million children in developing countriesare malnourished

More than 57 million primary school-aged children are not in school.

Nearly 50 percent of the world's population lives on less than $2.50 a day.

Every year, nearly 26 million people are affected by a natural disaster.

Because our work is far from finished, Global Impact charity partners are in the field every day wherever the poorest of the poor are suffering.

Here’s just one example of the life-saving, life-changing programs that exist because of Global Impact [you can discuss your charity here—a personal story about an individual touched by your charity.]

As a federation representing more than 120 of the leading international relief and development charities, Global Impact has been at work for more than 50 years because of stories like this. We raise funds in the workplace so a child will not starve, a family can stay together and a community can create a sustainable economy.

Each year, our federation collectively helps people around the world. Global Impact charities are working for you—to address real needs and deliver real results.

THANK YOU! And special thanks to [name the volunteer organizers of the event], who invited me to speak with you today.

a sample speech for a speaking engagement

The following information may be helpful to use

as you customize your presentation:

–––

Three billion people, nearly half the world's population, live on less

than $2.50 a day.

–––

More than 3 million children under the

age of five die each year, mainly from

preventable causes.

–––

An estimated 775 million adults are

illiterate, two-thirds of them women.

–––

The number of natural disasters has

quadrupled in the past 30 years.

–––

Poor nutrition causes nearly half of deaths in children under five (3.1

million each year).

–––

In 2013, an estimated 33.3 million people were

displaced within their own countries due to

conflict.

fundraising guide www.charity.org 13

what are the benefits of making a contribution through global impact instead of directly to charities? Global Impact helps its charity partners by giving them an efficient way to conduct fundraising, accounting and marketing programs collectively. This allows them to share the expense and administrative burden of raising funds and ensures that the maximum amount of your gift goes directly to valuable programs that meet people’s needs around the world. In addition, Global Impact vets its charity partners annually, ensuring each partner meets high standards of efficiency, ethics and public accountability.

Also, workplace giving by payroll deduction is easy for donors and offers a sustainable form of fundraising to charity partners. These gifts are unrestricted funds for the charities so they can put the money to work where it is needed most. Also, workplace giving allows employees to maximize their donations by taking advantage of employer programs such as matching gifts.

what is the value of a federation? Donating through a federation such as Global Impact is more efficient for employers because it provides them with a single point of contact for many charities. For charities, it simplifies and reduces processing costs across hundreds of campaigns, allowing charities to focus on their core mission of providing services.

Because Global Impact evaluates its charity partners annually, the federation assures employers and donors that charities meet the highest standards of efficiency, ethics and public accountability, including anti-terrorist compliance.

doesn’t u.s. foreign aid supply all the humanitarian support we need to provide?

Humanitarian foreign aid provided by the U.S. government amounts to less than one percent of the federal budget. This is only a fraction of what people think is spent. Because the foreign aid budget is so limited, it is important that American citizens also respond individually to the critical need for help in the developing world.

why should i invest in giving to global causes? Global Impact charity partners are guided by the philosophy that handouts may satisfy people’s immediate needs, but to escape severe poverty, people need a hand up—assistance that will enable them to be successful on their own. Global Impact and its partners work in every corner of the world, helping people, meeting needs, and building self-sufficiency.

History shows that this kind of investment is beneficial for both the U.S. and developing countries. In the 1960s, countries such as Brazil, Korea, Taiwan and Turkey were primary recipients. Today, they are valuable trade partners generating more than $100 billion in trade with our country.

If there is time after your presentation, your audience may have a few questions. The following are some frequently asked questions from employees.

For additional information, visit Global

Impact’s website at www.charity.org/workplace-giving-

partnerships

Frequently Asked Questions

fundraising guide www.charity.org 14

There are several phases of the workplace giving process. Although there is a great deal of overlap, here are the key activities involved during a typical campaign year.

september – december 2014 1. Annual Certification

Through the Charity Alliance Portal, charities certify that they continue to meet Global Impact criteria for

charity partnership and provide the information that Global Impact needs to apply to campaigns for the 2015 campaign year. The Global Impact

Board of Directors approves charity partnerships in January.

january – may 2015 2. Campaign Applications*

Global Impact coordinates the application process. Most campaigns

require some type of application or certification, and many are due during the spring months. Some require signatures and additional documentation from the charity.

august 2015 3. Charity Partner Briefings

Global Impact holds regional meetings to prepare charity

representatives and volunteers for the upcoming campaign season.

september – december 2015 4. Campaigns*

Fall is campaign season for most workplaces, although some

organizations have theirs in the spring or keep them open year-round. Charity

Partners have the opportunity to participate in speaking engagements,

charity fairs and other events.

january 2016 5. Payroll Deductions BeginDeductions of workplace donors’

payroll contributions begin in January and continue throughout

the calendar year.

april 2016 – june 2017 6. Charity Partner Disbursements*

Payroll deductions and one-time gifts are forwarded to Global Impact and

disbursed to charity partners monthly. Some campaigns may follow different

disbursement schedules.

january – july 2016 7. Donor Name DistributionCampaigns forward to Global Impact the names and contact information of donors who choose to release their information. Global Impact compiles and provides charity partners with

secure access to their donor reports through the Charity Alliance Portal, as

they become available.**

life cycle of a workplace

giving campaign

* Timing may fluctuate for some campaigns.

** Donor names are available throughout the year as soon as they are released by each campaign. However, most campaigns release names in this time period.

Workplace Giving Timeline

private sector

10Gen (MONGO)

AAA

AARP

Accenture

Aerojet GenCorp

Aerospace Corporation

Aetna Insurance

Agilent Technologies

Amazon.com

American Airlines

American Express

American Psychological Association

Ameriprise

Amica

Applied Materials

Ashland, Inc.

Axio Research

Baxter International

BRTRC

C.H. Robinson Worldwide

California Pizza Kitchen

Cambia Health Solutions

Carlson Companies

CNA Insurance

Computer Science Corporation

Contently

CoreLogic

Credit Union National Association

Defenders of Wildlife

Dell Computer Corporation

EarthShare

East Bay Municipal Utility

Ecolab Inc.

Emory University

Environmental & Energy Study Institute

Environmental Law Institute

ExxonMobil Corporation

FINRA

Foursquare

Friends of the Earth

GXS

Hershey Company

Hewlett Packard

Hospira

Inova

Institute for Defense Analyses

Intel

International Community Health Services

International Monetary Fund

Jacobs Engineering

JPMorgan Chase

Legal and General America

Lockheed Martin (includes 6 campaigns)

LSC Cares and Shares

MacArthur Foundation

McDonald’s Corporation

MIB Group

Microsoft

National Geographic

National Parks Conservation Association

Natural Resources Defense Council

NCB

Noblis, Inc.

Northrop Grumman

Peterson Sullivan

Public Radio International

Rails-to-Trails Conservancy

2015 Workplace Giving Campaigns

Every year, Global Impact charities deliver emergency relief, sustainable solutions

and hope to people around the world. We meet real needs with real results.

fundraising guide www.charity.org 16

Rainforest Alliance

RAND Corporation

Rhode Island Private Sector

Rosetta Marketing Group

Sabre Holdings

Sacramento Municipal Utility District

Sailthru

Serco

Shutterstock

Society for Human Resources Management

Sound Community Bank

Teracore, Inc.

Thomson Reuters

Thrillist

TIAA-CREF

Toshiba

Treasury Wine Estates

Tufts University

Union of Concerned Scientists

United Airlines

UnitedHealth Group

University of Chicago

University of Pennsylvania

University of Richmond

Washington Gas

Wells Fargo Community Support

WETA

World Bank

federal government

Combined Federal Campaign of the National Capital Area

Combined Federal Campaign-Overseas

More than 140 other federal employee workplace campaigns nationwide

state government

Alabama

Alaska

Arizona

California

Connecticut

Florida

Georgia

Idaho

Illinois

Indiana

Maine

Maryland

Massachusetts

Michigan

Missouri

New Jersey

New York

North Carolina

Ohio

Oklahoma

Pennsylvania

Rhode Island

Texas

Utah

Virginia

Washington

Wisconsin

local – county

Alameda County, CA

Marin County, CA

Sacramento County, CA

San Francisco County, CA

Santa Clara County, CA

Fulton County, GA

Champaign County, IL

Cook County, IL

DuPage County, IL

Lake County, IL

Indianapolis County, IN

Marion County, IN

Montgomery County, MD

Atlantic County, NJ

Burlington Country, NJ

Camden County, NJ

Cumberland County, NJ

Gloucester County, NJ

Middlesex County, NJ

Monmouth County, NJ

Ocean County, NJ

Salem County, NJ

South Jersey PECC, NJ

Sussex County, NJ

Union Country, NJ

Warren County, NJ

Franklin County, OH

Multnomah County, OR

El Paso County, TX

Travis County, TX

Loudoun County, VA

Prince William County, VA

King County, WA

Snohomish County, WA

Dane County, WI

local – city

Oakland, CA

Sacramento, CA

San Francisco, CA

Orlando, FL

Atlanta, GA

Chicago, IL

Indianapolis, IN

Boston, MA

Augusta City, ME

Portland, ME

St. Louis, MO

New York, NY

Portland, OR

Philadelphia, PA

Austin, TX

El Paso, TX

Houston, TX

Auburn, WA

Bellevue, WA

Bellingham, WA

Everett, WA

Kirkland, WA

Lynnwood, WA

Redmond, WA

Seattle, WA

Madison, WI

local – public school district

Chicago, IL

Indianapolis, IN

Burlington, NJ

Cypress-Fairbanks, TX

Houston, TX

Northshore, WA

Renton, WA

Madison, WI

local – education

Parkland College, IL

University of Maine, ME

City University of

New York, NY

local – other

Central Contra Costa Sanitary District, CA

Lawrence Berkeley

Lab, CA

Sacramento Regional

Transit, CA

fundraising guide www.charity.org 17

campaign An employee workplace giving drive in which Global Impact participates.

campaign manager A generic term used to describe an organization that conducts the day-to-day management of workplace campaigns and provides fiscal agent services, although it does not necessarily provide both in any given campaign.

combined campaign An employee workplace giving drive that has more than one participating charitable federation.

combined federal campaign (cfc) The workplace giving campaign established for federal employees.

There are approximately 150 individual CFCs segmented

by geography.

designation A campaign pledge or gift to a specific charity within the Global Impact charity alliance.

loaned executive (le) A volunteer who is loaned to a workplace campaign on a part- or full-time basis during the annual campaign season. Traditionally, these individuals come from both the public and private sectors. LEs work with campaign management staff and volunteers in developing strategies to approach local businesses, professionals, individuals and government units to raise funds.

local campaign A broad term used to indicate a combined municipal, county, school district, transit, port authority or other campaign run by local governmental or quasi-governmental organizations.

partnership agreement A special contractual arrangement with local United Way agencies that enables Global Impact, and other charitable federations, to participate in private and public sector campaigns in a specific area.

pay direct campaign A workplace giving campaign wherein Global Impact represents and fundraises for its member charities, but the funds are sent to charities directly from the campaign instead of through Global Impact. Global Impact supports pay direct campaigns; the only difference is how the funds are distributed (speak to your Relationship Manager for a list of pay direct campaigns). The vast majority of pay direct campaigns are in the private sector.

principal combined fund organization (pcfo) The specific name used for a campaign administrator for the Combined Federal Campaign (CFC). These organizations are hired to provide both campaign administration and fiscal agent services.

private sector campaign A workplace giving campaign con-ducted by an individual company/corporation. Typically, it includes other charitable federations in addition to Global Impact.

state campaign A combined campaign established by an individual state government. Often, these are called a State Employee Campaign (SEC), although it may have other names or acronyms, as well.

Glossary