Championing wellness

Communications tools

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How to make wellness a part of your workplace’s culture As you build your own culture of wellness, we’re here to help you and your employees learn how to improve their healthy lifestyle and well-being. Use this toolkit for information on available communications and resources to engage and motivate your employees to good health all year round.

You can count on Blue Shield’s team of wellness experts to support your efforts every step of the way.

Plan a wellness eventThe best thing you can do to help your employees live healthier is to give them the education and tools to help them manage their health and well-being. Consider hosting educational meetings or a health and wellness fair. Whether you are planning an event already, or don’t know where to begin, Blue Shield is here to help you coordinate your next wellness event.

Onsite wellness presentations Your sales representative can deliver a series of onsite wellness presentations to help all of your employees learn how to be healthier and take advantage of the resources we offer members to achieve their wellness goals. These onsite presentations are for groups of 15 or more and run 30 to 60 minutes, so they can be scheduled during a lunch break or time that’s convenient for you. Themes include:

Get moving Research shows that active people tend to live longer and feel better. This presentation focuses on the key benefits of daily exercise, staying motivated, and how we can help your employees achieve their fitness goals.

Eat healthy Learn how a healthy diet can help your employees reduce their risk for a variety of diseases. This presentation outlines the importance of eating healthy foods, what nutrition means, which foods to avoid, and how to use the nutrition-related tools Blue Shield offers.

Well-being Blue Shield’s own wellness program shows that to be truly healthy, your employees need to take care of their emotional health, as well as their physical health. This presentation helps your workforce understand the causes and effects of stress and ways to manage it, in addition to the importance of restful sleep.

Prevention Your employees can reduce their risk of costly health problems when they know more about their health status – and this presentation shows them how. Topics include monitoring their body mass index (BMI), blood pressure, blood sugar, and cholesterol levels, highlighting tools that help stay on top of prevention guidelines.

Host a health and wellness fair Planning a health fair isn’t something you have to figure out on your own – we can help. We work with you and offer professional guidance, providing the level of support you need. And we have a choice of booth and table setups that can include wellness materials and BMI screenings for your employees. We’ll help you coordinate the right event for your employees.

get moving

get moving Don’t sweat it, you can do it.

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Physical wellness and exercise are important for being well. People who are active live longer and feel better. So, get moving along the path to health.

Join us A Blue Shield representative will discuss the many strategies available to help you get moving.

A message from your HR administrator...

Please note this session is available to all employees, whether you have Blue Shield as your health care plan or not.

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A message from your HR administrator...

Please note this session is available to all employees, whether you have Blue Shield as your health care plan or not.

eat healthy

eat healthy A recipe to good nutrition is easy to follow. Learn how.

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A healthy diet can help reduce your risk for a variety of diseases. Good nutrition includes not only what you eat, but also how much you eat and how you prepare it.

Join us A Blue Shield representative will share different strategies and resources available to help you eat healthier.

well-being

well-being Emotional health is part of your physical health. Look within.

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To be truly healthy, it’s important to take care of your emotional health, as well as your physical health. When you are emotionally healthy, you’re better able to adapt to change, cope with stress, and have a more positive outlook.

Join us A Blue Shield representative will share different strategies and resources available to help you maintain a healthier well-being.

A message from your HR administrator

Please note: This session is available to all employees, whether you have Blue Shield as your healthcare plan or not.

prevention

prevention “An ounce of prevention is worth a pound of cure.” – Benjamin Franklin

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Knowing more about your health status can help you reduce your risks of costly health problems and better manage any conditions you might have. Learn about the importance of prevention, tips for your next doctor’s visit, and the important numbers you should track.

Join us A Blue Shield representative will share different strategies and resources available to help you keep track of your health.

A message from your HR administrator

Please note: This session is available to all employees, whether you have Blue Shield as your healthcare plan or not.

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Online engagement Too busy for an onsite event? Or are most of your employees not in one location? Consider these online tools to motivate your employees to live healthier and understand their benefits.

Expert information Health and wellness videos

Our informative series of two-minute health videos feature a variety of useful health topics, and include commentary from medical experts.

Help your employees take control of their healthHealthy Lifestyle Rewards

We’ll show you how your employees can adopt and maintain a healthy lifestyle using our interactive, online programs with a variety of programs that puts them in control. From losing weight and getting fit to managing stress and quitting smoking, Healthy Lifestyle Rewards offers your employees the wellness tools they need to get where they want to go. They can monitor and track their progress with easy-to-use tools. Plus, they can keep on top of all the latest health news and research. They’ll discover the benefits of adopting a healthy lifestyle – and the rewards that go with it.

Online engagement Too busy for an onsite event? Or are most of your employees not in one location? Consider these online tools to motivate your employees to live healthier and understand their benefits.

Encouraging healthy activities: Shout Out for Good HealthShout Out is Blue Shield’s interactive website that’s designed to engage and inspire employees and reinforce healthy activities while motivating them to commit to living healthier.

ShoutOutForGoodHealth.com

Expert information: Health and wellness videos Our informative series of two-minute health videos feature a variety of useful health topics, and include useful commentary from medical experts.

blueshieldca.com/goodtoknow

Ratings & ReviewsRatings & Reviews allows members to give candid feedback about your plan benefits and services, and see what other members are saying about their Blue Shield experience.

blueshieldca.com/bsc/reviews

get moving

You’ll find a variety of helpful fliers, articles, and other effective resources to help engage participantsin their own health and maintain good habits. To get started just click on one of the icons above.Then, select the files you want from this CD and save them to your computer.

To further explore, learn, and engage in health and well being, participants should log on toblueshieldca.com and click on Health & Wellness.

wellness resources

prevention

well-beingeat healthy

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Marketing support to help youUse our tools to help promote wellness throughout your company. Our eye-catching and informative health communications are designed to help you plan your year of wellness – and they’re available to you at no additional cost.

Wellness resourcesGet the resources you need to encourage employees’ participation at blueshieldca.com/wellnessresources. You have access to a wealth of wellness communication materials, including videos. You can download and print for employees or distribute them electronically.

Well News

We’ll help support your wellness strategy with our monthly wellness newsletter that includes useful health tips that you can share with your employees.

Wellness CD

A broad choice of wellness communications is compiled onto our CD to help you actively engage everyone in health and wellness, and to support a lifetime of healthy habits among your employees. From helpful fliers and videos on topics such as stress management, to informative articles on diabetes and other creative resources – you can choose the topics that best meet your group’s specific health and wellness goals.

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wellness resources

well-being

get moving prevention

eat healthy

Marketing support to help you Use our tools to promote wellness throughout your company. Our eye-catching and informative health communications are designed to help you plan out your year of wellness – and they’re available to you at no additional cost.

Well News With our monthly Well News e-newsletter, you get a number of wellness resources for your employees, including timely health articles and resources that help them achieve healthy goals. You can then share these resources with employees via e-mail, payroll letters, newsletters, your intranet, or by posting in breakrooms.

Wellness CD A broad choice of wellness communications is compiled onto our CD to help you actively engage everyone in health and wellness, and to support a lifetime of healthy habits among your employees. From helpful fliers on topics such as stress management, to informative articles on diabetes and other creative resources – you can choose the topics that best meet your group’s specific health and wellness goals.

wellness resources

Wellness VideosThis DVD contains a series of videos on our four wellness concepts: get moving, prevention, eat healthy, and well-being. The DVD makes it easy to play videos in high-traffic areas such as breakrooms and cafeterias to promote wellness.

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wellness videos

well-being

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1) Insert DVD into DVD viewing device2) Select desired video from menu

For more health and wellness information, visit blueshieldca.com/wellnessresources.

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Wellness discounts Wellness discount communications

This series of fliers, posters, and check-stuffers is available to you to promote available discounts* members can take advantage of when they visit blueshieldca.com/discounts.

Discounts for Blue Shield members on eye exams, frames, lenses, LASIK, and more.

For details, log on to blueshieldca.com/wellnessdiscounts

20/20 savings

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$ $ $ $ $ $ $ $ $$ $ $ $ $ $ $ $ $ $ $ $ $ $

$ $ $ $ $ $ $ $ $ $

Getmore savings!

Discounts for Blue Shield members on acupuncture, chiropractic care, massage

therapy, and health and wellness products.

For details, log on to blueshieldca.com/wellnessdiscounts

more cha-ching for your chakras

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fatter wallet,thinner you

Discounts for Blue Shield members at Weight Watchers* and fitness clubs.

For details, log on to

blueshieldca.com/wellnessdiscounts

Getmore savings!

Discounts for Blue Shield members on nonprescription drugs, herbal vitamins

and supplements, and more.

For details, log on to blueshieldca.com/wellnessdiscounts

your daily dose of savings

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“I have more energy, more focus,

and overall I’m a happier person.”

“ happier”

blueshieldca.com

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Members can’t say enough about Healthy Lifestyle Rewards, the online program that helps you live healthier. Discover online

tools and tips to help you get in shape, stop smoking, eat healthier, and reduce your stress. Take the Wellness Assessment

to customize your wellness program.

Register today at blueshieldca.com/hlr

With a healthier lifestyle, what will you be saying?

“I feel better, more relaxed, and

less stressed. Thank you for such a wonderful program

that is improving my life!”

“Since I enrolled in the Healthy Lifestyle

Rewards program nearly a year ago,

I have only one regret: I should’ve

signed up sooner.”

“ I SHOULD’VE SIGNED UP SOONER”

“ less Stressed”

“I have controlled my high blood pressure,

reduced my bad cholesterol ... and

lost 10 pounds. Just as important,

I look and feel great.”

“ Look and feel great”

Promoting Healthy Lifestyle Rewards Healthy Lifestyle Rewards offers your employees the tools they need to take better control of their health. You can download and print a variety of tools to promote Healthy Lifestyle Rewards to your Blue Shield-covered members, from helpful emails and informative newsletter content to posters and a PowerPoint tour to guide you through the program. There is also a four-minute video that can help motivate employees to participate. All these are at your fingertips at blueshieldca.com/hlrtoolkit.

blueshieldca.com

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Members can’t say enough about Healthy Lifestyle Rewards, the online program that helps you live healthier. Discover online

tools and tips to help you get in shape, stop smoking, eat healthier, and reduce your stress. Take the Wellness Assessment

to customize your wellness program.

Register today at blueshieldca.com/hlr

“I feel better, more relaxed, and

less stressed. Thank you for such a

wonderful program that is improving

my life!”

“ less Stressed”

“I have more energy, more focus,

and overall I’m a happier person.”

“ happier”

With a healthier lifestyle, what will you be saying?

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* These discount program services are not a covered benefit of Blue Shield health plans and none of the terms or conditions of Blue Shield health plans apply. Discount program services are available to all members with a Blue Shield medical, dental, vision, or life insurance plan.

The networks of practitioners and facilities in the discount programs are managed by the external program administrators identified below, including any screening and credentialing of providers. Blue Shield does not review the services provided by discount program providers for medical necessity or efficacy. Nor does Blue Shield make any recommendations, representations, claims, or guarantees regarding the practitioners, their availability, fees, services, or products.

Some services offered through the discount program may already be included as part of the Blue Shield plan covered benefits. Members should access those covered services prior to using the discount program.

Members who are not satisfied with products or services received from the discount program may use Blue Shield’s grievance process described in the Grievance Process section of the Evidence of Coverage or Certificate of Insurance/Policy. Blue Shield reserves the right to terminate this program at any time without notice.

Discount programs administered by or arranged through the following independent companies:

Alternative care discount program – American Specialty Health Systems Inc. (ASH Networks)

Discount Vision Program – MESVision

Weight control – Weight Watchers North America

Fitness facilities - 24 Hour Fitness, ClubSport, and Renaissance ClubSport

Health products (excluding prescription drugs) – drugstore.com inc.

LASIK – Laser Eye Care of California, LLC, QualSight, Inc., and TLCVision Corporation

Note: No genetic information, including family medical history, is gathered, shared, or used from these programs.

Ready, set, go! No matter how you choose to champion wellness at your company, promoting health and wellness to your employees is key to inspiring them to play an active role in their health – and attain real results.

Contact your broker or Blue Shield sales representative today to plan your company’s strategy for wellness.

Championing wellness

Communications tools

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