© Copyright Cainthus 2019, All Rights Reserved.

Aidan Connolly CEO at Cainthus

President of AgriTech Capital

Adjunct Professor, Michael Smurfit Graduate Business School

Visiting Professor MBA, China Agricultural University

Forbes Contributor & Author

@AJConnolly1

AidanJConnolly

AIDAN CONNOLLYPoultry 2050:

How Technology will shape production

Good News for Poultry!We’re in the right business

• Requires fewer natural resources

• Production cost lower

• Affordable

• Universally accepted taste

• No religious restrictions

• Accessible, available, convenient, versatile, easy to find/prepare

• Healthy

• Innovations (More new products than all others combined)

• Global grown (203 of 233 countries)

More Income = More MeatWorld consumption per capita of meat kg / year PIB per capita, PPP - US$

Sources: Income from World Bank databank and per capita consumption from FAOSTAT

• Disruptive impact of new technology

• Biosecurity

• New regulations and high expectations

• Opportunities for growth and expansion

• Rising costs of raw materials

• Hiring and retaining staff

Current Issues in the Poultry Industry

Who has already been disrupted?

World’s largest taxi company, but owns no taxis

Largest accommodation provider, but owns no real estate

World’s most valuable retailer has no inventory

Most popular media owner creates no content

Fastest growing banks have no actual money

World’s largest movie house owns no cinemas

Largest software vendors don’t write the apps

Largest communication companies own no infrastructure

Process plant

Feed mill

Chicken farm

Satellite

Poultry’s Data Gaps

Individual data in real time?

• Weight

• Feed & water consumption

• Comfort

• Stress

• Health

• Liveability

• Egg Quality

= How is it measured; 1 parameter or 15?

Real-time Environment?

• Air quality: NH3, CO2, moisture• Temperature • Feed quality • Safety: Campy, Salmonella • Traceability; openness for prosumer

3-D PRINTING• Print parts / fix machines• Minimize production

losses• Save valuable animals’

lives (broiler-breeder)• Print meat

1

ROBOTS• Increase production • Collect eggs • Clean floors• Don’t tire • Decrease injuries for

employees• Do the dirty work

(processing)

2

• Bloomberg states: Driver-free zones may arrive in city centers in five years

• “Drive better than any human”

Robots (Octopus/Tibot/Iamus)

Cleans and disinfects

• 1,000 robots• Pick & pack orders• Faster than humans• Software predicts demand &

fastest routes = 1% waste

• Online grocery estimated to be 80% of total by 2025

• Casino in France is following suit

3DRONES

• Generally: Collect information not seen with the human eye

• Monitoring & flock health assessment

• Scare away predators? (Eagles!)• Limited use w/poultry, perhaps

organic

4SENSORS

• $2.5 Bn by 2025• Monitor flock &

environment• Analyzed results displayed

graphically

• Wearable sensors• Monitor movement• Healthy vitals• Behavior patterns

5ARTIFICIAL

INTELLIGENCE • Mimic cognitive functions:

learning & problem solving• Monitoring of feed • Production improvements• Significant processing

improvements• Safer & faster

6AUGMENTED

REALITY• Allows users to see what the

unaided eye cannot• Find bacteria (E. coli,

salmonella)• CluckAR app rates eggs

7VIRTUAL REALITY

• Construct visualrepresentation of flock

• Allow farmer to check flock remotely• Send data back to computer program • Prime opportunity – teaching, education• There is a headset for chickens!

8BLOCKCHAIN

• Technology gathers, interprets & shares information (BitCoin)

• Reliable & transparent• Location• Process• Storage & transportation• Who was in control at each stage of

the journey

Pine Forest Farm

Farm List

Type Birds

BREEDER

GROWER

Columbus Farm

Type Birds

FARM GROUPS

FARM GROUPS

,

Dona Eugenia Farm

,

Type Eggs

FARM GROUPS

User

Password

Enter

Pine Forest Farm Grower

Average performance from the last three months (closed groups)

Days in Phase Mortality

ADG

List of Groups

All open lots

HATCHERY

Revitalizing the

MICROBIOME

ANALYTICSReveal soil structure and microbial

populations. Technology advances may soon

allow soils to be monitored in real time.

MICROBIAL ENZYMESPreparing the organism for optimal nutrient

uptake and favorable microbial populations.

MICROBIAL INOCULANTSLive beneficial microbes interacting symbiotically

with plants to minimize stresses, promote root

development and increase yield potential.

DNACarries code for

all cell activities

Messenger RNARelays code to manufacture

proteins for cell activities

Exploring and optimizing

GENE EXPRESSION

NUTRIGENOMICSExploring the connection between nutrition and gene expression

Control 1

Control 2

Control 3

Treatment

1

Treatment

2

Treatment

3

Cell growth Photosynthesis Respiration Translocation Defense mechanisms Senescence

Knowing which genes are being upregulated or downregulated offers clues about how to optimize

plant function, health and disease tolerance through nutrition.

Chicken protein from a Petri dish?

Conclusions

• World population and demand for food continues to increase

• Unique opportunity for poultry businesses to extend their footprint into new markets

• ASF effects will result in Poultry being No.1 meat in 2020

The Ag Tech Market Map: 80+ Startups Powering The Future Of Farming And Agribusiness

SO WHAT TO PICK?

Imagine your poultry business in 10 years...

• Will it look the same?

• Will technology transform you, your customers?

• Could disruption lead to your business EXTINCTION?

Thank You