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Cedar Rapids RAGBRAI on July 26 and 27, 2012, was a great success! Our goals were simple:

keep people safe, have fun, and make this the best RAGBRAI stop on the route. We attained

these thanks to thousands of people, both visible and behind the scenes.

We hosted riders at three campgrounds and in homes throughout the area, shuttled them

downtown to RAGBRAIs 40th

Celebration, hosted a free kids zone and bike safety event, andfollowed it up with Breakfast on the Bridge in New Bohemia/Czech Village the next morning.

Riders safely navigated the events and nine mile route through Cedar Rapids.

Nearly 20 planning committees spent seven months and thousands of hours planning and

preparing for the cyclists. In all, 700 community members filled 900 shifts and volunteered

2,000 hours, which can be valued at $43,580! So many unsung heroes worked tirelessly helping

with everything from sign removal, staffing information booths to giving riders direction.

Businesses along the route adjusted their schedules and staffing without hesitation to

accommodate such a large event. Thank you for the support!

The overall budget to hold Cedar Rapids RAGBRAI was approximately $400,000. To get an idea

of what expenses go into a cross-town route, three campgrounds, and a large concert venue,

here are a few of the numbers. Start with $195,000 for main stage and local entertainment at

the campgrounds, and another $100,000 for staging, seating, video screens, and insurance. The

balance of expenses include $40,000 for law enforcement and shuttles, $50,000 for signage,

fundraising and information expenses, and portable toilets and campground amenities.

Together with what the Des Moines RAGBRAI organization contributed to the 40th

Anniversary

celebration, a total of $210,000 was raised in cash donations. We also received thousands of

dollars worth of in-kind services from our local business community, media partners, nonprofit

agencies and local government. Add to that a net $50,000 in beverage sales and $75,000 inconcert ticket and merchandise sales, and $25,000 from vendors.

Although we had hoped to raise more, our efforts brought us within $25,000 of expenses. We

will ask the Cedar Rapids City Council to donate money from the hotel-motel tax fund to cover

the outstanding balance. This request will not impact local property taxes. A $25,000

investment to show off Cedar Rapids to thousands of people and generate millions of dollars of

impact for our local businesses is a worthy one.

Our local community profited in a variety ways. From the server at a local restaurant that made

$185 in an hour and a half in tips, to filling rooms at our local hotels, to riders visiting our localmuseums and attractions, there are endless examples.

However, it is the intangibles that are the most valuable. We are proud to be a community that

came out in force to help make our city shine. It was clear to residents and visitors that Cedar

Rapids is back.

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Just as riders endured heat and storms before their arrival, we Cedar Rapidians have also made

it through difficulties and are Survivin The Ride!

Cedar Rapids RAGBRAI Advisory Board:

Lu Barron, Linn County Supervisor

Mayor Ron Corbett, City of Cedar RapidsAnn Poe, Cedar Rapids City Council

Jeff Pomeranz, City of Cedar Rapids

Marcia Hughes, Cedar Rapids Community School District

Tim McDougall, Source Media Group

Doug Neumann, Cedar Rapids Metro Economic Alliance

John Wauer, Linn County Trails Association

Cedar Rapids RAGBRAI Executive Committee:

Sandi Fowler, City of Cedar Rapids

Daniel Gibbins, Cedar Rapids Parks and Recreation Department

Lt. Tobey Harrison, Cedar Rapids Police Department

Jill Wilkins and Nikki Durham, Cedar Rapids Metro Economic Alliance

Marilee Fowler, Mary Lee Malmberg, Gloria Stickley and Heather Deeter, Cedar Rapids Area

Convention & Visitors Bureau

Candy Nanke, Community Partners, LLC

Sara Reasner, Czech Village/New Bohemia