SPONSORSHIP OPPORTUNITIES

Canadian Association for University Continuing Education

67th Annual Conference and Meeting

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Why You Should Sponsor the CAUCE Conference The Canadian Association for University Continuing Education (CAUCE) is the leading Canadian national association in continuing and lifelong learning. Your sponsorship of the Annual Conference and Meeting in 2020 will support creativity, collaboration and innovation in continuing and professional education through the following:

• Networking with approximately 150–200 key decision makers, including deans, directors, administrators, program managers, and stakeholders in learning and research, educational technology, and entrepreneurship

• More than 45 concurrent and plenary sessions offering: � New concepts in leadership and program management � Best practices and innovation in learning and administrative technologies � Educational resources and frameworks in Indigenous and decolonizing programming � New and emerging trends and strategies in marketing, enrolment and student services

• Research studies and projects including case studies, comparative analyses, literature reviews and scholarly discussions

• Insightful exchanges of experiences and strategies needed to address the transformational changes occurring in academia, continuing education and the workplace today

• Promotional events involving continuing education professionals and their institutions through pre- and post-event communication strategies including publications, media exposure and social media activities

Here is what past sponsors have said about the CAUCE annual conference:

Excellent conference and very attentive to sponsors like ourselves, and well run! We greatly appreciate all that you did. Thanks so much!”

Overall a fantastic time in Hamilton. Looking forward to Calgary in 2020”

We enjoyed CAUCE very much and are looking forward to 2020 in Calgary”

“ “ “

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Sponsorship Opportunities All of our sponsors will receive the following benefits:

PRE-EVENT • Logo on all conference promotional materials and link on conference website• Logo presence on the CAUCE association website and promotion via social media

AT-EVENT • Option to place materials in exhibit area if sponsorship level does not provide

a designated booth

POST-EVENT • Logo on all post-event publications• Logo presence on the CAUCE website• Acknowledgment via social media

Questions can be directed to the CAUCE Secretariat, 306-966-5604, cauce.secretariat@usask.ca

Interested in sponsorship? Please complete the online Sponsorship Participant Form: https://cauce.wufoo.com/forms/ze0549706niw3t/

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Sponsorship Levels Platinum $7,500 (3 opportunities)

Benefits

ü The Platinum level includes sponsorship of one of the following plenary sessions:• Opening Keynote• Panel Presentation• Closing Keynote

ü Opportunity to welcome delegates at sponsored event (five minutes) andintroduce speaker; CAUCE will provide guidelines for this speaking opportunity

ü Seat drop. You may place marketing and promotional materials placed ondelegate seats

ü Priority logo placement on signage at prominent locations throughout venue

ü Prominent exhibit space at the conference (2 skirted tables + chairs)

ü Special verbal recognition during introductions, President’s address, or addressmade by President’s designate to all attendees

ü Three complimentary conference passes (includes all meals and events); oneadditional pass available for purchase at a discount

ü Inclusion on stamp card for Exhibitor Bingo

ü Electronic copy of attendee mailing list two weeks before conference; CAUCE willprovide guidelines for contacting conference delegates

ü Prominent recognition in conference agenda and website

ü Post-event bonus: Mention in interviews and/or social media using sponsor’spromotional materials

Gold $5,000 (4 opportunities)

Benefits

ü The Gold level includes sponsorship of one of the following:• Newcomer/Opening Reception• Awards Luncheon• Evening Dinner Event• Sponsor Meet and Greet

ü Opportunity to welcome delegates at sponsored event (two minutes)

ü Logo placement on signage at prominent locations throughout venue

ü Exhibit space at the conference (1 skirted table + chairs)

ü Two complimentary conference passes (includes all meals and events); oneadditional pass available for purchase at a discount

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ü Inclusion on stamp card for Exhibitor Bingo

ü One email message sent from CAUCE on behalf of the four gold sponsors to alldelegates one week before the conference

Silver $3,500 (6 opportunities)

Benefits

ü The Silver level includes sponsorship of one of the following:• Networking Breaks• Boxed lunch

ü Custom signage at sponsored event

ü Exhibit space at the conference (1 skirted table + chairs)

ü One complimentary conference pass (includes all meals and events); one additionalpass available for purchase at a discount

ü Inclusion on stamp card for Exhibitor Bingo

ü One email message sent from CAUCE on behalf of the six silver sponsors to alldelegates one week before the conference

Bronze $1,500 (several opportunities)

Benefits

ü The Bronze level includes sponsorship of one of the following:• Name badges• Guidebook (conference app)• Entertainment• Wi-Fi• Audio-visual• Social Events• Door Prizes• Conference bag

ü Two conference passes available for purchase at a discount

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More Sponsorship Opportunities Featured Session Sponsor $2,500 (4 opportunities)SUBMISSION DEADLINE: January 17, 2020

Benefits

The Featured Session sponsorship includes:

ü A one-hour concurrent session time slot

ü One complimentary conference pass

ü Session promoted in conference app Guidebook, and on conference website

ü Custom signage outside session room

ü Seat drop. You may place marketing and promotional materials placed on delegateseats

Concurrent Session Sponsor $500 (10 opportunities)

Benefits

The Concurrent Session sponsorship includes:

ü Opportunity to speak for two minutes before a 60-minute concurrent session

ü Moderate session and introduce presenter

ü Custom signage outside session room

ü Seat drop. You may place marketing and promotional materials placed on delegateseats

This sponsorship level does not include a conference pass.

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CAUCE 2020 Conference Theme

This year’s conference theme is Igniting Innovation and Entrepreneurship in Continuing Education. With the Rocky Mountains as the backdrop, and with the entrepreneurial spirit and energy that is part of Calgary, we are sure to be inspired as we explore innovative ways of meeting the needs of diverse learners, and linking our citizens and institutions with issues that matter in the 21st century.

With a rapidly changing economy, it is more important than ever that continuing education units provide timely, relevant, and sustainable

learning opportunities. At CAUCE 2020, we will learn from one another and ignite our collective passion for university continuing education that benefits the individual and society. We will share innovative ideas based on the latest research, programming, marketing and more. Through engaging speakers, interactive workshops, and communities of practice, we will inspire each other in serving the needs of adult learners across Canada. Together, we will ignite innovation and entrepreneurship in continuing education.

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Conference and Meeting. The CAUCE conference will be held in Calgary, AB from May 26 to 28, 2020. The mission of the University of Calgary Continuing Education is to provide high-quality educational opportunities to lifelong learners, thereby strengthening our communities and our universities. CAUCE 2020 is about how this same goal and will help us ignite innovation in our continuing education practice.

Approximately 150 - 200 continuing education leaders, administrative personnel, and practitioners from across Canada will gather at the University of Calgary downtown campus for three days of networking and exchange of ideas.

Conference Overview cauce-aepuc.ca/conference

Each year, the Canadian Association for University Continuing Education (CAUCE) Annual Conference and Meeting brings together continuing education professionals, researchers, faculty members and adult learners from across Canada, the United States, and the United Kingdom. The conference themes are imaginative and relevant, and presenters share their innovative work to inspire leadership in lifelong learning. We celebrate and recognize innovation and excellence in marketing materials and program development through our program and marketing awards.

In 2020, University of Calgary Continuing Education is proud to host CAUCE’s 67th Annual

About CAUCE Visit cauce-aepuc.ca

The Canadian Association for University Continuing Education is a professional association of academics, administrators, and practitioners. Advancing learning and workplace readiness in 21st century Canada, CAUCE’s mission is dedicated to supporting the success of members in serving professional and adult learners and diverse learning communities by fostering best practices in lifelong teaching and learning, flexible learning models including online learning, and university community engagement.

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About University of Calgary Visit ucalgary.ca

The University of Calgary is a global intellectual hub located in Canada’s most enterprising city. In our spirited, high-quality learning environment, students thrive in programs made rich by research, hands-on experiences and entrepreneurial thinking. Our strategy drives us to be recognized as one of Canada’s top five research universities, engaging the communities we both serve and lead. This strategy is called Eyes High, inspired by the university's Gaelic motto, which translates as 'I will lift up my eyes.'

With 14 faculties across five campuses, University of Calgary is also home to W.A. Ranches, a working cattle ranch, the International Microbiome Centre and the Olympic Oval.

1,800+ academic staff actively engaged in research, scholarship and teaching more than 30,000 students. Nearly two-thirds of our alumni live or work in the Calgary area.

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About University of Calgary Continuing Education Visit conted.ucalgary.ca

University of Calgary Continuing Education provides high-quality programs and courses to adult learners in our community and beyond. Students seeking opportunities for professional development and personal enrichment take a wide range of extension seminars, courses, certificates, and diploma programs.

Over 400 instructors, including academics and practitioners who are experts in their field, facilitate adult learning in the classroom and online. Our corporate clients look to our extensive experience to deliver training that quickly and easily transfers to the workplace.

CAUCE 2019 Sponsors: • Campus Labs• Canadian Payroll Association• Canadian Professional Sales Association• D2L• Destiny Solutions• eCampus Ontario• Echo360• ed2go/Cengage• EF Go Ahead Tours• Hedhome Inc.• MacEwan University• McGill University• McMaster University Campus Store• McMaster University, Office of the

Provost• Northeastern University - Toronto

• Pearson Canada• Riipen• RoboGarden Inc.• SFU Lifelong Learning• Student Services by Blackboard• The Faculty of Extension, University of

Alberta• The G. Raymond Chang School of

Continuing Education at RyersonUniversity

• The Socrates Project• Tourism Hamilton• University of Guelph Open Learning and

Educational Support• University of Victoria• WestJet

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Notable Observations from 2019

Attendance in 2019

New Attendees 56% Repeat Attendees 44%

Organizations Represented in 2019

University 77% College 4% Industry 17% Other 2%