Carel Hoffmann started a career in engineering but veered completely into a different world by launching the world renowned OppiKoppifestival. From there he progressed into building various companies in the South African event landscape. Eventing eventually lead to him starting his own ticketing company which eventually was named Plankton. From there, he also expanded into merchant management and cashless event controls.

The eventual aim was the control and monetisation of communities, which is where the link Jo Booysen came back into play after a meeting of minds in 2016. Since then, Jo and Carel have the following products in incubation / construction: Tourex (tourism conglomerate), Joyncards(Digital membership), 1Shott (Industrial level OTT), Deepspace, Telco ticketing, streaming, chatbots and much more.

1993 Graduated Electrical Engineer University of Pretoria (Cum Laude)

1994-1997 Electrical / mechanical engineer – Anglo Platinum

1994 Launched Oppikoppi festival

1998 Launch Hilltoplive – Promotions company

1998 Hilltoplive Production Company

1999 Hilltoplive Sponsorship Company

1999 Launch Ticketbreak

2000 Launch Southern Pulse artist agency

2001 Launch Plankton Ticketing (Building our own IP)

2009 Plankton Cashless

2016 Formed Metcalfe corp holding entity with Jo Booysen

2017 Launched 1 Shott

2017 Create a new live music entity Matchbox live with 50% International shareholding

2018 Launched Joyncards and more to follow.

CONTACT ME

CAREL HOFFMANNEntrepreneur

+27 82 653 8538

Carel@metcalfecorp.co.za

TIMELINE