campus mumbai – dubai 2018 - hec montréal · 2020. 8. 29. · johanne brunet, phd. academia •...
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Campus Mumbai – Dubai 2018
Similarities and contrasts in the growth and development of two world class cities
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Johanne Brunet, PhDAcademia
• CGA-CPA – UBC• MBA – HEC Montreal• PhD – Warwick Business School UK• President of the Assembly of Professors • Previous Campuses:
– Australia (Sport, Wine and Creativity)– California (Entertainment and Wine)– India (Entertainment and IT)
• Research:– Innovation, creativity, new product
development– International marketing– Marketing strategy
• Teaching:– MBA– Executive (Montreal, Algeria, China…)– EMBA
Media:• Radio-Canada/CBC• TV5 international• ConsultationBoard of directors:– SAQ (Chair of the board)– SHDM (Chair of the board)– Théâtre du Rideau vert– Regent’s University (UK)
Professional
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Marie-Pierre Charette
Coordinator, Campus Without Borders since 2010• B.A. - Human Resources , UQAM• MSc International Business, HEC Montréal• Previous Campuses:
• Canada – Energy Sector: 2011 & 2012• Argentina-Chile: 2012 & 2013• Colombia: 2014, 2015, 2016, 2017 & 2018• Mumbai-Dubai: 2016 & 2017
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Similarities and contrasts in the growth and development of two 21st century cities
The objective of the course is to spend one week in Mumbai and oneweek in Dubai to understand how these two very different cities:
• Develop their current infrastructure to enhance the quality of life andbusiness attractiveness;
• Brand their city as a “dream factory” with the entertainment business inMumbai and the tourism industry in Dubai;
• Are able to position themselves as international/regional financial servicecenters, a leading industry of the 21st century in a shifting world economy.
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MUMBAI DUBAI Financial structures
Infrastructures(smart cities)
Entertainment industry Tourism industry
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Infrastructure – two worlds
MUMBAI 2017
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Dubai and Mumbai are competing to establish themselves as regional IFC leaders
The Indian government‘s goal is to have Mumbai as
an IFC by 2020
The Dubai IFC opened in 2004 and is one of its
major free zones
1000 + registered firms16 000+ workers in the district2024 Gateway to Growth Plan
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Entertainment and Tourism Industries
Largest producer offilms globally with an estimated 1000 films
per yearFinanced by privatefunds (Hollywood)
Indians buy 2.7 billion movie tickets annually
Dubai aims to attract 20 million visitors per year by 2020, doubling the number
welcomed in 2012
Tourism revenue represents more than
20% of Dubai GDP
Dubai focuses on 3 trends of the tourism industry: safety,
accessibility and shopping
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Infrastructure Financial Services Entertainment Tourism And more!
Organisations visited in 2017
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Course Evaluation
• Participation - 20%Be on time for meetings.Participate in all preparation meetings.Prepare a one-pager of one of the firms visited.Manage the visit to that firm.Be an active listener /asking questions.Be a team player.Be proactive.
• Group projects (group of 4) - 30%Report, analysis of a sector of the economy.Organise a business meeting or fundraising event in Mumbai for your group and write a
report on that meeting and the activities of the organization met.
• Personal reflection on the Mumbai and Dubai business environment, your experience and what you have learned. - 50%
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Timeline (July – December)
4 or 5 pre-departure activities (July – November):• Seminars on the socio-political, cultural and economic background of
both cities/countries• Conferences on the themes of the Campus• Group dinner
November 30th - December 15th 2018: Campus Mumbai Dubai!
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Tentative calendar: November30th to December 15th 2018
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This Campus Abroad (Business Trip) is for students who:• Have an interest in deepening their understanding of the
course themes and the Mumbai/Dubai business environment.
• Are curious, responsible and mature.
Should shopping, pub crawls and beach time be your top three priorities in applying for this program, please reconsider your choice; this program is not for you.
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LogisticsHEC Montréal takes care of:
• All academic and business activities• Accommodation (15 nights incl. breakfast and
WIFI) • Mumbai-Dubai plane ticket• Local transport for group visits• Local guide throughout the program• Some meals • 2 cultural activities (1 in each city)
You take care of:• Your Montréal-Mumbai / Dubai-Montréal
plane ticket• Visa for India (done online)• Your meals (although some of them are
included)• Your free time activities
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Hotels• Double occupancy room (2 twin beds).
• Breakfast and WIFI is included
Dubai: Taj Dubai 8 nights
Mumbai: Taj Lands End 7 nights
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To be paid to HEC Montréal
Administrative fees $215
Program fees (visits, 15 nights, breakfast, local flight, charter bus with guide)
$3000-$3200
TOTAL $3215-$3415
Plane ticket, Indian visa, and insurances****Arranged by the students
Around $1300
Grand Total $4515 – $4715
Tentative Budget**Based on a group of 20 students
Scholarships of $1000 for the participation to the Campus Abroad programs are available
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WELCOME CAMPUS MUMBAI – DUBAI 2018!