california and nevada credit union leagues · web viewjoined the juntos avanzamos network in august...
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Join us in the celebration of Hispanic Heritage Month
Juntos Avanzamos Invites You to CelebrateHispanic Heritage Month With Us
Juntos Avanzamos - Together We Advance
September 15th marks the start of Hispanic Heritage Month, the celebration of the culture and traditions that Hispanic and Latino Americans contribute to the US throughout the year.
Credit unions, with their tradition of service, help the underserved build assets toward a more secure economic future. Juntos Avanzamos - Together We Advance - is a designation for credit unions who are committed to serving and empowering unbanked and underbanked Hispanic consumers regardless of immigration status.
Join us in celebrating Hispanic Heritage Month and learning more about Juntos Avanzamos!
A Special Beginning...
Juntos Avanzamos was developed by the Cornerstone Credit Union League as a Hispanic outreach program in Texas. Today the Federation is leading the national expansion of Juntos Avanzamos in partnership with the Network of Latino Credit Unions and Professionals (NLCUP), Coopera, the Cornerstone Credit Union League and a growing number of state leagues and associations across the country.
Click on the map to find all 52 Juntos Avanzamos credit unions
Juntos Avanzamos Goes National
Since the national launch of Juntos Avanzamos in September 2015, an additional 22 credit unions have been added to the program. We now have a presence in 12 states, serve more than 4 million consumers and deliver financial services through 597 community branches.
Congratulations Point West Credit Union
Portland, OR Point West Credit Union joined the Juntos Avanzamos network in August 2016. In the first six months of 2016, Point West booked $3.1 million in non-citizen loans, bringing its total non-citizen lending portfolio to $5.5 million.
Pictured left to right at the Point West proclamation ceremony are Juan Carlos Gonzalez, Centro Cultural de Washington County Development Director; Amy Nelson, Point West CU President/CEO; Susan Brown, Point West CU Board Chair; Tobias
Read, State Representative District 27 Oregon House of Representatives; Alejandra Seluja,
Federation CU Breakthrough Consultant; Troy Stang, NWCUA President/CEO; and Pablo DeFilippi, Federation VP of Membership and Business Development.
Click here for a slideshow of Juntos Avanzamos credit unions
Why It's Important:18% of Hispanics in the US are unbanked and 28% are underbanked
Hispanics are a large and vibrant part of the US economy. The purchasing power of the Hispanic community in the US is projected to reach $1.7 trillion by 2020. At 17% of the population, Hispanics are the largest minority group in the US. Hispanics also make up the largest immigrant population in the US. Serving immigrants is a sustainable business strategy for credit unions and vital to fulfilling our collective goal of helping people of modest means achieve financial independence.
Resources for New and Aspiring Juntos Avanzamos Credit Unions
Just in time for Citizenship Day on September 17 is the new Cities for Citizenship Toolkit. See inside for strategies to launch citizenship initiatives and to learn more about Seattle Metropolitan Credit Union's partnership with the City of Seattle's Office of Immigrant and Refugee Affairs to help Seattle's low income immigrants pay for citizenship applications and increase access to financial services.
Free customizable marketing materials, toolkits and webinars are available to help credit unions betterserve Hispanic members.
Find these resources and more at www.cdcu.coop
Interest in Serving Hispanic Consumers is Growing!
National interest about Juntos Avanzamos credit unions has resulted in features in CU Times, CU Magazine and CU Journal. Credit unions formally receiving their designation in a proclamation ceremony enjoy strong local and league press as guests at the flag-raising often include a representative of the state league, Mayor's office, the local Mexican Consulate and local and state representatives.
Click here for recent Juntos Avanzamos press
How do I Become a Juntos Avanzamos Credit Union?
All credit unions interested in receiving the Juntos Avanzamos designation must complete an application documenting their commitment and service to Hispanic members. Applications are reviewed by a selection committee of Juntos Avanzamos members, including Sherry Cordonnier (Travis CU), Brenda Dominguez (Guadalupe CU), Suzy Fonseca (Lower Valley CU), Lisa Leeper (Tinker CU) and Luis Soto (Vantage West CU).
Click here for a Juntos Avanzamos application
I Want Learn More
Interested in becoming a Juntos Avanzamos credit union? Contact Pablo DeFilippi, Federation VP of Membership and
Business Development, at [email protected].
National Federation of Community Development Credit Unions212.809.1850 | [email protected] | www.cdcu.coop