cadbury-design of product and service

7/23/2019 Cadbury-Design of Product and Service

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Phjex C{htanen E r MG5=;9?

5 Demky{x: Mithon f` \{fmyd} # Ti{phdi

5

\E[] ' E

5. Afw wfybm xfy kit} mitd{hki }ai ti{phdi dfndi|} f` Demky{x _f{bm6 Hn wae} wext ht }ai

mithon f` }ai ti{phdi |edceoi dfg|{fghtim kx:

!e( ]ai ti{phdi dfndi|}!t(6

!k( ]ai bhgh}im de|h}eb `f{ }ai |{fjid}6

!d( F}ai{ èd}f{t6

]ai {ietfn kiahnm }ai hg|bigin}e}hfn wet }f dfn}hnyi }ai bioedx f` èd}f{x phth}t }f Demky{x e}

Kfy{niphbbi. Afwipi{" thndi h} wet mhtdfn}hnyim `f{ nie{bx ; midemit" Demky{x wen}im }f {i'

|fth}hfn }ai èd}f{x phth} et en eb}i{ne}i }f In}i{}ehngin} \e{c. ]afyoa h} eddi|}t }ae} h} nipi{

aem }ai t}{e}iox }f dfg|i}i wh}a |hdnhd t|f}t" hn myi dfy{ti f` }hgi" h} it}ekbhtaim h}t Demky{x

_f{bm et e }aigi |e{c.]ai Ti{phdi Dfndi|}t: 4 chnmt f` ti{phdi dfndi|}t e{i }f ki te}ht`him wh}ae ti{phdi e{i

5. Ti{phdi iq|i{hindi `h}: \fth}hfnhno en imyde}hfneb h}ig hn en in}i{}ehngin} f{hin}im |bediht fni f` }ai kit} ti{phdi `h}t Demky{xt aet geneoim. H} aet tydditt`ybbx hn}io{e}im

imyde}hfn wh}a }ai {iwe{mdafdfbe}i

;. F|i{e}hfneb `h}: Ah{hno 1? |if|bi enm }{ehnhno }aig }f ki oyhmit" gfmi{e}f{t enm ti{pi{tht fni f` }ai hg|f{}en} et|id}t wahda Demky{x aet mfni hn mi}ehb. ]aht aet aib|im h}

t}{iegbhni }ai f|i{e}hfn

4. @hnendheb Hg|ed}: ]ai fkjid} aet ebgft} kiin `hnendhebbx te}ht`him. H} iq|id}im }f}eb;9


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; Demky{x: Mithon f` \{fmyd} # Ti{phdi

;

;. M{ew e |{fditt `bfw dae{} tafwhno afw dyt}fgi{t e{i |{fdittim }a{fyoa }ai f|i{e}hfn. _ae}

mfit }aht tyooit} ekfy} }ai |{fditt mithon f` Demky{x _f{bm6

4. Debdybe}i }ai afy{bx de|edh}hit `f{ ieda f|i{e}hfn hn !;( ekfpi. Afw mfit }ai Din}{i Ti{phdit

Geneoi{ pe{x de|edh}x }f {it|fnm }f daenoit hn migenm6 Afw dfybm }ai ti{phdi ki eginmim }f

hnd{ieti kf}}binidc de|edh}x6

In}{endi

Jynobi" Kybb T}{ii}

Ge{hi Demky{x

[ffg

55 ghn" ;4 ||b !?


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4

_i den tii }ae} }ai Ge{hi Demky{x {ffg eddfggfme}it 541 |if|bi fn en epi{eoi ky} }ai

|{fditt |ben} enm migfnt}{e}hfn e{i den eddfggfme}i y|}f ?; |if|bi enm ?9 |if|bi {it|id}hpibx.

Tf }ai din}i{ ti{phdit geneoi{ tafybm }eci e} gft} de{i enm {ioybe}i `bfw f` ?9 e} 5< ghny}i

hn}i{pebt tf }ae} ai mfitn} aepi e kf}}bi nidc |{fkbig.

=. Mfit }ai bfw `{iuyindx f` dfg|behn}t hnmhde}i e ahoa bipib f` dyt}fgi{ te}htèd}hfn6

]ai bfw `{iuyindx f` dfg|behn}t mfit nf} hnmhde}i e ahoa bipib f` dyt}fgi{ te}htèd}hfn. ]aht ht

kideyti3 dyt}fgi{ ìimkedc e`}i{ }ai ti{phdi ht nf} {idf{mim. Dyt}fgi{ te}htèd}hfn mi|inmt fn

}ai pe{hekhbh}x f` }ai ti{phdi f`ì{im. Eb}afyoa t}enme{mhzim ti{phdit e{i nf} in}i{}ehnim" tyk

nf{geb ti{phdit e{i nf} }ecin wibb. ]ai gehn}inendi mext 4? mext hn e xie{ aepi }f ki

dfggynhde}im hn empendi tf }ae} nf dyt}fgi{ ofit kedc ynae||x. Hn f{mi{ `f{ Demky{x }f

tyddiim hn d{ie}hno enm inaendhno e k{enm }a{fyoa }aht ti{phdi" h} ht hg|f{}en} `f{ h} }f f`ì{ ahoa

uyebh}x ti{phdi enm inty{i }ae} h} ht ekbi }f gehn}ehn }ai t}enme{m f` ti{phdi.

9. Ht Demky{x _f{bm e tydditt`yb f|i{e}hfn6

Demky{x wf{bm ht e tydditt`yb f|i{e}hfn

e. H} aem hnpit}im e{fynm 1


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= Demky{x: Mithon f` \{fmyd} # Ti{phdi

=

\E[]K

5. Afy{bx De|edh}x `f{ ieda e{ietT.Nf Negi f` }ai e{ie Nf. f`

|if|bi

]hgi

T|in}

!ghnt(

]f}eb

Nf. f`

\if|bi&

a{

[ige{ct

5 Aht}f{x f` Dafdfbe}i 9< ? =;8

; Oebbi{x f` Iy{f|i ;< ;.;9 944 ?9) f` phth}f{t of hn 5

ghn

4 Kybb T}{ii} ?< 1 9;9 phmif we}dahno # weh}

= Demky{x [ffg 1< ?.9 0=< Dfg`f{} De|edh}x ht =9

9 Aht}f{x f`

Kfy{nphbbi

=< = 0


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9

4. Ibid}{fnhd Mff{tKini`h}t

Niim `f{ oye{m aet kiin {igfpim. [ioybe}im }ai }hgi }ecin `f{ in}{x. Bfno uyiyit wi{i nf bfnoi{ e |{fkbig.

M{ewkedct

H} nipi{ {it}{hd}im |if|bit in}{x" gechno }ai in}{endi fpi{d{fwmim. H} {ied}im }f tgebbit} f` mht}y{kendit enm bi} }f gf{i fpi{d{fwmhno. ]ai fpi{d{fwmhno e`ìd}im ebb }ai }hghnot.

=. T}i|t }ae} den ki mfni }f hg|{fpi Phth}f{ Te}htèd}hfn

[imydi }ai weh}hno }hgi {hoa} hn }ai @h{t} Tid}hfn. ]aht den ki mfni kx |{fphmhnotfgi `yn èd}t }ai{i enm cii|hno }aig inoeoim.

Dafdfbe}i teg|bit den ki ohpin ebfno wh}a }hdci}t D{ie}i e tfynm |{ff` Demky{x {ffg tf }ae} f}ai{ {ffgt e{i nf} e`ìd}im D{ie}i e gf{i in}aythet}hd enm hn}i{it}hno Kybb T}{ii} !gexki kx ined}hno

tfgi}ahno(" tf }ae} }ai bfno weh} mfitn} }h{i }ai phth}f{t.

Inaendi }ai Ey}fge}hd Mff{ kx thonebhno |if|bi }f t}f| f{ }ai mff{ }f ebe{g e`}i{e |e{}hdybe{ nygki{ f` |if|bi aepi |ettim. ]aht den epfhm Fpi{d{fwmhno.

.]{x }f k{iecmfwn kybc |if|bi eddygybe}hno e} }ai \edceohno \ben} kx mhpi{}hnotfgi d{fwm !bhci gin & wfgin hn |e{} E( nie{kx.

Ghq y| }ai @yn @ed}f{x ai{i enm }ai{i tf |if|bi e{i ini{oi}hd }a{fyoafy}

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