Outline

OUTLINE...

FESTIVAL OF ARCHITECTURE• What it the CAA?

• Context and readiness

• How it was created

• Impact/successes

• Future of the CAA

• What this may mean to YOU

• Q & A

What isthe CAA?

WHAT IS THE CAA?

OUR MISSIONThe mission of the Consulting Architects of Alberta is to strengthen the practice of the consulting architectural firms of Alberta by serving as the business voice for our member firms.

We will represent, advocate for and support practicing architects to build a positive business environment for the architectural firms in Alberta.

ACI ARCHITECTURE WWW.ACIARCHITECTURE.COM

BARBARA SHIPMAN ARCHITECTURE

BARR RYDER ARCHITECTS & INTERIOR DESIGNERS WWW.BARR-RYDER.COM

BENNETT ARCHITECT WWW.BENNETTARCHITECT.CA

BKDI ARCHITECTS WWW.BKDI.COM

BRINSMEAD KENNEDY ARCHITECTURE WWW.BKARCHITECTURE.COM

BURGESS BREDO ARCHITECT

CANNON DESIGN ARCHITECTUREWWW.CANNONDESIGN.COM

COUPLAND KRAEMER ARCHITECTURE& INTERIOR DESIGNWWW.CKAID.COM

DAVID MURRAY ARCHITECT WWW.DAVIDMURRAYARCHITECT.CA

DIALOG WWW.DESIGNDIALOG.CA

FERRARI WESTWOOD BABITS ARCHITECTS WWW.FWBARCH.COM

FRIESEN TOKAR ARCHITECTS & LANDSCAPE& INTERIOR DESIGNERS WWW.FT3.CA

GEC ARCHITECTURE WWW.GECARCH.COM

GROUP2 QUINN YOUNG ARCHITECTURE& INTERIOR DESIGN

WWW.GROUP2.AB.CA

HARTWIG ARCHITECTURE WWW.HARTWIGARCHITECTURE.COM

HIP ARCHITECTSWWW.HIPARCHITECTS.COM

HFKS ARCHITECTS WWW.HFKSARCHITECTS.COM

HODGSON SCHILF ARCHITECTS WWW.HSEA.CA

HOK WWW.HOK.COM

IBI GROUPWWW.IBIGROUP.COM

J.B. JAMIESON ARCHITECT

JOHN MURRAY ARCHITECTURAL ASSOCIATES WWW.JMAA.CA

KASIAN ARCHITECTURE INTERIOR DESIGN& PLANNING

WWW.KASIAN.COM

LEBLOND PARTNERSHIP ARCHITECTS & PLANNERS WWW.LEBLONDPARTNERSHIP.COM

MANASC ISAAC ARCHITECTS WWW.MANASCISAAC.COM

MARSHALL TITTEMORE ARCHITECTSWWW.MTALINK.COM

MANU CHUGH ARCHITECT WWW.MCPLUSA.CA

MCKAY HLAVACEK ARCHITECTS WWW.ASHLARARCHITECTURE.COM/MCKAY

NORR ARCHITECTS PLANNERS WWW.NORR.COM

OMICRON WWW.OMICRONAEC.COM

ONPA ARCHITECTS WWW.ONPA.CA

RIDDELL KURCZABA ARCHITECTUREENGINEERING INTERIOR DESIGN WWW.RIDDELL.CA

ROCKLIFF PIERZCHAJLO ARCHITECTS & PLANNERS WWW.RPAP.COM

RUSSELL ARCHITECTURE WWW.RUSSELLARCHITECTURELTD.COM

S2 ARCHITECTURE WWW.S2ARCHITECTURE.COM

SHELTERBELT ARCHITECTUREWWW.SHELTERBELT.CA

SIMPSON ROBERTS ARCHITECTUREINTERIOR DESIGN WWW.SIMPSONROBERTS.COM

STANTEC ARCHITECTURE WWW.STANTEC.COM

STURGESS ARCHITECTURE WWW.STURGESSARCHITECTURE.COM

THE WORKUN GARRICK PARTNERSHIP WWW.WORKUNGARRICK.COM

ZEIDLER PARTNERSHIP ARCHITECTS WWW.ZEIDLERPARTNERSHIP.COM

CAA MEMBERS42

FIR

MS

RAIC

WHERE DOES THE CAA FIT?

Security

Solidarity

Prosperity

CALGARY ALBERTA

CHARTER MEMBER

UNIVERSITY OF CALGARY

DOWNTOWN CAMPUS

CHARTER MEMBER

EDMONTON ALBERTA

EDMONTON INTERNATIONAL

AIRPORT:TOWER

CHARTER MEMBER

EDMONTON ALBERTA

BARRY JOHNS (ARCHITECTURE) LTD.— ARCHITECT OF RECORD

WITH GROUP2ARCHITECTURE ENGINEERING LTD.

EDMONTON VALLEY ZOO:

MAKIRAOUTPOST

CHARTER MEMBER

RED DEER ALBERTA

EXTENDICARE MICHENER HILL

CONTINUING CARE CENTRE

CHARTER MEMBER

EDMONTON ALBERTA

SIR WINSTON CHURCHILL

SQUARE

CHARTER MEMBER

TORONTO ONTARIO

MEDIACOM HQ

CHARTER MEMBER

RED DEER ALBERTA

CITY OF RED DEER CIVIC

YARDS:

ADMIN & SHOPSBUILDING

CHARTER MEMBER

CALGARY ALBERTA

ALBERTACHILDREN’S

HOSPITAL

CHARTER MEMBER

SLAVE LAKE ALBERTA

BOREAL CENTRE FOR BIRD

CONSERVATION

CHARTER MEMBER

EDMONTON ALBERTA

CCISUNIVERSITYOF ALBERTA

CAMPUS

CHARTER MEMBER

DAYSLAND ALBERTA

DAYSLAND HEALTH CENTRE

CHARTER MEMBER

CALGARY ALBERTA

SADDLERIDGE TRI-SERVICES

BUILDING

CHARTER MEMBER

EDMONTON ALBERTA

SOUTHGATE CENTRE

How & whythe CAA

came to be

HOW & WHY THE CAA CAME TO BE...

GLOBAL & NATIONAL FACTORS• Pace of change

• BIM, LEED, P3, Design-build, emergence of “off-shore” design

• 2008 economic crash

• Urban/rural patterns

• Political power shift to west

HOW & WHY THE CAA CAME TO BE...

PROVINCIAL FACTORS• Alberta as an energy Province

• Regulatory issues

• A/E/C business issues

• Changing players/processes

• Changing/eroding perception in value of design services

• Changes within design firms

HOW & WHY THE CAA CAME TO BE...

NEED ESTABLISHED/READINESS• Alberta Association of Architects [AAA]

• Allied organizations

• Governments

How wasthe CAA

Created?

2008 2009 2010 2011 2012

CREATING

STORMING

NORMING

ALIGNING

TRANSITIONING

• Telebooth meeting• Awareness• �Leadership testing ideas• �Facilitated visioning• �Roundtable with

business leaders • �Charter members invest• �Legal status• �Association

management consultant as catalyst

• �Structure begins• �Member value

proposition outlined• �Strategic planning• �Recruitment begins• �Advocacy work begins

• �Recruitment• �Communications• �Internal organization• �Introduction

to stakeholders• �Committees/issues

coming forward• �Banff Session booth• �IPC Conference Partnership

• More significant advocacy/industry consultation.

• �Internal committees more focused

• �Positions better defined• �Key messages

established• �Infrastructure

Partners Conference

• �Transitional year• �Re-organizing

committees• �Leadership transition• �Solidifying

financial support• �Challenges ahead• National outreach at

RAIC

business leaders

• National outreach at RAIC

2008

CREATING

• Telebooth meeting• Awareness• �Leadership testing ideas• �Facilitated visioning• �Roundtable with

business leaders

2008 CREATING• Telebooth meeting

• Awareness

• Leadership testing ideas

• Facilitated visioning

• Roundtable with business leaders

business leaders

2009

STORMING

• �Charter members invest• �Legal status• �Association

management consultant as catalyst

• �Structure begins• �Member value

proposition outlined• �Strategic planning• �Recruitment begins• �Advocacy work begins

2009 STORMING• �Charter members invest

• �Legal status

• �Association management consultant as catalyst

• �Structure begins

• �Member value proposition outlined

• �Strategic planning

• �Recruitment begins

• �Advocacy work beginsAdvoA

2010

NORMING

• �Recruitment• �Communications• �Internal organization• �Introduction

to stakeholders• �Committees/issues

coming forward• �Banff Session booth• �IPC Conference Partnership

2010 NORMING• Recruitment

• Communications

• Internal organization

• Introduction to stakeholders

• Committees/issues coming forward

• Banff Session booth

• IPC Conference Partnership

2011

ALIGNING

• More significant advocacy/industry consultation

• �Internal committees more focused

• �Positions better defined• �Key messages

established• �Infrastructure

Partners Conference

2011 ALIGNING• More significant advocacy/industry consultation

• Internal committees more focused

• Positions better defined

• Key messages established

• Infrastructure Partners Conference

2012

TRANSITIONING

• �Transitional year• �Re-organizing

committees• �Leadership transition• �Solidifying

financial support• �Challenges ahead• National outreach at

RAIC

2012 TRANSITIONING• Transitional year

• Re-organizing committees

• Leadership transition

• Solidifying financial support

• Challenges ahead

• National outreach at RAIC

Advocacy

INITIAL APPROACH• Inviting discussion

• Listening

• Revealing perceptions

• Identifying concerns

• Generating understanding

• Collaborating on solutions

ADVOCACY...

SCOPE OF ISSUES• Gaps in client/consultant expectations

• Perception of value

• Procurement

• Contracts

• Fees/scope of services

• Sustainability of architectural industry

ADVOCACY...

HOW WE HAVE BEEN EFFECTIVE• Respectful of industry

• Actively participating in cross-industry committees

• Sharing market knowledge

• Identifying trends

• Identifying opportunities

ADVOCACY...

WHY WE HAVE BEEN EFFECTIVE• Offering solution-focused perspective

• Taking proactive approach

• Slowly changing the paradigm

• Receptiveness of Government

• Support of Consulting Engineers of Alberta

• Support of RAIC & AAA

• Support of construction associations

ADVOCACY...

KEY ACCOMPLISHMENTS Scope & Fee Guide issued

IPC Conference stakeholder

University of Alberta [U of A] contract language adjusted

Alberta Infrastructure [AI] Hospitals: Prime Consultant Agreement adjusted

The City of Edmonton consulting CAA on procurement issues

Alberta Health Services reviewing contract

ADVOCACY...

CURRENT ISSUES Debriefing guidelines

Prime Consultant Agreement: Infra version changed

Education of procurement specialists to develop curricula

Hazmat & other specialty consultants

Project delivery decision matrix

Intellectual property of U of A

Consultation with City of Calgary

Contract language

Honoraria: active discussion with U of A and AI

ADVOCACY...

Futurefor the CAA

• Sustainability of the CAA

• Business impacts for consulting architects in Alberta

• Event planning

FUTURE FOR THE CAA...

What thismay mean

to YOU

NEWFOUNDLAND• A new energy economy: identifying and tackling trends

better with a business association actively engaged inthe advocacy mandate

ELSEWHERE IN CANADA• Same benefits applied to broader factors without the

same extremes associated with a volatile economy

WHAT THIS MAY MEAN TO YOU...

Summary

• Alberta-specific initiative in an energy province

• Stand-alone advocacy organizations are free to do thingsthat regulatory bodies cannot

• A collective voice is stronger

• We are making a difference

• When industry stakeholders collaborate, business outcomescan be powerful

SUMMARY...

BARBARA BRUCEEXECUTIVE DIRECTOR OF CAA

TOM TITTEMOREPAST CHAIR OF CAA

PRINCIPAL OF MARSHALL TITTEMORE ARCHITECTS

www.consultingarchitects.ab.caTOLL FREE: 1.877.488.8780