by the numbers: 70 amazing snapchat statistics · why your business should get on snapchat now -...
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MOBILE MARKETING ARTICLES » SNAPCHAT STATS
By the Numbers: 70 AmazingSnapchat Statistics
CRAIG SMITH
MOBILE MARKETING, SOCIAL MEDIA, STATS
has certainly enjoyed a relatively fast
rise to prominence in the digital world. What started out just a couple
of years ago as a somewhat obscure mobile network, has gone
mainstream in a big way and is now on the radar of some of the
largest digital firms out there including Facebook, who reportedly
offered $3 billion in late 2013.
So how far have they come? Here are the Snapchat statistics and facts
I was able to dig up. As with most private companies, the numbers are
tougher to come by, but as more stats make their way into the media, I
will be sure to update this post.
Download the full Snapchat Statistics report here.
Please note that some of these numbers are easier to find than others.
A few of these stats come from Snapchat’s own reports, but some are
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based on news reports and not official company tallies. Basically, this
is the best I can find and I don’t guarantee anything to be 100%
Snapchat launch date:
September 2011
(Tweet this fact)
Number of Snapchat users:
100 million daily active users
(Tweet this stat)
Last updated 5/26/15
Percentage of all US social media users that useSnapchat:
18%
(Tweet this stat)
Last updated 1/9/15
Percentage of Snapchat daily users that contributecontent:
65%
(Tweet this stat)
Last updated 5/26/15
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Download the full Snapchat Statistics report here.
Percentage of U.S. millennial internet users thataccess Snapchat regularly:
30%
(Tweet this stat)
Last updated 4/8/15
Average number of photos shared on Snapchat everysecond:
9,000 snaps per second
Last updated 1/26/16
Percentage of drivers that admit to checkingSnapchat while operating their vehicle:
11%
(Tweet this stat)
Last updated 5/19/15
Snapchat’s share of overall selfies shared on socialmedia:
5%
(Tweet this stat)
Last updated 3/16/14
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Top country for Snapchat usage (based on percentageof usage by online adults in each market):
Ireland
(Tweet this stat)
Last updated Q1 2015
Snapchat’s reported 2014 revenue total:
$3 million
(Tweet this stat)
Snapchat’s estimated 2015 projected revenue:
$50 million
(Tweet this stat)
Last updated 9/21/15
Number of Snapchat daily video views:
8 billion
Last updated 2/29/16
Download the full Snapchat Statistics report here.
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Why Your Business Should Get on Snapchat Now - Mariposa
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