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Why Should Our Church Have a Web Presence?
© 2006
Planning and Launching a WebMinistry for our Church
St Paul's UMC
Milwaukie, Oregon
www.stpaulsumchurch.org
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Why Should Our Church Have a Web Presence?
© 2006
Existing site out-of-date
Requires scarce skills to updateGood time to “restart”
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Why Should Our Church Have a Web Presence?
© 2006
What is a Web Ministry?
• Our church’s presence on the World Wide Web or
Internet, typically through a website
• Already have a Web presence through Find-A-Church
from UMC.org
• An effective ministry tool
• Integrated into the total ministry and mission of
our church
• Meet many of our church’s ministry goals to reach
out to and involve members, visitors, potential
visitors, and seekers
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Why Should Our Church Have a Web Presence?
© 2006
Adult Internet Use:
• 73% of adults use the Internet daily
• 91% of Internet use is email and searching for
information
• 64% of 128 million Internet users are interested
in information of a religious or spiritual nature
• This represents 2/3 of adult Internet users or 82
million people
Pew Internet & American Life
Project, Faith Online April 7,
2004
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Why Should Our Church Have a Web Presence?
© 2006
Adult Internet Use:
• Send/receive email with spiritual content
• Send/receive online greeting card for religious
holidays
• Read news of religious events
• Seek information about celebrating religious
holidays/events
Pew Internet & American Life
Project, Faith Online April 7,
2004
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Why Should Our Church Have a Web Presence?
© 2006
Adult Internet Use:
• Search for places to attend services
• Use email to plan meetings for religious groups
• Download or listen to music with
religious/spiritual themes
• Make or respond to prayer requests
• Make donations to religious
organizations/charities
Pew Internet & American Life
Project, Faith Online April 7,
2004
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Why Should Our Church Have a Web Presence?
© 2006
Adult Internet Use:
• Online faithful are devout
• They use the Internet for personal spiritual
matters to augment their strong commitments to
their congregations
• Online faith-related activity supplements instead
of replaces traditional participation in
religious/spiritual activities
Pew Internet & American Life
Project, Faith Online April 7,
2004
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Why Should Our Church Have a Web Presence?
© 2006
Teen Internet Use:
• 87% of teenagers, 12–18 years old, are online
• They are using the Internet for communication
Pew Internet & American Life
Project, Faith Online April 7,
2004
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Why Should Our Church Have a Web Presence?
© 2006
The Great Commission
“Go therefore and make disciples
of all nations, baptizing them in
the name of the Father and of the
Son and of the Holy Spirit, and
teaching them to obey everything
that I have commanded you. And
remember, I am with you always, to
the end of the age.”
—Matthew 28:19–20
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Why Should Our Church Have a Web Presence?
© 2006
The World Is My Parish
“I look upon all the world as
my parish; thus far I mean,
that, in whatever part of it
I am, I judge it meet, right,
and my bounden duty to
declare unto all that are
willing to hear, the glad
tidings of salvation.”
—John Wesley
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Why Should Our Church Have a Web Presence?
© 2006
Harness
the Power
of theInternet
for
Effective
Web
Ministry
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Why Should Our Church Have a Web Presence?
© 2006
Using a Website for Ministry
• A promising communication tool
• Information from bulletins and newsletters
• First form of communication for important news
• Easy to download, print, and read
• Time and cost savings
• Readily and indefinitely available
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Why Should Our Church Have a Web Presence?
© 2006
Using a Website for Ministry
• Calendar of events
• Verify dates and find events of interest
• Links to registration forms and directions
• Pictures and articles from past events
• Multimedia history
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Why Should Our Church Have a Web Presence?
© 2006
Using a Website for Ministry
• Encourage visitors to attend
• Provide a “meet me at the door” ministry to
visitors• Share mission and belief statements
• Connect visitors with the larger United Methodist
Church
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Why Should Our Church Have a Web Presence?
© 2006
Using a Website for Ministry
• Post sermons in print and/or audio
• Offer print and audio versions of Bible studies
and Sunday school classes• Use video clips
• Offer online classes and discussion groups
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Why Should Our Church Have a Web Presence?
© 2006
Using a Website for Ministry
• Exciting possibilities for effective Web ministry
• Resources and guides available to assist us
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Why Should Our Church Have a Web Presence?
© 2006
Getting Started
• Form a Web ministry team for our church
• Develop a purpose and goals
• Identify our target audiences and their needs
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Why Should Our Church Have a Web Presence?
© 2006
Getting Started
• Acquire basic technology resources
• Select website design and hosting services
• Develop a budget for our Web ministry thatincludes material and human resource needs
• Design and populate our website with engaging
content, photographs, and graphics
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Why Should Our Church Have a Web Presence?
© 2006
Getting Started
• Establish policies for how our website will be
used and how it will protect those who use it
• Set up a schedule for regular maintenance of ourwebsite
• Track how our website is performing
• Evaluate our purpose and goals to keep our website
fresh and dynamic
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Why Should Our Church Have a Web Presence?
© 2006
Within Our Reach
• Millions of people use the Internet every day for
religious and spiritual purpose
• There is a biblical and theological basis fordeveloping a Web ministry
• A website is a valuable tool for ministry
• There are resources to assist us
• It is affordable as well as time and cost saving
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Why Should Our Church Have a Web Presence?
© 2006
Let’s Hear from You …
• What fears and doubts might you
have about our developing a Web
ministry for our church?
• What hopes and dreams might you
have about a Web ministry for our
church?
• What other questions or comments
would you like to share?
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Why Should Our Church Have a Web Presence?
Thank You!
• We can take the next steps in the
right direction.
• Learn more by participating in afour-part, online training for Web
ministry at web.umcom.org.
• We will continue to work together
to develop an effective Web
ministry for our church.• Thank you!