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© 2008 Hewlett-Packard Development Company, L.P.The information contained herein is subject to change without notice
Transforming theSAP DatacenterDurgadutt NedungadiDirector, Marketing & Alliances
2 11 June 2008
1-Techtarget 2008, 2- IDC 2007, 3- Data Center Institute, 2007
• By 2010, more than half of all data centers will have torelocate to new facilities 3
• More than 40% of data centers will be replaced within thenext 10 years 2
• Over the next 5 years power failures and limits on poweravailability will halt data center operations at more than90% of all companies 3
• Disaster recovery is the number one IT project for 20081
• Within the next 5 years, 1 out of every 4 data centers willexperience a business disruption 3
• With virtualization, server management costs are increasing4 times faster than new server spending 2
Datacenters today - In the eye of thestorm!
3 11 June 2008
HP’s vision for the Next GenerationData Center
• Greening of data centers• Delivered as standard IT
services to the business• Infrastructure and
applications optimized andshared across businesses
• 24x7, lights-out, modular• Managed through
automated IT processes• Built-in business continuity
and availability• Flexible sourcing
Art of the possible: transforming datacenter for better business outcomes
HP Data Center Transformation
Grow business
Energy and spaceefficient Always on Global and virtual Service oriented
and automated
Data center desired state
Reduce costs Mitigate risk
Business outcomes
Management & Operations
Applications & Information
IT Infrastructure
Facilities
Strategy Design Operation Transition Continual improvement
5 11 June 2008
Data center transformation servicesactivities & deliverables
ContinualimprovementOperationTransitionDesignStrategy
• Deployment• Test & acceptance
planning• Transition to
outsourcing• Application,
infrastructuremigration
• Education
• Server, storage,network,applicationoperation
• Ongoingoutsourcing
• Critical facilitiesoperations
• Support
• Continualeducation
• Outsourcinginnovation
• Servicemanagement
• Improvementassessments
• Discovery andassessments
• Business casedevelopment
• Facilities, ITinfrastructure,applicationsstrategy
• Critical facilitiesdesign
• IT infrastructuredesign
• Continuity, securitydesign
• Servicemanagementdesign
• Transformationimplementation
• Deployment, test,acceptance plans
• Project, usertrainings
• Facilities and IToperationalmanuals
• Support plans,contracts, SLAs
• Day-to-dayoperations
• Trainings• Process technology
and facilitiesimprovementrecommendations
• Data centerclassification andsrategy masterplan
• Consolidationstrategy
• Feasibility study
• Facilities designand blueprint
• IT architecture anddesign
• DC operating &governance andcompliance model
• Implementation andtransition plan
6 11 June 2008
Scope of Data Center TransformationDomains
IT Infrastructure• Server, storage, network
consolidation• Virtualization• Application infrastructure• Unified communications
Management & Operations• Service Management• Governance• Infrastructure, facilities,
application management• Security and business continuity
Facilities• Strategy and design• Consolidation and relocation• Cabling and racking• Power and cooling
Applications & Information•Application discovery andprofiling•Application and databasemigration•Application rationalization andmodernization
YourData Center
Services
7 11 June 2008
Management &Operations
Data center transformation domains
IT InfrastructureFacilities
Applications andInformation
Facilities
Governance
Environmental and business demandsare converging
67% ofenterprises areimplementingenvironmental programs.
80% of enterpriseRFQs evaluate suppliers’environmental aspects.
30%of infrastructurepurchasingdecisions is based onenvironmental factors.
EnergyconstraintsareconstrainingIT growth &flexibility
Manycompanies areprojected tospend more onenergy than onhardware overa three-yearlifecycle.
50% of enterprisedatacenter to reviewtheir power & coolingresources within 3 years
Energy optimization and controlThe most complete power and cooling portfolio to increase theperformance of your data center
Optimize the infrastructure for sustainablecomputing
• Dynamic Smart Cooling• Data Center Solution Building Program• Power Efficient Distribution Rack/UPS and PDU’s• Modular Cooling Systems
Optimize the infrastructure for sustainablecomputing
• Dynamic Smart Cooling• Data Center Solution Building Program• Power Efficient Distribution Rack/UPS and PDU’s• Modular Cooling Systems
Virtualize and actively manage for energyeffectiveness
• Energy aware provisioning• Insight Power Manager• Data Center Manager
Virtualize and actively manage for energyeffectiveness
• Energy aware provisioning• Insight Power Manager• Data Center Manager
Use every watt efficiently from chip to chiller• Energy-optimized Systems• Optional Green Power Supplies• BladeSystem & Thermal Logic• Engineered with Energy efficient components
Use every watt efficiently from chip to chiller• Energy-optimized Systems• Optional Green Power Supplies• BladeSystem & Thermal Logic• Engineered with Energy efficient components
Energy savingsolutions fromChip to Chillerand beyond
Up to 40%power savings
Dyn
amic
man
agem
ent
Faci
litie
sin
frastr
uctu
re
Com
pone
nts
10 11 June 2008
Data center transformation domains
IT InfrastructureFacilities
Applications andInformation
Management &Operations
YourData Center
Services
11 11 June 2008
Moving to a service-centricmodel through consolidation
Techno-centric
IT as Cost Center IT as Valued Partner
Service-centric
IT organizations are transforming to an internal service provider modeldelivering shared services—in a consumer/supplier partnership withtheir lines of business
HP’s IT Shared Service Solutions enable your transformation to a Shared Services model
ITSS transformation planning services Shared utilitiesHP has proprietary methodology and supportingtools, developed over years of working withclients worldwide:• Shared Services Reference Model• Gap Analysis Tool• Project Library• FTE modeling Tool
Pre-integrated shared, virtualized, automatedenvironments delivered as a shared service• Core infrastructure shared services• Application infrastructure shared services• Application shared servicesComposable and rapidly tailored to specific needs
Data center infrastructure struggling
12 11 June 2008
PowerAn increasing
portion of OpEx
AgilityWeeks to months
per task
SpaceEscalating costs
UtilizationAverage 10%
utilizationper system
Consolidation &Virtualization
Directlyaddressing these
issues
But where is the real virtualizationopportunity?
Automated management• Data Center Automation for physical & virtual environments
• Software to continuously control and optimize servers• Software to deploy and manage virtual clients
Heterogeneous hypervisor layer
Infrastructure• Wire-once virtualized infrastructure…client, server, storage
• Virtual network fabric…add, change on-the-fly
Realizing the benefits of virtualization
HP’sadvantage
Serverinfrastructure Heterogeneous infrastructure
Operatingsystems
Automated, unified managementInfrastructure • Virtual stacks • Processes
Virtual layerHeterogeneous virtual stacks
Mandates infrastructure & management layer independence
15 11 June 2008
Data center transformation domains
IT InfrastructureFacilities
Applications andInformation
Management &Operations
YourData Center
Services
16 11 June 2008
Applicationsstill fail to deliver business outcomes
AgilityGAP
Apps are still:• Monolithic• Legacy• Not well integrated
ProcessGAP
Processes are still:• Manual• Inefficient• Siloed
InfrastructureGAP
Infrastructure is still:• Monolithic• Under-utilized• Too complex
*The Standish Group** SearchDataCenter Purchasing Intentions Survey 2007
• Web Servers, accounting, HR,BI/DW are top 4 business appsrunning in data centers
• Application migration is a major riskin transformation projectsif not planned properly
• Full benefit of transformationis possible with applicationrationalization and modernization
• More than 50% of IT projectsare completed late, over budgetor lacking intended features.*
• Almost 20% are cancelledbefore completion*
17 11 June 2008
• Application profiling/dependency mapping• Availability requirements for business applications
during migration• Application portfolio rationalization during migration• Application strategy to move, modernize or
retire application
Application migration and rationalizationduring data center transformation
18 11 June 200818 11 June 2008
HP Solutions for applicationmodernization
Planning
Development
QualityAssurance
Staging/Deployment
IT Operations
ApplicationSupport
ApplicationOperations
Change/Retire
Helping you with key application Initiatives across the lifecycle
ApplicationLifecycle Optimization
Packaged Applications(SAP)
ApplicationDevelopment &
Integration
ApplicationModernization
SOA Transformation
Re-engineer
Replace
Retain
Rehost
Retire
Different paths to ApplicationModernization
19 11 June 2008
Data center transformation domains
IT InfrastructureFacilities
Applications andInformation
Management &Operations
YourData Center
Services
20 11 June 200820 11 June 2008
Comprehensive HP building blocks fordata center service management …
OperationsManagement
Change &ConfigurationManagement
Quality, Security& PerformanceManagement
IdentityManagement
IT ServiceManagement
BusinessAvailability
Management
NetworkManagement
Project &Portfolio
ManagementThe
Service
… throughout the service and project life-cycle
Is there any realexample ofsuccessfulimplementation?
22 11 June 2008
Zone B
Zone CZone A
Site 1Site 2
Austin
Houston
Site 3Site 4
Atlanta
Site 5
Site 6
• Consolidating 85 data centers into 6 global ones:– ~60% reduction in annual energy use through thermal
mapping, virtualization, technology refresh anddensification, enough electricity to power all homes inPalo Alto for more than a year
– 80% more processing power with 30% fewer servers– Reduced the data storage costs while doubling
the capacity
• 3 Geographical zones in U.S. chosen for:– Proximity to fiber optic backbones/multiple power grids– 200000 square ft “white space” used, a 10%
reduction
• Within each zone:– 2 sites within 10-25 mile radius of each other– Each site Tier III– Each site designed for 3 levels of availability and
continuity service
HP’s own data center transformation;Six global facilities
23 11 June 2008
HP global data center transformation:business outcomes by end of 2008
MoreLess =
• 30% fewer servers, ~60%reduction in annual energy use
• Decreased storage cost• 50% lower networking cost• 60% retirement of legacy apps• Fewer sites, 10% less
floor space
• Less HP IT cost
• 80% more processing power
• Double the storage (replicated)• Triple the bandwidth• Global applications• Faster application rollout with
availability and continuityintegrated with data center
• More capability
spend$
to save$
spend$
to grow$$$$
•Management costs•Operations costs•Maintenance costs•License fees•Support costs•Eliminateredundancy
•Infrastructure costs•Mitigate risks•Real-estate &energycosts
•Invest in IT-enabledbusiness innovation
•Invest to supportbusiness growth
•Invest in newbusiness services,faster with fewerresources
•Grow the business•Faster TTM for newproducts & services
•Realize M&Abenefits faster andmore effectively
•Better customerinformation
•Improved decisionmaking
Data centertransformation
ServiceManagement
Applications &SOA transformation
Mastering the new equation
25 11 June 2008
Data centertransformation business outcomes
• Up to 30% savings from IT consolidation, apps rationalization• Up to 40% energy savings from modern facilities• Up to 25% real estate, location savings• Lower IT maintenance costs, staff requirements
• Centralize and standardize IT and data center processes• Establish compliance with industry best practices• Protect company revenue, brand & reputation from outage
or disaster
• Increase data center capacity• Provide global reach to data centers• Serve extended enterprise• Support new business initiatives faster
Reduce costs and increase control through industry-leadingend-to-end data center consolidation solutions from HP
Reducecost
Mitigaterisk
Growbusiness
Technology for better business outcomes
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