business plan format

BUSINESS PLAN

Business Plan Format:

1. Cover letter

letter or submission

2. Cover page

3. Table of contents

4. Executive summary

(1 page)

5. Main body of the Business Plan

6. Appendices

Main body of the Business Plan:

Chapter 1: Introduction

Chapter 2: Purpose

Chapter 3: Company Background

Chapter 4: Owner/partners Background

Chapter 5: Location of the Premise

Chapter 6: Marketing Plan

Chapter 7: Operations Plan Chapter 8: Administrative Plan

Chapter 9: Financial PlanChapter 10: ConclusionChapter 1: INTRODUCTION

a. Name of business partners, companys name and location

b. Date of business commencement

c. Industry profile in general example, background of the

industry, demand, supply and future prospect of the

business.

d. Factors in selecting the proposed business

Chapter 2: PURPOSE FOR PREPARING BUSINESS PLAN

Example:

a. To apply loan

b. As a guideline for managing the proposed business

c. To convince investorsChapter 3: COMPANY BACKGROUND

a. Name of company:

b. Business address:

c. Correspondence address (include website/e-mail address);

d. Telephone number:

e. Form of business:

f. Main activity or activities:

g. Date of commencement:

h. Date of registration:

i. Registration number:

j. Name of bank:

k. Bank Account number:

l. Equity contribution (cash) :

Name%RM

Total

Chapter 4: OWNER/PARTNERS BACKGROUND

a. Name of owner/partners:

b. Identity card number:

c. Permanent address:

d. Correspondence address (include website/e-mail address):

e. Telephone number:

f. Date of birth:

g. Age:

h. Marital status:

i. Academic qualification:

j. Courses attended:

k. Skills:

l. Working experience:

m. Present occupation:

n. Previous business experience:

Chapter 5: LOCATION OF THE BUSINESS

a. Physical location of the project (e.g. Whether it is located adjacent to the main roads and other designated premises)

b. Building (e.g. Type, structure, condition, size, cost of the building, cost of rental, deposit, renovation)

c. Basic amenities (e.g. water, electricity, telephone lines)

d. Provide road map for exact location.

Chapter 6: MARKETING PLAN

a. Product or service description

Table 1: List of products/services providedTypes of product/serviceCost price per unit (RM)Selling price per unit (RM)

b. Target market

Table 2: Target market

Market segmentationLocation/address

c. Market size

estimate the market size in the form of units of goods or sales (in RM)

show the steps to calculate the market size of goods or service at a specific location that you have chosen

d. CompetitorsTable 3: Competitors

Name and address of competitorsStrengthWeaknesses

e. Market share the market share is estimated as a percentage of the market sizeTable 4: Market share

Name and address of competitorsBefore entering the market (yr/mth)After entering the market (yr/mth)

%RM%RM

f. Sales forecastTable 5: Sales forecast

YearMonthSales forecast (RM)

11

2

3

4

5

6

7

8

9

10

11

12

Total (RM)

2Total (RM)

3Total (RM)

g. Marketing strategy

i) Product strategy:ii) Price strategy:iii) Distribution strategy:iii) Promotion strategyh. Marketing personnel :

Table 6: Position and number of staff

PositionNumber of staff

Schedule of tasks and responsibilities

Table 7: Schedule of tasks and responsibilities

PositionMain task/responsibilities

Schedule of remunerationTable 8: Remuneration

PositionNo. of staffMonthly salary (RM)EPF contributions (13%)

(RM)SOCSO

(2%)

(RM)Amount

(RM)

Total (RM)

i. Schedule of marketing budget

Table 9: MARKETING BUDGET

ItemsFixed Assets Expenses (RM)Monthly Expenses (RM)Other Expenses (RM)

Chapter 7: OPERATON PLANa. Process flow chart

b. Operation process

c. Business and operation hour

d. Production Planning:

How much output to produce eg in a day, week or month

e. Materials/stocks requirement

Table 10: List of materials/stocks

Types of Material/stockQuantity (average per monthPrice (cost price)Total (RM)Supplier

Total

f. Forecasted Acquisitions of Stocks

Table 11: Acquisitions of stocksYearMonthPurchases (RM)

11

2

3

4

5

6

7

8

9

10

11

12

Total (RM)

2Total (RM)

3Total (RM)

g. Operation Personnel:Table 12: Position and number of staff

PositionNumber of staff

Schedule of tasks and responsibilities


PositionMain task/responsibilities

Schedule of remunerationTable 14: Remuneration

PositionNo. of staffMonthly salary (RM)EPF contributions (12%)

(RM)SOCSO

(2%)

(RM)Amount

(RM)

Total (RM)

h. List of machine and equipmentTable 15: Machine and equipment

ItemPrice per unit (RM)Unit requiredTotal cost (RM)Supplier

Total (RM)

i. Operation lay-out

j. License, Permits and Regulations

k. Schedule for operation budget

Table 16: OPERATION BUDGET


Chapter 8: ADMINISTRATION PLAN

a. Introduction

i. Vission

ii. Mission iii Objectives

b. Organization Chart

c. Manpower Planning:

Table 17: Position and the number of staffPositionNumber of staff

Total:

Schedule of task and responsibilities


PositionMain tasks

Schedule of remuneration

Table 19: RemunerationPositionNo of staffMonthly salary (RM)EPF contributions (12%)

(RM)SOCSO

(2%)

(RM)Amount

(RM)

Total (RM)

d. List of office equipment

Table 20: List of office furniture, fittings and equipment

ItemsQuantityPrice/per unit (RM)Total Cost (RM)

Total (RM)

e. Office lay-out

- draw the office lay-outf. Schedule of administrative budget

Table 21: ADMINISTRATIVE BUDGET


Chapter 9: FINANCIAL PLAN

a. Project Implementation Cost

b. Sources of Financing

c. Table of Depreciation

d. Loan Amortization Schedule

e. Hire Purchase Repayment Scheme

f. Hire Purchase Repayment Scheme

g. Cash Flow Pro forma

h. Profit and Loss Pro forma

i. Balance Sheet Pro formaj. Financial analysis

Chapter 10: CONCLUSION Is the proposed project viable to proceed and justified the claimsFUNDAMENTAL OF ENTREPRENEURSHIIP

ETR 300

Furniture Manufacturer

JJ SDN BHD

(Full address of the business)

Prepared by:

Name Metric no Group/Class

Date of submission

PAGE 3

business plan format

Documents