business model canvas for the "new newspaper" 2012 xm2 project kdg college

11

Click here to load reader

Upload: stephanie-dolieslager

Post on 05-Dec-2014

1.317 views

Category:

News & Politics


1 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Business model canvas

Page 2: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Key PartnersKey activitiesKey ResourcesValue propositionCustomer relationshipsChannelsCustomer segmentsCost structureRevenu streams

Page 3: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Key PartnersPostal serviceNews agencyYoutube, google..Other online media

Page 4: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Key activitiesLow cost and cheap digital newspaper tailor

made

Page 5: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Key resourcesFreelance journalistsPermanent journalistsBloggersUsers

Page 6: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Value propositionEnvironmental friendlyInstant newsCustomised newsObjectiveReliableSocially engagingReal life experienceCustomer made newsPodcasts, voice recorded news, telephone newsLocation related news past/present/future, linked to f.e.

google mapsDigital paper with automaticly updated news, video,

hollogram

Page 7: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Customer relationshipsFacebook pageOnline user / blogger of the monthPersonal discountsGiftcards

Page 8: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

ChannelsLocal newspaper storeHyper marketsOnline shopAll newspaper distribution channelsBy smsToy shops

Page 9: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Customer segmentsPodcast :

18 - 40 News line : news by telephone

50 +ersDigital newspaper :

18-60Online :

Kids website : 6 - 12Regular simple news website : to lead to digital

newspaper (everyone)

Page 10: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Cost structureDigital newspaper must be cheaper than

tablet Lower costs because everything’s digital, no

real paper !Staff costsSmall office costs because most employees

work from homeOutsourcing to lower cost countries

Page 11: Business model canvas for the "new newspaper" 2012 XM2 project KDG College

Revenue streamsSubscriptionsDigital newspaper incomeUsers buy credit pointsmediadealsSelling news to other news agenciespay per 24 hoursInterim agencies pay for jobsite (part of the

newspaper)