business communication final presentation 2
TRANSCRIPT
Ideal Job CandidatePresentation by Krysta Lewis
Business Communications
April 24, 2015
Photo credit: Thrillest.com
PositionFreelance Writer, NYC
Thrillest Media Group is hiring a freelance writer
to contribute bar, restaurant, nightlife, and event
articles for its New York edition on an ongoing
basis. Thrillest provides an opportunity to create
exciting content that both local and visiting
readers will find entertaining and informative, as
well as share with friends on social media. The
ideal candidate has an intimate knowledge of the
restaurant and bar scene in New York, as well as
experience as a food, nightlife and/or destination
guide writer in digital media. Additionally,
candidates with strong photography skills with a
DSLR camera are preferred. An understanding of
SEO and social media is critical. This is a chance
to work with a winning team in the men’s interest
space and help build its future.
Job listing: http://www.thrillistmediagroup.com/careers/job-postings?gh_jid=10618
Photo credit: Thrillest.com
Qualifications
• Must be based in New York
• 3+ years experience writing, with focus
on local food and nightlife content
• Acute knowledge of New York’s food, bar,
nightlife and event scenes
• Strong writing skills
• Strong photography skills w/ a DSLR
camera preferred
• Deep personal enthusiasm for the best,
newest, and coolest places to eat, drink,
and have fun
• Appreciation for the Thrillest brand and
voice
• Ability to meet regular deadlines while
working independently
Photo credit: notesonnotes.com
Company Background
Thrillist Media Group (TMG) is obsessed with helping guys live fun
lives and reaches over 9 million of them across the globe, every
single day. Seamlessly blending content and commerce, TMG digs
deep to inform guys how to best spend their time and money
across the lifestyle categories they care about most. The TMG
family consists of three brands: food, drink and travel property
Thrillist; tech-meets-lifestyle site Supercompressor; and style and
grooming destination JackThreads.
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Why me?
experience
-Founded WOW Man Fashion
(www.wowmanfashion.com) a highly
successful men’s fashion and dating blog
with hundreds of loyal readers per day.
-4+ years of menswear experience
working at Men’s Wearhouse
-Completed an in-depth photography
training which included work with Adobe
Photoshop
Why Me?
Educated & Trained
-Bachelors Degree in
Communications with a concentration
in Professional Writing and a minor in
Business Administration
-Completed a week intensive
journalism program at Franklin Pierce
University
-Completed a hosting boot camp with
Marki Costello, top host trainer in Los
Angeles. This would allow me to do
effective video blogging if necessary.
Why me?
Attitude and traitsI have been described by past employers
as:
•Highly optimistic
•Incredible work ethic
•Great sense of humor
•Bubbly and enthusiastic
•Quick on my feet
•Easy to talk to/personable
•Natural leader
Why me?
Location and street smarts
I am the type of person that can meet anyone anywhere.
This has served me well as far as making connections but
it is even more helpful when learning new hot places in an
area. Therefore, although I don’t have specific nightlife
writing experience, I know New York City well and think
that I could easily master this task.
Ph
oto
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dit:
blo
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lights
.com
What goals I can help Thrillest
achieve
Expand their current audience on
Thrillest.com
Engage readers in the hottest places
and trends in New York City
Make connections along the way that
can help Thrillest Media Group grow
and/or gain sponsors and advertisers
Help men all around the world be
more confident and knowledgeable
Photo credit: startofhappiness.com
How I can help Thrillest solve
their challenges
As a highly innovative and
knowledgeable woman on many
topics that relate to men, I can
easily help Thrillest Media Group
conquer any challenges they face
in terms of engagement,
technological aspects, social
media, and content. I don’t foresee
Thrillest currently having many
challenges on my end, but if I get
the job, I would be more than willing
to look on their end and see how
Thrillest can make changes for the
better. Photo credit: thequotepedia.com
What value do I bring to the
table?
•Extensive writing experience
•Open mind
•City smarts
•Experience working with men
•Past blogging and social media experience
•Versatile- Can write for any section on
Thrillest.com
•Creative
•Unique writing voice
Photo credit: frostadvisory.com
How do I fit into the company
culture?
Thrillest Media Group loves to have fun
while getting work done and I couldn’t
relate to that philosophy more. I strongly
believe in a team environment and am a
committed player. I not only can laugh at
myself, but can be serious when work
needs to be done. Therefore, I would fit into
the Thrillest family like no other. Life is
suppose to be enjoyed to the fullest and
that is displayed through all the articles on
Thrillest.com, I would easily be able to
convey that mindset through my writing as
well. I know I would be the perfect
candidate for a freelancer at Thrillest Media
Group!
Photo credit: reachmilitaryfamilies.com
Writing SamplesArt of Being Approachable
http://wowmanfashion.com/the-art-of-being-
approachable/
What Women Really Think About the Car you
Drive
http://wowmanfashion.com/what-women-really-
think-about-the-car-you-drive/
*I purposely wrote this article to create a rise
out of people to gain more views, which I did,
but I can easily tone it down for other pieces
The Top 7 Dos and Don’ts for Looking Good at
the Gym
http://wowmanfashion.com/the-top-7-dos-and-
donts-for-looking-good-at-the-gym/Photo credit: umn.edu
Social Media Profiles
I understand that social media involvement is
a huge component to a company and for
one’s own personal brand. Here are my
pages to express my ability to effectively use
social media.
Linkedin: www.linkedin.com/in/krystalewis
Twitter: @krystalewis
Instagram: @krystaxoxo
Facebook:
https://www.facebook.com/krystalewis31
Photo credit: plannedparent.com
Did you know…
The average human spends thirty seven minutes per day using social
media? (Karr, 2015). With that high of a number, Thrillest Media Group
needs to be utilizing it as best as possible. With my knowledge and
experience on optimizing growth through social media, I can help
Thrillest reach a wider audience.
Also, YouTube reaches more US adults aged 18-34 than any cable
network (Bennett, 2014). Considering a main portion of Thrillest’s target
audience is watching videos on YouTube, they should have their own
channel and be producing quality segments/vlogs; all of which I know
how to execute well!
References Available
Upon RequestThank you for your time and consideration! Hope to hear back
from you soon. I can be reached anytime at
ResourcesBennett, S. (2014, April 25) Social media business statistics, facts,
figures & trends 2014. Retrieved April 24, 2014, from http://
www.adweek.com/socialtimes/social-business- trends-
2014/498129
Job postings: Thrillest media group. (n.d.). Retreived April 18, 2015 from
http://www.thrillestmediagroup.com/careers/jobpostings?
gh_jid=10618
Karr, D. (2014, October 1). Statistics and trends for businesses on
social media. Marketing Technology. Retrieved April
24, 2015, from http://www.marketingtechblog.com/ 2014-
statistics-trends- businesses-social-media/