business administration, marketing and economics...
TRANSCRIPT
Business Administration,
Marketing and Economics
Research Group
Economy and Business
GENERAL DESCRIPTION
The Business Administration, Marketing and Economy research group was created by several investigators that joint their different study interest to combine forces in these fields. Therefore the whole team is able to launch the study of several issues as process improvement following economic consideration, consumer behavior, job satisfaction, company communication, tourism and environmental marketing, experimental economy, gender issues in the business sector, optimization methods, upgrading of business, cluster creation, business plan, benchmark studies and statistics.
The expertise of the research group is focuse in the economic data analysis: descriptive, univariate and multivariate. They are also able to design and validate questionnaires to test the behavior of different types of population, and studying the survey’s results, they draw conclusions regarding the related issue
Partners:
Dr. Gonzalo Wandosell Fernández de Bobadilla Researcher
Dr. María del Pilar Flores Asenjo Researcher
STAFF
Business Administration Professor, Catholic University of Murcia.PhD in Business Administration, University of UCAM, Murcia.
Degree in Economic and Business Sciences, University of UCAM, Murcia.
Head of the line Marketing and Consumer Behaviour.Dr. María Concepción Parra Meroño
Research Head
Business Administration Professor, Catholic University of Murcia.PhD in Economy and Management of SMEs, .
Polytechnical University of Cartagena .MBA. University of University of Navarra (IESE).
Degree in Economic and Business Sciences, University of Pontifical University of Comillas. (ICADE).
Head of the line Strategic Leadership.
Business Administration Professor, Catholic University of Murcia.PhD in Agri-food and Environmental Economics
Polytechnical University of Valencia.Degree in Economic and Business Sciences,
University of Valencia.Head of the line Enviromental Economy.
Business Administration Professor, Catholic University of Murcia.PhD in Economics, University of Murcia.
Degree in Economics, University of Murcia.
Head of the line Innovation Adoption and Dissemination.
Dr. Mercedes Carmona MartínezResearcher
Dr. Alfonso Rosa García Researcher
Dr. José Palao Barberá Researcher
STAFF
Business Administration Professor, Catholic University of Murcia.PhD in Business Administration, University of UCAM, Murcia.
Degree in Economic and Business Sciences, University of UCAM, Murcia.
Head of the line Social Inclusion
Dr. Isabel Clemente RosResearch
Business Administration Professor, Catholic University of Murcia.Degree in Economics from the University of Murcia
Doctor of Economics from the Polytechnic University of Valencia.
Head of the line Environmental Economy.
Secretary of the Business Adminstration DegreeBusiness Administration Professor, Catholic University of Murcia.
Telecommunications EngineerUniversidad Complutense de MadridDoctor of Business Administration, Catholic University of Murcia.
Head of the lineHuman Resources Management.
2016-2018
Name Life from Soil. Field: Education Call: Erasmus+ KA2 Leader: SOSNA (Slovakia)
RESEARCH PROJECTS
Name Guardian Angels of Accessible Travelers in Rural Areas (Access Angels). Field: Tourism Call: Erasmus+ KA2 Leader: Syntea S.A. (Poland)
2016-2019
2015-2019
2015
Name Design and analysis of methodologies for the implementation of new marketing channels based on the Internet of Things (IoT). Field: IoT and Marketing Call: Industrial PhD Leader: UCAM-HOPU Obiquitous
RESEARCH PROJECTS
Name Consumer emotions and claims. Field: Consumer Behaviour Call: Industrial PhD Leader: UCAM-AMC
Name Analysis of the location of sports facilities in the Region of Murcia. Field: Optimization of Sport Management Call: High Performance Center (CAR) Leader: CAR
2015-2017
RESEARCH LINES
Strategic leadership
RESEARCH LINES
Environmental Economy
Economic history
Human resources management
Marketing and Consumer behaviour
Innovation adoption and Dissemination
Educational innovation in economics and business
Social Inclusion
WHAT IS THE OPRI
The International Project Office (OPRI) is an office linked to the Vice-rectorate of Research, and is responsible for the management of international research projects at UCAM.The OPRI was founded to strengthen the collaboration between our partners all around the world in the field of research. The unit was established in 2012 and has built strong alliances in 36 countries in which the university has to date participated in 41 projects.The internationalization of the Catholic University of Saint Anthony, through the OPRI, is directed towards all of the university community, researchers as well as students. A total of 160 students have participated already in projects in a variety of countries all over the continent.
CALLS:
OPRIInternational Project Office UCAM
Vice-rectorate of Research
Catholic University of Saint AnthonyLos Jerónimos Campus, 30107 Guadalupe (Murcia)
Phone number: (+34 )968 278 [email protected]
www.investigacion.ucam.edu/opri