burda international czthe price list is in czk without vat and is valid for 2020. cpt price is for...

RATE SHEETS 2020Burda International CZ

20Burda International CZ s.r.o., Luxembourg Plaza, Přemyslovská 2845/43, 130 00 Praha 3

EllE Print

ADVERTISING RATES

SCHEDULE

FORMATS

Periodicity: monthlyPrint run: 45,000Format: 203 x 274 mmColors: 4/4 CMYKPaper: MWCCover: 5/4 + 1/0UV glossy lacquerBinding: V2

1/1203 x 274 mmtrip size173 x 244 mmtype area

1/2 horizontal203 x 134 mmtrip size173 x 121 mmtype area

1/2 vertical99 x 274 mmtrip size84 x 244 mmtype area


* CZK 0.25 production cost

SINGLE PAGE ELLE POP-UP SPECIAL

standard page 263 000 CZK 111 000 CZK 197 000 CZK

back outside cover 399 000 CZK 303 000 CZK

back inside cover 333 000 CZK 247 000 CZK

1st left next to the table of content 333 000 CZK 247 000 CZK

1st right next to the table of content 333 000 CZK 247 000 CZK

2nd single page 323 000 CZK 237 000 CZK

3rd single page 313 000 CZK 232 000 CZK

4th single page 303 000 CZK 222 000 CZK



7th single page 283 000 CZK




single page advertorial 313 000 CZK 232 000 CZK

scentstrip* 263 000 CZK 197 000 CZK

glued inserts (one sheet)* 263 000 CZK 197 000 CZK

DOUBLE PAGE

standard double page 525 000 CZK 394 000 CZK

unfolding front V-gate cover 1 050 000 CZK

unfolding front Z-gate cover 768 000 CZK 576 000 CZK

1st double page 657 000 CZK 490 000 CZK

2nd double page 616 000 CZK 460 000 CZK

3rd double page 596 000 CZK 444 000 CZK

4th double page 586 000 CZK 434 000 CZK



double page advertorial 626 000 CZK 465 000 CZK

1st double page after table of content 556 000 CZK 414 000 CZK

2nd double page after table of content 550 000 CZK 409 000 CZK

3rd double page after table of content 545 000 CZK 404 000 CZK

SMALL FORMATS

half page 193 000 CZK 78 000 CZK 145 000 CZK

one third of a page vertical 193 000 CZK

one sixth of a page 53 000 CZK 36 000 CZK

one quarter page 46 000 CZK

2020

ISSUE BOOKING DEADLINE ON SALE

2/20 03. 12. 2019 06. 12. 2019 15. 01. 2020

3/20 13. 01. 2020 16. 01. 2020 12. 02. 2020

4/20 10. 02. 2020 13. 02. 2020 11. 03. 2020

5/20 20. 03. 2020 23. 03. 2020 20. 04. 2020

6/20 06. 04. 2020 09. 04. 2020 13. 05. 2020

7/20 11. 05. 2020 14. 05. 2020 10. 06. 2020

8/20 12. 06. 2020 15. 06. 2020 15. 07. 2020

9/20 13. 07. 2020 16. 07. 2020 12. 08. 2020

10/20 10. 08. 2020 13. 08. 2020 09. 09. 2020

11/20 11. 09. 2020 14. 09. 2020 14. 10. 2020

12/20 09. 10. 2020 12. 10. 2020 11. 11. 2020

1/21 09. 11. 2020 12. 11. 2020 09. 12. 2020

ELLE KIDS 25. 08. 2020 28. 08. 2020 24. 09. 2020

ELLE WEDDING 09. 11. 2020 12. 11. 2020 09. 12. 2020

INSERTSINSERTS IN TITLE:1 sheet - 2,5 CZK2 sheets - 4,0 CZK4 sheets - 6,5 CZK

6 sheets - 7,5 CZK8 sheets - 8,0 CZKinsert for subscribers - 15 CZK

PRODUCTION COSTS:0,70 CZK for placing

prices in CZK, valid from 1. 1. 2020 and for advertising of one brand only

EllE on-linEprices in CZK excl. VAT, valid from 1. 4. 2020 and for advertising of one brand only, non-standard formats and special campaigns are solved individually

2020

WEB SECTION FORMAT SIZE/px IMP/MONTH CPT PRICE/WEEK SIZE /kB/

all web Rollband 1260 x 250 150 000 780 50 kB

all web Branding 1700 x 1200 1 500 000 950 150 kB

all web Megaboard 1260 x 250 1 500 000 850 150 kB

all web Square 300 x 300 1 500 000 490 50 kB

all web Largeboard 300 x 600 1 500 000 560 50 kB

all web Footerboard 930 x 250 1 500 000 160 50 kB

Article Ad 786 x 160 100 000 550 50 kB

home page PR article in top menu* 70 000 CZK / week

home page PR article in carousel** 85 000 CZK / week

all web Outstream video 750 x 420 35 000 840

all web Cover video 1920 x 1080 300 000 1350 15 000 kB

all web Videospot 30s*** 30 000 626

RU/month: 130 000IMP/month: 1 500 000

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must besubmitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions. Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* The PR article in the top menu is displayed for three days and is then tagged in the PR article position in the top article till the end of the week.** The PR article in the carousel is displayed in the editorial carousel for one day and then is tagged in the PR article position in the top article till the end of the week.*** Video placed in the section of editorial video. Maximal video size is 100 Mb.

AD FORMATS DESCRIPTION

MegaBoard 1260 x 250 px

Bran

dIn

g w

eBu

170

0 x

1200

px

EllE on-linEprices in CZK excl. VAT, valid from 1. 4. 2020 and for advertising of one brand only, non-standard formats and special campaigns are solved individually

2020

FORMAT REACH/SIZE PRICE

Newsletter text add 3,50 CZK/contact

Newsletter - PR article in NL 3,50 CZK/contact

Newsletter square Square 3 CZK/contact

Newsletter largeboard 300 x 300 3 CZK/contact

FB post (no guarantees)* 600 x 300 25 000 CZK

Sponsored FB post * od 30 000 CZK

Sponsored IG post * od 45 000 CZK

DATABASE / SOCIAL MEDIA

POSITION FORMAT IMP/MONTH CPT

Mobil Interscroller 50 000 975

Mobil Vignette 150 000 1100

Mobil Cube / Cube Extra 50 000 840

Mobil Branded video 50 000 980

Mobil Peel Off 50 000 910

Mobil Wipe 50 000 975

Mobil Galerie 50 000 980

Mobil Square Outstream 24 000 840

Mobil Vertical Outstream 24 000 840

MOBILE ADVERTISING

INTERSCROLLE PEEL OFF

* Subject to editorial approvalIn the case of requests for other goals, the settings will be individual.Other options according to individual agreement and appraisal.

FORMAT PRICE

sponsoring 50 000 CZK

spot 60 000 CZK

PODCAST

EllE DiGitAl VErSion2020

POSSIBILITIES OF THE DIGITAL ADVERTISING

• Active link to the advertiser‘s website (website address. any word or image)

• Video placement

- Insertion directly into the frame on the site and automatic start

- Triggered by a graphical button on the site (in full screen mode)

• Placement of the recording

• Placement of picture gallery

• 360 °view on the object

• Creation of special graphics (motion) over the ad

PRICE

Interactive link / video / photogallery in current ad 10 000 CZK

New page 1/1 (location at the end of digital version) 25 000 CZK

New double page 2/1 (location within digital version according to topic) 50 000 CZK

PRICESHEET


mAriAnnE Print

ADVERTISING RATES

SCHEDULE

FORMATS

Periodicity: monthlyPrint run: 60,000Format: 203 x 274 mmColors: 4/4 CMYKPaper: LWCCover: 1/0UV glossy lacquerBinding: V2






SINGLE PAGE MARIANNE POP-UP SPECIAL


front inside cover 172 000 CZK



1st single page 308 000 CZK 162 000 CZK

2nd single page 298 000 CZK 152 000 CZK

3rd single page 288 000 CZK 146 000 CZK







DOUBLE PAGE


unfolding front V-gate cover 990 000 CZK

unfolding front Z-gate cover 722 000 CZK 364 000 CZK

1st double page 616 000 CZK 323 000 CZK

2nd double page 576 000 CZK 293 000 CZK

3rd double page 556 000 CZK 283 000 CZK





1st double page after table of content 520 000 CZK 258 000 CZK

2nd double page after table of content 515 000 CZK 253 000 CZK

SMALL FORMATS


one third of a page vertical 182 000 CZK 83 000 CZK


one quarter 46 000 CZK

2020


2/20 03. 12. 2019 06. 12. 2019 16. 01. 2020

3/20 17. 01. 2020 20. 01. 2020 20. 02. 2020

4/20 14. 02. 2020 17. 02. 2020 19. 03. 2020

5/20 10. 03. 2020 13. 03. 2020 16. 04. 2020

6/20 14. 04. 2020 17. 04. 2020 21. 05. 2020

7/20 15. 05. 2020 18. 05. 2020 18. 06. 2020

8/20 12. 06. 2020 15. 06. 2020 16. 07. 2020

9/20 14. 07. 2020 17. 07. 2020 20. 08. 2020

10/20 18. 08. 2020 21. 08. 2020 21. 09. 2020

11/20 11. 09. 2020 14. 09. 2020 15. 10. 2020

12/20 09. 10. 2020 12. 10. 2020 12. 11. 2020

1/21 06. 11. 2020 09. 11. 2020 10. 12. 2020

special 1/2020 01. 09. 2020 04. 09. 2020 05. 10. 2020

special 2/2020 29. 09. 2020 02. 10. 2020 09. 12. 2020





mAriAnnE on-linE2020

RU/month: 100 000IMP/month: 800 000

WEB SECTION FORMAT SIZE/px IMP/MONTH CPT PRICE / WEEK SIZE /kB/


all web Branding webu 1700 x 1200 800 000 840 150 kB

all web Megaboard 1000 x 250 800 000 660 50 kB

all web Square 300 x 300 800 000 360 50 kB

all web Largeboard 300 x 600 800 000 420 50 kB

all web Rectangle 610 x 200 800 000 600 50 kB

all web Footerboard 930 x 250 800 000 105 50 kB

Article Ad 633 x 160 150 000 500 50 kB


home page PR article in carousel* 55 000 CZK / week





prices in CZK excl. VAT, valid from 1. 4. 2020 and for advertising of one brand only, non-standard formats and special campaigns are solved individually

mAriAnnE on-linE2020


Newsletter - Text ad 3,50 CZK/contact


Newsletter square 300 x 300 3 CZK/contact


FB post (no guarantees)* 15 000 CZK

Sponsored FB post* od 20 000 CZK

Instagram (no guarantees)* 15 000 CZK

Sponsored IG post* od 25 000 CZK




Mobil Vignette 150 000 1 000








MOBILE ADVERTISING



NEWSLETTER

NEWSLETTER

300 x 300 px 600 x 300 px

FORMAT PRICE


spot 50 000 CZK

PODCAST


mAriAnnE DiGitAl VErSion2020



• Video placement







PRICE



New double page 2/1 (location within digital version according to topic 50 000 CZK

PRICESHEET


mAriE clAirE Print

ADVERTISING RATES

HARMONOGRAM

FORMAT

Periodicity: monthlyPrint run: 35,000Format: 203 x 274 mmColors: 4/4 CMYKPaper: MWCCover: 5/4 + 1/0 UV lacquerBinding: V2






SINGLE PAGE

standard page 220 000 CZK

back outside cover 335 000 CZK

back inside cover 275 000 CZK

1st left next to the table of content 275 000 CZK

1st right next to the table of content 275 000 CZK

2nd single page 270 000 CZK

3rd single page 260 000 CZK








single page advertorial 260 000 CZK

scentstrip* 220 000 CZK

glued inserts (one sheet)* 220 000 Kč

DOUBLE PAGE

standard double page 440 000 CZK

unfolding front Z-gate cover 650 000 CZK


1st double page 550 000 CZK

2nd double page 515 000 CZK

3rd double page 495 000 CZK

4th double page 485 000 CZK



double page advertorial 520 000 CZK

1st double page after table of content 465 000 CZK

2nd double page after table of content 460 000 CZK

3rd double page after table of content 455 000 CZK

SMALL FORMATS

half page horizontal or vertical 165 000 CZK


one sixth of a page 41 000 CZK

2020


2/20 13. 12. 2019 19. 12. 2019 15. 01. 2020

3/20 22. 01. 2020 27. 01. 2020 19. 02. 2020

4/20 19. 02. 2020 24. 02. 2020 18. 03. 2020

5/20 19. 03. 2020 24. 03. 2020 20. 04. 2020

6/20 22. 04. 2020 27. 04. 2020 20. 05. 2020

7/20 20. 05. 2020 25. 05. 2020 17. 06. 2020

8/20 12. 06. 2020 19. 06. 2020 15. 07. 2020

9/20 15. 07. 2020 20. 07. 2020 12. 08. 2020

10/20 19. 08. 2020 24. 08. 2020 16. 09. 2020

11/20 16. 09. 2020 21. 09. 2020 14. 10. 2020

12/20 16. 10. 2020 21. 10. 2020 18. 11. 2020

1/21 18. 11. 2020 23. 11. 2020 16. 12. 2020





mAriE clAirE on-linE2020



all web Branding web 1700 x 1200 600 000 600 150 kB






all web Article Ad 610 x 160 60 000 400 50 kB

home page PR article in top menu* 35 000 CZK / week 50 kB

home page PR article in carousel* 39 000 CZK / week 50 kB

all web Outstream video 15 000 450



The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign detailsmust be submitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions. Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* The PR article in the top menu is displayed for three days and is then tagged in the PR article position in the top article till the end of the week.** The PR article in the carousel is displayed in the editorial carousel for one day and then is tagged in the PR article position in the top article till the end of the week.*** Video placed in the section of editorial video. Maximal video size is 100 Mbx.



mAriE clAirE on-linE2020


Newsletter - Text ad 3,50 CZK/contakt

Newsletter - PR article in NL 3,50 CZK/contakt

Newsletter square 300 x 300 3 CZK/contakt

Newsletter largeboard 600 x 300 3 CZK/contakt






POZICE FORMAT IMP/MONTH CPT







Mobil Galery 15 000 550



MOBILE ADVERTISING



NEWSLETTER

NEWSLETTER

300 x 300 px 600 x 300 px

FORMAT PRICE


spot 40 000 CZK

PODCAST


mAriE clAirE DiGitAl VErSion2020



• Video placement







PRICE




PRICESHEET


joy Print

ADVERTISING RATES

SCHEDULE

FORMAT

Periodicity: monthlyPrint run: 32,000Format: 168 x 223 mmColors: 4/4 CMYKPaper: LWCCover: 5/4 + 1/0 UV lacquerBinding: V2


SINGLE PAGE





1st single page 260 000 CZK








glued inserts (one sheet)* 209 000 CZK

DOUBLE PAGE












SMALL FORMATS




one sixth of a page

2020


2/20 05. 12. 2019 11. 12. 2019 16. 01. 2020

3/20 14. 01. 2020 20. 01. 2020 13. 02. 2020

4/20 11. 02. 2020 17. 02. 2020 12. 03. 2020

5/20 17. 03. 2020 23. 03. 2020 20. 04. 2020

6/20 09. 04. 2020 17. 04. 2020 14. 05. 2020

7/20 12. 05. 2020 18. 05. 2020 11. 06. 2020

8/20 16. 06. 2020 22. 06. 2020 16. 07. 2020

9/20 14. 07. 2020 20. 07. 2020 13. 08. 2020

10/20 11. 08. 2020 17. 08. 2020 10. 09. 2020

11/20 15. 09. 2020 21. 09. 2020 15. 10. 2020

12/20 09. 10. 2020 16. 10. 2020 12. 11. 2020

1/21 10. 11. 2020 16. 11. 2020 10. 12. 2020

1/684 x 74 mmtype area




1/3 vertical53 x 223 mmčistý formát43 x 190 mmtype area



1/4 horizontal168 x 56 mmtrip size





joy on-linE2020



all web Branding webu 1700 x 1200 1 100 000 650 150 kB




all web Rectangle 610 x 200 1 100 000 300 50 kB










V TOP MENU

LARGEBOARD300 x 600 px

SQUARE300 x 300 px

ROLLBAND

RECTANGLE610 x 200 px

Z KARUSELU

FOOTEBOARD930 x 250 px

990 x 250 px

MEGABOARD 1000 x 250 px

BRA

ND

ING

WEB

U 1

700

X 12

00 p

x

VIDEOSPOT


joy on-linE2020


Newsletter - Text ad 3,50 Kč/contact

Newsletter - PR article in NL 3,50 Kč/contact

Newsletter square 300 x 300 3 Kč/contact

Newsletter largeboard 600 x 300 3 Kč/contact
















MOBILE ADVERTISING



NEWSLETTER

NEWSLETTER

300 x 300 px 600 x 300 px

2019


joy DiGitAl VErSion2020



• Video placement







PRICE




PRICESHEET


SVět žEny Print

ADVERTISING RATES

SCHEDULE

FORMAT

Periodicity: monthlyPrint run: 50,000Format: 200 x 270 mmColors: 4/4 CMYKPaper: LWCCover: 4/4 + 1/0 UV lacquerBinding: V2






SINGLE PAGE SVĚT ŽENY SPECIAL

standard page 245 000 CZK 120 000 CZK


front inside cover 340 000 CZK 170 000 CZK









scentstrip*


DOUBLE PAGE


unfolding front Z-gate cover 715 000 CZK











SMALL FORMATS

half page horizontal or vertical 180 000 CZK 82 000 CZK



2020


2/20 12. 12. 2019 18. 12. 2019 15. 01. 2020

3/20 23. 01. 2020 29. 01. 2020 19. 02. 2020

4/20 20. 02. 2020 26. 02. 2020 18. 03. 2020

5/20 13. 03. 2020 20. 03. 2020 15. 04. 2020

6/20 23. 04. 2020 29. 04. 2020 20. 05. 2020

7/20 21. 05. 2020 27. 05. 2020 17. 06. 2020

8/20 12. 06. 2020 19. 06. 2020 15. 07. 2020

9/20 23. 07. 2020 29. 07. 2020 19. 08. 2020

10/20 20. 08. 2020 26. 08. 2020 16. 09. 2020

11/20 17. 09. 2020 23. 09. 2020 14. 10. 2020

12/20 15. 10. 2020 21. 10. 2020 11. 11. 2020

1/21 12. 11. 2020 18. 11. 2020 09. 12. 2020

Horoskopy 2021 14. 09. 2020 18. 09. 2020 01. 10. 2020

Advent 2020 05. 10. 2020 09. 10. 2020 22. 10. 2020



6 sheets - 7,5 CZK8 sheets - 8,0 CZKinsert for subscribers- 15 CZK



SVět žEny on-linE2020











home page PR article** 3000 symbols / 5 images / logo / URL 10 000 CZK / week







FOOTERBOARD 930 x 250 px

VIDEOSPOT


SQUARE300 x 300 px

SQUARE300 x 300 px

VIDEOSPOT300 x 300 px

SQUARE300 x 300 px

ROLLBAND 990 x 250 px



SVět žEny on-linE2020





















MOBILE ADVERTISING


NEWSLETTER

NEWSLETTER

300 x 300 px 600 x 300 px




burDA StylE Print

ADVERTISING RATES

SCHEDULE

Periodicity: monthlyPrint run: 18,000Format: 215 x 267 mmColors: 4/4 CMYKPaper: LWUCover: 4/4Binding: V1

SINGLE PAGE BURDA SPECIAL










DOUBLE PAGE



SMALL FORMATS



one quarter page 57 000 CZK 31 000 CZK


2020

ISSUE BOOKING DEADLINE ON SALE BOOKING DEADLINE ON SALE

2/20 27. 12. 2019 31. 12. 2019 22. 01. 2020 Burda Kids 1/2020 04. 02. 2020 07. 02. 2020 26. 02. 2020

3/20 27. 01. 2020 29. 01. 2020 19. 02. 2020 Burda Easy 1/2020 03. 03. 2020 06. 03. 2020 25. 03. 2020

4/20 24. 02. 2020 26. 02. 2020 18. 03. 2020 Burda Plus 1/2020 06. 04. 2020 09. 04. 2020 29. 04. 2020

5/20 25. 03. 2020 27. 03. 2020 22. 04. 2020 Burda Baby 1/2020 21. 04. 2020 24. 04. 2020 13. 05. 2020

6/20 27. 04. 2020 29. 04. 2020 20. 05. 2020 Accessories 1/2020 19. 05. 2020 22. 05. 2020 10. 06. 2020

7/20 25. 05. 2020 27. 05. 2020 17. 06. 2020 Burda Easy 2/2020 22. 06. 2020 25. 06. 2020 15. 07. 2020

8/20 29. 06. 2020 01. 07. 2020 22. 07. 2020 Burda Easy 3/2020 18. 08. 2020 21. 08. 2020 09. 09. 2020

9/20 27. 07. 2020 29. 07. 2020 19. 08. 2020 Burda Plus 2/2020 07. 09. 2020 10. 09. 2020 30. 09. 2020

10/20 24. 08. 2020 26. 08. 2020 16. 09. 2020 Burda Kids 2/2020 22. 09. 2020 25. 09. 2020 14. 10. 2020

11/20 25. 09. 2020 30. 09. 2020 21. 10. 2020 Burda Baby 2/2020 13. 10. 2020 16. 10. 2020 04. 11. 2020

12/20 21. 10. 2020 23. 10. 2020 18. 11. 2020 Burda Easy 4/2020 03. 11. 2020 06. 11. 2020 25. 11. 2020

1/21 30. 11. 2020 02. 12. 2020 23. 12. 2020









FORMAT1/1215 x 267 mmtrip size196 x 251 mmtype area




burDA StylE on-linE2020









home page PR article** 3000 symbols / 5 images / logo / URL 10 000 CZK / week


RU/month: 18 000IMP/month:100 000

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must besubmitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions. Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* The PR article in the top menu is displayed for three days and is then tagged in the PR article position in the top article till the end of the week.** The PR article in the carousel is displayed in the editorial carousel for one day and then is tagged in the PR article position in the top article till the end of the week.

MOBILE ADVERTISING


FOOTERBOARD 930 x 250 pxFOOTERBOARD 930 x 250 px

ROLLBAND 990 x 250 px


2020




Newsletter square 300 x 300 3,00 CZK/contact

Newsletter largeboard 600 x 300 3,00 CZK/contact
















MOBILE ADVERTISING


burDA StylE on-linE

newslettertextový tIp

newsletterpoutání pR článku

newslettersquare

300 x 300 px

newsletterlargeBoard600 x 300 px



kAtkA Print

SCHEDULE

ADVERTISING RATES

Periodicity: weeklyPrint run: 38,000Format: 215 x 283 mmColors: 4/4 CMYKPaper: SCBinding: V1


2/20 09. 12. 2019 16. 12. 2019 03. 01. 2020

3/20 23. 12. 2019 30. 12. 2019 09. 01. 2020

4/20 30. 12. 2019 06. 01. 2020 16. 01. 2020

5/20 06. 01. 2020 13. 01. 2020 23. 01. 2020

6/20 13. 01. 2020 20. 01. 2020 30. 01. 2020

7/20 20. 01. 2020 27. 01. 2020 06. 02. 2020

8/20 27. 01. 2020 03. 02. 2020 13. 02. 2020

9/20 03. 02. 2020 10. 02. 2020 20. 02. 2020

10/20 10. 02. 2020 17. 02. 2020 27. 02. 2020

11/20 17. 02. 2020 24. 02. 2020 05. 03. 2020

12/20 24. 02. 2020 02. 03. 2020 12. 03. 2020

13/20 02. 03. 2020 09. 03. 2020 19. 03. 2020

14/20 09. 03. 2020 16. 03. 2020 26. 03. 2020

15/20 16. 03. 2020 23. 03. 2020 02. 04. 2020

16/20 23. 03. 2020 30. 03. 2020 09. 04. 2020

17/20 27. 03. 2020 03. 04. 2020 16. 04. 2020

18/20 02. 04. 2020 09. 04. 2020 23. 04. 2020

19/20 09. 04. 2020 20. 04. 2020 30. 04. 2020

20/20 17. 04. 2020 24. 04. 2020 07. 05. 2020

21/20 23. 04. 2020 30. 04. 2020 14. 05. 2020

22/20 04. 05. 2020 11. 05. 2020 21. 05. 2020

23/20 11. 05. 2020 18. 05. 2020 28. 05. 2020

24/20 18. 05. 2020 25. 05. 2020 04. 06. 2020

25/20 25. 05. 2020 01. 06. 2020 11. 06. 2020

26/20 01. 06. 2020 08. 06. 2020 18. 06. 2020

27/20 08. 06. 2020 15. 06. 2020 25. 06. 2020

28/20 15. 06. 2020 22. 06. 2020 02. 07. 2020

29/20 22. 06. 2020 29. 06. 2020 09. 07. 2020

30/20 26. 06. 2020 03. 07. 2020 16. 07. 2020

31/20 03. 07. 2020 13. 07. 2020 23. 07. 2020

32/20 13. 07. 2020 20. 07. 2020 30. 07. 2020

33/20 20. 07. 2020 27. 07. 2020 06. 08. 2020

34/20 27. 07. 2020 03. 08. 2020 13. 08. 2020

35/20 03. 08. 2020 10. 08. 2020 20. 08. 2020

36/20 10. 08. 2020 17. 08. 2020 27. 08. 2020

37/20 17. 08. 2020 24. 08. 2020 03. 09. 2020

38/20 24. 08. 2020 31. 08. 2020 10. 09. 2020

39/20 31. 08. 2020 07. 09. 2020 17. 09. 2020

40/20 07. 09. 2020 14. 09. 2020 24. 09. 2020

41/20 14. 09. 2020 21. 09. 2020 01. 10. 2020

42/20 18. 09. 2020 25. 09. 2020 08. 10. 2020

43/20 25. 09. 2020 05. 10. 2020 15. 10. 2020

44/20 05. 10. 2020 12. 10. 2020 22. 10. 2020

45/20 09. 10. 2020 16. 10. 2020 29. 10. 2020

46/20 19. 10. 2020 26. 10. 2020 05. 11. 2020

47/20 26. 10. 2020 02. 11. 2020 12. 11. 2020

48/20 30. 10. 2020 06. 11. 2020 19. 11. 2020

49/20 09. 11. 2020 16. 11. 2020 26. 11. 2020

50/20 16. 11. 2020 23. 11. 2020 03. 12. 2020

51/20 23. 11. 2020 30. 11. 2020 10. 12. 2020

52/20 30. 11. 2020 07. 12. 2020 17. 12. 2020

1/21 04. 12. 2020 11. 12. 2020 23. 12. 2020

KATKA SPECIALS

TITLE BOOKING DEADLINE ON SALE

speciál 1/2020 15. 05. 2020 20. 05. 2020 04. 06. 2020

Horoskopy 2021 11. 09. 2020 16. 09. 2020 01. 10. 2020

Vánoce 2020 02. 10. 2020 07. 10. 2020 22. 10. 2020

2020

SINGLE PAGE KATKA SPECIAL












DOUBLE PAGE




double page advertorial 500 000 Kč

SMALL FORMATS


one third of a page horizontal or vertical 139 000 CZK



junior page 165 000 CZK 124 000 CZK


kAtkA Print

FORMAT

prices in CZK, valid from 1. 1. 2020 and for advertising of one brand only 2020








1/4107 x 140 mmtrip size91 x 124type area

juniorpage139 x 213 mmtrip size123 x 197type area

1/675 x 140 mmtrip size59 x 124type area



PRODUCTION COSTS:0,55 CZK without placing0,70 CZK for placing









2020APEtit Print

ADVERTISING RATES

SCHEDULE

INSERTS

FORMAT

Periodicity: monthlyPrint run: 52,000Format: 210 x 275 mmColors: 4/4 CMYKPaper: LWCCover: 5/4 + 1/0 UV glossy lacquerBinding: V2

INSERTS IN TITLE:1 sheet - 2,5 CZK2 sheets - 4,0 CZK4 sheets - 6,5 CZK6 sheets - 7,5 CZK8 sheets - 8,0 CZKinsert for subscribers - 15 CZK







SINGLE PAGE APETIT SPECIAL MASOOO!


front inside cover 258 000 CZK 167 000 CZK 182 000 CZK

back outside cover 303 000 CZK 202 000 CZK 207 000 CZK

back inside cover 232 000 CZK 152 000 CZK 167 000 CZK






single page advertorial 202 000 CZK 152 000 CZK 182 000 CZK



DOUBLE PAGE








SMALL FORMATS







2/20 16. 12. 2019 19. 12. 2019 15. 01. 2020

3/20 20. 01. 2020 23. 01. 2020 19. 02. 2020

4/20 17. 02. 2020 20. 02. 2020 18. 03. 2020

5/20 16. 03. 2020 19. 03. 2020 15. 04. 2020

6/20 20. 04. 2020 23. 04. 2020 18. 05. 2020

7/20 11. 05. 2020 14. 05. 2020 10. 06. 2020

8/20 12. 06. 2020 15. 06. 2020 15. 07. 2020

9/20 13. 07. 2020 16. 07. 2020 12. 08. 2020

10/20 17. 08. 2020 20. 08. 2020 16. 09. 2020

11/20 11. 09. 2020 14. 09. 2020 14. 10. 2020

12/20 09. 10. 2020 12. 10. 2020 11. 11. 2020

1/21 16. 11. 2020 19. 11. 2020 16. 12. 2020

Apetit specials

Pasta & pizza 11. 02. 2020 14. 02. 2020 25. 02. 2020

Grilování 04. 05. 2020 07. 05. 2020 19. 05. 2020

Vánoční pečení 22. 09. 2020 25. 09. 2020 09. 10. 2020


1/4 vertical102 x 135 mmtrip size

2020APEtit on-linE



all web Branding web 1700 x 1200 3 000 000 500 150 kB




all web Rectangle 610 x 200 3 000 000 275 50 kB



Article Ad 362 x 120 3 000 000 400 50 kB


all web Videospot 30s** 250 000 420


The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must besubmitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions. Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* The PR article in the carousel is displayed in the editorial carousel for one day and then is tagged in the PR article position in the top article till the end of the week.** Video placed in the section of editorial video. Maximal video size is 100 Mb.



2020APEtit on-linE





















MOBILE ADVERTISING


NEWSLETTER

NEWSLETTERPOUTÁNÍ

300 x 300 px 600 x 300 px



2020APEtit DiGitAl VErSionprices in CZK, valid from 1. 1. 2020 and for advertising of one brand only



• Video placement







PRICE




PRICESHEET



• Video placement







PRICESHEETPRICE




prices in CZK, valid from 1. 1. 2020 and for advertising of one brand only 2020Pošli rEcEPt Print

ADVERTISING RATES

FORMAT

Periodicity: monthlyPrint run: 65,000Format: 145 x 205 mmColors: 4/4 CMYKPaper: MFSBinding: V1

1/1145 x 205 mm trip size130 x 179 mm type area

1/2 horizontal145 x 100 mm trip size130 x 93 mm type area

1/2 vertical70 x 205 mm trip size63 x 183 mm type area

1/3 vertical47 x 205 mm trip size40 x 183 mm type area

SINGLE PAGE POŠLi RECEPT! SPECIAL







DOUBLE PAGE



SMALL FORMATS


one third of a page vertical or horizontal 93 000 CZK 93 000 CZK


one quarter page horizontal 57 000 CZK 57 000 CZK

1/4 horizontal145 x 65 mm trip size130 x 58 mm type area

1/470 x 100 mm trip size63 x 88 mm type area

SCHEDULE POŠLI RECEPT!


2/20 06. 12. 2019 10. 12. 2019 06. 01. 2020

3/20 10. 01. 2020 14. 01. 2020 03. 02. 2020

4/20 07. 02. 2020 11. 02. 2020 04. 03. 2020

5/20 06. 03. 2020 11. 03. 2020 02. 04. 2020

6/20 03. 04. 2020 09. 04. 2020 04. 05. 2020

7/20 07. 05. 2020 12. 05. 2020 03. 06. 2020

8/20 05. 06. 2020 10. 06. 2020 02. 07. 2020

9/20 10. 07. 2020 14. 07. 2020 03. 08. 2020

10/20 07. 08. 2020 11. 08. 2020 02. 09. 2020

11/20 11. 09. 2020 15. 09. 2020 05. 10. 2020

12/20 09. 10. 2020 13. 10. 2020 04. 11. 2020

1/21 06. 11. 2020 10. 11. 2020 02. 12. 2020

SCHEDULE POŠLI RECEPT! SPECIAL

1/20 06. 12. 2019 10. 12. 2019 13. 01. 2020

2/20 10. 01. 2020 14. 01. 2020 17. 02. 2020

3/20 07. 02. 2020 11. 02. 2020 16. 03. 2020

4/20 05. 03. 2020 09. 03. 2020 15. 04. 2020

5/20 09. 04. 2020 14. 04. 2020 18. 05. 2020

6/20 07. 05. 2020 12. 05. 2020 15. 06. 2020

7/20 05. 06. 2020 09. 06. 2020 13. 07. 2020

8/20 10. 07. 2020 14. 07. 2020 17. 08. 2020

9/20 07. 08. 2020 11. 08. 2020 14. 09. 2020

10/20 11. 09. 2020 15. 09. 2020 19. 10. 2020

11/20 09. 10. 2020 13. 10. 2020 16. 11. 2020

12/20 06. 11. 2020 10. 11. 2020 14. 12. 2020

Nejlepší dezerty 16. 03. 2020 20. 03. 2020 09. 04. 2020

Salátová kuchařka 25. 05. 2020 29. 05. 2020 18. 06. 2020

Levně a rychle 24. 08. 2020 28. 08. 2020 17. 09. 2020



PRODUCTION COSTS:0,55 CZK no position0,70 Kč for placing

2020Pošli rEcEPt on-linE









home page PR article in carousel* 15 000 Kč / týden

home page PR article** 3000 symbols / 5 images / logo / URL 10 000 Kč / týden

RU/month:49 000IMP/month:100 000

KARUSELU





The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must besubmitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions. Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* The PR article in the top menu is displayed for three days and is then tagged in the PR article position in the top article till the end of the week.** The PR article in the carousel is displayed in the editorial carousel for one day and then is tagged in the PR article position in the top article till the end of the week.


2020Pošli rEcEPt on-linE









300 x 300 px 600 x 300 px

NEWSLETTER



2020chiP Print

ADVERTISING RATES

SCHEDULE

INSERTS

FORMAT

Periodicity: monthlyPrint run: 22,000Format: 195 x 285 mmColors: 4/4 CMYKPaper: LWUCover: 4/4 (or 5/4)+ 1/0 UV glossy lacquerBinding: V2

INSERTS IN TITLE:1 sheet - 2,5 CZK2 sheets - 4,0 CZK4 sheets - 6,5 CZK6 sheets - 7,5 CZK8 sheets - 8,0 CZKinsert for subscribers - 15 CZK





PRODUCTION COSTS:0,70 CZK or placing

SINGLE PAGE







DOUBLE PAGE




SMALL FORMATS


half page advertorial 98 000 CZK



one quarter page horizontal 61 000 CZK


junior page 113 000 CZKISSUE BOOKING DEADLINE ON SALE

2/20 31. 12. 2019 08. 01. 2020 22. 01. 2020

3/20 05. 02. 2020 12. 02. 2020 26. 02. 2020

4/20 04. 03. 2020 11. 03. 2020 25. 03. 2020

5/20 01. 04. 2020 08. 04. 2020 22. 04. 2020

6/20 29. 04. 2020 06. 05. 2020 20. 05. 2020

7/20 03. 06. 2020 10. 06. 2020 24. 06. 2020

8/20 01. 07. 2020 08. 07. 2020 22. 07. 2020

9/20 29. 07. 2020 05. 08. 2020 19. 08. 2020

10/20 02. 09. 2020 09. 09. 2020 23. 09. 2020

11/20 30. 09. 2020 07. 10. 2020 21. 10. 2020

12/20 27. 10. 2020 04. 11. 2020 19. 11. 2020

1/21 25. 11. 2020 02. 12. 2020 16. 12. 20201/3 horizontal195 x 93 mmtrip size173 x 80 mmtype area




jiniorpage130 x 195 mmtrip size115 x 182 mmtype area


2020chiP on-linE










home page PR article* 3000 symbols / 5 images / logo / URL 20 000 CZK / week







SQUARE300 x 300 px

VIDEOSPOT

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must besubmitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions. Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* The PR article in the top menu is displayed for three days and is then tagged in the PR article position in the top article till the end of the week.


2020chiP on-linE



















MOBILE ADVERTISING


NEWSLETTER

NEWSLETTER

NEWSLETTERSQUARE

300 x 300 px

NEWSLETTERLARGEBOARD600 x 300 px



2020chiP DiGitAl VErSionprices in CZK, valid from 1. 1. 2020 and for advertising of one brand only



• Video placement







PRICE




PRICESHEET

2020PočítAč Pro kAžDého Print

ADVERTISING RATES

SCHEDULE

FORMAT

Periodicity: biweeklyPrint run: 15,000Format: 195 x 285 mmColors: 4/4 CMYKPaper: SCCover: 4/4Binding: V1





SINGLE PAGE







SMALL FORMATS





junior page 98 000 CZK


2/20 13. 12. 2019 16. 12. 2019 06. 01. 2020

3/20 03. 01. 2020 06. 01. 2020 20. 01. 2020

4/20 17. 01. 2020 20. 01. 2020 03. 02. 2020

5/20 31. 01. 2020 03. 02. 2020 17. 02. 2020

6/20 14. 02. 2020 17. 02. 2020 02. 03. 2020

7/20 28. 02. 2020 02. 03. 2020 16. 03. 2020

8/20 13. 03. 2020 16. 03. 2020 30. 03. 2020

9/20 27. 03. 2020 30. 03. 2020 15. 04. 2020

10/20 06. 04. 2020 09. 04. 2020 27. 04. 2020

11/20 21. 04. 2020 24. 04. 2020 11. 05. 2020

12/20 07. 05. 2020 11. 05. 2020 25. 05. 2020

13/20 22. 05. 2020 25. 05. 2020 08. 06. 2020

14/20 05. 06. 2020 08. 06. 2020 22. 06. 2020

15/20 19. 06. 2020 22. 06. 2020 08. 07. 2020

16/20 10. 07. 2020 13. 07. 2020 27. 07. 2020

17/20 31. 07. 2020 03. 08. 2020 17. 08. 2020

18/20 14. 08. 2020 17. 08. 2020 31. 08. 2020

19/20 28. 08. 2020 31. 08. 2020 14. 09. 2020

20/20 11. 09. 2020 14. 09. 2020 30. 09. 2020

21/20 22. 09. 2020 25. 09. 2020 12. 10. 2020

22/20 09. 10. 2020 12. 10. 2020 26. 10. 2020

23/20 23. 10. 2020 26. 10. 2020 09. 11. 2020

24/20 06. 11. 2020 09. 11. 2020 23. 11. 2020

25/20 20. 11. 2020 23. 11. 2020 07. 12. 2020

1/21 04. 12. 2020 07. 12. 2020 21. 12. 2020







6 sheets - 7,5 CZK8 sheets - 8,0 CZKinsert for subscribers- 15 CZK

PRODUCTION COSTS:0,60 CZK without position0,70 CZK for placing

2020prices in CZK, valid from 1. 1. 2020 and for advertising of one brand only

mAriAnnE byDlEní Print

ADVERTISING RATES

SCHEDULE

INSERTS

FORMAT

Periodicity: monthlyPrint run: 27,000Format: 210 x 275 mmColors: 4/4 CMYKPaper: LWCCover: 1/0 UV glossy lacquerBinding: V2

INSERTS IN TITLE:1 sheet - 2,5 CZK2 sheets - 4,0 CZK4 sheets - 6,5 CZK6 sheets - 7,5 CZK8 sheets - 8,0 CZKinsert for subscribers- 15 CZK






SINGLE PAGE











glued inserts (one sheet) 121 000 CZK

DOUBLE PAGE








SMALL FORMATS






2/20 03. 12. 2019 06. 12. 2019 09. 01. 2020

3/20 06. 01. 2020 09. 01. 2020 06. 02. 2020

4/20 10. 02. 2020 13. 02. 2020 12. 03. 2020

5/20 09. 03. 2020 12. 03. 2020 09. 04. 2020

6/20 03. 04. 2020 06. 04. 2020 07. 05. 2020

7/20 11. 05. 2020 14. 05. 2020 11. 06. 2020

8/20 05. 06. 2020 08. 06. 2020 09. 07. 2020

9/20 10. 07. 2020 13. 07. 2020 13. 08. 2020

10/20 18. 08. 2020 21. 08. 2020 21. 09. 2020

11/20 15. 09. 2020 18. 09. 2020 15. 10. 2020

12/20 09. 10. 2020 12. 10. 2020 12. 11. 2020

1/21 09. 11. 2020 12. 11. 2020 10. 12. 2020

NORDIC 25. 05. 2020 28. 05. 2020 25. 06. 2020


1/4102 x 135 mmtrip size

2020mAriAnnE byDlEní on-linE



all web Branding 1700 x 1200 600 000 500 150 kB











RU/month 70 000IMP/month 600 000

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must besubmitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions. Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* The PR article in the top menu is displayed for three days and is then tagged in the PR article position in the top article till the end of the week.** The PR article in the carousel is displayed in the editorial carousel for one day and then is tagged in the PR article position in the top article till the end of the week.*** Video placed in the section of editorial video. Maximal video size is 100 Mb..



2020mAriAnnE byDlEní on-linE







Sponsored FB post * 15 000 CZK


Sponsored IG post 20 000 CZK












MOBILE ADVERTISING


newslettertextový tIp

newsletterpoutání pR článku

newslettersquare

300 x 300 px

newsletterlargeBoard600 x 300 px




EllE DEcorAtion Print

ADVERTISING RATES

HARMONOGRAM

FORMAT

Periodicity: quarterlyPrint run: 18,000Format: 220 x 285 mmColors: 4/4 CMYKPaper: LWUCover: 5/4 + 1/0 UV dispersionlacquerBinding: V2



1/2 vertical107,5 x 285 mmtrip size86 x 254 mmtype area

SINGLE PAGE













DOUBLE PAGE





3rd double page 318 000 Kč




SMALL FORMATS





1/20 24. 01. 2020 27. 01. 2020 26. 02. 2020

2/20 29. 05. 2020 01. 06. 2020 02. 07. 2020

3/20 31. 07. 2020 03. 08. 2020 02. 09. 2020

4/20 23. 10. 2020 26. 10. 2020 25. 11. 2020

INSERTSINSERTS IN TITLE:1 sheet – CZK 2.52 sheets – CZK 4.04 sheets – CZK 6.5

6 sheets – CZK 7.58 sheets – CZK 8.0insert for subscribers – CZK 15

PRODUCTION COSTS:CZK 0.70 for placing




EllE DEcorAtion DiGitAl VErSion



• Video placement







PRICE




PRICESHEET


VEnkoV & Styl Print

ADVERTISING RATES

SCHEDULE

FORMAT

Periodicity: monthlyPrint run: 25,000Format: 230 x 296 mmColors: 4/4 CMYKPaper: MFCCover: 5/4 + 1/0 UV dispersionmatt lacquerBinding: V2


1/2 horizontal230 x 145,5 mmtrip size


SINGLE PAGE











scenstrip* 121 000 CZK

DOUBLE PAGE








SMALL FORMATS






2/20 27. 12. 2019 30. 12. 2019 23. 01. 2020

3/20 21. 01. 2020 24. 01. 2020 20. 02. 2020

4/20 25. 02. 2020 28. 02. 2020 26. 03. 2020

5/20 23. 03. 2020 26. 03. 2020 23. 04. 2020

6/20 20. 04. 2020 23. 04. 2020 21. 05. 2020

7/20 26. 05. 2020 29. 05. 2020 25. 06. 2020

8/20 23. 06. 2020 26. 06. 2020 23. 07. 2020

9/20 21. 07. 2020 24. 07. 2020 20. 08. 2020

10/20 25. 08. 2020 28. 08. 2020 24. 09. 2020

11/20 22. 09. 2020 25. 09. 2020 22. 10. 2020

12/20 27. 10. 2020 30. 10. 2020 26. 11. 2020

1/21 24. 11. 2020 27. 11. 2020 23. 12. 2020





1/3 horizontal230 x 95 mmtrip size



nÁš ÚtulnÝ byt Print

ADVERTISING RATES

SCHEDULE

Periodicity: monthlyPrint run: 27 000Format: 216 x 272 mmColors: 4/4 CMYKPaper: LWCCover: 4/4Binding: V1

SINGLE PAGE




back inside cover 172 000 Kč CZK



DOUBLE PAGE



SMALL FORMATS





junior page 103 000 CZK


2/20 11. 12. 2019 17. 12. 2019 09. 01. 2020

3/20 15. 01. 2020 21. 01. 2020 06. 02. 2020

4/20 12. 02. 2020 18. 02. 2020 05. 03. 2020

5/20 18. 03. 2020 24. 03. 2020 09. 04. 2020

6/20 15. 04. 2020 21. 04. 2020 07. 05. 2020

7/20 13. 05. 2020 19. 05. 2020 04. 06. 2020

8/20 17. 06. 2020 23. 06. 2020 09. 07. 2020

9/20 15. 07. 2020 21. 07. 2020 06. 08. 2020

10/20 19. 08. 2020 25. 08. 2020 10. 09. 2020

11/20 16. 09. 2020 22. 09. 2020 08. 10. 2020

12/20 13. 10. 2020 19. 10. 2020 05. 11. 2020

1/21 10. 11. 2020 16. 11. 2020 03. 12. 2020

INSERTSINSERTS IN TITLE:1 sheet - 2,5 CZK2 sheets - 4,0 CZK4 sheets - 6,5 CZK6 sheets - 7,5 CZK8 sheets - 8,0 CZKinsert for subscribers - 15 CZK


FORMAT







1/4 105 x 132 mmtrip size100 x 126 mmtype area



nAšE krÁSnÁ ZAhrADA Print

ADVERTISING RATES

SCHEDULE

Periodicity: monthlyPrint run: 30 000Format: 210 x 275 mmColors: 4/4 CMYKPaper: LWUCover: 4/4Binding: V1

SINGLE PAGE







DOUBLE PAGE



SMALL FORMATS


one third of a page vertical or horizontal 52 000 CZK




junior page 77 000 CZKISSUE BOOKING DEADLINE ON SALE

2/20 06. 01. 2020 10. 01. 2020 29. 01. 2020

3/20 03. 02. 2020 07. 02. 2020 26. 02. 2020

4/20 02. 03. 2020 06. 03. 2020 25. 03. 2020

5/20 03. 04. 2020 09. 04. 2020 29. 04. 2020

6/20 30. 04. 2020 07. 05. 2020 27. 05. 2020

7/20 01. 06. 2020 05. 06. 2020 24. 06. 2020

8/20 03. 07. 2020 10. 07. 2020 29. 07. 2020

9/20 03. 08. 2020 07. 08. 2020 26. 08. 2020

10/20 31. 08. 2020 04. 09. 2020 23. 09. 2020

11/20 05. 10. 2020 09. 10. 2020 29. 10. 2020

12/20 30. 10. 2020 03. 11. 2020 25. 11. 2020

1/21 07. 12. 2020 11. 12. 2020 30. 12. 2020

speciál 1/2020 17. 01. 2020 22. 01. 2020 06. 02. 2020

speciál 2/2020 14. 02. 2020 19. 02. 2020 05. 03. 2020

speciál 3/2020 13. 03. 2020 18. 03. 2020 02. 04. 2020

speciál 4/2020 09. 04. 2020 15. 04. 2020 30. 04. 2020

speciál 5/2020 15. 05. 2020 20. 05. 2020 04. 06. 2020



FORMAT








1/4 horizontal175 x 56 mmtype area


2020nAšE krÁSnÁ ZAhrADA on-linE


















2020nAšE krÁSnÁ ZAhrADA on-linE









Sponsored FB post od 20 000 CZK












MOBILE ADVERTISING





mojE ZAhrÁDkA Print

ADVERTISING RATES

HARMONOGRAM

Periodicity: monthlyPrint run: 54,000Format: 145 x 205 mmColors: 4/4 CMYKPaper: MFSBinding: V1

SINGLE PAGE







DOUBLE PAGE



SMALL FORMATS






2/20 23. 12. 2019 27. 12. 2019 15. 01. 2020

3/20 20. 01. 2020 24. 01. 2020 12. 02. 2020

4/20 17. 02. 2020 21. 02. 2020 11. 03. 2020

5/20 23. 03. 2020 27. 03. 2020 15. 04. 2020

6/20 20. 04. 2020 24. 04. 2020 13. 05. 2020

7/20 18. 05. 2020 22. 05. 2020 10. 06. 2020

8/20 19. 06. 2020 23. 06. 2020 15. 07. 2020

9/20 20. 07. 2020 24. 07. 2020 12. 08. 2020

10/20 17. 08. 2020 21. 08. 2020 09. 09. 2020

11/20 21. 09. 2020 25. 09. 2020 14. 10. 2020

12/20 19. 10. 2020 23. 10. 2020 11. 11. 2020

1/21 23. 11. 2020 27. 11. 2020 16. 12. 2020



FORMAT







2020liFEStylE PAck on-linE

liFEStylE PAck EXcluSiVE on-linE

WEB FORMAT

WEB FORMAT

MOBILE ADVERTISING

MOBILE ADVERTISING

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must be submitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions.Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* Format does not include BurdaStyle.cz** Video is placed in the editorial video position. The maximum video data size is 100 Mb. The format does not include BurdaStyle.cz

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must be submitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions.Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.*Video is placed in the editorial video position. The maximum video data size is 100 Mb.

WEB SECTION FORMAT IMP/MONTH CPT SIZE /kB/

all web Rollband 315 000 500 50

all web Branding 2 750 000 600 150

all web Megaboard 2 750 000 480 50

all web Square 2 750 000 290 50

all web Largeboard 2 750 000 330 50

all web Rectangle* 2 650 000 360 50

all web Footerboard 2 750 000 95 50

all web Article Ad* 330 000 220 50




mobil Interscroller 85 000 650

mobil Vignette 280 000 750

mobil Cube/Cube Extra 85 000 500

mobil Branded video 85 000 600

mobil Peel off 102 000 550

mobil Wipe 85 000 650

mobil Galerie 85 000 600

mobil Square outstream 54 000 500

mobil Vertical outstream 54 000 500


2020





all web Square 2 900 000 375 50


all web Footerboard 2 900 000 120 50

all web Article Ad 310 000 220 50


all web Videospot 30s* 105 000 550






mobil Peel off 110 000 730


mobil Galery 100 000 790




2020hobby PAck on-linE

mEn PAck on-linE

WEB FORMAT

WEB FORMAT

MOBILE ADVERTISING

MOBILE ADVERTISING

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must be submitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions.

Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.* Format does not include BurdaStyle.cz** Video is placed in the editorial video position. The maximum video data size is 100 Mb. The format does not include BurdaStyle.cz

The price list is in CZK without VAT and is valid for 2020. CPT price is for 1000 impressions. We reserve the right to change prices 4 times a year. For Terms & Conditions and technical specifications, please visit www.burda.cz. Campaign details must be submitted within 5 business days before the beginning of the campaign. If the documents are delivered later, we can not guarantee the number of impressions.

Graphic processing of unfinished materials, resizing of materials, or creation of key visuals is subject to individual pricing. The price depends on the total scope of graphic work.





all web Square 3 850 000 260 50


all web Rectangle* 3 750 000 260 50

all web Article Ad* 3 150 000 220 50





all web Branding 860 000 550 150

all web Megaboard 860 000 425 50

all web Square 860 000 275 50

all web Largeboard 860 000 325 50

all web Rectangle 860 000 275 50

all web Footerboard 860 000 95 50

all web Article Ad 950 000 220 50







mobil Peel Off 478 000 450










mobil Peel Off 460 000 500







2020

2020tEchnicAl SPEciFicAtion valid from 1. 1. 2020

A certificated digital proof-sheet in accordance with ISO 12647-2 (ISO Coated v. 2) standard, specifically - for covers with FOGRA 39 (ISO coated_v2_eci) Mediawedge V3.0aand for inside pages with FOGRA 45 (PSO_LWC_Improved_eci) Mediawedge V3.0a, must be supplied together with the data as a binding color sample. Should the previouslymentioned proof-sheet not be supplied, the client’s entitlement to claim refund due to discrepancy in quality of print or variation in color will expire immediately.

A certificated digital proof-sheet in accordance with ISO 12647-2 (ISO Coated v. 2) standard, specifically - for covers with FOGRA 39 (ISO coated_v2_eci) Mediawedge V3.0aand Mediawedge V3.0a, must be supplied together with the data as a binding color sample. A certificated digital proof-sheet in accordance with ISO 12647-2 (ISO Coatedv. 2) standard, specifically - for covers with FOGRA 39 and for inside pages with FOGRA 45 of magazines Marie Claire, Svět ženy, Burda, Náš útulný byt, Naše krásná zahrada,also for covers with FOGRA 39 and for inside pages FOGRA 46 for magazines Chip, Počítač pro každého and also for covers and inside pages with FOGRA 40 for magazinesKatka, Pošli Recept, Křížovky (of specials with coated covers with FOGRA 39), must be supplied together with the data as a binding color sample.Should the previously mentioned proof-sheet not be supplied, the client’s entitlement to claim refund due to discrepancy in quality of print or variation in color will expireimmediately.

By e-mail to [email protected] (please specify magazine name, issue, issue date and client name in the subject) or on CD. Please send the proof-sheet to BurdaInternational CZ s.r.o., Luxembourg Plaza, Přemyslovská 2845/43, 130 00 Praha 3, Ad Coordination Dept.

By e-mail to [email protected] (please specify magazine name, issue, issue date and client name in the subject) or on CD. Please send the proof-sheet to BurdaInternational CZ s.r.o., Luxembourg Plaza, Přemyslovská 2845/43, 130 00 Praha 3, Ad Coordination Dept.

• A composite print-ready PDF for magazine Joy must be in version 1.6. Composite print-ready PDF for magazines Elle, Apetit, Elle Decoration, Marianne, Venkov a Styl,Marianne Bydlení must be in version 1.5 or 1.6, particularly if the document is produced using InDesign 3 - 6 or if effects and transparency features are used.• The PDF document must not contain any of the following: primary colors; RGB, LAB or ICC profiles, OPI, negative text smaller than 9 pt.; or hairlines and text smaller than5 pt. Hairline width in the document will be automatically converted to 0.3 pt and primary colors will be converted into the CMYK color mode without further notice.• We only accept data produced using Adobe Distiller, InDesign 3 - 6 or a special standardized software intended for the production of print-ready PDFs• We recommend to convert all texts into curves. If texts are not converted into curves, all fonts must be correctly embedded into the PDF.• An advertisement must occupy only one page, have a proper size, be centered, and contain crop marks and 5 mm bleeds along all sides (with the exception of datadelivered for special V-gate or Z-gate advertisement pages, to which special specifications apply). MediaBox must be 20 mm larger than a TrimBox PDF.• Any objects which are not located in the bleed area must be placed at least 6 mm from the net format of the advertisement (a security zone – due to magazine bindingand crop technical tolerance of +/- 2 mm).• Files with resolution of less than 300 dpi are regarded as previews and will be returned.• An advertisement smaller than single page, delivered like type area, must be prepared without bleed.• No CoreDraw data are accepted!• In the event that the publisher requires an adjustement of supplied advertising data, the client is obliged to provide the requested data without billing of any additional costswhich may be incurred by the client.• On the double page advertisement we recommend adjusting the graphic design of the object overlapping the spine in a way preventing optical deformation of the image(this does not apply to the first double page advertisment with the default 3 mm off-setting).

• A composite print-ready PDF must be in version 1.6.• The PDF document must not contain any of the following: primary colors; RGB, LAB or ICC profiles, OPI, negative text smaller than 9 pt.; or hairlines and text smaller than5 pt. Hairline width in the document will be automatically converted to 0.3 pt and primary colors will be converted into the CMYK color mode without further notice.• We only accept data produced using Adobe Distiller, InDesign 3 - 6 or a special standardized software intended for the production of print-ready PDFs• We recommend to convert all texts into curves. If texts are not converted into curves, all fonts must be correctly embedded into the PDF.• An advertisement must occupy only one page, have a proper size, be centered, and contain crop marks and 5 mm bleeds along all sides (with the exception of datadelivered for special V-gate or Z-gate advertisement pages, to which special specifications apply). MediaBox must be 20 mm larger than a TrimBox PDF.• Any objects which are not located in the bleed area must be placed at least 6 mm from the net format of the advertisement (a security zone – due to magazine bindingand crop technical tolerance of +/- 2 mm).• Files with resolution of less than 300 dpi are regarded as previews and will be returned.• An advertisement smaller than single page, delivered like type area, must be prepared without bleed.• No CoreDraw data are accepted!• In the event that the publisher requires an adjustement of supplied advertising data, the client is obliged to provide the requested data without billing of any additional costswhich may be incurred by the client.

PROOF-SHEETS

PROOF-SHEETS

RECEPTION OF DATA

RECEPTION OF DATA

TECHNICAL SPECIFICATION OF DELIVERED DATA

TECHNICAL SPECIFICATION OF DELIVERED DATA

2020CONTACTSValid from 1. 1. 2020

Vít FialaCommercial DirectorTel: +420 221 589 223Mobil: +420 606 640 945E-mail: [email protected]

TEAM LIFESTYLE Martina KrátkáGroup ManagerTel.: +420 221 589 364Mobil: +420 734 600 446E-mail: [email protected]

Andrea NassirSenior Media Consultant VIP Clients ELLE, MarianneTel.: +420 221 589 334Mobil: +420 603 549 818E-mail: [email protected]

Michala NajmrováSenior Media Consultant ELLETel.: +420 221 589 335Mobil: +420 603 549 821E-mail: [email protected]

Lenka MatějkováSenior Media Consultant ELLETel.: +420 221 589 162Mobil: +420 605 235 715E-mail: [email protected]

Zuzana JanovskáSenior Media Consultant MarianneTel.: +420 221 589 349Mobil: +420 724 929 974E-mail: [email protected]

Barbora PirnáSenior Media Consultant ELLE, Marianne, Marie Claire, Joy a Svět ženyTel.: +420 221 589 348Mobil: +420 774 223 342E-mail: [email protected]

Tereza PetákováSenior Media Consultant Marie Claire, Joy a Svět ženyTel.: +420 221 589 351Mobil: +420 739 323 753E-mail: [email protected]

Hana StrouhalováSenior Media Consultant Marie Claire, Joy a Svět ženyTel.: +420 221 589 508Mobil: +420 607 905 052E-mail: [email protected]

Jana BrázdováSenior Media Consultant MarianneTel.: +420 221 589 160Mobil: +420 732 254 233E-mail: [email protected]

TEAM FOR WOMEN AND ICT

Radana NouzákováGroup ManagerTel.: +420 221 589 432Mobil: +420 602 330 496 E-mail: [email protected]

Petra SíbrtováSenior Media Consultant KatkaTel.: +420 221 589 327Mobil: +420 725 861 957E-mail: [email protected]

Jaroslava TajčmanováSenior Media Consultant Počítač pro každého, Naše krásná zahradaTel.: +420 221 589 282Mobil: +420 724 111 282E-mail: [email protected]

Robert BrožovskýSenior Media Consultant Pošli recept! a Burda StyleTel.: +420 221 589 369Mobil: +420 730 179 194 E-mail: [email protected]

TEAM FOOD AND HOME-DECO

Olga ToršováGroup ManagerTel.: +420 221 589 338Mobil: +420 602 107 947E-mail: [email protected]

Denisa OlšavskáSenior Media ConsultantTel.: +420 221 589 269Mobil: +420 725 861 908E-mail: [email protected]

Martina SirotkováSenior Media Consultant ApetitTel.: +420 221 589 367Mobil: +420 725 050 191E-mail: [email protected]

Kateřina TesařováSenior Media Consultant ApetitTel.: +420 221 589 338Mobil: +420 773 647 476E-mail: [email protected]

Lucie KavalírováSenior Media Consultant ApetitTel: +420 221 589 269Mobil: +420 725 847 745 E-mail: [email protected]

Helena KacbundováSenior Media Cunsultant Marianne Bydlení, ELLE Decoration, Marianne Venkov a styl, Náš útulný bytTel.: +420 221 589 157Mobil: +420 725 861 909 E-mail: [email protected]

Martina MatajováSenior Media Cunsultant Marianne Bydlení, ELLE Decoration, Marianne Venkov a styl, Náš útulný bytTel.: +420 221 589 307Mobil: +420 724 014 807E-mail: [email protected]

Hana KrausováSenior Media Cunsultant Marianne Bydlení, ELLE Decoration, Marianne Venkov a styl, Náš útulný bytTel.: +420 221 589 125Mobil: +420 605 227 848 E-mail: [email protected]

Milan DurnaSenior Media Cunsultant Marianne Bydlení, ELLE Decoration, Marianne Venkov a styl, Náš útulný bytTel.: +420 221 589 107Mobil: +420 737 874 098 E-mail: [email protected]

TEAM DIGITAL

Renáta JägerHead of Digital SalesTel.: +420 221 589 305Mobil: +420 730 141 363E-mail: [email protected]

Jana NovákováSenior Digital Media SpecialistTel.: +420 221 589 436Mobil: +420 732 849 553E-mail: [email protected]

Gabriela Bitalová BeňováSenior Digital Media SpecialistTel.: +420 221 589 354Mobil: +420 602 378 572E-mail: [email protected]

Hana StrouhalováSenior Digital Media SpecialistTel.: +420 221 589 508Mobil: +420 607 905 052E-mail: [email protected]

Lucie OdstrčilováKoordinátor Burda DigitalTel.: +420 221 589 447E-mail: [email protected]

Klára BurešováAdministrátor reklamních kampaníTel.: +420 221 589 299E-mail: [email protected]

burda international czthe price list is in czk without vat and is valid for 2020. cpt price is for...

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