Building a N16B businessfrom Scratch in Nigeria Today

(Or Maybe a N160B Business?!)--Olumide Olusanya, Dr.

What image comes to your mind?

What image comes to your mind?

Being an entrepreneur is like eating glass and staring into theabyss of death--Elon Musk (PayPal, Tesla, SpaceX)

Being an entrepreneur is like throwing yourself off a cliff andassembling an airplane on the way down—Reid Hoffman(PayPal, LinkedIn)

Two Part PresentationPart1:• What is Entrepreneurism?• Is there a process for it?

Part2:• Can one still build N16B businesses in Nigeria

today, within 10-year span?

Who is an entrepreneur?

There is a world of difference between the typical small-business owner (who dreams of opening another shop) andthe true entrepreneur (who dreams of changing an entireindustry)—Schumpeter, Economist magazine—July 2013

Startups (Stages)

Startups (Process)

Startups (Metrics Graph)

Product

Market

FundingExecution

Problem

Product

Market

FundingExecution

Problem

Maslow’s Hierarchy of Needs

Porters 5 Forces

What Can You See?

What you see is what you get!

How About $1 BILLION?I have observed something else under the sun.The fastest runner doesn't always win the race,and the strongest warrior doesn't always winthe battle. The wise sometimes go hungry, andthe skillful are not necessarily wealthy. Andthose who are educated don't always leadsuccessful lives. It is all decided by chance, bybeing in the right place at the right time.--ECCLESIASTES NINE: ELEVEN