building a (mobile-web) start-up: the 2011 way
DESCRIPTION
Delivered on 25 April for Rotary Club, Tanglin Synopsis: The era of business plans and presentations to raise money for mobile-web tech start-up ideas is over. In Silicon Valley, the venture incubator, Y-Combinator led by Paul Graham together with the business angels there have crushed the old school way of building an internet start-up by three core concepts: agile, iterate & pivot. In this talk, we examine how these three core concepts are applied in practice by examining the case studies of the latest and hottest of start-ups in US: Facebook, Twitter, Groupon and FourSquare.TRANSCRIPT
Building a Mobile-Web startup:The 2011 Way
Bernard LeongCo-Founder, CTO
1
Years
Year
Years
2010
Race to Reach1st Million
Users
2
Each has successfully carved out their own dominance.
620M Users 155M Tweets/Day 3M Check-ins/Day
Let’s start with something we know ....
3
Social Interactions escalate, amplify & distribute in a quick & viral way
4
Information propagating via real-time ...
5
The Power of Mobility Location, Location & Location
6
Social E-Commerce on the Rise
7
Making the Plaform Accessible to All & Slowly Exerting Control
8
Principle 1: Agile
9
Minimum Viable Product10
11
How simple we want the process to be? Do we really need them to fill up everything?
12
Principle 2: Iterate
13
Less is More in Product Development
14
July 2010Jan 2010 March 2011
15
Principle 3: Pivot
16
17
Firehose Strategy: Open the Floodgates!
18
0
2,500,000
5,000,000
7,500,000
10,000,000
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Unique Views 2010
Chalkboard Viewership
Over 11 Million Views!
Opening up of API to 3rd Party
Apps
Launch of WebAds
19
3 Key Issues before fundraising
Do you have a product to demo?Can you demonstrate whether you have customers?Can you validate if the customers are willing to pay
for the product/service?
20
What’s the end point for your business or idea?
BusinessIdea Seed Stage Series A to D IPO or Acquisition?
TechnologyIdea
Industry Standard
Development of standard & Building Communities
21
What’s your Plan B?
When do you quit?
Where do you sit in the ecosystem?
22
Learn from Everyone, Follow no one,
Observe the Patterns, Work Like Hell.
Final Thoughts
http://www.bernardleong.com
Slideshare/Twitter/GMail: bleongcw
23