building a million+ users social network. the story of plurk.com
DESCRIPTION
Amir Salihefendic is a co-founder and a former CTO of Plurk.com, one of the largest social networks in the world.In this talk Amir presents following things:* The unique story of how Plurk got built by a remote team spread across 3 different continents* How to build a product for the global market* The most important lessons learned and how they could apply to other startups Amir Salihefendic was born in Bosnia, but has lived most of his life in Denmark. His holds a degree in computer science and is currently starting Wedoist in Chile, a start-up that focuses on productivity and project management with Start-Up Chile.TRANSCRIPT
The story of Plurk.com Building a million+ users
social network amir salihefendic -‐ [email protected] -‐ amix.dk
Former CTO Co-‐founder of Plurk
What is Plurk?
Conversa)on-‐based social network
share & discover: your online journal
)meline: a quick glance of what’s happening now
karma & badges: where the game has begun
Social friending: where you mingle online
Plurk in Numbers Millions of unique visitors pr. month
Billions of pageviews pr. month
Millions of messages posted each day
Billions of unique messages to this date
More addicJve than Facebook in Taiwan Facebook: 391 mins/month Yahoo Taiwan: 340 mins/month Plurk: 600 mins/month source: ARO InsightXplorer Internet Report, Jan, 2011.
Growth
Some Jps on how we did it
Assemble an amazing team
Alvin
Ryan Alexy Armin
Kan
Gleb Amir
Some of Plurk’s early team…
Denis
36+ Languages crowdsource efforts from Plurk’s users
Localize!
DifferenJate or Die
Plurk’s first frontpage
Plurk’s markeJng budget:
$0 to this date
Understand Viral Loops
Gegng Viral Loops right
Can apply to any product
DropBox
Understand Game Mechanics
Explicit
Understand Game Mechanics
Implicit
My new mission: Make the world more producJve
QuesJons? [email protected] hjp://amix.dk/
Want to work for Plurk? CV to [email protected] (subject Startup Chile job)