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Building a data hygiene toolkit

Discover the building blocks for developing a data quality strategy

Build a culture of data quality excellence

Enhance your customer experience and satisfaction

Reduce costs associated with poor data quality

Eliminate employee rework

Trust that you’re making business decisions based on accurate data

Determine those individuals that enter

and use data

Assign roles and responsibilities in

coordination to short- and long-term

priorities

Define success and metrics to measure

key performance indicators

Don’t neglect the data already in your

database. It’s important to check the data

you already have for standardization and

accuracy.

Validate addresses, emails, and phone

numbers before they enter your

database.

Append third-party information like

demographic or firmographic data for

real-time marketing and business

intelligence.

Keep in mind: It’s better to keep up with good data than

catch up with bad data!

Let’s get started!