“over 4400 men’s and women’s teams compete weekly......BUCS can help you

actively engage with the student audience”

BUCS MEDIA INFORMATION PACK

With over 2.3 million students in higher education and 36% of these taking part in regular physical activity; the university sport sector is where brands can actively engage with the student audience.

British Universities & Colleges Sport (BUCS) manages the development of 50 sports in the UK; working with 167 member institutions (universities & colleges) to improve participation in sport and the quality of services and facilities for students and staff.

Across the BUCS sporting calendar over 4400 men’s and women’s sport teams compete weekly in over 700 leagues. The BUCS website www.bucs.org.uk is the first point of call for student athletes to check their fixtures and results and their league positions against rival universities.

BUCS has access to:

• Auniquetargetaudience• Thebestcandidatesforgraduaterecruitment• Decision makers handling £20 billion worth of

university amenities

Working with BUCS can:

• Influencepeopleastheymakekeylifedecisions• Createstrongbrandrecognition• Createaloyalcustomerbase

BRITISH UNIVERSITIES & COLLEGES SPORT (BUCS)

ONLINEOPPORTUNITIESwww.bucs.org.ukE-newslettersTermlyMagazine-BUCSLife

OFFLINEOPPORTUNITIESSport event programmesAnnual BUCS TradefairEventtradestandsTitle Sponsorship

www.bucs.org.uk BUCS Life BUCS Essentials Email BUCS Sport Business

643,059 unique users PA105,000 unique users per month1m pageviews per month13000 facebook fans

Termly Magazine (4 times a year)over 4000 subscribed to publication ‘updates’

Sent every TuesdayContains News, Information, Entries etc for all BUCS 50 sportsOver 3000 subscribed

Sent every other ThursdayContains news, information and updates from the Higher Education Sport SectorOver 3000 subscribed

2011 - 2012 STAT ATTACK

• 4469 teams competing in BUCS programme each week

• 157 BUCS Individual events each season - over 100,000 students

• 50 sports in the BUCS programme from Archery to Ultimate Frisbee

• Some of the biggest events in the UK (Surfing, Badminton and more)

BRITISH UNIVERSITIES & COLLEGES SPORT (BUCS)

OPPORTUNITIESFORWEBADVERTISING

Adverts(JPEG,GIF,PNGorSWF) Type Traffic* (average) Cost per month

Homepage Skyscraper banner (600px x 120px)

141,000 £1000

All BUCS League Tables (Fixtures & Results)

Small banner (180px × 90px) 72,453 £800

Specific Sport League Tables (Fixtures & Results)

Small banner (180px × 90px) From4,000-16,000

£400

Other Opportunities

Homepage news story (advertorial) (non BUCS member)

No more than 600 words and two images

£300

Sport Specific News story (linked toleaguetablesandSportsPages)(advertorial)

No more than 600 words and two images

£250

Job advert on www.bucs.org.uk/jobs(appearingonBUCSEssentialsand/orBUCS Business)

Words and application documents only

£250

*Traffic is measured in average unique users per month. Traffic will change depending on the time of the year

ExclusivityAdvertisingspaceswillbesharedwithupto4othercompanies.However,ifyouwishtobethesoleadvertiserinaparticularlocation,pricescanbenegotiated

We can provide you with a quote for creating web banners or buttons.

To discuss these options further and to book web advertising please contact the BUCS Digital Marketing Manager on 020 7633 5092 or

email info@bucs.org.ukIfyouareaNationalGoverningBodyofSportpleasecontactBUCS(asaseperate

rate card exists).

E-NEWSLETTERS

ITEM Priceperedition

Link to external website from plain text title £250

SkyScraper (600 x 120) Banner Advert £300

Button advert (100 x 120) advert £250

BUCSSportEssentials

BUCSSportEssentialscontainsallthe‘essential’informationaboutcompetitivesportatHigherEducationinstitutions.TheHTMLcontainscrucialinformationsuchasentrydeadlines,eventstarttimes,competitiondraws,rulesandregulationsandmuch more. Over 1000 recipients work and operate in the university sporting sector(SportAdministrators)accross167universities,whilstallotherwebsiteusers(includingparticipants)canopt-intoreceivetheemailnewsletterthrough website registration. Because of the data of the newsletter the open rate is above 80% on the email.

ITEM Priceperedition

Link to external website from plain text title £250

SkyScraper (600 x 120) Banner Advert £300

Button advert (100 x 120) advert £250

BUCS Sport Business

BUCS Sport Business containsallthenews,

updates and developments fromallHigherEducation

institutions-aimedatthe Director of Sport level.

The HTML contains news on facilities,sportdevelopment,

volunteering,disabilitysport,funding opportunities etc. Over 750

recipients work and operate in the university sporting sector (Directors of

Sport,FacilityManagersetc)accross167universities,whilstallotherwebsiteusers

canopt-intoreceivetheemailnewsletterthrough website registration.

BUCS life is BUCS’s termly insight into the university sporting sector.

Itbringsthereaderhighlights,newsandfeaturesfromacrossthesportinglandscape.

Withover10,000readers,includingkeydecisionmakersinthegovernmentandthesportsindustry,itisoneofthemostinfluencialmagazinesinHIgherEducations.

TheE-Magazineishostedoninnovativesoftware,calledZmags,andofferstheuseragreatreadingexperience-onvariousplatforms.

Variousadvertisingandeditorialopportunitiesareavailableincluding:

Rates(peredition):Double page editorial spread: £1750

Full page advert: £1200Advertorial page: £1200 (dependent on content)

Half page advert: £700Quarter page advert: £400

BUCSLIFE

BUCS LIFE

With over 150 BUCS university sporting events accrosstheseason,therearenumerousopportunities to attend BUCS events and enjoy direct engagement with students.

Sampling opportunities are available at most of the BUCS events (venue dependent) and costs rangefrom£300-£1000forapresence,foroneday to five day opportunities. A full calendar of BUCS domestic sports events can be found at www.bucs.org.uk/events or by request

TheBUCSExhibitiontakesplaceattheBUCSAnnualConferenceinJune/July.Itisanopportunity to get your product or service in front of the sport decision makers at over 150 universities,withallthenewincomingAthleticUnionPresidents,DirecorsofSportsandSportAdministrators in attendance.

To register your interest please email lou.allen@bucs.org.uk or visit www.bucs.org.uk/exhibition

Togaintruebrandrecognition,associationandaffinity with students a sponsorship relationship with BUCS would ensure your brand sits on the forefront of university students and staff in the UK.

BUCS can build an emotive and passionate link between athletes who have competed in sports competitions at any level during their time at university and the sponsoring brand.

Opportunities available include:The BUCS Championships1city,14venues,20sports,5000athletesTeamGBRWorldUniversityGames(Summer&Winter)delegationSportsSpecificPackagesNamingrights,fullownershipofoneof50BUCSsports

Current Sponsors include:MARS,PwC,MoltenBalls,RedBull,Kukri

EVENT EXHIBITION

BUCS EXHIBITION

BUCS SPONSORSHIP