brochure - sis international research
TRANSCRIPT
1 SIS Global Reach and Capabilities
2 SIS Global Reach and Capabilities
SIS International Research is a leading global Market Research &
Market Intelligence firm providing comprehensive research
services and strategic analysis of information. We have served
many of the world’s largest and most influential companies,
serving over 70% of the Fortune 500.
Founded in 1984, we offer many other innovative products and
services for our client’s decision-making. Our company conducts
Market Research, Business Intelligence and Competitive
Intelligence for over 50 industries in over 120 countries.
Only SIS International (formerly Strategic Intelligence Systems)
has the expertise, global resources, thought leadership and
Integrated Research for full-market insights into the entire market
landscape. With our Integrated Research and Intelligence, our
clients gain advantage from comprehensive insight for decision-
making.
For 30 years, SIS International Research has conducted research
projects in over 120 countries and continues to expand its
coverage.
Company Overview
Full Service Reach
Custom Research and Data Collection
SIS offers dynamic full-service
consumer market research solutions
in almost every industry globally.
Business to Business (B2B) Research
SIS is well known for its B2B research
capabilities and ability to reach top
executives and professionals.
Strategic & Competitive Intelligence
SIS conducts comprehensive strategic
intelligence, employing sophisticated
analytical tools and expertise.
Founded in
1984
Founding
member of the
Society of
Competitive
Intelligence
Professionals
(SCIP)
Large project
infrastructure
Presence in the
Americas,
EMEA, APAC
and South East
Asia
Relationships
with 70% of
Fortune 500
3 SIS Global Reach and Capabilities
1984 1986 1990
2012
SIS publishes one of the first books on
China's Generation Y
Ruth Stanat publishes The Intelligent Corporation, a book
that expounded on effective strategic planning and building
the intelligent corporate intranet.
Ruth Stanat
establishes SIS
International
Research, Inc. on
Madison Avenue in
New York City as a
syndicated market
research report
company
SIS becomes a
founding member
of the Society of
Competitive
Intelligence
Professionals
(SCIP).
2007 SIS adopts the slogan
Navigate the Global Economy™
2002
SIS completes its
rebranding
2005
SIS launches key regional research hubs in
London, Berlin, Toronto, Mexico City, Sao
Paulo, Manila, and Shanghai
2009 SIS establishes its B2B Market
Research and Educational
Testing Division
SIS establishes Brand Health and Brand Research division
2015
Global SIS realized with
fully aligned operations
2000
Global Gold
Global Jumpstart
Additionally,
established SIS
Car Clinics
Corporate History
4 SIS Global Reach and Capabilities
SIS Global Locations
SIS Wholly-owned Office
SIS Affiliate Office
New York, NY
Global Headquarters
Frankfurt
London
Singapore
Sao Paulo
Los Angeles, CA
Toronto
Mexico City
Shanghai
Ahmedabad
Manila
Tokyo Seoul
5 SIS Global Reach and Capabilities
Industry Experience
Healthcare &
Pharma
Automotive
Retail
B2B
Industrial
Energy
Transportation
Technology
Consumer
Research
Fast Moving
Consumer Goods
Lifestyles
Travel &
Tourism
Financial
Services
6 SIS Global Reach and Capabilities
SIS International offers “Hybrid Intelligence”
Market
Research
Market
Intelligence
Competitive
Intelligence
Deep understanding of
complex dynamics
impacting supply
chains
Multi-stakeholder Analysis
Competitors
Complex Markets
Supply Chain and Internal Business
Processes
Market research (MR) provides critical insight regarding the “voice of the consumer” while Market
Intelligence (MI) illuminates how a company and its products are perceived in the market.
Competitive Intelligence (CI), in contrast, provides valuable information on other important
aspects of the external market environment – emerging technologies, political and regulatory
developments and competitor activities.
When effectively integrated, market research, market intelligence and competitive intelligence
provide a powerful management tool for executive decision making.
7 SIS Global Reach and Capabilities
SIS Research Methods
Custom Market Research Strategic Consulting Company Profiling
On-the-Ground Data Collection
Qualitative Research
Focus groups
Quantitative Research
Telephone surveys
Online surveys
Ethnographic Research
In-home interviews
Shop along’s
Market Feasibility and Research
Competitive, Business
Intelligence
M&A Advisory
Financial Modeling & Enterprise
Valuation
Competitive Intelligence
Competitive Benchmarking
Corporate background
Key decision-makers' profile
Company strategy
Financial operations
Product or service features
Supply Chain Analysis
Financial Profiling
8 SIS Global Reach and Capabilities
Custom Market Research Services
Emerging markets research
Market sizing/feasibility
New product concept tests
Product and service
evaluation/analysis
Brand loyalty/brand switching
studies
Sensory/taste testing
Tacking studies and image
measurement
Attitude & usage studies
Customer profiling
Retail shopping behavioral
studies
Market segmentation
Customer satisfaction analysis
Employee satisfaction analysis
Competitive analysis
Ad/Media analysis and tracking
9 SIS Global Reach and Capabilities
New Product Concept Testing Model
Customer Satisfaction Model
Market Entry Model Market Segmentation
Model
SIS Management Practices and
Intelligence Tracking Methods Model
SIS Integrated Knowledge Platform
Model
Voice of the Customer Model and
sample reporting practices
SIS Competitive Intelligence Services methods and Models
The Integration of Competitive
Intelligence and Market Research
Methodology
Intelligence Technology Gathering
Methods and Procedures
SIS Brand Equity Model
SIS Intelligent Recruitment
Model/Procedures
“Derived Importance” SIS Data Analysis
Dissection
Innovative Intelligence Proprietary Models and Tools
10 SIS Global Reach and Capabilities
Competitor Product Performance
Product Development Activities & Plans
Product Introduction or Launch
Product Life Cycle
Pricing & Discount Practices
Marketing Activities & Message
Market Positioning & Penetration
Partnership Discussions
Financing or Fund-Raising Initiatives
Technology Adoption or Evaluation
Purchases & Inventory Build-Up
Hiring Practices & Activities
PR Issues & Announcements
Publicity & Exposure Customer Satisfaction
SIS New Product Concept Tests
11 SIS Global Reach and Capabilities
Our Global and Local Market Reach
SIS is recognized as a global
research leader, having conducted
Business, Competitive and Market
Intelligence in over 120 countries
since 1990.
Our Experience
SIS has developed substantial
experience and expertise in over 50
industries. Our tracking services
and publications add to the
understanding necessary to
conduct complex research
worldwide.
Our Innovative Services
SIS has innovated research
services to fit the changing needs
of companies, from tracking
services to executive Intelligence
Answering services.
Our Responsiveness
SIS realizes that wasted time is the
opportunity of a clients competitor,
and expeditiously responds to
clients.
Our Reputation
SIS International has conducted
research for more than 70% of the
Fortune 500 and many of the
world’s most influential
multinational organizations.
Our Nimbleness
Unlike many large market research
suppliers, SIS efficiently prepares
and delivers high quality proposals
and deliverables.
Our Understanding
SIS International keeps in mind the
importance of competition and
timeliness in mind. We go beyond
the data and provide actionable
intelligence.
Our Creative Approach
SIS provides a dynamic view of the
market with its hybrid services,
integrating numerous techniques in
its deliverables, in addition to
traditional Market Research
techniques.
Our Value
SIS International provides value
with globally recognized research
and competitive pricing and quality.
Why Clients Choose SIS International
12 SIS Global Reach and Capabilities
Contact SIS International Today:
SIS Worldwide Headquarters 11 East 22nd Street
2nd Floor
New York, NY 10010
Tel: +1 212 505 6805
Ruth Stanat
SIS Los Angeles 5405 Wilshire Boulevard
Suite 375
Los Angeles, CA 90036
Tel.: +1 326 677 2508
Michael Stanat
SIS Canada SIS International Research 105 Victoria Street
Floor 408
Toronto, Ontario M5C 3B4
SIS EMEA Headquarters 7-10 Adam Street
The Strand
London WC2N 6AA
Tel.: +44 207 520 9026
Federica Sacchi
SIS International Research Deutschland GmbH
Schumannstraße 27
60325 Frankfurt am Main
Anna Eibach
SIS Asia Headquarters SIS Market Research
333 Huai Hai Zhong Road
Shui On Plaza, 12th floor A06
Shanghai 200021, China
Tel.: +86 21 5116 0734
Kevin Wang
SIS South East Asia Headquarters L29 Joy Nostalg Centre
17 ADB Avenue
Ortigas Center, Pasig City 1600
Philippines
Tel.: +632 689 7174
Iris Lorenzo
SIS Singapore 14 Robinson Road 13th Floor
Far East Finance Building
Singapore 048545
Tel.: +86 21 5116 0734
SIS Korea
26 Euljiro 5-gil, 27th Floor,
West Center 1, Jung-gu,
Seoul, Korea
Joseph Kim
SIS Japan [email protected]
SIS India 1105 Pinnacle Business Park
Corporate Road
Prahladnagar, Ahmedabad
380015, Gujarat, India
Shibu Sayed
SIS Investigaciones de Mercado
International Avenida insurgents Sur N 800
Colonia del Valle
Mexico City 03100, Mexico
Tel.: + 52 55 8421 4755
Stephanie Echeverria
SIS Brazil Avenida Paulista, 37
N4 Andar Sao Paulo, 01311-902
Brazil
www.sisinternational.com