YOUR CITY | YOUR CLUB

YOUR VENUE | YOUR COVENTRYCORPORATE AND COMMERCIAL GUIDE

WELCOME TO BUTTS PARK ARENA, HOME OF COVENTRY RUGBY, THE HISTORIC RUGBY UNION CLUB OF COVENTRY.

Playing out of the Butts Park Arena, we are a passionate, driven and ambitious Club, looking ahead to a continued future of successful Rugby, played in Coventry, City of Rugby.

THE HISTORYCoventry Rugby has a hugely rich history over its 142 years of existence in the heart of Coventry. The Club has produced huge numbers of internationals - at its peak having eleven England capped players all playing in the same squad.

Coventry has produced some of the most famous names in the history of the English game in a track record few can match. The Club is now fully focused on securing its place back in the top echelons of the game.

Within this guide are examples of flexible and creative opportunities that are available for you to receive maximum enjoyment and return on investment from a Matchday with Coventry Rugby. It also contains Sponsorship & Advertising options which are available whatever the size of your business and whatever the size of your budget.

Our aim is to offer maximum value on your association and share successful collaboration for many years to come.

YOUR CITY, YOUR CLUB YOUR HISTORY,

YOUR COVENTRY

MATCH DAY HOSPITALITY

THE UNIPART LOGISTICS PLATINUM SUITELocated on the top floor, with excellent panoramic views overlooking the pitch. Fine dining at its best is on offer, giving you a Match-Day Hospitality experience not to be forgotten.: 3 Course dining: Match-day programmes: Wine package: Waitress service: Private pay bar

THE VICE PRESIDENTS SUITELocated on the 1st floor, with a private bar, you will be in the company of our Vice Presidents and other like-minded supporters and business people. You can view the game from the Centruions Members Bar overlooking the pitch or alternatively out on the main stand.: 2 Course dining: Match-day programmes: Private pay bar: Presidents address

THE CENTURIONS CLUBThe Centurions Club is an excellent opportunity to enjoy the game whilst mixing with the great and good of Coventry and Warwickshire. With a private suite and bar, you can enjoy a buffet lunch and networking within the exquisite surroundings for the Centurions Suite. The game can be viewed from within the Suite or out on the main stand.: Pre-match buffet: Half time tea & coffee: Private pay bar

“Matchday Hospitlity is an excellent experience for our clients and staff”Mike Varnom, Managing Director, Unipart Aftermarket Logistics.

YOUR MATCH-DAY HOSPITALITY EXPERIENCE

NOT TO BE FORGOTTEN

ADVERTISING & SPONSORSHIP

ON-SITE PROMOTIONOn site promotion is a direct and effective way of achieving a high level of brand exposure.

Supporters and Businesses can be exposed to your brand and be directly targeted for offer, whilst giving you a fantastic opportunity to data capture.

The Coventry Rugby audience have a strong county geographical base and is predominantly ABC1. Before during and after the game we can offer you many opportunities to tap directly in and get your message or brand across.

From as little at £50 per match

PROGRAMME ADVERTISINGOur match-day programme offers your business easy and direct access to our supporters and corporate audience. The opportunity to send out a direct sales promotion offer or data capture campaign can be easily implemented with potential immediate return on your investment.

From as little as £45 per match

WASHROOM ADVERTISINGWashroom poster sites around the Arena offer a fantastic way to directly reach our matchday and conference and events audience, throughout the year. By using this platform to push your business you can target directly with creative sales promotion campaigns or simple brand awareness.

From as little as £40 per month

PITCHSIDE ADVERTISINGOne of the most traditionally utilized and highly effective advertising options in sport around the world. Pitchside boards can provide you with sustained brand awareness and effective marketing for your business.

Coventry Rugby and the Coventry Bears play all year round at Butts Park Arena, offering you an opportunity to maintain an annual campaign easily.

From £450

PLAYER SPONSORSHIPSponsorship of a Coventry 1st team player is a unique way to raise your company profile at the same time as showing your support for the Club. Your sponsorship will include match programme branding, website branding and a player appearance.

From £400 per player

There are numerous other options and opportunities to become involved with Coventry Rugby including Kit and Stand sponsorship.

Please contact sales@coventryrfc.co.uk for further information.

YOUR EFFECTIVE WAY OF ACHIEVING A HIGH LEVEL

OF BRAND EXPOSURE

Platinum Suite Capacity

Board Room 30

Cabaret 60

Classroom 24

Theatre 100

U Shape 20

The IT Suite Capacity

Board Room 30

Classroom 30

Theatre 60

U Shape 24

Arena 1 Capacity

Board Room 40

Cabaret 160

Cabaret with dancefloor 120

Classroom 50

Theatre 200

U Shape 60

Arena 2 Capacity

Board Room 40

Cabaret 160

Cabaret with dancefloor 120

Classroom 50

Theatre 200

U Shape 60

Centurions Suite Capacity

Board Room 25

Cabaret 60

Classroom 20

Theatre 80

U Shape 20

CONFERENCE & EVENTS

Butts Park Arena is a flexible, fully functioning facility, situated in the heart of the City, with close proximity to road, rail and air networks.

Whether you are looking for a conference & exhibition venue or a meeting place off site, we can take care of your event for you and deliver exactly to your specification.

All of our rooms are adaptable to suit your needs. Our helpful and friendly events team will guide you from booking through to delivery of your function.

Arena 1 is located on the ground floor with 2 bars. Arena 2 is located on the ground floor with 1 bar. The Centurions Suite is located on the 2nd Floor, overlooking the pitch, with 1 bar.

The Platinum Suite is located on the 2nd Floor and overlooks the pitch. Both rooms on the 2nd floor have easy elevator access.

: 250 car parking spaces, free for conferencing and events attendees

: Free super-fast wireless broadband and a fully functioning IT Suite

: In-house catering facilities with menus to cater for all, from bespoke buffet to fine dining, carvery to barbeque

: Function rooms with capacity of 1-400 guests

: Full AV packages available for any type of event

: 5 fully licensed bars, with license till 1.00am

SPECIAL EVENTS

Planning your private parties, weddings or wakes can be daunting. Our friendly and experienced staff will assist you with your planning and help you from the time of booking through to delivery.

It is important to us that you are confident that your event is in good hands and we aim to take the stresses and worries away, allowing you to look forward to your day.

We offer competitive rates for our function room hire and all prices are negotiable to suit your budget and provide flexibility. Contact us today and book a visit for a show-round - all welcome.

: Birthdays

: Engagements

: Weddings

: Bespoke Events

: Fundraising

: Anniversaries

: Wakes

: Charity

: Networking

: Functions

Please contact sales@coventryrfc.co.uk for further information.

COMMUNITY PROGRAMMES

Coventry Rugby has a strong, active and vibrant Community Department. A pivotal part of the Club and it’s role as an ambassador to our wider audience of children, schools and youth organisations.

COMMUNITY COACHESWhat qualifications do they have?

We have 10 full time Community Coaches all working in and around Coventry & Warwickshire.

All Coaches are RFU qualified as well as having up to and including 1st4sport Level 3 NVQ Diploma in Supporting the Delivery of Physical Education and School Sport (QCF)/RFU Level 1/RFU Level 2/Safeguarding Child Protection/First Aid Training.

Our aim as a Community provider is to deliver quality provision to schools and organisations Children and young adults deserve to receive this and we are more than happy to provide it through fun, happy learning environments.

:Breakfast Clubs ‘Wake up rugby games’ for pupils. These games are designed for pupils to prepare for lessons using hand eye co-ordination skills.:Lunch time Clubs Pupils play organised games during their lunch time break supervised by the coach. This is to help with social behaviour amongst the children.:After school Clubs ‘All sports’ clubs that coach pupils straight after school for an hour. After school clubs are a very popular choice with many schools in the area.:PPA Cover Community Rugby coaches go into schools to cover this time by coaching PE lessons. We also work closely with school staff to mentor teachers through delivering these lessons. Coventry Community Rugby combines PPA cover with clubs whether that be lunch time or after school.

:Specialised Coaching Coaching rugby at an in-depth level, focusing on the skill acquisition of players and unit groups. This coaching is designed to help schools achieve a high success in performance.:Reward Days Schools come to the Butts Park Arena to use our state of the art PFS centre and engage in fun sporting activity. Can be a whole day or either a morning or afternoon.:Stadium Tours Groups of children come to the BPA to have a tour around the stadium with tasks in the PFS centre.:CashBack Scheme Schools and organisations can join our CashBack scheme where they will have the facility to sell match day tickets and earn either money back or hours in coaching.

When you achieve, you enjoywhen you enjoy, you achieve

To get involved in any of our Community Programmes or Sponsorship

contact communityrugby@coventryrfc.co.uk

YOUR CITY, YOUR CLUBYOUR COMMUNITY,

YOUR COVENTRY

www.coventryrfc.co.uk@ coventryrugby coventry rugby

Butts Park Arena The Butts, Coventry CV1 3GET: 02476 231001