bring your small business website to wow!

12
Sherman Oaks, CA Thursday, April 15, 2010

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Author and speaker Libby Gill and Internet guru Deborah Gallant team up for the One Day Web Makeover event in Los Angeles, California. Small Business Owners take your website from wimpy to WOW in one powerful day on Thursday, April 15th IN PERSON.

TRANSCRIPT

Page 1: Bring Your Small Business Website to Wow!

Sherman Oaks, CAThursday, April 15, 2010

Page 2: Bring Your Small Business Website to Wow!

Does your small business website…

Effectively convey your marketing message to the world? Attract new clients?Help you close sales?

MAKE YOU MONEY?

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Page 3: Bring Your Small Business Website to Wow!

Want to bring your website to Wow?

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Page 4: Bring Your Small Business Website to Wow!

Let us show you how to make your website deliver the WOW in this unique in-person event. Never be held hostage by your “web guy” again!

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Page 5: Bring Your Small Business Website to Wow!

1. GOALS

Get clear on your goals for your web marketing.

What can a great website do for your business?

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Page 6: Bring Your Small Business Website to Wow!

2. KILLER BRANDING

Positioning & tagline that are unique and memorable!

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Page 7: Bring Your Small Business Website to Wow!

3. GOOD ENOUGH WEBSITE

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Best-selling author and Internet marketing guru Seth Godin says:

“You need a good enough website.”

“For most people, that's all you need. Not (one) that breaks new ground, establishes a new identity, discovers new ways for people to interact online. Just a good enough website...”

Page 8: Bring Your Small Business Website to Wow!

4. WEBSITE EXTENSIONS

• Create products & sell online with e-commerce tools

• Add blogs & videos to your site• Drive traffic & build credibility through email newsletters

• Install widgets to add interest• Develop affiliate programs

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Page 9: Bring Your Small Business Website to Wow!

5. SMART USE OF SOCIAL MEDIA

• Choose platforms strategically: Linked In, Facebook, Twitter

• Consider creating a private network

• Set realistic business goals• Integrate with other web marketing efforts to close the deal

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Page 10: Bring Your Small Business Website to Wow!

6. GET YOUR SITE FOUND

• Ensure your site is optimized for ORGANIC search

• Get links and connections to/from your site

• Keep your site up to date• Consider paid search only if you can monetize it.

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Page 11: Bring Your Small Business Website to Wow!

7. MEASURE EVERYTHING

• Monitor performance of all your web marketing

• Learn what is working• Test, adjust, tweak, make changes!

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Page 12: Bring Your Small Business Website to Wow!

WANT TO LEARN MORE?

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There are still spaces available for the One Day Web Makeover on Thursday, April 15, 2010 in Sherman Oaks, California.

REGISTER ONLINE TO RESERVE YOUR PLACE IN THIS POWERFUL MONEY-BACK GUARANTEED WORKSHOP.