brian sathianathan’s presentation at ecomm 2009

13

Upload: ecommconf

Post on 21-May-2015

785 views

Category:

Technology


0 download

DESCRIPTION

Solving the Mobile Video Delivery Problem

TRANSCRIPT

Page 1: Brian Sathianathan’s Presentation at eComm 2009
Page 2: Brian Sathianathan’s Presentation at eComm 2009

Watch What You Want

Page 3: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Agenda

• What does Avot do?

• Problem– Quality, bandwidth, device support

– Workflow, ingestion, file bloat

• tipMotion architecture – Streamer

– Ease of integration

• Bandwidth savings graph

• Avot vs. Darwin demo

Page 4: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Avot’s Business

High Performance Video Delivery Platform for Mobile and Desktop

Page 5: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Pain Points of Video Streaming

– High bandwidth consumption for providers

– Poor video experience for users

– Complex work-flow for content owners

– High Bit Rates– High Frame Rates– Multiple formats– Low Error

Redundancies

– Congestion– High Error Rates– Bandwidth Limitations– Higher RF and

Backhaul costs for wireless

Page 6: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Mobile Streaming Comparison

6Point your desktop Browser to : http://avot.tv/demo

Page 7: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Standard streaming vs. Quantization

200 kbps

156 kbps

96 kbps

56 kbps

Actual bandwidth

Capacity Surplus

Conventional streams

Conventional streaming techniques do not take advantage of available bandwidth

Avot stream

Up to 40% bandwidth savings!

Page 8: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Avot Solution Architecture

HTTPRSS RTSP

HTTPRTMPFlash

Page 9: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Avot Streaming SolutionAvot Streaming Solution

Page 10: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Technology Strengths

Page 11: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Demo

11

Page 12: Brian Sathianathan’s Presentation at eComm 2009

Avot Media Confidential Information

Contact Info

Avot Media, Inc.

1159 Sonora Ct, Sunnyvale, CA 94086

Web: www.avotmedia.com

Email: [email protected]

Page 13: Brian Sathianathan’s Presentation at eComm 2009