brandvertisor - premium publishers marketplace
TRANSCRIPT
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Brandvertisor is the first marketplace to match advertisers with specific publishers through detailed and complete
profiles.
Elevator Pitch
The Problem
Ad networks hide traffic sources.How to place ads on specific website?
Hidden Traffic Sources
Advertisers are charged up to 60 % commission.Spending money for arbitrage traffic.
Overpriced advertising
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The Solution
save money as Advertisermake money as Publisher
Marketplace
Search & CategoryAudience Filters
Search & Audience Filters
Traffic StatisticsDirect Advertising
Publisher Profiles
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Product Demo
Search & Filters
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Product Demo
Publishers list
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Product Demo
Browse Profile
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Product Demo
Premium Ads
Market Validation
64, 618
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Advertising agencies in US
eMarketer.com
76 % MarketersUsed paid advertising in
2015MarketingLand.com
Market Opportunity
US Display Traffic
24 % per year growth
Trends: Programmatic, Native Ads
$37.5B - 2017
$27B - 2015
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Business Model
Cross-MonetizationCommission 10 % White Label
Commission based. Fixed 10 % per transaction.Breakeven: 80 paying users per month.
• Publisher earns 90 %
• CAC $208 < LTV $290
• Direct Advertisers
• Programmatic Networks
• White Label reports campaigns
• Agencies partnerships
Growth Strategy
Multiple Customer Acquisition Channels:
Direct SalesSEO & Marketing• Google traffic: 10k Profiles
• Content Marketing Strategy
B2B Partnerships• B2B Mailing
• Paid Advertising
• Marketing/Advertising Agencies
• Media Buyers, Resellers
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Competitive Advantages
10k PremiumPublishers
MatchingFilters
ProfileStatistics
AdvertisingPage
RTBSynchronization
Fixed 10 %Pricing
Advertisers
Publishers
May-14
Jun-14
Jul-14
Aug-14
Sep-14
Oct-14
Nov-14
Dec-14
Jan-15
Feb-1
5
Mar-15
Apr-15
May-15
Jun-15
Jul-15
Aug-15
Sep-1
50
20
40
60
Traction
Startup Ads Campaign 780 Optins
MVP Clickable Demo
$350 Direct Sales
16. Funding Needs
Seeking: € 75k for 7 % equity
Integrate Ad NetworkWhite Label Ad Networkto serve the ads delivery
Develop MarketplaceBig Data Profiles
Filters content management
Marketing & Sales TractionContent Marketing StrategySales campaigns & Traction
13. Our Team
Nedko NedkovCEOCo-founder in PPC NetworkSEO & Marketing
Petar TelbiyskiCTOFront-endSenior Developer
Radoy StoyanovAdvisor
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Thank You
B2B
Publishing
Advertising
B2C