boxcar creative
DESCRIPTION
We build online + mobile + social media solutions...What can Boxcar build for you?TRANSCRIPT
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
BOXCAR STRATEGY
Where we start.
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
WINNMOBILE EXPANDABLE BANNER AD
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
WINNMOBILE – INTERACTIVE 3D
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
WINNMOBILE - FOUR INTERACTIVE OPTIONS
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
WINNMOBILE – HD VIDEO
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
WINNMOBILE EXPANDABLE
• Click/drag interactive 3-D image• Database, pulls phone from library based on site
content• Full-screen HD video • Geo-targeted "BUY NOW” click through
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
EMC2 EXPANDABLE BANNER AD
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
EMC2 EXPANDABLE – PASSING VARIABLES TO FACEBOOK
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
EMC2 – “WHAT OTHERS ON FACEBOOK WOULD DO”
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
EMC2 EXPANDABLE
• Live Twitter feed in initial banner• Passing variables to FB tab• Video
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
PORSCHE SIDEKICK BANNER
• Porsche – Sidekick Bannero New Type of Rich Mediao Entire Page moves to the side for the banner
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
TERMINIX PEELBACK
Terminixo Peelback Ado Won several awards
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
DENNY’S SYNC BANNER
• Green-screen video• All production in house• Developed custom ads for over 11 sites
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
INTERSTATE BATTERIES TAKE-OVER
• Interstate Batterieso Full After Effect site take-overo Expandable unit store locatoro Expandable unit battery locator
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
MOBILE
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
CORNER BAKERY CAFÉ MOBILE
• Design to highlight key offerings main site• Connected to 4 databases• Store locator functionality
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
DIGITAL STRATEGY
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
CASE STUDIES: BODYCOLOGY
• The job: o Develop a digital campaign focused on new product
launch • The challenge, goals and objectives
o Drive awareness of five new fragrances for their specialty bath products
o Increase email databaseo Establish social presenceo Drive in-store saleso All while working within a limited budget and
without an email database and or social presence
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
CASE STUDIES: BODYCOLOGY
• The results:o Ads served over 157 million impressions, drove
over 389,000 visits to the websiteo Click-through and interactions rates were over
100% above industry average o Lift in in-store sales across the majority of the
marketso Over 120,000 users took the quiz o Over 10,000 used the store locator o Over 24,000 email addresses for a 6%
conversion rate from media
Boxcar Creative L.L.C. 3720 #203 Canton Dallas TX 75226 phone: 469.227.8537
CASE STUDIES: BODYCOLOGY
• Case Study: bodycology Online Community
o View work • Overall work
– Rich Media– Facebook Tab
• my|bodycology– Took 6 areas and pulled content from various Mommy Bloggers
into a searchable blog portal